The CUSP Show

The CUSP Show

Home of the Columbia University Sports Management Podcast ('The CUSP Show'), faculty members Joe Favorito and Tom Richardson host thought leaders from across the sports industry as they discuss a wide array of topics. thecuspshow.substack.com

  1. 499: The Philly Sports Guy, Jamie Pagliei, on Turning Philadelphia Fandom into a Full-Time Brand

    4D AGO

    499: The Philly Sports Guy, Jamie Pagliei, on Turning Philadelphia Fandom into a Full-Time Brand

    Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner welcome Jamie Pagliei, better known to fans as “The Philly Sports Guy.” While you may not immediately recognize the name, you certainly know the green mohawk, face paint, and relentless energy that have made him a staple at Eagles, Phillies, Flyers, and Sixers games. Pagliei shares his journey from growing up in West Philadelphia and Delaware County, with family ties to the Spectrum and Veterans Stadium, to serving in the Navy, working in hospitality, masonry, and event promotion before ultimately building a full-time business out of pure fandom. What began as painting his face for one away Eagles game evolved into a powerful personal brand rooted in authenticity, positivity, and connection. The conversation explores how he navigated early social media struggles, the impact of COVID on momentum, and the defining moment that nearly made him quit, until a deeply personal message from a fan changed his perspective on purpose and impact. Pagliei also discusses monetizing fandom the right way, setting brand rules for himself, landing sponsors like TickPick and Philly Sports Trips, and why changing the narrative around Philadelphia sports fans matters to him. More than just a superfan story, this episode is about resilience, reinvention, and how energy, when authentic, becomes a business. Follow Jamie on Instagram: https://www.instagram.com/thephillysportsguy/?hl=en Connect with Jamie: https://www.linkedin.com/in/jamie-pagliei-910916190/ Jamie’s Website: https://thephillysportsguy.net/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    22 min
  2. 498: Phoenicia Sport & Entertainment CEO Chris Lencheski Talks NASCAR, F1, and the Future of Global Motorsports Investment

    5D AGO

    498: Phoenicia Sport & Entertainment CEO Chris Lencheski Talks NASCAR, F1, and the Future of Global Motorsports Investment

    Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner sit down with fellow Columbia faculty member Chris Lencheski to unpack how motorsports, and global sports investing more broadly, are evolving in real time. Lencheski shares how Phoenicia Sport & Entertainment operates with a “people first” approach and why being “quiet” can be a strategic advantage when building long-term relationships internationally. The conversation moves through NASCAR’s charter value surge and what that signals about the sport’s business fundamentals, Formula 1’s valuation realities and the challenges certain teams may face, and Liberty Media’s acquisition of MotoGP as the next major growth lever in racing. Lencheski also weighs in on IndyCar’s momentum with new marquee street-race concepts (including Washington, D.C.), the expanding role of foreign capital in U.S. sports, and why some emerging sports, and even MLB at the grassroots level, may face tougher structural headwinds than people realize. Connect with Chris: https://www.linkedin.com/in/chrislencheski/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    33 min
  3. 497: Next League Co-Founder Dave Nugent Talks Building Tech Stacks That Drive Fan Growth

    FEB 26

    497: Next League Co-Founder Dave Nugent Talks Building Tech Stacks That Drive Fan Growth

    Live from SuperBowl Radio Row, Joe Favorito and Scott Rosner welcome Dave Nugent, Co-Founder & CEO of Next League, to unpack how sports organizations should evaluate, build, and operate technology that grows audiences and drives revenue. Nugent shares his path from co-founding OMNIGON in 2008, spotting an early gap in “deep tech” within sports, to selling the company to Infront Sports & Media, learning inside a larger global organization, and ultimately launching Next League to fill a need that still hadn’t been solved. Nugent explains Next League’s role as an “owner’s rep” for sports properties: helping teams and leagues decide what to invest in, how to prioritize outcomes over shiny objects, and how to get “90% of the functionality for 50% of the price.” The group discusses why trust and long-term relationships matter in complex services work, how leadership and culture shape tech decision-making, and why it’s increasingly hard for even experienced executives to keep up with the pace of change. Nugent also highlights work Next League is doing across the sports landscape, including Team USA’s challenge of maintaining fan engagement between Olympic cycles, NASCAR’s evolving fan experience, and opportunities with properties like TGL, the LPGA, and others. He closes by previewing his upcoming book, The Business of Sports Technology (releasing April 14), and his podcast, Know What Is Next, focused on what’s changing across sports and technology. Connect with Dave: https://www.linkedin.com/in/nugentdavid/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    25 min
  4. 496: SMAC Entertainment’s Jose Diaz on Managing Talent and Creating Media That Scales

    FEB 26

    496: SMAC Entertainment’s Jose Diaz on Managing Talent and Creating Media That Scales

    Joe Favorito and Tom Richardson welcome Jose Diaz, Executive Vice President at SMAC Entertainment, to break down how the agency operates at the intersection of talent management, content production, brand incubation, and strategic partnerships. Diaz shares SMAC’s origin story, from early days working out of Constance Schwartz’s kitchen table to building a multifaceted business representing high-profile clients such as Michael Strahan, Deion Sanders, Tony Gonzalez, Aaron Andrews, Deanna Flores, and others. Diaz explains SMAC’s “client-first” approach: starting with a talent’s long-term goals, aligning every opportunity to that mission, and making selective decisions that prioritize longevity over quick paydays. He details how athlete storytelling has shifted across podcasts, streaming, and digital-first platforms, highlighting projects like Coach Prime, Evolution of the Black Quarterback, the upcoming Madden film, and branded content initiatives tied to the growth of flag football ahead of LA28. The conversation also dives into media training, NIL-era realities, building trust through transparency, and why smaller companies can offer early-career professionals outsized responsibility and accelerated learning. Connect with Jose: https://www.linkedin.com/in/jdiaz021/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    41 min
  5. 495: Rose Bowl Legacy Foundation President & CDO Dedan Brozino on CFP & LA28

    FEB 24

    495: Rose Bowl Legacy Foundation President & CDO Dedan Brozino on CFP & LA28

    Live from SuperBowl Radio Row, Joe Favorito and Scott Rosner sit down with Dedan Brozino, Chief Development Officer and President of the Rose Bowl Legacy Foundation, to talk legacy, modernization, and what’s next for one of sports’ most iconic venues. Brozino breaks down the Rose Bowl’s unique governance structure, City of Pasadena ownership, the Rose Bowl Legacy Foundation’s fundraising role, and the Tournament of Roses’ leadership around the Rose Bowl Game and the evolving College Football Playoff landscape. The conversation covers UCLA’s ongoing relationship with the stadium, why the Rose Bowl aims to stay central as college football changes, and how major investments are preparing the venue for the future. Brozino shares details on current and upcoming upgrades, including a new South End Zone field-level club, plans for a massive video board, and a post-Olympics seating reconfiguration designed to improve comfort and safety while preserving the stadium’s historic architecture. Looking ahead to LA28, he previews the Rose Bowl’s role as host of the men’s and women’s soccer semifinals and finals, adding to a long list of defining moments that have made the venue a generational bucket-list destination. Connect with Dedan: https://www.linkedin.com/in/dedanbrozino/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    21 min
  6. 494: Dystany Spurlock on Becoming the First African-American Woman to Race the NASCAR ARCA Series

    FEB 23

    494: Dystany Spurlock on Becoming the First African-American Woman to Race the NASCAR ARCA Series

    Live from SuperBowl Radio Row, on National Girls & Women in Sports Day, Joe Favorito and Scott Rosner welcome Dystany Spurlock to the show. Spurlock shares her unconventional path to stock car racing, starting on motorcycles as a kid, setting a record on a BMW S1000RR, and grinding for years while working as a tractor-trailer driver and sending sponsorship emails between loads. Now backed by Foxxtecca, she’s preparing to debut in the NASCAR ARCA Menards Series, with a clear ladder in mind: a full ARCA season, the O’Reilly Series, and ultimately the Cup Series. Spurlock breaks down what transfers from motorcycles to cars (fear management, fitness, and focus), how she trains and studies the sport “to failure,” and why understanding the engineering helps her communicate better feedback to her team. She also talks about crashes, flow state, and how she builds a following by engaging fans beyond racing, while staying authentically herself through fashion, personal branding, and her Avatar-inspired design choices. Connect with Dystany: https://www.linkedin.com/in/dystanyspurlock/ Follow Dystany on Instagram: https://www.instagram.com/dystanyspurlock/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    15 min
  7. 493: Daniel Shi and Shivaas Gulati on Using AI to Modernize the Sports Business

    FEB 18

    493: Daniel Shi and Shivaas Gulati on Using AI to Modernize the Sports Business

    Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner welcome Daniel Shi and Shivaas Gulati, co-founders of Arkero AI, for a conversation on how artificial intelligence is beginning to transform the business side of sports. Fresh off a $6.2M seed raise backed by investors including Alexis Ohanian and Roger Ehrenberg, the founders explain why sports remains one of the most under-software-ed industries, and how AI can finally move teams beyond email-and-Excel operations. The discussion explores Arkero’s philosophy of working backwards from real business problems, embedding with teams to improve productivity, decision-making, and revenue generation rather than selling AI for its own sake. Gulati shares insights from owning Southend United in England and how the club has become a live testing ground for AI-powered planning and operational efficiency. Shi reflects on scaling a fintech company from startup to IPO, why private equity sees massive upside in sports modernization, and how AI could allow smaller clubs to operate with the sophistication of top-tier organizations. The episode closes with a forward-looking look at how AI may reshape sports operations, fan experience, and club management over the next five years. Connect with Daniel: https://www.linkedin.com/in/danielshi/ Connect with Shivaas: https://www.linkedin.com/in/shivaas/ The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    29 min
  8. 492: Olympic Gold Medalist and 2-Time Division UFC Champion Henry Cejudo Talks Life After the Octagon

    FEB 16

    492: Olympic Gold Medalist and 2-Time Division UFC Champion Henry Cejudo Talks Life After the Octagon

    Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner welcome Olympic Gold Medalist and two-division UFC Champion Henry “Triple C” Cejudo for a powerful conversation on resilience, reinvention, and what it truly means to compete at the highest level. Cejudo reflects on his journey from growing up in poverty as the son of undocumented immigrant parents to becoming the youngest American Olympic wrestling gold medalist in 2008, and later capturing UFC titles in two weight classes. He shares what it felt like standing atop the Olympic podium, why wrestling remains the purest test of competition, and how he rebounded from setbacks early in his MMA career to become a champion again. Beyond the cage, Cejudo discusses life after fighting, mentoring other athletes in business, launching One Water, and the importance of self-awareness, discipline, and surrounding yourself with the right “engineers” to maximize both heart and ability. The episode explores legacy, leadership, and how elite performers transition from sport into entrepreneurship while continuing to inspire the next generation. Connect with Henry: https://www.linkedin.com/in/henry-cejudo/ Follow Henry on Instagram: https://www.instagram.com/henry_cejudo/?hl=en Follow Henry on X: https://x.com/HenryCejudo Henry’s Profile on ESPN: https://www.espn.com/mma/fighter/_/id/3023388/henry-cejudo Henry’s Podcast: https://www.youtube.com/@Pound4PoundwithKamaruHenry The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

    17 min

Ratings & Reviews

4.8
out of 5
27 Ratings

About

Home of the Columbia University Sports Management Podcast ('The CUSP Show'), faculty members Joe Favorito and Tom Richardson host thought leaders from across the sports industry as they discuss a wide array of topics. thecuspshow.substack.com

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