SMART Connect Podcast

Annemarie Cross: Brand & Communications Strategist; Chief Storyteller; The Podcasting Queen
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Featuring business experts and industry thought leaders to help you navigate a constantly changing and disruptive market place.

  1. 11/18/2017

    [Ep #19] Best Practice Benchmarks for Trade Marks and Protecting Your Brand

    Topic: Best Practice Benchmarks for Trade Marks and Protecting Your Brand Welcome to SMART Connect Podcast episode 19, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. Joining me on today’s show is Harvey Bowlt. Harvey is from Bowlt Commercial Lawyers [...] The post [Ep #19] Best Practice Benchmarks for Trade Marks and Protecting Your Brand appeared first on The Ambitious Entrepreneur Podcast Network.

    26 min

  2. 11/02/2017

    [Ep#18] Best Practice Benchmarks for Creating a Productive & Harmonious Working Environment

    Topic: Best Practice Benchmarks for Creating a Productive & Harmonious Working Environment Welcome to SMART Connect Podcast episode 18, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. Joining me on today’s show is Lisa Wiking. Lisa is a Leadership [...] The post [Ep#18] Best Practice Benchmarks for Creating a Productive & Harmonious Working Environment appeared first on The Ambitious Entrepreneur Podcast Network.

    32 min

  3. 10/20/2017

    [Ep#17] Best Practice Benchmarks for SMEs

    Topic: Best Practice Benchmarks for SMEs Welcome to SMART Connect Podcast Episode 17 where you’ll hear from business specialists and advisors on Best Practice Benchmarks to help you build a profitable SME. I’m your host Annemarie Cross. Joining me today is Brenda Thomson – CEO of SMART Connect Alliance – the leading authority on the [...] The post [Ep#17] Best Practice Benchmarks for SMEs appeared first on The Ambitious Entrepreneur Podcast Network.

    27 min

  4. 09/07/2017

    [Ep #16] How to Build a Successful and Profitable Business

    Welcome to SMART Connect Podcast episode 16, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. The average age of a business owner is 58 years, however only 45% of businesses have a strategic plan and only 52% have a [...] The post [Ep #16] How to Build a Successful and Profitable Business appeared first on The Ambitious Entrepreneur Podcast Network.

    36 min

  5. 08/24/2017

    [Ep #15] The traditional “sales funnel” thinking is flawed: Here’s why…

    Welcome to SMART Connect Podcast episode 15, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. According to Ycharts.com 97% of sales occur offline, in retail that climbs to 8.5% (in the US). Is your marketing spend and efforts properly [...] The post [Ep #15] The traditional “sales funnel” thinking is flawed: Here’s why… appeared first on The Ambitious Entrepreneur Podcast Network.

    34 min

  6. 08/10/2017

    [Ep #14] How To Protect Your Business from CyberCrime

    Welcome to SMART Connect Podcast episode 14, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. According to the 2016 Symantec Internet Security Threat Report – cyber attacks again small business has increased from 18 percent in 2011 to 43 [...] The post [Ep #14] How To Protect Your Business from CyberCrime appeared first on The Ambitious Entrepreneur Podcast Network.

    29 min

  7. 07/27/2017

    [Ep #13] Define Your Brand Essence and Positioning

    Welcome to SMART Connect Podcast episode 13, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. According to Harvard Business Review - sixty-four percent of people cite shared values as the main reason they have a relationship with a brand. [...] The post [Ep #13] Define Your Brand Essence and Positioning appeared first on The Ambitious Entrepreneur Podcast Network.

    33 min

  8. 07/14/2017

    [Ep #12] Why Planning AND Ruthless Execution is Critical for Business Success

    Welcome to SMART Connect Podcast episode 12, featuring business experts and industry thought leaders to help YOU effectively navigate a constantly changing and disruptive market place. I’m your host Annemarie Cross. My guest today supports Henry Ford’s line of “Vision without execution is just hallucination.” Are you taking ruthless execution in your business – or [...] The post [Ep #12] Why Planning AND Ruthless Execution is Critical for Business Success appeared first on The Ambitious Entrepreneur Podcast Network.

    29 min
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About

Featuring business experts and industry thought leaders to help you navigate a constantly changing and disruptive market place.

Information

  • Creator
    Annemarie Cross: Brand & Communications Strategist; Chief Storyteller; The Podcasting Queen
  • Years Active
    2K
  • Episodes
    20
  • Rating
    Clean
  • Show Website
    SMART Connect Podcast