Jourdan Aldredge speaks with Blackmagic Design’s Simon Westland at NAB 2026 about the company’s latest camera, live production, mobile filmmaking, DaVinci Resolve, Blackmagic Cloud, and AI workflow updates. They discuss how Blackmagic’s new products serve both high-end live production and independent filmmakers, why hands-on trade show demos matter, and how filmmakers can think about camera choices as they grow their craft. In this episode, No Film School's Jourdan Aldredge and guest Simon Westland discuss... Blackmagic Design’s NAB 2026 product announcements and why the company released news before the show The value of hands-on product demos, workshops, and planning ahead for NAB Blackmagic’s URSA Cine 12K live production workflow, including 100G connectivity, 2110, 440fps, and 16 stops of dynamic range Why cinematic images are becoming more important in live production, sports, YouTube content, and live events How the Blackmagic Camera app is becoming an entry point for iPhone and Android filmmakers Using mobile phones in professional workflows with HDMI or SDI output, genlock, zoom demands, and focus demands Apple Watch control for Blackmagic Camera on iOS How Blackmagic’s products connect across cameras, ATEM switchers, DaVinci Resolve, and Blackmagic Cloud Why beginner filmmakers should focus on learning craft, exposure, lighting, and storytelling instead of searching for the “perfect” camera DaVinci Resolve’s new photo editing tools and how shared looks can help match stills and video How brands, agencies, and social media teams can use Resolve for color consistency across moving and still images Blackmagic’s view on AI tools, including transcription, media search, object search, and workflow acceleration The difference between workflow AI and generative AI replacement tools The future of Blackmagic Pocket Cinema Cameras and why the company still sees them as important for independent filmmakers Memorable Quotes: “That really is what it's all about. You want to have that hands-on interaction.” “I would say, look, that camera app is an amazing entry point, but really just try it.” “It’s about the content. It’s about storytelling.” “Competition is a healthy thing. It’s healthy for everybody.” Guests: Simon Westland Resources: Blackmagic Design Blackmagic Camera App DaVinci Resolve NAB Show Find No Film School everywhere: On the Web: No Film School Facebook: No Film School on Facebook Twitter: No Film School on Twitter YouTube: No Film School on YouTube Instagram: No Film School on Instagram 📩 Send us an email with questions or feedback: podcast@nofilmschool.com Learn more about your ad choices. Visit megaphone.fm/adchoices