Flagship Podcast

Amiral Ventures

The Flagship Podcast brings you inside stories from the Canadian technology ecosystem. You'll hear from founders, investors, builders and learn about their triumphs, hardships and hard earned lessons. You'll learn about strategies and tactics and about the human side and what it takes to build a thriving technology company which will hopefully help you on your journey.

  1. Sep 22

    The New Age of Warfare with Sam Witherspoon, CEO & Co-Founder @ Anvil - a Canadian Defense company

    Sam Witherspoon is the CEO and co-founder of Anvil, a Canadian company building the information layer behind military intelligence, pulling data out of siloed networks and repositories, normalizing it into a single open standard, and serving it up through mission applications that turn work that used to take hours or days into seconds or minutes. Roughly a decade in, Anvil sells across NATO, has just crossed 100 people, and has never taken venture capital. We get into why Sam deliberately refuses commercial business, how a 30-minute training burden became his sharpest differentiator against the giants in the category, and the moral conversation Canada isn't having about lethal autonomous weapons systems. Sam is candid about the risks of the current defense funding boom, what he tells founders who show up looking for a government contract, and why he can't honestly promise a VC that a dollar in becomes a dollar thirteen out. In this episode: What Anvil actually does, and why everything lives in silos "Victory through information advantage" — the mission, and selling across NATO How Anvil differs from Palantir: 30 minutes of training, open APIs, no ambition to be everything to everyone Why target development and weapons interfacing shouldn't exist in the private sector Sensor fusion in practice: distinguishing a T-90 from a farmer's tractor AI, Jevons paradox, and the danger of abstracting the human out of a targeting decision Canada's bright red line on lethal autonomous weapons — and the debate we're avoiding The origin story: banker's boxes, Steelcase as first paying customer, then RCMP and USSOCOM Cracking Canadian procurement: an active clearance, a reference customer, and an engineer-lawyer Warnings for defense tech founders: entitlement, "move fast and break things," and who's swimming naked when the tide goes out Air-gapped networks, hot-swappable models, and gold-standard human-annotated evals The magic wand: what is Canada's actual role in the world? Why defense doesn't fit the traditional venture model — 32 potential customers on Earth Hiring, growing in "gulps," and why Sam is optimistic about this moment in Canadian history

  2. Sep 22

    The New Age of Warfare with Sam Witherspoon, CEO & Co-Founder @ Anvil - a Canadian Defense company

    Sam Witherspoon is the CEO and co-founder of Anvil, a Canadian company building the information layer behind military intelligence, pulling data out of siloed networks and repositories, normalizing it into a single open standard, and serving it up through mission applications that turn work that used to take hours or days into seconds or minutes. Roughly a decade in, Anvil sells across NATO, has just crossed 100 people, and has never taken venture capital. We get into why Sam deliberately refuses commercial business, how a 30-minute training burden became his sharpest differentiator against the giants in the category, and the moral conversation Canada isn't having about lethal autonomous weapons systems. Sam is candid about the risks of the current defense funding boom, what he tells founders who show up looking for a government contract, and why he can't honestly promise a VC that a dollar in becomes a dollar thirteen out. In this episode: What Anvil actually does, and why everything lives in silos "Victory through information advantage" — the mission, and selling across NATO How Anvil differs from Palantir: 30 minutes of training, open APIs, no ambition to be everything to everyone Why target development and weapons interfacing shouldn't exist in the private sector Sensor fusion in practice: distinguishing a T-90 from a farmer's tractor AI, Jevons paradox, and the danger of abstracting the human out of a targeting decision Canada's bright red line on lethal autonomous weapons — and the debate we're avoiding The origin story: banker's boxes, Steelcase as first paying customer, then RCMP and USSOCOM Cracking Canadian procurement: an active clearance, a reference customer, and an engineer-lawyer Warnings for defense tech founders: entitlement, "move fast and break things," and who's swimming naked when the tide goes out Air-gapped networks, hot-swappable models, and gold-standard human-annotated evals The magic wand: what is Canada's actual role in the world? Why defense doesn't fit the traditional venture model — 32 potential customers on Earth Hiring, growing in "gulps," and why Sam is optimistic about this moment in Canadian history

  3. Mar 18

    Building Canada's Next Flagships - Amiral Ventures

    Two years after first appearing on the Flagship Podcast, Nectar, Fred, and Dom reunite for a long-overdue conversation: Amiral Ventures has officially closed Fund 1. In this candid episode, the three partners trace the origins of the fund: how Fred's entrepreneurial journey (including co-developing LTE at Nortel and a successful Series A & B raise at Mnubo) first brought him together with Dom, a veteran M&A banker who went on to launch Xpnd Capital and deliver two IPOs. Nectar rounds out the team, coming off years of post-investment value creation work at PNR and crossing paths with Fred through this very podcast. The conversation gets real about what it actually takes to raise a fund from scratch: nearly three years in the trenches, no product to show, just a slide deck and conviction. They share what they've learned, the primacy of trust-building, the importance of giving candid feedback to founders (even on a "no"), and the gap they're filling in the Canadian ecosystem at the seed-to-Series A inflection point. The team also lifts the curtain on their Prosperity Decoded thesis, backing AI-native companies driving enterprise productivity, sustainability, and resilience; and spotlights their first two portfolio companies: Maxa (AI for CFOs and FP&A) and Maket (AI for residential architecture and design). They close on what excites them most: the caliber of Quebec founders, the community of successful exits now back as LPs and mentors, and the long game of building Canada's next generation of flagship technology companies.

Ratings & Reviews

About

The Flagship Podcast brings you inside stories from the Canadian technology ecosystem. You'll hear from founders, investors, builders and learn about their triumphs, hardships and hard earned lessons. You'll learn about strategies and tactics and about the human side and what it takes to build a thriving technology company which will hopefully help you on your journey.

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