The Online Course Show

Jacques Hopkins
  • 4.9 (209)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY
The Online Course Show

The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My guests and our discussions run the gamut: we leave no niche uncovered and no online course topic unexplored! Maybe you’re just starting to think about creating an online course. Or maybe you’re 15 years in with a flourishing membership and millions of YouTube views. No matter where you are in your journey, The Online Course Show is the best way to stay current on online course trends and learn from successful course creators.

  1. 4 DAYS AGO

    243: If I Were Starting an Online Course Business in 2025, Here's Exactly What I Would Do

    The new year is fast approaching, and what better way to start than by creating a game plan for financial success? In this episode, I’m sharing the ultimate roadmap to building a profitable online course business in 2025. Whether you’re just starting out or have dabbled in course creation, this episode is packed with actionable strategies to help you launch and grow a sustainable online course business. From identifying your niche and developing your “special sauce” to mastering sales funnels and creating irresistible offers, I’ll guide you step-by-step through the exact process that has brought me and my clients success. Plus, I’ll dive into the mindset shift needed to move from consumer to creator and share how to build an engaged audience that turns into paying customers. If you’ve ever dreamed of achieving six figures with an online course, this is the episode you need! 🎓 Sign up for Genesis: https://oc.show/genesis 📹 Watch on YouTube: https://youtu.be/MZgOapE10ck 📦 Links & Resources:Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy   If you found this episode helpful, don’t forget to like, comment, and subscribe for more tips like this! Thank you for watching, and I’ll see you in the next episode! 🚀

    21 min
  2. 242: 6-Figures In Course Sales with Just 300 Subscribers (Featuring Dean Booty)

    DEC 12

    242: 6-Figures In Course Sales with Just 300 Subscribers (Featuring Dean Booty)

    Today’s episode features special guest, Dean Booty. Dean’s entrepreneurial journey started with the launch of his self-storage podcast five years ago and a newsletter 18 months ago, spearheaded with no initial email list. Inspired by Sean Perry’s "Milk Road," Dean harnessed platforms like LinkedIn and his podcast to attract subscribers, amassing an impressive six-figure revenue with a modest email list of just 702 subscribers. We’ll dive into his strategies, including leveraging simple tools, starting a mastermind group, and managing a niche course. Dean shares how he integrates course sales to support his self-storage business while balancing family life, and how he combats self-doubt and imposter syndrome. We’ll also explore his marketing tactics, including his use of personal stories and testimonials, and discuss the potential for expanding his business and increasing sales. Tune in for an episode filled with insights on making the most of a small audience to achieve massive results. Watch the episode on YouTube: https://youtu.be/Z7OzrazRrVo Dean’s Website: https://mrselfstorage.com/ Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/ Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

    1h 13m

  3. DEC 5

    241: How To Have a Killer LOGO For Your Brand

    Crafting a killer logo doesn’t have to be daunting! Whether you're starting out or revamping your brand, discover practical tips and tools to design a logo that stands out. Episode Highlights: Why your logo matters—but not more than progress in your business. Key logo design principles: simplicity, audience alignment, flexibility, and memorability. Jacques’ experience with DIY logos and why outsourcing is the smarter move. A step-by-step guide to running a logo design contest on 48hourslogo.com. Watch on YouTube:  https://youtu.be/BY1gF-iQx4Q Jacques’ affiliate link for 48 Hours Logo: https://oc.show/logoSign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

    6 min
  4. 240: The Secret to Consistent Sales WITHOUT Live Launches (Featuring Abi Prendergast)

    NOV 28

    240: The Secret to Consistent Sales WITHOUT Live Launches (Featuring Abi Prendergast)

    In today’s episode, we’re exploring how to achieve consistent sales without the stress of live launches. Joining us is the brilliant Abi Prendergast, Evergreen funnel expert and author of 'Day 1 Evergreen'. Abi shares her strategies for building authentic evergreen webinar funnels that generate steady income while enhancing the customer experience. We’ll cover her top tips for driving sales, creating genuine urgency, scaling with ads, and crafting high-converting, long-form sales pages - all with simple and effective tech solutions. If you’re ready to embrace a stress-free, scalable approach to online sales, this episode is packed with actionable insights to elevate your course business! Watch the episode on YouTube: https://youtu.be/4AWlOv9fM8Y Abi's Website: https://www.aptcontent.co.uk/Abi's Book: https://www.amazon.com.au/dp/B0CVJRC5ST Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

    50 min

  5. NOV 21

    239: The ONE Book That Changed Everything For Me

    Today, I’m taking you back to a pivotal moment in my entrepreneurial journey. A moment that completely flipped my understanding of business. It all began with one game-changing book that reshaped how I saw entrepreneurship and paved the way for building a $4 million business that gives me the freedom to live life on my terms. In this episode, I’ll reveal which book transformed my mindset and led me to create a thriving online course business. I’ll also share my top three takeaways from this life-changing book, plus other must-reads that played a key role in my success.   Books mentioned in the episode: The 4-Hour Work Week by Tim FerrissExpert Secrets by Russell BrunsonBuilding a StoryBrand by Donald MillerFrom 6 to 7 Figures by Austin NetzleyHow to Get Paid for What You Know by Graham CochraneProfit First by Mike MichalowiczAtomic Habits by James Clear100M Offers by Alex HormoziLaunch by Jeff WalkerThe YouTube Formula by Derral Eves Watch on YouTube: https://youtu.be/z74vz68ntO4   Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/ Apply for Coaching: https://www.theonlinecourseguy.com/coaching Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/ Instagram: https://www.instagram.com/theonlinecourseguy/ Threads: https://www.threads.net/@theonlinecourseguy X: https://twitter.com/onlinecourseguy

    19 min
  6. 238: How She Built a 6-Figure Course Business With Only 3k IG Followers (Featuring Claire Ellerbrock)

    NOV 14

    238: How She Built a 6-Figure Course Business With Only 3k IG Followers (Featuring Claire Ellerbrock)

    Today we dive into the journey of Claire Ellerbrock, a psychiatric nurse practitioner who has built a successful online course business in just 18 months. In this episode, Claire shares how she transformed her course from being a nice-to-have "vitamin" to a must-have "painkiller" for her audience, achieving remarkable milestones along the way. From earning nearly $12,000 monthly and paying off her student loan to leading boot camps and engaging her audience through strategic social media and community-building efforts, Claire's story is nothing short of inspirational. Get ready for a motivating conversation about resilience, the power of community, and making an impact in the online course industry! Watch on YouTube: https://youtu.be/VIYVi3sBE74 Claire’s Website: https://stressfreepsychnp.com/ Claire’s Instagram: https://www.instagram.com/stressfreepsychnp Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

    1h 1m

  7. OCT 31

    50% Off Kajabi (limited time)

    oc.show/kajabi50 Get 50% Off of Kajabi for an entire year!

    5 min
  8. 237: Facebook Ads - What's Working RIGHT NOW (Featuring Kwadwo Sampany-Kessie)

    OCT 29

    237: Facebook Ads - What's Working RIGHT NOW (Featuring Kwadwo Sampany-Kessie)

    Today, we're diving into the world of Facebook Ads with a special focus on what's working right now, joined by our expert guest Kwadwo Sampany-Kessie. Kwadwo shares his proven strategies on how course creators can leverage low-ticket offers to generate quality leads and drive sales for higher-priced courses. We cover everything from crafting targeted mini-courses to refining sales messaging, effectively transitioning from organic to paid traffic, and the importance of understanding your audience’s needs. Tune in as we explore the nuances of ad strategies, successful funnels, and the essential metrics to drive your business forward. Watch on YouTube: https://youtu.be/bb2q57rLTV4   Kwadwo's website: https://theartofonlinebusiness.com/ The 7 Biggest FB Ad Mistakes Course Creators Make That Burn Through $$$ and Kill Results: https://quayjo.mykajabi.com/7mistakes-gp 1:1 Meta Ads Coaching: https://theartofonlinebusiness.com/call The Art of Online Business Podcast: https://podcasts.apple.com/us/podcast/the-art-of-online-business/id955326572   Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/ Apply for Coaching: https://www.theonlinecourseguy.com/coaching Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/ Instagram: https://www.instagram.com/theonlinecourseguy/ Threads: https://www.threads.net/@theonlinecourseguy X: https://twitter.com/onlinecourseguy

    1h 10m
See All (246)

4.9
out of 5
209 Ratings

About

The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My guests and our discussions run the gamut: we leave no niche uncovered and no online course topic unexplored! Maybe you’re just starting to think about creating an online course. Or maybe you’re 15 years in with a flourishing membership and millions of YouTube views. No matter where you are in your journey, The Online Course Show is the best way to stay current on online course trends and learn from successful course creators.

Information

  • Creator
    Jacques Hopkins
  • Years Active
    2017 - 2024
  • Episodes
    246
  • Rating
    Clean
  • Copyright
    © 2022 Hopkins Media, LLC
  • Show Website
    The Online Course Show

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