Biz Book Pub Hub Podcast

Robbie Samuels - business growth strategy coach and book launch strategist

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning author and book launch strategist Robbie Samuels. His four books have received nearly 1,000 Amazon reviews and reached #1 Best Seller in 37 categories across four countries. He's focused on strategy, not vanity.  He coaches entrepreneurs to determine whether a book is WORTH writing through The ROI Author Lab. He creates and implements launch plans that lead to 50+ written Amazon reviews (social proof) and a pipeline from your book to your business. Robbie shares his launch strategies in his fourth book, "LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue." Get the book, bonus content, and schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Biz Book Pub Hub is more than a podcast! It's a resource ecosystem for entrepreneurial authors, including a blog, curated expert directory, free virtual networking events, and Kindle Flash Sales: www.BizBookPubHub.com.

  1. 1D AGO

    HUB 506: AUTHOR PANEL - Lisa MacDonald and Nikki Green

    You’ve been thinking about writing a book. Maybe you even have a working title or a rough outline. But before you invest months of your time and energy, there’s an important question to ask. Is the book you’re considering actually worth writing? For entrepreneurs, a book should be more than a passion project. It should support your business goals, connect you with the right audience, and open doors to opportunities like speaking, consulting, or new clients. But too many authors start writing before they’ve thought strategically about what the book is meant to do. That’s why I created the Author ROI Lab. It’s a small group program designed to help entrepreneurs step back and evaluate the real potential of the book they’re considering. Together, we look at your audience, your business model, and the outcomes you want to create so you can decide whether the book is worth writing and how to position it for meaningful results. If you’re thinking about writing a book and want to make sure it’s a smart investment of your time, learn more about the Author ROI Lab at www.robbiesamuels.com/lab. Now, let’s meet this week’s author panel: Lisa MacDonald wrote “The Most Common Entrepreneurial Mistakes and How to Avoid Them,” a clear, experience-driven playbook that helps entrepreneurs spot costly pitfalls early, strengthen decision-making, and build a more stable path to growth. Nikki Green wrote “Chameleon Mindset: Creative Ways To Embrace Change And Build Mental Resilience To Transform Your Career & Life,” a practical guide that helps professionals navigate change with more confidence, build mental resilience, and make intentional career and life pivots. Please join me in welcoming Lisa and Nikki. In this episode, we discuss the following: 🟠 Reviews Over Ratings: Written reviews carry more trust and more marketing value than star ratings alone. 🟠 The First 50 Reviews Sprint: Getting to 50 reviews is the major push, then momentum builds in stages. 🟠 Make Reviews a Recurring Effort: Review recency and verified purchase reviews help long-term visibility on Amazon. 🟠 Bulk Sales Through Speaking: Events, workshops, and tables in the back can move books faster than passive promotion. 🟠 Author Confidence Through Action: A personal transformation story shows what changes when you keep publishing despite many challenges. Links for Lisa MacDonald LinkedIn https://www.castledreamswriting.com https://www.stepitupqueen.com “The Most Common Entrepreneurial Mistakes and How to Avoid Them” Links for Nikki Green LinkedIn, Instagram, and YouTube. https://thenikkigreen.com “Chameleon Mindset: Creative Ways To Embrace Change And Build Mental Resilience To Transform Your Career & Life” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    47 min
  2. MAY 19

    HUB 505: AUTHOR INTERVIEW - Deborah Reuben

    What does it take to lead with clarity when everything around you feels complex and constantly changing? Today’s guest helps senior leaders step out of reactive mode and into a more intentional, forward-looking approach to decision-making. Her work is focused on helping organizations navigate uncertainty, gain clarity, and design what comes next with purpose. As an innovation strategist and the CEO and Founder of TomorrowZone®, she partners with leaders ready to move beyond short-term reactions and to shape the future of their organizations in a more thoughtful, strategic way. She is the author of “Enter the TomorrowZone,” where she introduces a powerful framework for navigating complexity and creating space for better thinking, better decisions, and more aligned action. I had the opportunity to support her as a launch strategist, and I’ve seen firsthand the care and intention she brings not only to her work with leaders but also to how she shares her ideas in her book. If you are leading through change or want to feel more grounded and proactive in your approach to the future, this is a conversation you will not want to miss. Please join me in welcoming Deborah Reuben.  In this episode, we discuss the following: 🟠 Lead The Mindset Shift: Technology works better when leaders change behaviors and expectations first. 🟠 Create Conditions For Success: Teams adopt tools faster when clarity, trust, and support are built in. 🟠 Make It Practical For Leaders: The book focuses on what leaders can do next, not abstract theory. 🟠 Compare Two Very Different Books: Her first book served a niche, credential-driven purpose, so the launch approach was minimal. 🟠 Choose A Launch With Intention: For “Enter the TomorrowZone,” the outreach and visibility plan was designed to create real momentum. 🟠 Keep The Next Format In Motion: She shares what is coming next, including audiobook plans and the work behind them. Links LinkedIn and YouTube. https://tomorrowzone.io “Enter the TomorrowZone” https://tomorrowzone.io/podcast Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Learn more about your ad choices. Visit megaphone.fm/adchoices

    53 min
  3. MAY 11

    HUB 504: AUTHOR PANEL - Rachel Radway and Sophie Lechner

    You’ve written your book, finished the edits, and published. But now what? Too many authors assume the hard part is over once the book is available. Without a clear launch strategy, they end up with a product but no plan. No reviews, no visibility, no path for turning readers into clients or opportunities. The result? A book that quietly disappears instead of building momentum. That’s why I help authors build intentional launch strategies that lead to 50+ Amazon reviews and create a pipeline between their book and their business. With a well-organized launch team, personalized outreach, and events that spark conversations, your book can do more than sell; it can open doors. If you're ready to stop guessing and start launching with clarity, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let me introduce today’s panel… Rachel Radway wrote “Perceptive: Insights for leaders who feel more, process deeply, and think differently,” a thoughtful and empowering guide for leaders who identify as highly sensitive, intuitive, or neurodivergent. Through personal stories, practical insights, and compassionate guidance, she helps readers embrace their perceptiveness as a strength and lead with clarity, empathy, and authenticity. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Rachel and Sophie.  In this episode, we discuss the following: 🟠 Lead With Strengths: Highly perceptive leaders can turn sensitivity into clarity and empathy. 🟠 Make Marketing Feel Human: Client attraction works better when it aligns with purpose, not self-promotion. 🟠 Build A Launch Team That Follows Through: The right supporters tend to complete the review process. 🟠 Ask For Honest Reviews: Not asking for five stars can still lead to strong social proof. 🟠 Use The Kindle Flash Sale As A Relaunch: A short promo window makes it easier to talk about the book again. Links for Rachel Radway LinkedIn and YouTube. https://www.rercoaching.com “Perceptive: Insights for leaders who feel more, process deeply, and think differently” Links for Sophie Lechner LinkedIn www.themagnetmodel.com  “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
  4. MAY 4

    HUB 503: AUTHOR PANEL - Chris L. Johnson and Vera Milan Gervais

    One of the smartest moves you can make as an author or speaker is to surround yourself with others who are walking a similar path. Whether you’re planning a book, growing your platform, or refining your message, there’s real value in connecting with people who get it—and who are willing to share what’s working for them. That’s exactly what you’ll find at the Biz Book Pub Hub. Join us for our free virtual networking events, where entrepreneurial authors and speakers come together to swap strategies, celebrate wins, and build meaningful connections. Check it out at www.BizBookPubHub.com and get plugged into a community that knows how to turn ideas into impact. And now, let’s hear from today’s panel… Chris Johnson wrote “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future,” a thoughtful guide that helps leaders slow down, focus their attention, and reconnect with their purpose in order to lead more effectively and sustainably. Vera Milan Gervais wrote “The Wordz We Wear: How to show up with confidence and create your best life,” a powerful exploration of how the words we use shape our self-image, communication, and confidence—designed to help readers show up with clarity and authenticity. Please join me in welcoming Chris and Vera.  In this episode, we discuss the following: 🟠 Build A Launch Team: Use a structured launch team and a sequence of emails, not a one-and-done ask. 🟠 Keep Asking For Reviews: Make review requests an ongoing habit, not a launch-week task you abandon. 🟠 No “Review Swaps”: Encourage reviews ethically, without crossing lines that violate platform rules. 🟠 Add A Discussion Guide Bonus: Give readers a way to use the book with their team, so it drives action. 🟠 Track Success Through Referrals: Measure outcomes by the conversations and referrals the book creates. Links for Chris Johnson LinkedIn www.Q4-Consulting.com “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future” Links for Vera Milan Gervais LinkedIn, Instagram, and YouTube. https://www.veragervais.com “The Wordz We Wear: How to show up with confidence and create your best life” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.  Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    44 min
  5. APR 27

    HUB 502: EXPERT INTERVIEW - Philippa Gamse

    What if your website could do more than just look good? What if it could actively support your business goals by turning visitors into engaged prospects and clients? Today’s guest has spent decades helping entrepreneurs and organizations make smarter decisions about their digital presence. Her work focuses on aligning websites with strategy, so that every page, every click, and every piece of content serves a clear purpose. She is a recognized expert in online business strategy, with a practical approach that blends data, user experience, and real-world business goals. Through her consulting, speaking, and teaching, she helps business owners stop guessing about what works online and start making informed, intentional choices that drive results. Her insights have helped countless entrepreneurs uncover missed opportunities on their websites and transform them into powerful tools for visibility, credibility, and growth. If you have ever wondered whether your website is truly working for you or just sitting there, this is a conversation you will not want to miss. Please join me in welcoming one of our Biz Book Pub Hub Partners, Philippa Gamse. In this episode, we discuss the following: 🟠 Stop Flying Blind: Most people guess whether or not their website is working for them because they do not look at the data. 🟠 Find Hidden Opportunity: A website can look “dead” while still getting meaningful weekly traffic. 🟠 Track Real Engagement: Digital analytics shows what people read, click, and actually consume. 🟠 Use Heatmaps and Recordings: Tools like Microsoft Clarity reveal dead clicks and confusing page behavior. 🟠 Fix CTA Placement: If only 10% reach the bottom of a long webpage, your main call to action may be invisible. Links LinkedIn https://www.websitesthatwin.com “Website Wealth: A Business Leader’s Guide to Driving Real Value from your Analytics” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.  Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
  6. APR 20

    HUB 501: AUTHOR PANEL - Alesia Jackson, Diana Morgan, and Diane DiResta

    Writing and publishing a book is a huge accomplishment, but it is not the finish line. Too often, authors stop there, treating the book itself as the goal instead of using it as a launchpad for what comes next. A book is not just a product on a shelf. It can be a powerful tool that builds credibility, attracts leads, and creates opportunities for speaking engagements, consulting, and media appearances. But this only happens with a clear plan that connects the book to your business. That is the work I do as a book launch strategist. I help entrepreneurs build launch teams filled with likely prospects and referral partners, generate 50+ Amazon reviews, and turn their book into a business pipeline that delivers real results. If you want your book to do more than gather dust, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com and discover how to align your book with your long-term goals. Alesia Jackson wrote “A Stress-Free Life In A Toxic World: A Practical Guide of 49 High-Performance Tips For Mind And Body Detox, Anxiety Relief, And A Dream Life Of Health And Abundance.”  Diana Morgan wrote “Whole Heart Social Media Success Formula: What to Say, Where to Play, How to Win.”  Diane DiResta wrote “Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz.”  We discuss the following: 🟠 Relaunch Opportunities: The Kindle Flash Sale can give you three strong marketing moments each year. 🟠 Importance of a Soft Launch Period: The real win is strategically using two to three weeks after publication to focus on getting reviews.  🟠 Learn By Watching Others: Seeing how other authors post, position, and promote can upgrade your own approach fast. 🟠 Build Systems And Community: Momentum comes easier when you have a process and collaborators, not just motivation. 🟠 Write Evergreen Content: Timeless content is easier to promote without needing constant updates. 🟠 Write With The End In Sight: Start with the reader’s next step, then build the book backward from that goal. Alesia Jackson LinkedIn, Instagram, and YouTube. https://www.abundanthealthconsulting.com Diana Morgan LinkedIn, Instagram, and YouTube. https://wholeheartmarketing.com Diane DiResta LinkedIn, Instagram, and YouTube. http://www.diresta.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

    51 min
  7. APR 13

    HUB 500: Dorie Clark interviews Robbie Samuels!

    My 500th podcast episode! What began more than a decade ago has had many twists and turns, witnessed and even encouraged by someone I deeply admire: author, speaker, and longtime supporter of my work, Dorie Clark. In honor of this milestone and our long friendship, she’s agreed to be the guest host as we dive into this interview. Over the past 15+ years, my business has evolved in ways I never could have predicted. I started as a recognized networking expert, became a virtual event design consultant and executive Zoom producer during the pandemic, and eventually stepped into a role Dorie suggested to me back in 2018: book launch strategist. At the time, I didn’t take the idea seriously. But by 2024, it became clear this was the work I was meant to do. Today, I support entrepreneurial authors not only with the logistics of their book launch but also with strategic thinking long before the writing begins. My newest offer, the Author ROI Lab, helps authors decide whether the book they’re considering is worth writing and how to ensure it delivers real business results. From building launch teams and collecting 50+ Amazon reviews to designing virtual launch parties that turn readers into prospects, my work centers on helping authors turn their books into strategic business assets. Along the way, I’ve built out an author resource ecosystem: this podcast, the Biz Book Pub Hub community networking events, a curated expert directory, Kindle Flash Sales, and my fourth book on book launch strategy. There’s a lot to talk about, and no one better to guide this conversation than Dorie Clark.   In this episode, we discuss the following: 🟠 A 500-Episode Milestone: What it took to stay consistent for more than a decade. 🟠 The “Be Seen, Be Heard” Throughline: How one phrase tied together networking, virtual events, and book launches. 🟠 Pivoting in the Pandemic: How virtual event design and Zoom production became my focus. 🟠 Becoming a Book Launch Strategist: How I realized this work was the right fit. 🟠 Reviews as the Baseline Goal: How launch teams and 50+ Amazon reviews became a repeatable outcome. 🟠 Building an Author Ecosystem: How the podcast, community, directory, and Kindle Flash Sales support authors long-term. 🟠 Strategy Before the First Draft: How The Author ROI Lab helps authors decide if the book is worth writing. Dorie Clark’s links LinkedIn, Instagram, and YouTube. www.DorieClark.com Dorie’s books: “Reinventing You: Define Your Brand, Imagine Your Future” “Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It” “Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive” “The Long Game: How to Be a Long-Term Thinker in a Short-Term World” Robbie’s books “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue” “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com. Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.  Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
  8. APR 7

    HUB 499: AUTHOR INTERVIEW - Gideon Drucker

    Today’s guest is a third-generation financial advisor and the President and CEO of Drucker Wealth, an independent wealth management firm based in New York City that serves clients nationwide. He and his growing team specialize in supporting high-income, mid-career professionals and their families, with a particular focus on those navigating the fast-paced world of big tech. Recognized for his clear, candid financial guidance, he’s been named one of InvestmentNews’ 40 Under 40, a Top 100 Advisor by Investopedia, and a finalist for CEO of the Year by ThinkAdvisor. His thought leadership has been featured in Financial Planning, InvestmentNews, and Business Insider, and he currently serves on the Investopedia Advisor Council. Under his leadership, Drucker Wealth has evolved into an independent Registered Investment Advisor, launched a tax prep business exclusively for clients, and become a nationally respected partner for families in their late 30s and 40s who are managing high incomes alongside complex financial priorities. He’s the author of H.E.N.R.Y. Strategies Unlocked: How to Build a Plan That Works As Hard As You Do, a playbook for professionals who are earning more than ever but still feel uncertain about how to make their money work for them. In this follow-up to his first book, How to Avoid H.E.N.R.Y. Syndrome, he offers readers a clear roadmap to move from overwhelm to ownership and build a strategy that supports long-term financial clarity. Please join me in welcoming Gideon Drucker.  In this episode, we discuss the following: 🟠 Build A Plan That Works: The goal is a strategy that supports long-term decisions, not short-term reactions. 🟠 Navigate Equity Compensation: RSUs and stock planning require tax awareness, timing, and intention. 🟠 Integrate Tax Strategy: Filing taxes is not the same as having a proactive tax plan. 🟠 Write From Real Conversations: Client stories and patterns shaped the book’s content and structure. 🟠 Finish Through Perfectionism: Publishing required support, deadlines, and a team to keep progress moving. 🟠 Launch For Written Reviews: The plan focused on early Amazon reviews and meaningful engagement with the network. Links LinkedIn https://druckerwealth.com “H.E.N.R.Y. Strategies Unlocked: How to Build a Plan That Works As Hard As You Do” “How to Avoid H. E. N. R. Y. Syndrome (High Earner Not Rich Yet): Financial Strategies to Own Your Future” Learn more about your ad choices. Visit megaphone.fm/adchoices

    43 min
4.9
out of 5
66 Ratings

About

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning author and book launch strategist Robbie Samuels. His four books have received nearly 1,000 Amazon reviews and reached #1 Best Seller in 37 categories across four countries. He's focused on strategy, not vanity.  He coaches entrepreneurs to determine whether a book is WORTH writing through The ROI Author Lab. He creates and implements launch plans that lead to 50+ written Amazon reviews (social proof) and a pipeline from your book to your business. Robbie shares his launch strategies in his fourth book, "LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue." Get the book, bonus content, and schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Biz Book Pub Hub is more than a podcast! It's a resource ecosystem for entrepreneurial authors, including a blog, curated expert directory, free virtual networking events, and Kindle Flash Sales: www.BizBookPubHub.com.