AEO Decoded

Gary Crossey

5.0 (1)
HOW TO

A bite-sized, charm-filled podcast that demystifies Answer Engine Optimization (AEO) for everyday content creators. Each 5-10 minute episode breaks down one key AEO concept in an accessible, entertaining way. Listeners will learn how to optimize their content for AI-powered search tools like ChatGPT, Siri, and Google Assistant - without the technical jargon that makes their eyes glaze over.

1D AGO

2.4 RAG-aware content patterns

AEO Decoded Season 2 dives into advanced Answer Engine Optimization strategies. Learn how to optimize content for ChatGPT, Perplexity, Google AI Overviews, and AI search engines through practical, actionable techniques. How LLMs ingest, chunk, embed, and cite passages, and how to structure pages, passages, and anchors so your answers survive chunking and win retrieval. Learn the five RAG rules: keep sections 500-700 words, front-load key information, use clear H3 headings, make each chunk stand alone, and add citation-worthy sources.

27 min
JAN 15

2.3 Conversation Patterns – Map Follow-Up Questions to Win AI Citations

Discover how to architect your content around natural conversation flows so AI systems keep citing you across multiple dialogue turns. In this episode, Gary Crossey reveals the conversation design patterns that transform isolated content pieces into interconnected knowledge networks that AI assistants love. AI doesn't think in pages—it thinks in conversations. When someone asks ChatGPT, Perplexity, or Google's AI a question, the system doesn't just find one answer and stop. It anticipates follow-ups, looks for deeper context, and tries to maintain conversational continuity. If your content speaks that language, you become the persistent source across the entire conversation thread. In this episode, you'll learn: How to map natural question progressions and follow-up funnelsThe art of conversation-aware internal linking that guides AI systemsTechniques for testing your conversation patterns with real AI systemsCommon pitfalls that break conversation architecturePractical answers to your burning questions in our Q&A Lightning RoundThis week's actionable takeaway: Choose your single most important piece of content and create a conversation flow map. Identify the top 5 natural follow-up questions, check if you have quality content addressing each one, and update your original piece with strategic internal links using conversation-aware anchor text. Referenced in this episode: Episode 6 (Conversation Design) and Episode 2 (Question-Based Content) lay the foundational concepts we're building on today. Next week: Episode 2.4 dives into RAG-Aware Content Patterns—how LLMs chunk, embed, and retrieve content, and how to structure yours to survive the process. Resources: Visit aeodecoded.ai for templates, checklists, and bonus content that complement this episode. Subscribe for weekly drops and submit your questions via our Q&A form. Hosted by Gary Crossey | AEO Decoded Season 2

31 min
JAN 8

2.2 Advanced Schema Stacks

AEO Decoded makes Answer Engine Optimization simple and actionable. Learn how to optimize for ChatGPT, Perplexity, Google AI Overviews, and AI search. Get practical strategies for schema markup, entity graphs, RAG patterns, and E-E-A-T that help your content get discovered and cited by answer engines.

32 min
JAN 1

2.1 Entity graphs in practice

Welcome back to Season 2 of AEO Decoded! In the premiere episode, we dive deep into entity graphs, the semantic backbone of modern Answer Engine Optimization. You'll learn how to build a knowledge architecture that AI systems can actually understand and cite. We cover disambiguation pages, relationship pages, and how to structure your internal linking to create what I call "machine-readable authority." What You'll Learn: The difference between entity graphs and topic clustersHow to create effective disambiguation pages for your core entitiesBuilding relationship pages that map connections between conceptsInternal linking strategies that reinforce your entity graphHow entity graphs work in harmony with structured dataYour action: identify your top 5 core entities and create disambiguation pages for them this week. Resources Mentioned: Season 1, Episode 4: Entity OptimizationSeason 1, Episode 3: Structured DataVisit aeodecoded.ai for more resourcesNext Week: Episode 2.2 Advanced Schema Stacks and Harmonizations

26 min
12/16/2025

2.0 AEO Decoded: Making Your Content Speak AI Fluently - Season 2 Coming Soon

AEO Decoded: Making Your Content Speak AI Fluently Welcome to AEO Decoded, the podcast where we break down Answer Engine Optimization into practical, actionable strategies you can implement today. Hosted by Gary Crossey, each Thursday, we explore how to make your content discoverable, citable, and valuable in the age of AI-powered search. Season 2 takes everything you learned in Season 1 and goes deeper—way deeper. We're exploring advanced topics like RAG-aware content structuring, AI entity graph building, AEO resilience engineering, and sustainable optimization practices that compound over time. Every episode follows our proven structure: The Breakdown — Complex concepts made dead simple Q&A Lightning Round — Your real-world questions answered Your One Actionable Item — Something you can ship immediately No fluff, no technical waffle—just practical strategies for content creators, marketers, and SEO professionals who aren't afraid to tackle this wild new world of AI optimization. Join us every Thursday morning, starting New Year's Day 2026. Subscribe now and make your content earn answers, not just clicks.

11 min
10/02/2025

1.10 Future-Proofing Your AEO Strategy: Advanced Techniques for Sustainable Success

In this season finale, we focus on building AEO strategies that stand the test of rapid AI change. Learn future-proof fundamentals, advanced techniques like progressive enhancement and content relationship maps, how to set up monitoring and learning loops, and practical ways to balance human experience with AI accessibility. You’ll leave with a resilient playbook and a simple checklist to keep your content adaptable, accurate, and valuable as AI evolves. https://betterworldwithdesign.com/episode-10-future-proofing-your-aeo-strategy-advanced-techniques-for-sustainable-success/

18 min
09/25/2025

1.9 The FAQ Formula: Structuring Content for Maximum AI Visibility

Learn how to use the FAQ format effectively to maximize AI visibility. Discover why question-and-answer structures are particularly appealing to AI systems and how to craft the perfect FAQ content that both AI systems and human readers will love. https://betterworldwithdesign.com/aeo-decoded/

13 min
09/18/2025

1.8 AEO Analytics: Measuring Success in the Age of AI Search

Join host Gary Crossey for bite-sized insights into Answer Engine Optimization (AEO). Each episode breaks down one key concept in AEO, helping content creators optimize for AI-powered search tools like ChatGPT, Google Assistant, and Siri. Perfect for busy professionals who want to stay ahead of the curve without drowning in technical jargon. https://betterworldwithdesign.com/episode-8-aeo-analytics-measuring-success-in-the-age-of-ai-search/

16 min

A bite-sized, charm-filled podcast that demystifies Answer Engine Optimization (AEO) for everyday content creators. Each 5-10 minute episode breaks down one key AEO concept in an accessible, entertaining way. Listeners will learn how to optimize their content for AI-powered search tools like ChatGPT, Siri, and Google Assistant - without the technical jargon that makes their eyes glaze over.

Creator

Gary Crossey
Years Active

2025 - 2026
Episodes

15
Rating

Clean
Copyright

© 2025 Copyright
Show Website

AEO Decoded