Snafu w/ Robin Zander

Robin P. Zander
  • 5.0 (15)
  • Entrepreneurship
  • Updated Weekly

Welcome to Snafu, a podcast about sales, persuasion, and work. Amidst all the change going on in the world today, "durable" skills are often the most resilient. Snafu is a podcast for entrepreneurs, freelancers, and ambitious professionals who need to sell – but aren't quite comfortable yet. Robin Zander has spent more than 20 years tackling things he doesn't know how to do. From starting a restaurant in three weeks without any prior restaurant experience to performing as a self-taught acrobat with the San Francisco Opera, Robin has built his life and career around learning new things. But growth isn't all upside. Trying new things comes with lots of failures. On Snafu, Robin sits down with authors and entrepreneurs to talk about a more human approach to sales, persuasion, and work.

  1. Aug 3

    The Myth of AI Adoption

    Snafu w/ Robin Zander

  2. Jun 3

    The Art of Human Connection featuring Adam Rosendahl

    In this episode, I'm joined by Adam Rosendahl – facilitator, artist, and founder of Late Nite Art – for a conversation about creativity, trust, belonging, and why deeply human experiences may matter more than ever in an increasingly AI-driven world. Adam's work uses collaborative art, storytelling, music, and facilitation to help people lower their defenses and reconnect with one another in ways that traditional meetings, networking, and workplace culture often fail to create. We explore how creativity can function as a kind of social technology — building trust, emotional openness, empathy, and shared experience across strangers, teams, and organizations. We talk about the origins of Late Nite Art, the leadership camps and formative experiences that shaped Adam's philosophy, and why so many people today feel disconnected despite being constantly online. Along the way, we explore relationship-centered leadership, workplace trust, emotional safety, political polarization, experiential learning, and why organizations increasingly need spaces for genuine human connection. Toward the second half of the conversation, we discuss AI, automation, digital overwhelm, and the growing tension between technological acceleration and preserving humanity, creativity, and embodied experience. Adam also reflects on friendship, handwritten art, illuminated notes, and why imperfect human-made experiences may become even more valuable in a world saturated with AI-generated content. If you're thinking about creativity, leadership, belonging, trust, or how to stay emotionally grounded in rapidly changing times, this conversation is for you.

  3. May 22

    Why Human Experience Still Matters In The Age Of AI featuring Sara Loncka

    In this episode, I'm joined by Sara Loncka – experiential learning designer, leadership strategist, and CEO of Experience Institute – for a conversation about why human experience may matter more than ever in an increasingly AI-driven world. Sara's work focuses on leadership development, experiential learning, and organizational transformation, but this conversation goes far beyond workplace training. It's about what happens when people become disconnected from themselves, each other, and the environments shaping their lives – and why intentional experiences can interrupt the routines, assumptions, and identity patterns we often move through unconsciously. At the center is Sara's distinction between "little e" experiences and "Big E" Experiences. Little e experiences are the stories, habits, and assumptions people accumulate over time. Big E Experiences are intentionally disruptive moments that create reflection, discomfort, curiosity, and transformation. We talk about why growth often requires stepping outside familiar environments, embracing beginner mindsets, and placing ourselves in situations where certainty and competence disappear. We also explore the origins of Experience Institute, why traditional corporate training often fails, how experiential learning creates lasting behavioral change, and the challenge of building organizations that remain deeply human as technology accelerates. Along the way, Sara reflects on founder transitions, reinvention, identity, discomfort, and how even small experiences can quietly reshape the direction of a person's life. Toward the end, the conversation becomes more personal as Sara shares how pregnancy and motherhood have challenged her relationship with control, embodiment, and uncertainty – becoming a different kind of transformational experience entirely. If you're thinking about leadership, personal growth, reinvention, or how to stay connected to what feels deeply human in rapidly changing times, this conversation is for you.

  4. May 6

    Incorruptible: How Great Companies Stay Great featuring Eric Ries

    In this episode, I'm joined by Eric Ries – entrepreneur, founder of the Lean Startup movement, and author of The Lean Startup and Incorruptible – for a conversation about what it actually takes to build companies that last. Eric's work has shaped how startups and large organizations approach innovation, but this conversation goes deeper than experimentation. It's about what happens after you succeed and why so many good companies slowly lose their way. At the center is a concept he calls financial gravity: the invisible force that pushes organizations toward short-term decisions, often at the expense of customers, employees, and long-term value. We talk about how this pressure shows up everywhere – from venture-backed startups to public companies – and why even well-intentioned leaders struggle to resist it. We dig into real examples, from Costco and Patagonia to lesser-known companies that have built what Eric calls "incorruptible" systems – organizations designed to hold their values under pressure. That means not just strong culture, but governance, ownership, and structures that reinforce the mission over time. We explore: Where things break.  Why founders lose control.  Why incentives drift.  Why "best practices" often lead to worse outcomes.  And why resisting that pull requires more than good intentions. Along the way, we touch on AI, alternative ownership models, and the growing tension between innovation and accountability, especially as new technologies are being built inside increasingly concentrated power structures. If you're building a company, thinking about long-term value, or trying to create something that doesn't fall apart as it scales, this podcast is for you.

  5. Apr 22

    How Cults Work with Ellen Huet

    In this episode, I'm joined by Ellen Huet – journalist at Bloomberg and author of Empire of Orgasm – for a conversation about power, belonging, and the sometimes blurry line between influence and manipulation. Ellen has spent over a decade covering Silicon Valley – from AI startups to the personalities shaping the industry. Empire of Orgasm explores OneTaste, the sexual wellness company and alleged sex cult. Throughout the book, Ellen also explores the broader question of how high-demand groups actually work. At the center of this book is the uncomfortable idea that cults aren't a binary; they exist on a spectrum. And, as we discuss in depth, many of the dynamics we associate with extreme groups – belonging, shared language, mission-driven work, charismatic leadership – show up in everyday organizations more than we'd like to admit. We talk about what she learned reporting on OneTaste, from the power of social pressure and status to the subtle ways people are influenced without ever being explicitly told what to do. Ellen breaks down how "consent" gets distorted in these environments, and why the ability to freely say "no" is the clearest line between healthy influence and coercion. We also explore the overlap between cult dynamics and modern business – especially in tech. From grand mission statements to founder mythology, there's often an emotional pull that goes beyond logic. Ellen shares how these forces show up in AI companies today, and why the belief that you're "part of something world-changing" can be both motivating and dangerous. Along the way, we get into sales, persuasion, and the tension between helping someone and overriding their agency. Where is the line between influence and manipulation?

  6. Apr 15

    Building Community that Drives Business with Joshua Zerkel

    In this episode, I'm joined by Joshua Zerkel – community strategist, former Evernote ambassador turned community leader, and author of The Community Code – for a conversation about what it really takes to build community that drives business outcomes. Joshua's path is anything but typical. He started as a power user and advocate, writing productivity books about Evernote before eventually joining the company and helping scale its community as it grew from 100M to 200M users. From there, he went on to build and lead community at Asana, turning it into a global program spanning forums, ambassadors, experts, and hundreds of events – all tied to real pipeline impact. His work centers on a simple but often misunderstood idea: community is just relationships at scale. We talk about why community is so often undervalued inside organizations, how to translate its impact to business leaders, and the constant tradeoffs between depth and reach. We dig into the messy realities of building community inside companies – from navigating trust during Evernote's privacy-policy crisis to responding to backlash and actually listening when your users push back. Joshua shares what breaks when companies stop listening, why "personas" often miss the point, and how to design community programs around real people instead. We also explore the role of events as a community engine – how to think about formats, why in-person still matters, and what separates meaningful engagement from surface-level activity. Along the way, we touch on the fine line between community and cult dynamics, and what companies like Peloton get right when it comes to creating real connection. If you're building community, trying to prove its value, or thinking about how relationships translate into growth, this conversation is for you.

  7. Apr 8

    How to Move People with Lindsey Caplan

    .In this episode, I'm joined by Lindsey Caplan — organizational psychologist, former Hollywood screenwriter, and upcoming author — for a conversation about creativity, communication, and how people and groups are actually moved. Lindsey's path is anything but linear. She started her career on TV and film sets in Los Angeles, working on shows like Malcolm in the Middle, Curb Your Enthusiasm, and The Amazing Race. From there, she transitioned into learning and development at companies like DreamWorks Animation, Zendesk, and Credit Karma, eventually stepping fully into organizational design and change work at The Gathering Effect. Her new book, Moved — coming March 2027 — explores the forces that shape human behavior: what moves us, how we can move others, and why pull, not push, is the most sustainable path to influence. We talk about why the book took nine years to write, what she learned about the psychology of groups, and why "being seen and heard" is at the heart of all meaningful change. We dig into the creative process, including the messy parts: identity shifts, losing and regaining a creative voice, and what it takes to translate an idea that lives in your head into something that lands with other people. Lindsey shares how her storytelling roots shape her work today — from understanding stakes and motivation to designing experiences that create real engagement, not just compliance. We also explore the gap between knowing and doing, why so many best-practice books fail to stick inside organizations, and how leaders can communicate in ways that create ownership instead of resistance. If you're curious about influence, the craft of writing, or how to move people without pressure, this conversation is for you.

  8. Apr 4

    Founder-Led Sales with Gagan Biyani - Snafu Conference 2026

    This conversation between Robin Zander and Gagan Biyani, founder of Maven and early contributor to Udemy, Lyft, and Spread, explores the intersection of growth, education, and entrepreneurship. The session begins with a brief mindfulness exercise for the audience before diving into Biyani's career and his perspective on growth. He distinguishes growth from traditional marketing by emphasizing that growth is a systematic approach that integrates product, analytics, and user behavior to drive scalable results, rather than solely focusing on branding or messaging. Biyani also addresses the ethics of growth, noting that while manipulation is unavoidable in communication, respecting users' agency and providing genuine value is key. Fear or guilt about "manipulating" others often hinders action, whereas ethical influence fosters trust and long-term engagement. Drawing from his own experiences, he underscores the importance of providing optimism and clarity, rather than relying on fear-based tactics, in both marketing and education. Education remains a central theme of Biyani's work. At Udemy, he helped pioneer live, video-based courses to make learning more accessible online, though he notes systemic barriers prevented it from fully replacing traditional college education. Maven continues this mission with cohort-based programs led by industry experts, helping professionals rapidly gain practical skills. Biyani highlights the transformative potential of AI in upskilling, explaining that while AI won't replace human teachers, it significantly expands access and efficiency for learners across industries. Reflecting on his broader entrepreneurial journey, Biyani shares lessons from Lyft and Spread. Lyft demonstrated the power of timing and product-market fit, while Spread taught him that execution alone is not enough – understanding the market and being "right" about demand is essential. Across all ventures, he emphasizes pattern recognition, balancing exploration with focused execution, and learning from successes and failures alike. Ultimately, Biyani's philosophy is to tackle challenging problems that align with personal strengths, respect users' agency, and leverage insight and experimentation to create meaningful impact.

See All (100)

5
out of 5
15 Ratings

About

Welcome to Snafu, a podcast about sales, persuasion, and work. Amidst all the change going on in the world today, "durable" skills are often the most resilient. Snafu is a podcast for entrepreneurs, freelancers, and ambitious professionals who need to sell – but aren't quite comfortable yet. Robin Zander has spent more than 20 years tackling things he doesn't know how to do. From starting a restaurant in three weeks without any prior restaurant experience to performing as a self-taught acrobat with the San Francisco Opera, Robin has built his life and career around learning new things. But growth isn't all upside. Trying new things comes with lots of failures. On Snafu, Robin sits down with authors and entrepreneurs to talk about a more human approach to sales, persuasion, and work.

Information

  • Creator
    Robin P. Zander
  • Years Active
    2015 - 2026
  • Episodes
    100
  • Rating
    Explicit
  • Copyright
    © Robin Peter Zander
  • Show Website
    Snafu w/ Robin Zander