The Phorest Blog

Phorest Salon Software
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Subscribe to the Phorest blog for topics on leadership, management and salon success, with insights from the industry’s top experts. Learn to run, manage and grow your salon to new heights. #TogetherWeGrow

  1. 06/05/2025

    Earn Award-Worthy Reviews with Phorest’s Online Reputation Manager

    Ask any salon owner. Referrals drive our industry. It doesn’t matter how good you are at selling your business, word-of-mouth will always have a special power. It’s psychology. You have heard it a million times: humans are social creatures. Referrals and online reviews appeal to our very human need for trust and validation. They offer us an example of social proof. And now that a serious amount of our social life has migrated online, online reviews are more important than ever. To read the blog, click here. Published on August 18, 2022 by Aubree Calderwood Want to learn more about what makes Phorest the software of choice for thousands of premium salons? Click here to book your free, no-obligation demo!

    5 min

  2. 06/03/2025

    Celebrating Beyond Pride Month; Making Your Salon A Safer Space for The LGBTQIA+ Community All Year Round

    Phorest has long celebrated and supported the LGBTQIA+ community within the salon industry and beyond. And taking the time to listen, reflect, elevate and support the experiences, voices, and contributions of this community is part of our ongoing commitment to inclusion and education. In the spirit of helping one another grow, we’ve compiled a collection of resources and recommendations created by, for, and about the LGBTQIA+ community. Whether you’re celebrating Pride Month or simply seeking to deepen your understanding and allyship throughout the year, these suggestions aim to inspire reflection, connection and action. To read the blog, click here. Published on June 19, 2023 by Avril Kealy Want to learn more about what makes Phorest the software of choice for thousands of premium salons? Click here to book your free, no-obligation demo!

    9 min

  3. 05/29/2025

    Grow Your Salon Revenue With These Top Tips!

    Want to boost your revenue this month? Here are some easy ways to get clients in; by using SMS and email campaigns, improving your Online Booking screen, and unleashing the potential of Phorest's powerful Client Reconnect feature! To read the blog, click here. Published on March 8, 2023 by Gregory Twohig Want to learn more about what makes Phorest the software of choice for thousands of premium salons? Click here to book your free, no-obligation demo!

    6 min

  4. 05/27/2025

    Eco-Friendly Spa Management: Sustainable Practices for a Greener Business

    We are currently in the middle of a serious climate crisis. Seas are rising, temperatures are increasing, and a massive 80% of natural disasters are being caused by global warming. If emissions don’t fall by approximately half by 2030, scientists are predicting that the effects of climate change will become irreversible. As a spa business, you positively impact the health and well-being of your clients every single day; it’s your specialty. Does your ethos of wellness extend to our planet? To read the blog, click here. Published on April 18, 2023 by Avril Kealy Ready to grow your business with sustainability in mind? Click here to book your free, no-obligation Phorest Salon Software demo!

    10 min

  5. 05/22/2025

    Unlock Revenue With An Intelligent Salon Integration

    When Mayfair & Grace bought a four-story, historic former bank, they were guaranteed to stand out in Tetbury, a small market town in Gloucestershire, UK. However, it could have been a logistical nightmare. Owner Patsy Robertson is often downstairs in reception or her office, while the team is dispersed across the four floors, facing numerous journeys up and down the staircase. Fortunately, technology aids the team while helping Patsy monitor the ebb and flow of daily business. To read the blog, click here. Published on August 16, 2022 by Vish Click here to calculate your colour profit potential with Vish.

    4 min

  6. 05/20/2025

    Why the Most Profitable Salons in 2025 Are Saying “No” to Marketplace Platforms

    A few years ago, online marketplaces seemed like the perfect solution for busy salon, spa, and clinic owners. They offered more visibility, easier bookings, and a steady stream of new clients – what wasn’t to love? But in 2025, something has changed. Today’s most successful salons, spas, and clinics aren’t chasing short-term bookings. They’re building long-term relationships. They’re investing in loyalty, branded experiences, and client journeys they control, from start to finish. This isn’t just a shift in strategy; it’s a shift in mindset. To read the blog, click here. Published on May 16, 2025 by Steph Fernandez Ready to grow your business without relying on marketplaces? Click here to book your free, no-obligation Phorest Salon Software demo!

    13 min

  7. 05/09/2025

    Half the Industry Isn’t Tracking Leads... Here’s the Smarter Way to Start

    According to Phorest research, only 50% of hair and beauty businesses have a lead management system in place. Without a system, even a handful of missed leads each week adds to serious lost revenue. With the right tools, you can collect their details, automate follow-up communication, and turn that curiosity into a confirmed booking. Whether you’re starting from scratch or looking to simplify or upgrade your current process, here’s why Lead Management can make a difference. To read the blog, click here. Published on May 9, 2025 by Aubree Calderwood Stop letting potential clients slip through the cracks, click here to book your free, no-obligation Phorest Salon Software demo!

    5 min

  8. 05/06/2025

    Celebrating the Heart of the Salon, Spa, and Clinic on Hairdresser Appreciation Day

    In every salon, spa, or clinic, there’s a quiet kind of magic happening every day. It’s in the way a stylist helps someone see themselves with new confidence. In the care a therapist shows to a client who needs a moment to breathe. And in the dedication it takes to keep showing up – with energy, creativity, and heart. On Hairdresser Appreciation Day this year, we wanted to go beyond “thank you”. We reached out to the incredible professionals in the Phorest community to ask: What keeps your team passionate about what they do? And who, on your team, deserves to be recognised for it? The answers were full of humanity. Today, we’re sharing their stories – the big and small moments that drive this industry forward and remind us all why this work truly matters. To read the blog, click here. Published on April 30, 2025 by Steph Fernandez Ready to build a team that stays inspired, performs at their best, and feels truly appreciated? Click here to book your free, no-obligation demo!

    8 min
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4.3
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About

Subscribe to the Phorest blog for topics on leadership, management and salon success, with insights from the industry’s top experts. Learn to run, manage and grow your salon to new heights. #TogetherWeGrow

Information

  • Creator
    Phorest Salon Software
  • Years Active
    2016 - 2025
  • Episodes
    186
  • Rating
    Clean
  • Copyright
    © Copyright 2022. All rights reserved.
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    The Phorest Blog