Deconstructor of Fun

Deconstructor of Fun

Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis. Hosts: Michail Katkoff www.linkedin.com/in/michailkatkoff/ Eric Kress www.linkedin.com/in/erickress/ Phillip Black www.linkedin.com/in/phillip-black-economist/ Jen Donahoe www.linkedin.com/in/jenniferdonahoe

  1. 20h ago

    351. Why Great Hires Fail at Startups | Garry Hill, Makers Fund

    Most startup hiring mistakes come down to two things: hiring too fast and hiring too narrow. Garry Hill, head of talent at Makers Fund, sees both across a portfolio of 130+ companies. Before Makers Fund, he recruited at SpaceX, Amazon, Blizzard, PlayStation and Reddit. We start with the hires who looked perfect on paper and still failed, from pedigreed engineers who burned out at Blizzard to SpaceX's weekend interviews, and how those company cultures really compared. Then we get practical about hiring for game studios and startups discussing referral, interview processes, culture, and how to tell what a big-tech candidate is a fit or not for a startup. Garry also explains why senior talent should consider fractional roles, how talent needs change from seed to Series A to Series C, what good onboarding looks like, and the "truth serum" question he uses when interviewing co-founders. A vital listen to anyone hiring or getting hired in startups- chapters: 00:00 Blizzard, SpaceX, Amazon: the hires who looked great and failed12:05 What a head of talent does at Makers Fund14:59 Too fast, too narrow: common founder hiring mistakes19:56 Culture add, not culture fit24:53 Vetting big-tech hires: what did you actually do?31:09 Startup life and going fractional35:03 Seed, Series A, Series C: how talent needs change44:36 Testing co-founders and the truth serum question52:26 Gaming founders vs. tech founders1:00:18 The tell that a co-founder will actually build

    351. Why Great Hires Fail at Startups | Garry Hill, Makers Fund
  2. 4d ago

    TWIG #403: The Market Only Grew 2%, Friendslop Hits the PC Charts and China Drafts Off GTA VI

    Strip out inflation and the games market has barely grown in a decade. This week we dig into Newzoo's latest numbers and what they say about where growth comes from: mature Western markets, existing players and five giant companies taking almost all of it. Then we look at how cheap social games like Big Walk and How to Fish cracked the top 10 PC revenue chart, what Naughty Dog's new Last of Us tease means, and why Chinese developers are rushing GTA-style mobile games out ahead of GTA VI. Topics Covered: Mark Pincus and the $400M Supercell deal that almost happenedWhy 2021 is the wrong benchmark for the marketReal growth after inflation is closer to 2% a yearGrowth comes from mature markets and existing playersChina's advantage at home and abroadCPIs keep climbing while mobile installs fallFive companies drove almost all of 2025's growthBig publishers retreat to their core franchisesFriendslop games break into the PC top 10Naughty Dog confirms more Last of UsChinese GTA-style games launch ahead of GTA VIWhy nobody can compete with GTA head onCHAPTERS: 00:00 Intro 01:01 Ethan Returns Industry Layoffs 01:34 Upcoming Events and Newsletter 03:15 Mark Pincus Interview Scoop 09:45 Newzoo Outlook Beyond COVID 11:37 Growth From Mature Markets 15:58 Inflation and Real Growth Math 23:28 Mobile Revenue vs Installs CPI Surge 27:03 Growth Concentrated in Five Giants 29:49 Publishers Retreat to Core Franchises 31:04 PC Market Reality Check 32:53 Friend Slop Breakouts 47:43 Last of Us Future Talk 01:00:54 Why GTA Has No Rivals

    TWIG #403: The Market Only Grew 2%, Friendslop Hits the PC Charts and China Drafts Off GTA VI
  3. 5d ago

    Shooter Monthly #10: War Dogs Sells 2.2M, Cash Economy Breakdown and the 1v1v1 Debate

    War Dogs sold 2.2 million copies in four days and nobody saw it coming. This episode we break down Bulkhead's early access hit. A hardcore milsim with three teams, no matchmaking and a $40 price tag beat Helldivers 2's launch curve on Steam, and its peak concurrents grew every day of launch week. We get into the persistent cash economy that might be the teamwork fix Battlefield never found, why the 1v1v1 format splits the panel, and whether a sub-100 person studio can pull off a live service with extraction and PvE modes on the way. Topics Covered: War Dogs launch numbers and who is playingThe persistent cash economy and how it kills gear fearHow cash rewards fix Battlefield's teamwork problemThe 1v1v1 format debateMetal Gear Solid V and the lineage of in-round economiesThe risks of a cross-mode economy with extractionMarketplaces and gambling mechanics in shootersBulkhead's go-to-market and the 5,000 player promiseWhere War Dogs ranks on Steam a year from nowCHAPTERS: 00:00 War Dogs Shock Success01:42 Sales Metrics Breakdown08:03 Persistent Cash Economy16:19 Milsim Critiques and Vision33:46 Economy Lineage Discussion34:38 Progression Beyond Cosmetics35:25 CEO Vision And New Modes36:45 Cross Mode Economy Risks39:03 Stakes Gambling And Chaos40:36 Marketplaces In Shooters45:15 Launch Strategy And Trust51:20 Marketing Constraints And Nostalgia52:23 One Year Predictions Debate01:01:05 Wrap Up And Next Episode

    Shooter Monthly #10: War Dogs Sells 2.2M, Cash Economy Breakdown and the 1v1v1 Debate
  4. Sep 24

    TWIG #402: Xbox Bets on Kojima, Halo Gets Handed to CoD and AppLovin Hits the Road

    Xbox is cutting niche studios and signing a niche Kojima project in the same month. We try to make it make sense. Sony pulled funding on Physint after budget concerns, and Xbox picked it up as a franchise with film and TV rights attached. Meanwhile Microsoft keeps restructuring into clean verticals, with Halo moving under Activision and Obsidian joining Bethesda, which has us asking whether Xbox is getting organized to sell. We also look at Build A Rocket Boy closing after roughly $250M raised and one troubled launch, Apple's new ATT prompt in Europe, and why AppLovin's CEO is suddenly on every stage talking about a $50B mobile ad market. Topics Covered: Apple rewrites the ATT prompt in five EU countries.Sony ends Physint funding and Xbox picks it up.The transmedia bet behind Xbox's Kojima deal.Halo moves to Activision in the latest Xbox cuts.Is Microsoft packaging Xbox to spin off or sell?Build A Rocket Boy closes after MindsEye.What big gaming losses do to investor sentiment.AppLovin's buyback, Axon and the fingerprinting debate.Why AppLovin's CEO is on a speaking tour.CHAPTERS: 00:00 Intro 01:35 DICE Athens Hometown Events 03:07 LA Games Conference Plug 04:36 Roundtables and Global Meetups 05:41 Newsletter and Founder Story Tease 10:08 Apple ATT Prompt Changes EU 13:30 Kojima 27:41 Microsoft Restructure and Halo Shift 30:06 CoD Studios Under Pressure 33:45 Can Xbox Be Sold Off 36:10 Halo Moved to Activision 46:34 Build A Rocket Boy Collapse 51:05 AppLovin Stock and Axon 53:58 Fingerprinting Cheating Debate 58:01 Why the CEO Is Touring 01:02:25 Wrap Up and Sign Off

    TWIG #402: Xbox Bets on Kojima, Halo Gets Handed to CoD and AppLovin Hits the Road
  5. Sep 23

    Puzzle Monthly #6: Disney Solitaire's Big Win, Playtika's Earn-Out Trap and Solitaire vs Puzzle

    Disney Solitaire is one of the biggest launches of the year, and it might be too successful for its own parent company. This episode breaks down how SuperPlay turned a solitaire game into a Disney-powered hit, why Playtika's debt and earn-out deal could push it to sell, and how Disney Solitaire stacks up against Tiki Solitaire, Grand Harvest and Candy Crush Solitaire. We also look at the full solitaire market, the live ops gap between Disney and everyone else, and whether solitaire can ever rival puzzle. Topics Covered: Why games that scale in tier two and three markets struggle in tier onePlaytika's debt, the SuperPlay earn-out and a possible saleRevenue dropping slower than downloads as a health signalHow big the solitaire market actually isMobilityWare and the ad-only solitaire modelDisney Solitaire as a reskin of Domino DreamsWhy the second game in an IP is half the size of the firstThe social casino pay-to-play economy in Tiki SolitaireCandy Crush Solitaire's hold slot and card design choicesHow Disney Solitaire handles its IP and metaNear wins and a puzzle-style level funnelDisney's 25 to 30 live events per week versus competitorsWhy IP owners may not be the best builders of their own gamesIs solitaire coming for puzzle?CHAPTERS: 0:00:00 Introduction & Tier 1 Market Performance0:03:12 Why Playtika May Have to Sell Disney Solitaire0:09:31 The History & Size of the Solitaire Market0:10:58 Why Solitaire Has Struggled to Monetize0:16:20 Disney Solitaire vs. Domino Dreams0:21:12 How Solitaire Games Monetize: The Casino Mechanic0:24:51 Tiki, Grand Harvest & Candy Crush Solitaire0:28:23 What Disney Solitaire Does Differently0:33:41 Live Ops, Streaks & the Disney Advantage0:36:51 Why IP Owners Struggle to Extend Their Games0:38:02 Is Solitaire Coming for Puzzle?0:40:00 Final Thoughts & Outro

    Puzzle Monthly #6: Disney Solitaire's Big Win, Playtika's Earn-Out Trap and Solitaire vs Puzzle
  6. Sep 17

    TWIG #401: Blizzard Goes All In, Roblox Breaks Out of Its Own App and Aniimo Nails Launch Day

    Gaming is back, and this week had a lot to talk about. BlizzCon delivered the biggest slate of announcements Blizzard has had in years, but the timelines and team sizes raise real questions about what Microsoft pressure is doing to the studio. Roblox used RDC to push standalone apps, browser play and a developer wallet, and we debate whether any of it actually improves discoverability. Plus Kojima's Physint moves from PlayStation to Xbox, a heated ad revenue argument over hybrid casual, a surprise 2 million sales hit from Wardogs, and first impressions of FunPlus's Aniimo as it passes 125K CCU on Steam. Topics Covered: Roblox unveils standalone apps and browser play at RDCWhy Roblox standalone apps may struggle with UABlizzCon brings Diablo V, a StarCraft shooter and three WoW SKUsMicrosoft pressure behind Blizzard's bold timelinesKojima's Physint jumps from PlayStation to XboxSavvy Games Group to oversee EA and PIF assetsThe ad revenue debate around hybrid casualWoW Forever and Blizzard's subscription strategyWardogs hits 2 million salesAniimo passes 125K CCU on Steam launch dayCHAPTERS: 00:00 Intro 01:42 Industry Layoffs Talk 02:59 Mishka Podcast Spotlight 06:12 Roblox Standalone Apps Debate 13:12 Blizcon 15:17 Microsoft Pressure Concerns 20:03 WoW Monetization Debate 21:50 Kojima Physint Switch 26:27 EA Merger 39:47 Warcraft Forever 43:44 War Dogs Surprise Hit 47:11 Aniimo Launch 51:31 Monetization and Wrap Up

    TWIG #401: Blizzard Goes All In, Roblox Breaks Out of Its Own App and Aniimo Nails Launch Day
4.4
out of 5
105 Ratings

About

Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis. Hosts: Michail Katkoff www.linkedin.com/in/michailkatkoff/ Eric Kress www.linkedin.com/in/erickress/ Phillip Black www.linkedin.com/in/phillip-black-economist/ Jen Donahoe www.linkedin.com/in/jenniferdonahoe

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