5 episodes

The digital marketing landscape is changing faster than ever before, but, in today's competitive and connected marketplace, if you don’t adapt, you’re out. Join hosts, Tom Gallego, Author and CEO of award winning agency, L7 Creative, and Kate Houser, millennial social media guru, as they discuss (and debate) topics around how to survive as a modern marketer, with very special guests along the way. If you are on the hunt for trends in digital marketing, social media secrets and best practices to grow and connect brands with their audience, then this podcast is for you.

Adapt & Thrive: A Survival Guide for the Modern Marketer L7Creative

    • Business
    • 5.0 • 3 Ratings

The digital marketing landscape is changing faster than ever before, but, in today's competitive and connected marketplace, if you don’t adapt, you’re out. Join hosts, Tom Gallego, Author and CEO of award winning agency, L7 Creative, and Kate Houser, millennial social media guru, as they discuss (and debate) topics around how to survive as a modern marketer, with very special guests along the way. If you are on the hunt for trends in digital marketing, social media secrets and best practices to grow and connect brands with their audience, then this podcast is for you.

    Episode 5: Part TWO of The OG on IG, Everything you Want to Know About Instagram Marketing

    Episode 5: Part TWO of The OG on IG, Everything you Want to Know About Instagram Marketing

    PART TWO of THE OG ON IG. Tom and Kate continue to share key strategies, algorithm updates, insider tips, and more around INSTAGRAM MARKETING. If you haven't listened to part one yet, head over to Episode 4: The OG on IG, Everything you Want to Know About Instagram Marketing (then come back here for part two).

    • 20 min
    Episode 4: The OG on IG, Everything you Want to Know About Instagram Marketing

    Episode 4: The OG on IG, Everything you Want to Know About Instagram Marketing

    KATE'S FAVORITE EPISODE YET. Are you using Instagram to its fullest potential? Do you know what the algorithm considers when showing content on the explore page? Did you know that Instagram no longer wants to be known as a photo-sharing app? Which of your specific posts have brought you the most followers? Are you using the correct types of hashtags? If you answered "I don't know" to any of the above questions then this podcast is for YOU. Tom and Kate switch places this episode as he interviews her on all things Instagram marketing, aka THE OG ON IG. Listen to part one now, and when you're done, head over to episode 5 for part two!

    • 27 min
    Episode 3: Four Marketing Mistakes Startups Make and How to Avoid Them

    Episode 3: Four Marketing Mistakes Startups Make and How to Avoid Them

    Join Tom and Kate, along with this week's guest, Patrick Mahaffey, as they list the top Four Marketing Mistakes Startups Make and How to Avoid Them. Patrick, a former member of Seal Team One, has an impressive roster of launching successful startups and currently serves as Managing Director for Valens Resource Group, a San Francisco-based consultancy. He is obsessed with building powerful companies by implementing incredibly targeted sales and marketing strategies, with a little dose of sweat and passion. If you're currently working for or leading a startup, or have the next big product or service innovation growing in the back of your mind, you won't want to miss this. 

    • 35 min
    Episode 2: Does Technology Change Brands OR Do Brands Change Technology?!

    Episode 2: Does Technology Change Brands OR Do Brands Change Technology?!

    Episode 2 of Adapt and Thrives welcomes Tom and Kate's very first guest, L7 Creative's CTO and technological mastermind, Erik Ljung. Join this trio as they discuss and debate if technology changes brands or if brands change technology. Which side will you be on?!

    • 33 min
    Episode 1: Tom and Kate...WHO!?

    Episode 1: Tom and Kate...WHO!?

    In our very first episode, get to know Tom and Kate and what you can expect from the Adapt and Thrive podcast!


    The digital marketing landscape is changing faster than ever before, but, in today's competitive and connected marketplace, if you don’t adapt, you’re out. Join hosts, Tom Gallego, Author and CEO of award-winning agency, L7 Creative, and Kate Houser, millennial social media guru, as they discuss (and debate) topics around how to survive as a modern marketer, with very special guests along the way. If you are on the hunt for trends in digital marketing, social media secrets, and best practices to grow and connect brands with their audience, then this podcast is for you.

    • 13 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

happy listener DG ,

So far, so great!

Thanks for a refreshing new podcast for marketers!

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