It's So Krucial

It's So Krucial
  • 5.0 (8)
  • Music

Join GRAMMY award winning producer Kerry Brothers (aka Krucialkeys), co-host Jon Johnson, and show producer, B-Side, as they breakdown the latest news in the music business, and interview guests from all facets of the industry. Would you like to see our team offer consulting? (Song critique, Biz consultations, etc). Hit us at itssokrucialshow[at]gmail.com with ideas.

  1. 05/23/2017

    Episode 25 - Kobie Brown

    The esteemed Sr. Director of Business Affairs, Admin & Licensing for Sony Music Entertainment, Kobie Brown joins us for Episode 25. This man has worked on clearing many of the most well known releases that have crossed through the labels' doors, and has a ton of great stories to tell. We talk to him about his career, advice for up & comers, and even touch a bit on WhoSampled. You can check out Kobie here: https://www.instagram.com/_withmydad/ https://www.instagram.com/thekobiechronicles/

  2. 05/16/2017

    Episode 24 - Jen Malone

    Extraordinary Music Supervisor Jen Malone, known for her work on the hit FX show, Atlanta, joins us for Episode 24. We talk to Jen about her start in the music business on the east coast, doing PR for rock bands, and eventually moving her way out west to become a music supervisor. Afterwards, we talk about her ascent into the world of supervision, from interning at Format Entertainment to supervising shows of her own, including Atlanta, Lady Dynamite on Netflix, and MTV's Are You The One? In news, we discuss the new YouTube series "Best.Cover.Ever" and 2016 financial results from Sony Music Entertainment. You can find Jen here: https://twitter.com/jenmalone666 https://www.instagram.com/jenmalone666/ https://blackandwhitepr.net/

    Episode 24 - Jen Malone

  3. 04/25/2017

    Episode 23 - Shawn Barron

    Atlantic Records own amazing VP of A&R, Shawn Barron, joins us for Episode 23. We talk about his upbringing in Buffalo, NY, and what got him started in the music business. We then get into who he's working with at Atlantic (Ty Dolla $ign, Kap G, Jevon Doe, etc), how he signed Ty Dolla $ign, and even get into a few stories about how close some other big names came to signing with the label. All of it combines into one of our favorite shows to date. Before the interview (which starts at 11:45), Shawn joins us to discuss some current events in the music industry, including UMG's new deal with Spotify, and JAY Z pulling his catalog from non-TIDAL services. You can find Shawn here: https://www.instagram.com/shawnbarron/ https://twitter.com/shawnbarron

    Episode 23 - Shawn Barron

  4. 04/18/2017

    Episode 22 - Gary Leon

    Atlantic Records A&R great Gary Leon joins us for Episode 22. No news, we just dive right into the interview. We start with his upbringing, and time at military school. Then we discuss his work as an A&R, what his day to day looks like, and how he discovers new music. There's a bevy of great details on the benefits of smart networking, and getting your music out in the right way. You can find Gary Leon here: https://twitter.com/GaryGLeon https://www.instagram.com/garygleon/ Email: Sbatlanticla[at]gmail.com

    Episode 22 - Gary Leon

  5. 04/11/2017

    Episode 21 - Shruti Kumar

    Episode 21 features the multi-talented, and incredibly intelligent Shruti Kumar. The interview (starts at 21:00) with a great discussion on maintaining work-life balance. We then get into her development as a songwriter, composer, and arranger. Afterwards, we discuss getting your music noticed in the streaming age, and conclude with a talk about the role gender and ethnicity play in the industry. In news, we look into the rate court proceeding to determine statutory mechanical royalties for the next 5 years. Check Shruti out here: https://twitter.com/from_shruti https://www.instagram.com/tamingoftheshruti/ https://soundcloud.com/fromshruti https://soundcloud.com/tworightchords

    Episode 21 - Shruti Kumar

  6. 04/05/2017

    Episode 20 - CyFyre

    Episode 20 features the amazingly talented producer, CyFyre. We chat with him about being raised in the Bahamas, moving to Houston, getting started in music, and getting his break with artists like Trae tha Truth and Lupe Fiasco. No news this week, just all interview goodness.

    Episode 20 - CyFyre

  7. 03/28/2017

    Episode 19 - Alex Heiche (CEO of Sound Royalties)

    In episode 16 with Janine, we talked about the musician funding platform, Sound Royalties, as part of our news segment. We said we had some questions for the company, and now we're interviewing CEO Alex Heiche in our newest episode. This is our first remote interview with a guest, so pardon us for the sound quality. We talk with Alex about his path to starting Sound Royalties, and the response so far from the creative community. Afterwards, we get into the structure of their advances, and the status of the $10 million pilot program that they launched earlier, as well as the $100 million dollars in advances they've announced over the next 24 months. In news, we discuss Spotify supposedly nearing new major label licensing agreements, and because why the hell not, rumblings of a potential Taylor Swift streaming service. You can find out more about Sound Royalties here: https://www.soundroyalties.com/ https://twitter.com/SoundRoyalties https://www.facebook.com/soundroyalties/

    Episode 19 - Alex Heiche (CEO of Sound Royalties)

  8. 03/16/2017

    Episode 18 - 14KT

    Ypsilanti's own super producer, 14KT joins us for Episode 18. We talk about his upbringing in the church choir, and then getting into rap with his crew, The Athletic Mic League (which included Mayer Hawthorne). We then get into the different production tools he's used as a producer coming up, and the crazy evolution that they've made since. Afterwards, we discuss his rise in the industry, becoming a Red Bull Big Tune Beat Battle Champion, moving to NY (& back to MI), and eventually making his way out to LA. In addition, we speak about the importance of vinyl, and Kerry and KT deliver some excellent advice for up and coming producers. No news in this episode, but expect a ton of great information nonetheless. You can find 14KT here: https://www.instagram.com/i4kt/ https://soundcloud.com/14kt https://twitter.com/14KT https://www.facebook.com/14KTZ/

    Episode 18 - 14KT
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5
out of 5
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About

Join GRAMMY award winning producer Kerry Brothers (aka Krucialkeys), co-host Jon Johnson, and show producer, B-Side, as they breakdown the latest news in the music business, and interview guests from all facets of the industry. Would you like to see our team offer consulting? (Song critique, Biz consultations, etc). Hit us at itssokrucialshow[at]gmail.com with ideas.

Information

  • Creator
    It's So Krucial
  • Years Active
    2016 - 2017
  • Episodes
    25
  • Rating
    Explicit
  • Copyright
    © All rights reserved
  • Show Website
    It's So Krucial