Simple Pin Podcast: Simple ways to boost your business using Pinterest

Kate Ahl
  • 4.9 (459)
  • MARKETING
  • UPDATED WEEKLY

The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com

  1. 1H AGO

    Pinterest for Etsy Sellers: The Strategy That Made $25K in 9 Months

    There is a lot of talk about selling products on Pinterest, but what are the real-world examples, and what does the setup look like? Tara Jacobsen is on that journey, so we wanted to start with an interview with her as she is starting out, and then our plan is to revisit this project in the next 6 months to see if it’s actually working.  Tara didn't figure this out overnight; she had support, a strategy, and a community around her. That's what SPM Insiders is built for. If you want that same kind of guidance for your Etsy shop on Pinterest, join us. Monthly trainings, a Q&A with me, and people who are in the messy middle right alongside you. https://www.skool.com/spm-insiders  Follow Tara - https://www.pinterest.com/artsyfartsylife/  marketingartfully.com/spm - worksheet, links, class —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    45 min

  2. MAY 20 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #10 – Breaking down the engineering blog

    Think of Pinterest's home feed like a TV channel. Pinterest's job is to keep people watching. Not just for five minutes today — but coming back tomorrow, next week, next month. So they've spent years building a system that figures out the best mix of content to show each person. Here's what they learned and changed: Variety keeps people watching. Repetition drives them away. They actually tested this. When they showed people more of the same type of content (even stuff the person seemed to like), engagement went up for one day — then tanked. People got bored and left. So Pinterest now actively mixes things up in your feed on purpose, even if you've been saving a lot of one thing. What this means for you: If you're posting a lot of pins that look nearly identical — same image style, same topic, same colors — Pinterest is going to spread them way out or stop showing them altogether. Not because they're bad, but because showing ten of the same thing in a row is bad for the viewer. Pinterest got a lot smarter about what "similar" means. It used to mostly go by topic category (like "home decor" or "recipes"). Now it looks at the actual image, the words in your description, and the topic — all at the same time. So you can't just change the caption and call it a different pin. If it looks the same, Pinterest knows. New pins get evaluated almost instantly now. In the past, a brand new pin might take a while to get "understood" by Pinterest. Now it's nearly immediate. Good news if you're posting fresh, varied content. But it also means a low-quality or repetitive pin gets flagged just as fast. Borderline content doesn't just get removed anymore — it gets quietly pushed down. If a pin doesn't fully meet Pinterest's quality standards, instead of just deleting it, they now space it way out in feeds so it rarely shows up. It's still there, but it's basically invisible. The big takeaway: Pinterest is rewarding accounts that post a good variety of content consistently over time. Not flooding the platform with 50 nearly-identical pins. Think of it like setting a dinner table — you want a mix of things, not the same dish in every spot. —------- Here are some helpful links from the podcast: Medium Article 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    6 min

  3. MAY 13

    Website Visits and Pinterest Shares To Optimize User Experience

    I’ve used the Hubbub plug in before it was owned by Hubbub. From social pug, to grow owned by mediavine to now being owned by Nerdpress and called Hubbub. This powerhouse Pinterest shares plug in for websites has been through a lot of iterations and now it’s going through another one. With the move away from visiting websites do plugins for social shares still matter? That’s what we will dive into today.  Intro - Call to Action:  If you want to learn more about Hubbub and how to install the plug in on your site, visit their website (get our affiliate link here) – 25% off your first year subscription. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    1h 4m

  4. MAY 6 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #9 – The hierarchy of product sales on Pinterest

    I shared this with a friend recently and thought, why don’t I share it here. Pinterest is now calling itself an AI-powered search platform with an emphasis on shopping. No doubt you’ve seen more and more products in your feed. But not all products get the same exposure or sales. So here’s what we’ve seen within our agency that might help you gauge how much emphasis to put on growth when it comes to Pinterest marketing. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    5 min

  5. APR 29

    Working with Brands on Pinterest

    It’s been a long, confusing topic for content creators to figure out how to work with brands leveraging their Pinterest content. Most brands want the virality of the latest trending platform, and the long-tail traffic from Pinterest doesn’t seem appealing. But Kaya Mariott Intro - Call to Action: Quick question — when Pinterest makes a change, where do you go to figure out what it actually means for your account? If the answer is Google, ChatGPT, or a random Facebook group... I've got something better. SPM Insiders is my $9/month community on Skool where you get my unfiltered take on platform updates, monthly live Q&As, and intel I get directly from the Pinterest team — before it goes anywhere else. No courses, no hand-holding, just the inside scoop. Head to simplepinmedia.com/spm-insiders  to join. Connect with Kaya - Kaya Marriott || Content Creator Tips —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    44 min

  6. APR 22 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #8

    My two guiding principles right now in business – where is the money flowing and where do people need transformational wins – big or small. I started out in 2010 with Facebook and the boom of affiliates. Coupon clicks, prints, and it basically feeling like the wild wild west of the internet. The joke in the 2010’s is you could basically print money. A lot of people got rich off courses, affiliates, and the easy money.  It’s harder now. Algorithms, discovery is more difficult and neither ads nor organic work 100% of the time. You have to stay curious, open to new pathways, and agile.  That’s tough in this market when you’re burned out. I was on threads the other day, and the amount of posts from people feeling like they couldn’t do one more thing was abundant. It made me sad. I’ve been there before and in that season, and only one thing helped me.  What’s the one thing I can do right now (big or small) that will put me in the path of the money flow and support people with wins? Sometimes that meant writing an email to those in a particular industry. Sometimes it meant connecting with someone. Sometimes it meant creating a new Pinterest image for a post. Other times it meant sitting back to do a little dreaming.  Leaving my consistent workplace for a coffee shop, corner of a hotel lobby, or something different to jog ideas.  Q2 is tough on Pinterest. It feels like there is no movement. If you’re in the US, you just paid a crap ton of taxes, and you’re feeling the itch of summer, but it’s not quite there yet.  I would leave you with one question today – what’s one thing that you can do to position yourself in the flow of commerce within your industry and connect with someone or a group of people that just need help and support.  —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    6 min

  7. APR 15

    The Eras of Pinterest

    It’s the Pinterest version of the Taylor Swift Eras tour – The eras of Pinterest. I had to go way back to gather some of this info, but for those interested in the history of this platform, this will be fun.  Links in the description Soures that helped me build this - Pinterest - Wikipedia  The Aquired podcast - The Pinterest IPO | Acquired Podcast  —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    28 min

  8. APR 8 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #7 – testing a new project

    I’m embarking on a new adventure building a new site (in an ethical way) to help my husband share about his horrible habit of smoking cigars. And can I leverage Pinterest and a newsletter for growth. There are lots of challenges and assumptions I have for myself so I’m going into this with eyes wide open.  —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    6 min
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4.9
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459 Ratings

About

The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com

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