Sketchnote Podcast

Mike Rohde

Mike Rohde interviews visual thinkers about tools, techniques, and their approach to the practice and craft of sketchnoting.

  1. Sketchnote Podcast: Danny Gregory - S1/E2

    2D AGO

    Sketchnote Podcast: Danny Gregory - S1/E2

    In this episode, I sit down with Danny Gregory, artist, author, and co-founder of Sketchbook Skool, to talk about how a personal tragedy late in his advertising career became the catalyst for a whole new creative life. We dig into his philosophy of art with a lowercase ‘a’, why constraints and personal projects are the best way to push through plateaus, and how travel journaling can deepen your experience of place while building your artistic voice. Running Order Introducing Danny Gregory and his approach to accessible art Danny’s shift from advertising to personal drawing practice The life-changing event that inspired Danny’s artistic journey The therapeutic role of drawing and storytelling in life challenges Recognizing style and personality in beginner artists Developing Sketchbook School and its mission to democratize art The concept of travel journaling and capturing memories in sketchbooks Using constraints and personal projects to foster growth How travel influences perception and the importance of experiencing place Travel storytelling and how sketching enhances the experience Overcoming plateaus: beginner’s mind and trying new things Rethinking practice: applying skills through projects and constraints The value of frequency, variety, and embracing life’s unpredictability in drawing Final thoughts: making art accessible and inclusive for all Resources & Links Sketchbook Skool- Danny’s online creativity and drawing school Paris in a Day - A live workshop with Danny on Saturday, May 16th! Save 15% with coupon code SKETCHNOTE Sketchbook Skool (Danny’s YouTube Channel) I Drew Across America - See Danny’s sketchbook unfold as he and his wife drove across America. Danny Gregory’s Weekly Essays Book: The Illustrated Life — by Danny Gregory Book: The Creative License — by Danny Gregory Book: Art Before Breakfast — by Danny Gregory Sponsored by The Reflective Travel Workshop Have you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Workshop, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. Buy the Workshop for $20 Subscribe to the Sketchnote PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Sketchnote Lab is Mike Rohde’s space designed to bridge the gap between sketchnote theory and practice. You don’t need to be an artist to think visually. Join Mike and learn to use sketchnotes to clarify your thinking, solve problems, and move forward. Learn more about Sketchnote Lab. Mike is the author of The Sketchnote Handbook and The Sketchnote Workbook, bestselling books that teach regular people how to start sketchnoting and build a regular sketchnoting practice. He founded the Sketchnote Army and hosts the Sketchnote Podcast, where he interviews visual thinkers to understand what makes them tick. Mike teaches recorded, live, and in-person workshops to accelerate your sketchnoting practice and provides personalized coaching for your specific visual-thinking challenges. He is the illustrator of bestselling books like REWORK, REMOTE, The $100 Startup, Honest SEO, The Culture Playbook, and The Future Begins with Z. Become a Supporting or Founding Lab Partner to support Mike’s work. Some links in Sketchnote Lab posts are affiliate links. If you purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and believe in. ©2026 Mike Rohde, Sketchnote Lab

    1h 2m
  2. Federica Tabone & Claudio Nichele ISC26IT Verona

    MAY 5

    Federica Tabone & Claudio Nichele ISC26IT Verona

    In this episode, I sit down with Federica Tabone and Claudio Nichele, two of the key organizers behind the upcoming Verona International Sketchnote Camp, to talk about how this pioneering event brings together the ISC and EVP communities for the first time. We dig into the innovative Full Bar Camp Plus format, what makes Verona the perfect backdrop, and why this gathering is designed around active participation, collective learning, and community connection. Running Order Introduction and overview of the Verona Sketchnote Camp The story behind organizing the Verona event The collaboration between ISC and EVP communities The Full Bar Camp Plus format explained The interactive, participant-led sessions and collective harvesting Cultural highlights of Verona: history, food, and city experiences Event logistics: tickets, prices, and optional dinners What is a Bar Camp? Explanation and twists for Verona The concept of collective learning and post-event harvesting The beauty and culture of Verona as the event backdrop Food, networking, and the Italian experience Ticket options, early bird pricing, and optional activities Practical information: dinner and lunch costs The community spirit and opportunities for meaningful connections Closing remarks: excitement for the event and community gratitude Resources & Links International Sketchnote Camp Tickets for ISC26IT European Visual Practitioners Federica Tabone on LinkedIn Claudio Nichele on LinkedIn What is a BarCamp? Sponsored by The Reflective Travel Workshop Video Have you ever wanted to create travel sketchnotes from a trip, using only photos and memories you already have? In this 2-hour recorded video replay, I walk you through my process for creating travel sketchnotes, then guide you through your own photos and memories so you can do the same for your trips. You'll also get a set of downloadable, printable sketching templates to help you get started. The full video replay and templates are just $20. https://rohdesign.com/travel Subscribe to the Sketchnote PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Sketchnote Lab is Mike Rohde’s space designed to bridge the gap between sketchnote theory and practice. You don’t need to be an artist to think visually. Join Mike and learn to use sketchnotes to clarify your thinking, solve problems, and move forward. Learn more about Sketchnote Lab. Mike is the author of The Sketchnote Handbook and The Sketchnote Workbook, bestselling books that teach regular people how to start sketchnoting and build a regular sketchnoting practice. He founded the Sketchnote Army and hosts the Sketchnote Podcast, where he interviews visual thinkers to understand what makes them tick. Mike teaches recorded, live, and in-person workshops to accelerate your sketchnoting practice and provides personalized coaching for your specific visual-thinking challenges. He is the illustrator of bestselling books like REWORK, REMOTE, The $100 Startup, Honest SEO, The Culture Playbook, and The Future Begins with Z. Become a Supporting or Founding Lab Partner to support Mike’s work. Some links in Sketchnote Lab posts are affiliate links. If you purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and believe in. ©2026 Mike Rohde, Sketchnote Lab

    22 min
  3. A New Chapter of the Sketchnote Podcast: Same heart, new energy.

    APR 28

    A New Chapter of the Sketchnote Podcast: Same heart, new energy.

    In this episode, I share what's changing with the podcast and what's staying the same. I talk through the reasons behind the rebrand from Sketchnote Army Podcast to the Sketchnote Podcast, the move to sketchnotelab.com as the new home base, and what you can expect from upcoming seasons. Running Order The podcast's transition from Sketchnote Army to Sketchnote Podcast and the reasoning behind the rebrand The move to sketchnotelab.com as the new home for content and resources Continuation of interviews with influential visual thinkers and their stories How existing episodes remain accessible at sketchnotearmy.com The focus on expanding content and bringing fresh guests in upcoming seasons How to stay connected and access archived episodes Resources & Links Sketchnote Army Podcast Sketchnote Podcast on YouTube Sketchnote Lab The Sketchnote Handbook The Sketchnote Workbook Sponsored by The Reflective Travel Workshop Video Have you ever wanted to create travel sketchnotes from an experience you've had, just using the photos and memories you've got? In the Reflective Travel Workshop Video Replay, I'll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. Buy the Reflective Travel Workshop Subscribe to the Sketchnote PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Sketchnote Lab is Mike Rohde’s space designed to bridge the gap between sketchnote theory and practice. You don’t need to be an artist to think visually. Join Mike and learn to use sketchnotes to clarify your thinking, solve problems, and move forward. Learn more about Sketchnote Lab. Mike is the author of The Sketchnote Handbook and The Sketchnote Workbook, bestselling books that teach regular people how to start sketchnoting and build a regular sketchnoting practice. He founded the Sketchnote Army and hosts the Sketchnote Podcast, where he interviews visual thinkers to understand what makes them tick. Mike teaches recorded, live, and in-person workshops to accelerate your sketchnoting practice and provides personalized coaching for your specific visual-thinking challenges. He is the illustrator of bestselling books like REWORK, REMOTE, The $100 Startup, Honest SEO, The Culture Playbook, and The Future Begins with Z. Become a Supporting or Founding Lab Partner to support Mike’s work. Some links in Sketchnote Lab posts are affiliate links. If you purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and believe in. ©2026 Mike Rohde, Sketchnote Lab

    3 min
  4. All The Tips - Season 17

    11/25/2025

    All The Tips - Season 17

    In this final episode of The Sketchnote Army Podcast season 17, we’ve compiled the tips from nine great visual thinkers into a single All The Tips episode. We hope these tips inspire and encourage you on your visual thinking journey. Happy Holidays! Hear tips from: Dan Roam, Katya Balakina, Nishant Jain, Cara Holland, Ted Schachtman, Lindsay Wilson, and Andrew Park. Sponsored by The Reflective Travel Sketchnote Workshop VideoHave you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Sketchnote Workshop Video, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. https://rohdesign.com/travel Buy me a coffee!If you enjoy this episode of the Sketchnote Army Podcast, you can buy me a coffee at https://sketchnotearmy.com/buymeacoffee Running OrderIntroDan RoamKatya BalakinaNishant JainCara HollandTed SchachtmanLindsay WilsonAndrew ParkOutroLinksDan's websiteKatya’s LinkedInNishant's Sneaky Art newsletterCara's SubstackTed’s LinkedInLindsay’s Ink Factory Studio WebsiteAndrew’s Hairy Hand ProductionsCreditsProducer: Alec Pulianas Shownotes and transcripts: Esther OdoroTheme music: Jon SchiedermayerSubscribe to the Sketchnote Army PodcastYou can subscribe to the podcast via iTunes, Google Podcasts, Spotify, Amazon Music, YouTube, or your favorite podcast app. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde’s bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Subscribe to the Sketchnote PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Sketchnote Lab is Mike Rohde’s space designed to bridge the gap between sketchnote theory and practice. You don’t need to be an artist to think visually. Join Mike and learn to use sketchnotes to clarify your thinking, solve problems, and move forward. Learn more about Sketchnote Lab. Mike is the author of The Sketchnote Handbook and The Sketchnote Workbook, bestselling books that teach regular people how to start sketchnoting and build a regular sketchnoting practice. He founded the Sketchnote Army and hosts the Sketchnote Podcast, where he interviews visual thinkers to understand what makes them tick. Mike teaches recorded, live, and in-person workshops to accelerate your sketchnoting practice and provides personalized coaching for your specific visual-thinking challenges. He is the illustrator of bestselling books like REWORK, REMOTE, The $100 Startup, Honest SEO, The Culture Playbook, and The Future Begins with Z. Become a Supporting or Founding Lab Partner to support Mike’s work. Some links in Sketchnote Lab posts are affiliate links. If you purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and believe in. ©2026 Mike Rohde, Sketchnote Lab

    54 min
  5. Andrew Park transforms complex ideas into compelling visuals - S17/E03

    11/18/2025

    Andrew Park transforms complex ideas into compelling visuals - S17/E03

    In this episode, Andrew Park shares how he crafts connected narratives across space and time using a range of tools. As the creator of the RSA Animate whiteboard animation series, Andrew shares how he’s used visuals to enhance learning in business and education. Sponsored by The Reflective Travel Sketchnote Workshop VideoHave you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Sketchnote Workshop Video, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. https://rohdesign.com/travel Running OrderIntroWelcomeWho is Andrew Park?Origin StoryAndrew's current workSponsor: ConceptsTipsToolsWhere to find AndrewOutroLinksAmazon affiliate links support the Sketchnote Army Podcast. Hairy Hand ProductionsThe Visual Flaneur PodcastAndrew on InstagramAndrew on YouTubeToolsAmazon affiliate links support the Sketchnote Army Podcast. Whiteboard paint Red and black Office marker pens Staples Whiteboard Moleskine sketchbook Leuchtturm sketchbook Photoshop Wacom Cintiq tabletsTipsUse thinking visual German to go through ideas or solve problems.In a visual way, don't procrastinate, just draw, create.Don't be too precious with stuff. Find what works for you.CreditsProducer: Alec Pulianas Shownotes and transcripts: Esther OdoroTheme music: Jon SchiedermayerSubscribe to the Sketchnote Army PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde’s bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Episode TranscriptMike Rohde: Hey everyone, it's Mike and I'm here with Andrew Park. Andrew, welcome to the show. Thanks for coming. Andrew Park: Thanks for having me on. It's a real pleasure. MR: We were chatting probably longer than I should have chatted with Andrew before the recording 'cause I'm a huge fan. So I'm excited to have you on. I think there's lots of fans who probably are in this podcast or watching the video that—and we were talking about that a little bit. The idea of when you do something that's notable, often you're blind to the impact on other people. I know that I am. I occasionally get these emails in, like, "Your book changed my life." Like, oh, really? It was just a book to me. So welcome to the show. And I guess we'll just start off, tell us a little bit about what you do for your day job. I guess I know you as the RSA animate illustrator or animator. AP: Yep. MR: Or both, I guess. Obviously, you do more than that, so I'd love to hear what you do. AP: Yeah, it's misnomer. Actually. I'm not a very good animator. I know the principles of animation, but I have a really talented team that actually bring my drawings to life. If I was gonna say anything, I probably would class myself as a cartoonist. Cartoonist illustrator. But then I'm a visual thinker as well. I know how to sort of join up concepts and, you know, build maps of things. A joined-up thinking cartoon is possibly, it's a bit of a mouthful, but that's kind. So in my day jobs, obviously, the RSA films were quite successful and it enabled me to build a company around the methodology. So in about 2008, we developed the methodology, the process. It weirdly hadn't existed before. There were a couple of little smatterings of it out in the world. I think they did, I think a UPS commercial used a whiteboard and had a guy drawing on it as a commercial, I think, early on. MR: Yeah, I remember that. AP: But the genesis of it was graphic recording or scribing. That's where I learned how to put my pictures together. And then literally had a camera over my shoulder. I think that hadn't been done before, surprisingly. And I think one of the innovations of that, and it wasn't me that came up with it, was actually RSA themselves. They sent me a video of someone taking notes in a journal for the New York Library, and they'd sped the hand up. It was really interesting actually. I thought that's the missing component, because I was trying to literally draw these things live, fast which wasn't really working. I had the missing thing in my brain that why can't I draw a hundred miles an hour? And I literally couldn't work out, oh, you can speed it up. It's video. You know? MR: Yeah. AP: So once I saw that, it all sort of fell into place. There's an author called Steven Johnson. Do you know him? Where Good Ideas Come From? MR: I need to find that book now. AP: It's really good. And he talks about ideas don't come as eureka moments. They often come as slow hunches. You know, they build, they bubble up and things percolate. And I think in terms of the RSA anime, that's kind of what happened. I've been working, scribing, capturing conversations live, graphic facilitation, graphic recording. And then when you then put a video component in that and think, well, how do I make that work? The hand from the New York video, New Library video was the, the kind of thing as a catalyst that made me think, here's how it could work. And then if you notice from the early RSA animates, they're really ropey, really rough, really handmade, if you like. And then as we've gone through, they've become more refined and more, you know, you just start thinking, oh, how, what can I do with these things? How can I— MR: Process, yeah. AP: So my day job now, is trying to talk about this stuff, extend it in the community. You know, people were interested in how visual thinking can help them. I work with companies and work with businesses to tell the stories. On the back of the RSA films clients came to us and said, "Hey, we want one of those. This seems like a really good way of telling our story." So yeah, over the last, ooh, 20 years now, building a company. I'm really proud of the team I've got. I've got some really fantastic visual thinkers and illustrators, animators that have taken it in their own direction. You know it's not just—I practice it in my way, but then the company has lots of different flavors of how that— MR: That's nice. AP: -kind of permeates the role. So, yeah, I'm really proud of those guys. There's some fantastic visual thinkers in Cognitive. MR: That kind of gives your clients a menu in a sense, right? So you can show them different styles. Is that something that they think about? AP: Yeah, I mean, there's a stylistic overlay that can go across the films, but if we're gonna talk about the methodology of whiteboard animation, it has the same DNA at its foundation which is showing information in space so that you can see the relationships between things. MR: Yes. Yeah. AP: Taking people on a narrative or a journey. There's lots of zooming in and zooming out. MR: Keeping the focus, holding the focus. Yeah. AP: Keeping the focus. I mean when we do plan stuff out, we are often—you know, you build the big map and you show a client the end state, it's really overwhelming for them. And then you say, don't worry, it's not gonna do that. We're gonna take you right into the beginning. And things draw and they build up in time. So what we have to do in the way that we work, is to have that end-state in mind when we build stuff. I suppose with Sketchnoting, you know, you are building it in time live, right? MR: Yes. Yeah. Typically, yeah. AP: Yeah, that's what you do. Whereas we would probably plan it to end up with that end-state, and almost then erase all that, and then go back to the beginning and— MR: Work backwards. Yeah. AP: -work backwards. Yeah. So that's how it kind of works. MR: I was mentioning when we first chatted before we recorded that the first thing I thought when I saw the RSA—I don't know which one I saw first. Probably Dan Pink, the first thing I thought was, wow, there was a lot of preparation that went into making this video that I don't know people necessarily realize has been going on. Because as an old print designer, like a graphic designer who did print production, everything I designed, I had to find a way to make that print on paper. And I learned the hard way when things didn't work. And I changed my process based on it. And I knew once I saw that, like, wow, okay, somebody did some serious planning, and exactly what you said, they kind of reverse engineered from state backwards. Okay, which, here's how it looks when it's finished. How do we piece this together in a logical way that holds focus and brings people through to the end? That was pretty immediately apparent. And I thought it was just like, wow, this is really cool. And I couldn't stop watching them. So as is true for a lot of people, right, it was a huge—I don't know, came outta nowhere, I guess, for a lot of people. And suddenly there's this cool thing and you can't get enough of it, which I guess is, was good for you, I suppose. AP: Oh, it was great. But like you say, you know, you sometimes don't know 'cause you can't see the wood for the trees. You are involved in it, you're working in it closely, and it's rare that you put your head above the parapet. I mean, obviously I knew early on the RSA when we put a first couple out, they said, these are really popular. They're more popular than the talking head videos. And we were like, oh, great, cool. Then we should make some more then. And then we continued. It was very much organic, let's make the next one and then the next one, you know. And then we started to—I think it was like the Dan Pink or the Ken Robinson RSA animates that just went bang. And millions of people watched those, which was

    1h 9m
  6. Lindsay Wilson brings spoken words to life through visuals - S17/E06

    11/12/2025

    Lindsay Wilson brings spoken words to life through visuals - S17/E06

    In this episode, Lindsay Wilson reflects on her evolution as an artist… from sketching playful portraits at 7 to the defining moments when constructive feedback reshaped her career path. She discusses her role at Ink Factory, hints at upcoming projects, and offers thoughtful perspectives on the intersection of AI and visual art. Sponsored by The Reflective Travel Sketchnote Workshop VideoHave you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Sketchnote Workshop Video, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. https://rohdesign.com/travel Running OrderIntroWelcomeWho is Lindsay WilsonOrigin StoryLindsay's current workSponsor: ConceptsTipsToolsWhere to find LindsayOutroLinksAmazon affiliate links support the Sketchnote Army Podcast. Ink Factory Studio WebsiteInk Factory Studio on IntagramInk Factory Studio on LinkedInLindsay on LinkedInInk Factory Studio on TikTokInk Factory Studio on Facebook Ink Factory Studio Chicago OfficeToolsAmazon affiliate links support the Sketchnote Army Podcast. Spiral bound sketchbook Sketching pencil Correction tapeTipsFind a community that's right for you, whatever your practice, and lean into it. Find feedback that could help you or give a direction on something that you could improve or work on, or even practice.Look for avenues to practice, or within the community.Warming up and giving yourself time to get prepared in that space whether you are sitting, standing, on a long day, or on a short day.CreditsProducer: Alec Pulianas Shownotes and transcripts: Esther OdoroTheme music: Jon SchiedermayerSubscribe to the Sketchnote Army PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde’s bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Episode TranscriptMike Rohde: Hey everybody, it's Mike, and I'm here with Lindsay Wilson. Lindsay, welcome to the show. Lindsay Wilson: Hello. I'm so excited to be here. Thank you for having me. MR: It's great to have you. I've been wanting to—the problem with having a show like this is the longer that I do the show, the more people I want to get on the show, and it's like impossible to get everybody all at once, so you just have to wait your turn, I guess. But [crosstalk 00:20]. LW: Understood. Amazing, amazing. Happy to be here. And as we talked about in the preamble, have been following all the great work that you have been doing across the globe. I know you're going to the UK soon. MR: Yeah. LW: And, you know, just excited to be here and get to share a little part of my story. MR: That's great. Well, let's go ahead and get that started. Tell us a little bit about who you are, what you do, and then jump right into your origin story. Everybody's used to it now. The listeners know the origin story's coming. LW: Okay. Jump right in. Excellent. Well, I am Lindsey Wilson. I am one of the co-founders of Ink Factory. Some of you may know me as my—before I got married, Lindsay Rofe, but I go by Lindsay Wilson in a professional capacity. And as I said, one of the co-founders of Ink Factory, a visual note-taking firm located here in Chicago. Just about an hour—what would we be south, southwest, or Southeast of you in Milwaukee? MR: Yeah. Yeah. LW: But my origin story, woo hoo. I have listened to some of your podcasts, and I was like, how far back do we go here? And I'll just start at the beginning. MR: Yeah. Cool. LW: I was lucky enough to have parents in the military, and I was born in Germany, Heidelberg, Germany. And I share that with someone else that you've interviewed, Brandy Agerbeck. We were both born in Heidelberg, but soon transitioned to grow up in Texas, believe it or not, even though I consider myself to be a mid-Westerner, through and through, I have lived in Chicago longer than I have in Texas. But I grew up in Fort Worth, Dallas-Fort Worth area. And you know humble beginnings, I would say. And I know lots of people talked about if they were creative at a young age, and I have to jump in and say, yes, I love to draw. I feel that I came from some talented people. My father, although never practiced art, is very, very talented, as was my grandfather. So I get it through those genetics. But I was also encouraged to, and I know that maybe other people's experiences growing up didn't have maybe that much encouragement, but I was good at it. I was encouraged to do it, and it felt like I just followed that path. I'm sure I wanted to be a veterinarian at some point, maybe an astronaut, but when it came time to decide a major, I did go to study art at university. And I think one thing, when I was thinking about this story and what might be helpful to share, I wanted to share two poignant crossroads that I had in my journey to where I am now, and I feel like without those two moments, my path would be completely different. And as someone who starts out at university, we think everything is possible. And I had big ideas about what I wanted to be and really honed in on graphic design. And so, I went to a special university, Texas Christian University, that had an amazing graphic design program that you actually had to test into. So I had to take a whole semester where I had to prove myself worthy for this program. And fell in love with it. Absolutely fell in love with graphic design, spending so much time understanding typography, studying it. We didn't get into the actual technicality as far as like the programs and the technology that was available in 1998. We did everything by hand, and I loved it. I ate it up. I loved the whole process of working with my hands and laying out things, and again, studying all the key elements of typography. I feel like that shows up sometimes in my work. So when I talk about this poignant moment, I was on a trajectory. I was, you know gonna graduate, thought, you know, I'd already done an internship, I'd done all the right things, but my professor came to me in my senior year saying, "Lindsay, I think we need to talk about some things." And I'm like, let's talk. What do we wanna talk about? Thinking about, it's my senior show, or stuff like that. And he said, "You know, I think you're struggling." And, you know, of course, you know, that took a more serious tone. And my professor really sat me down and said, "You know, what I'm seeing with you is that you, albeit you're doing what's being asked, where I feel that your execution isn't where the other students are. However, your storytelling and your ability to define the purpose and again, the story of everyone else's work and the critiques," he's like, "You land the message like the other students are not, but their execution is better." So we had this whole conversation, and he basically was telling me, "I don't wanna let you continue down this path because I don't think it would be fruitful for you." And of course, I'm looking at him, you know, wind knocked completely out of my sails and thinking, well, what am I supposed to do now? I'm an artist. I'm a graphic designer. This is what I've spent the last four years doing. And we had a hard conversation. And, you know, he said, "I think I actually need to walk you across the building to our speech communication department." And what? What? I don't even know what you're talking about. So the reason I bring that up is because this person thought enough of me to tell me the truth and to tell me that this wasn't where, you know, he saw a trajectory for me, and how about this? And, you know, I did what every senior college student was due. I cried for at least two days. And then I said, you know what? I'm gonna dig in. And I ended up with a degree in speech communication and a minor in graphic design because I had essentially finished the program. And that was a moment in my life that, again, I could have packed up. I could have, you know, done so many different things, or I could have—he gave me the option 1to go back and remediate some of the classes, and that did not feel right 'cause, you know, I felt that my passion had been kind of tampered, but that gave me so much insight into another muscle that I have. And that is, again, what I didn't even know was possible, and it is that storytelling. So I learned to have a voice. I learned to be able to really ask questions and understand some of those nuances and how humans communicate. And I think it primed me perfectly for what I do. Although we aren't there yet, 'cause I didn't even know I would get there. So we continue on. I've graduated, I made the decision that maybe I would go into advertising. And what felt right for me was Chicago. So I packed up, moved to Chicago, didn't have a job, but I had purpose, and I had gumption. And I showed up and thought, okay so this is fast forward 2003 you know, that I could just land in Chicago and find a job. Well, thankfully, somebody pointed me in a direction that was like, "Lindsay, if you don't find anything, this avenue might just be perfect for you." And I don't wanna be a broken record 'cause I know that you've talked to other people before, but I come from the MG Taylor model. So I landed as a knowledge worker with Cap Gemini Ernst & Young back in those days for people like Kelvy, Christopher Fuller, Brandy Agerbeck, Alphachimp, both Peter and Diane. These were all people that they were my mentors, some of them I never met. I only heard their names

    53 min
  7. Ted Shachtman’s Mental Atlas Method uses imagination as a pathway to improve memory retention - S17/E05

    11/04/2025

    Ted Shachtman’s Mental Atlas Method uses imagination as a pathway to improve memory retention - S17/E05

    In this episode, Ted Shachtman talks about his discovery of the Mental Atlas Method, an imaginative new approach designed to strengthen memory retention. He explains how the method works, why it’s different from traditional techniques, and even guides Mike Rohde through a live trial so listeners can experience the process in real time. Sponsored by The Reflective Travel Sketchnote Workshop VideoHave you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Sketchnote Workshop Video, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. https://rohdesign.com/travel Running OrderIntroWelcomeWho is Ted Shachtman?Origin StoryTed's current workSponsor: ConceptsWhere to find Ted ShachtmanOutroLinksAmazon affiliate links support the Sketchnote Army Podcast. Ted on LinkedIn(https://www.linkedin.com/in/ted-shachtman-70930b239/)The Mental Atlas Method(https://www.mentalatlasmethod.com/)CreditsProducer: Alec Pulianas Shownotes and transcripts: Esther OdoroTheme music: Jon SchiedermayerSubscribe to the Sketchnote Army PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde’s bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Episode TranscriptMike Rohde: Hey everybody, it's Mike Rohde again. Got my friend Ted Shachtman here. Ted, how are you doing? Ted Shachtman: I'm good. How are you? MR: I'm good, man. It's good to have you. So, Ted is a very unique guest for the Sketchnote Army podcast in that he is someone who has discovered and has been developing this concept called the Atlas Method. Is that the right way to describe it? TS: It's the Mental Atlas Method, but yeah, typically we just call it the Atlas usually. MR: Yeah, yeah. After a while, you just sort of, the thing. You know, the thing we do. And so, I'm gonna have Ted talk about what he does in his origin story so he can say what it is. But I've experimented with this technique. And it's a way of improving or retaining memory, or I guess both those things. And I found it really fascinating. And I thought for visual thinkers to have expanded memory is always a good thing because in the work we do, where we're trying to take information, complex information, process it, make sense of it, and then put it on a board or on a screen or on a page, is really hard. And anything we can do to expand our capacity, our cache, our whatever it is that we're using to process this is a benefit for us. And then additionally, the way that we're going to do a little demo, it actually gives the capacity for you to not have to draw anything, if you wish to. I think that would be a fair way to frame it, think? TS: Yeah. MR: Okay, so with that, Ted, tell us who you are and what you do. TS: Sure. So as said, Schachtman. I am an educator and software engineer, and cognitive scientist. I went to Vanderbilt University for elementary education and cognitive studies. I've been a teacher for the past three years, and I'm also getting a master's in computer science. So the story with the Atlas was, in around November, and I asked myself this question, which was, how do I become the most general smart person? Like, almost like by the time I'm 50, how can I become just the best leader, CEO, researcher? And I kind of just embarked on this question and led me to a bunch of research, just kind of explored different paths, started visualizing things, talking while I was visualizing. And then the end result after about like eight months of constant work and research is the Atlas Method. MR: So that leads me to the next question, of course, is tell us a little bit about the Atlas Method and how you developed it, in with the framing of an origin story like a superhero. TS: Yeah, yeah. Okay. So, I personally have a really, really bad part of my brain that takes what I'm currently thinking and writes it to long-term memory. You know those games where everyone goes around in a circle and is like, okay, name your name and something you eat, like your favorite food. I'm terrible at that. I'm really bad at watching lectures. I have to watch a video six times. And I wanted to get rid of that because I've always been pretty creative. And I was always looking for some technique or something that would allow me to, I guess, learn faster. And so, the actual origin story is I started talking out loud and visualizing at the same time back in October or November. And I would be analyzing some lecture I watched. And I noticed that as I was visualizing the lecture and talking out loud, it would really start to make more sense, like doing both of those things at the same time. And just happenstance, I would take another lecture I watched and be like, man, I want to compare between these. I would switch from like visualizing one to visualizing the other, and it would just be awful. Like I'd have to like go like, urgh! Like going from one to the other. And one day, I just tried putting them in the same space, like visualizing one video here and the one video here, like right next to each other. And it felt so much easier. It felt like I was able to hold both in my mind at once. And this kept going. I would analyze around two at a time. And then one day I was like, all right, well, I want to get a third. I put a third one in there, and it worked. I stayed at three, and then I went to four. And then I remember I had about nine full videos, like nine full 20-minute lectures all in the same visual space, and it was somewhat different than it had been before. Like, I started noticing connections between all the videos that I didn't typically find. And it stayed at this point. I'd visualize where 9 or 10 at a time. But I always had this idea that was, surely, I can't keep going, right? Surely nine, like it's impossible. I was like, what am I doing? MR: Set boundaries. TS: And then I started reading a lot of research. I started reading a lot of research that essentially said when people switch visual contexts, they lose so much information, and when people are searching from the same context, they can hold so much. Like visualizing someone's hometown, for instance, they can hold that whole thing, but as soon as you go hometown and then like a college campus, they incur so much cost. It's almost like it's hard to think of when you do that cost. And so, the origin story, how this all started, is I was on a call with my friend Ben, and at this point, I've been telling him like, you know, my cognitive science ideas. You know, just techniques to try to improve this process, and he wasn't super into all of them. He would be like, "Okay, that's a fine one." And I told him the following idea. I said, it seems like if I actually stored everything in one big space, meaning not just nine videos, but every single video I watched, every concept I'd want to think about, in one big space, it seems like that should be more efficient, all the research points to that. And I was waiting for him to say, all right, sure, maybe, but, you know. But he didn't. He paused for about 10 seconds and said, "You know, Ted, that's not a bad idea." And I just kept going with it. So essentially, the journey is exploring the following question. What if you take your hometown, like Memory Palace, like a method of loci style, and you're building these huge interactive visuals and doing a voiceover on top of them, like describing what you see, the patterns you notice. And you just keep putting these huge visuals all around your hometown. And you don't stick with nine. You go higher and higher and higher. And so, I kept practicing this. And so, the real origin story, where I guess this technique became not just a way for me to remember things, but kind of the Atlas as it is today, is I was reasoning about one of the videos, and I noticed a pattern about one of them. And as soon as I noticed that pattern, my visual attention just zoomed, snapped over to another one. And it felt like automatic. It almost felt like if somebody says, say you're looking at a wall of food in the grocery store, and someone says, find the cheese, and your eyes just go to the cheese. Except this happened with a really complex pattern. And I was like, that was weird. And I added more videos to the Atlas, and it kept happening. And then I sat with a hypothesis. I did the following experiment. I visualized my bathroom and then said, find the sink. Found it, visual attention snapped there. You guys can try to follow along. I said, find the shower curtain. And that was fine. And then I visualized my hometown. Like my whole hometown, I said, okay, find the front door to my friend's house. Find the apples in the grocery store. And it snapped, just like that. And I thought to myself, it doesn't seem to be any different to my visual system, whether I'm searching among my bathroom or whether I'm searching among my entire hometown. And this snap that I would get between simple objects like the apple in the grocery store or the shower curtain felt exactly the same as the snaps I was getting between these incredibly complex videos and the patterns in these complex videos. And so, I really sat there and I said to myself, this seems preposterous, but the logic says that I should be able to scale this up. And as I scale this up, the snapping will work just as much, and I'll probably find a lot better patterns. And it turned out I was right. So it wasn't an easy

    46 min
  8. Cara Holland turns stories into pictures to help people work visually - S17/E04

    10/28/2025

    Cara Holland turns stories into pictures to help people work visually - S17/E04

    In this episode, Cara Holland shares her move from social work to graphic recording and the development of graphic recording training in response to a need she identified at the beginning of her journey. She discusses how her art has evolved through various stages, provides insights into AI, explains why the unique process of graphic facilitation has yet to be fully captured by technology, and reflects on the story behind her book. Sponsored by The Reflective Travel Sketchnote Workshop VideoHave you ever wanted to create travel sketchnotes from an experience you’ve had, just using the photos and memories you’ve got? In the Reflective Travel Sketchnote Workshop Video, I’ll guide you through my process for creating travel sketchnotes and then help you reflect on your own photos and memories so that you can make travel sketchnotes of your own trips, too! This 2-hour recorded video includes a set of downloadable, printable sketching templates and a process to kickstart your own travel sketchnoting practice. All this for just $20. https://rohdesign.com/travel Running OrderIntroWelcomeWho is Cara HollandOrigin StoryCara's current workSponsor: ConceptsTipsToolsWhere to find CaraOutroLinksAmazon affiliate links support the Sketchnote Army Podcast. Cara's SubstackVisual Edits NewsletterThe Journey Of Tiny ThingsGraphic Recorder ClubGraphic Change AcademyCara on LinkedInCara on IntagramDraw A Better Business BookToolsAmazon affiliate links support the Sketchnote Army Podcast. Neuland graphic boardNeuland roll of white paperNeuland markersLeuchtturm small notebookMicron PenCopic marker penFountain penWater colourProcreateAffirnityiPadTipsBe clear on what it is you're trying to achieve. Don't overproduce or overcomplicate what you're doing.Ignore the rules.Find a community, pull from each other and find ways to collaborate.CreditsProducer: Alec PulianasShownotes and transcripts: Esther OdoroTheme music: Jon SchiedermayerSubscribe to the Sketchnote Army PodcastYou can subscribe to the podcast through iTunes, Google Podcasts, Spotify, Amazon Music, YouTube or your favorite podcast listening source. Support the PodcastTo support the creation, production, and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde’s bestselling books. Use code ROHDE40 at Peachpit.com for 40% off! Episode TranscriptMike Rohde: Hey everyone, it's Mike Rohde and I'm here with Cara Holland. Cara, how you doing? Cara Holland: I'm doing good, thanks. How are you? MR: I'm doing well. So Cara, talk to us about who you are and what you do. CH: I'm Cara Holland. I'm based in the UK, and I'm a graphic recorder and a trainer. MR: Okay, and talk to me a little bit. I think we all in this audience know what a graphic recorder does. Tell me about the training part. I'm curious about that. CH: Well, I guess there's quite a lot to it. MR: That's what I thought. CH: It's probably, in one way or another, about 50 percent of my time. We have an online academy called the Graphic Change Academy, and we train people to do what I do. MR: Okay, got it. Yeah, because I mean, when you say trainer, that could go in a lot of different ways, right? You could be an athletic trainer. CH: Sure. MR: You could be all different, but obvious it makes sense that you would teach the skills you know well and help people enter the business right because graphic recording and graphic facilitation and those sketchnoting are tough to do. They demand a lot of you as a person. CH: They do. They do. MR: Primarily, you are listening. I would argue that listening is way more important than your drawing skills, personally. CH: I agree. Yeah, I agree. MR: And we're not trained to be good listeners. We're trained to flip our screens and listen for two seconds and move on. So it's gotta be kind of an intense thing, but I suspect a fun thing, right, when you see people learning and then applying those concepts. CH: Yeah, it's great. It is great. I think it comes from being in the business myself and in the early stages of my career, feeling that lack of training and feeling like I wanted somebody to give me some hints and some direction. And it sort of came out of that place really, a need that I had that I found hard to fill. MR: Interesting. Huh, and so do you tend to focus on a certain student kind of profile or you're open to anyone who comes to you? And maybe in that case, who are the kind of students that come to you? What are their backgrounds? CH: It's really varied. And so, we've trained people in 92 countries so far. MR: Wow. CH: So it's really widespread. And we have a suite of courses. I guess people come for different reasons and there are different courses to suit. The two big courses are be a graphic recorder and be a graphic facilitator and they're two distinct courses. So people come with different desires for both courses. MR: Got it. I would think that if someone who is a facilitator now but doesn't do the graphic part might be more interested in the graphic facilitation side of things. Where maybe graphic recorders are someone more entry level who just wants to get into the business. Is that a wrong kind of assumption? CH: I would say that you're right probably on the graphic recorder side, it tends to be people who want to be graphic recorders, although we get quite a lot of in-house people who are wanting to draw more in their workplace. And then the facilitators are really, really varied. So teachers and educators, community workers, people doing that kind of engagement piece on whatever topic they're in who just want to be facilitating more creatively. MR: Yeah, integrating the visual component to some degree or another, right? CH: Absolutely. It's all about the visual. MR: Yeah, because I think, you think about a graphic facilitator, that is a really hard job. Like graphic recording is hard, graphic facilitation can be even harder because not only are you wrangling a room of people who may be squirrely, but then you're attempting to take the things that they're saying and make sense of them and then put them on the wall and then, you know, get a reaction and then obviously move them toward a goal or something, right? That's a lot of things to hold in your head and your body and get people moving forward. CH: It is a lot of things, but I think the beauty of graphic facilitation in the way that I interpret it, and obviously there's different interpretations to what even this language is, but how I interpret it is there's a lot of pre-creation. And so, if you can create the right template, if you can have the visual assets around the room that support whatever it is you're facilitating on your subject matter expert niche, then those visuals carry you an awful long way. MR: So, it's a lot to do with framing and preparation and research and understanding and strategy, those kind of things. CH: Yeah, definitely. MR: Like before you ever walk in the room with the people, you've got to have a pretty clear idea of where are we going to go with this? How are we going to get there? What are the elements that we're going to use to achieve it, right? All those things. CH: Exactly. What will you need as a facilitator to have been successful in that session? What do you need out of those people? And how can you use visual tools and visual assets in the room to help you achieve that in the most effective, painless way? MR: Right. I've done a little bit of this, I guess it would be facilitation when I worked for a financial services company as a contractor. And I worked on a whiteboard and we had developers that sat around the table with product owners and business analysts. And they, we took a feature by feature and designed them on those whiteboard. And I would just listen to what they said and draw what they were saying and then add my own commentary and notes to it. So it was in a sense, facilitation. I think the good thing about it that I saw was, and I tell this to colleagues now whenever I work and do something like a mock-up even or a wireframe, is at least we have something to argue about because the worst thing that could happen is this illusion of agreement where we all think we agree on something and we actually don't agree and we all have 5 or 10 different, slightly different variations of the concept and by visualization, it can be really made clear like, that's what you mean? That's not what I think. Okay, well let's hash it out and maybe we have to work through some stuff to get alignment, right? So ultimately the goal there is alignment, which is a long way toward your solution so that you are all aiming at the right thing. Because if five people are doing all five different things, you're have to have another meeting to clarify that. CH: Absolutely. Yeah. The power of working visually is like getting it out of your head, isn't it? MR: Yeah, yeah. CH: And if you get it out of everybody in the room's head, you can see where you're misaligned is, you know, is magic. MR: Yeah. Yeah, it's pretty cool. Those sessions were really popular. We did them every Monday and developers told me they always look forward to them. Honestly, I've told the story before. I did them because I was the bottleneck. I was one designer with 50 developers, product owners and business analysts all breathing down my neck looking for mockups. And so, my solution was, well, I can't hold up the whole team for my mock-up, so the other solution would be, let's just whiteboard wireframes, and worst-case scenario, we'd take a picture of our final solution with notes, and the developer could build it, and then come to me and say, hey, I built this thing, what do you think? And then I could react to it, right? That eased a little pressure. So that was a really practical. I think what I liked about it, it was very practical, it wasn't esoteric in any way, it was very practical, and it solved the problem, so. That was pretty fun. So it's really important for me to get origin story. So we know

    57 min
4.8
out of 5
25 Ratings

About

Mike Rohde interviews visual thinkers about tools, techniques, and their approach to the practice and craft of sketchnoting.

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