Podcasting for Moms | Podcast Launch, Podcast Growth, and Podcast SEO Strategies for Mom Entrepreneurs, Coaches, and Service

Jenny Suneson | Podcast Strategist + Producer for Mom Entrepreneurs, Service Providers, and Coaches
  • 4.9 (19)
  • How To
  • Updated Weekly

Welcome to Podcasting for Moms, the go-to podcast for busy mom entrepreneurs who want to start, grow, and scale a podcast while building a thriving online business. Each week, we dive into actionable strategies to help you create a podcast that connects with your audience, amplifies your visibility, and drives sales—all while balancing the demands of motherhood. I’m your host, Jenny Suneson, a Podcast Strategist dedicated to helping mom entrepreneurs like you turn your podcast into a tool for growth and impact. This podcast will answer questions such as: How do I launch a podcast as a busy mom?How can I grow my downloads without burning out?How can I turn my listeners into paying clients?How do I use my podcast to grow my business while staying present with my kids?How can I grow my show without relying on social media?And so much more! Whether you’re launching your very first podcast or refining an existing show, you’ll learn insider tips on podcast SEO, podcast marketing, monetizing your podcast, launching your podcast, content creation, and time-saving strategies to streamline your podcasting journey. If you’re a mom ready to build a podcast that works for your business and your family—you’re in the right place. Tune in, and let’s make podcasting fit your life, not the other way around! ______________________________________________________________________________________________Check out our podcast launch and management services: https://podcastingformoms.co/services/Not sure what you need? Book your Podcast Profit Plan Call: https://tidycal.com/jennysuneson/podcast-profit-plan

  1. 1d ago

    77. Your Podcast Isn't a Content Machine—It's a Trust-Building Machine

    Send us a text letting us know your thoughts on today's episode Consistent content doesn't equal a growing business. If you've been showing up every week, dropping episodes, and wondering why your listeners still aren't buying, this one's for you. In this episode, we're digging into the shift that actually moves the needle: from treating your podcast like a content machine to using it as the trust-building machine it's meant to be. Because your listeners aren't buying from someone else because their content is better. They're buying because they trust them more. You'll walk away from this episode knowing: Why content volume isn't building the relationship you think it isWhat a real listener journey looks like and why yours might have a gapHow every episode either earns or loses trust (there's no neutral)Three questions to audit your last five episodes right nowPlus, there's a free resource at the end to help you see exactly where your podcast strategy stands. Take the Podcast Growth Scorecard and get a clear picture of what's working, what's costing you listeners, and what's actually getting in the way of turning those listeners into buyers. Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  2. Jul 23

    76. The Podcast Ecosystem Every Mom Entrepreneur Needs

    Send us a text letting us know your thoughts on today's episode Your podcast alone is not a business strategy. But your podcast connected to a system? That's where the magic happens. In this episode, I'm breaking down the five-component podcast ecosystem every mom entrepreneur needs if she wants her show to actually make her money. Because if you're showing up, recording, and publishing and still not seeing results, this isn't a content problem. It's an ecosystem problem. Here's what we're covering: The show itself and why obsessing over your mic is the least important thing you can doDiscoverability and how to make sure the right listeners can actually find youYour lead magnet and why it's the most underutilized piece of the entire puzzleYour email list and nurture sequence and what happens when you ghost your subscribersYour offer because a podcast without something to sell is just a hobbyI'm also sharing a bonus component that's non-negotiable for moms running businesses on limited hours. You don't need a massive audience to make real money from your podcast. You need an ecosystem. Let's build yours. Ready to put all of this together inside your own business? Grab the Podcast Profit Blueprint Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  3. Jul 16

    75. Why Your Best Content Might Be Hurting Your Podcast

    Send us a text letting us know your thoughts on today's episode Your best episodes might actually be the reason your podcast isn't making you money. I know that stings a little, but stay with me. In this episode, we're getting into something most podcasters never think to examine: why consistently great content doesn't automatically translate to sales.  Spoiler: it's not a content quality problem. It's a strategy problem. Here's what we're breaking down: Why a bigger audience isn't the goal (and what to focus on instead)The over-delivery trap that's quietly replacing your offer with your podcastWhy your show might be a content library instead of a listener journey, and why that distinction is costing you If you've ever wondered why your listeners love your show but no one is buying, this episode will tell you exactly what's going on and what to change. Because your podcast should be doing more than building an audience. It should be building a buyer path. And if it's not? That's fixable. Ready to find out what's missing? Hit play. Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  4. Jul 9

    74. The Gap Between the Podcast You Have and the Podcast Your Business Needs

    Send us a text letting us know your thoughts on today's episode You've been showing up consistently. Your audio sounds great. You might even have a decent number of downloads. But when someone asks how many clients your podcast has brought in, you go quiet. Sound familiar? That's not a content problem. That's a strategy problem, and there's a very specific gap at the center of it. In this episode, I'm breaking down what I call the Listener-to-Buyer Bridge, the three things your podcast actually needs to stop being just a content show and start being a business asset. You'll walk away knowing: Why every episode needs a strategic job, not just a topicHow to write CTAs that feel like the natural next step instead of a disconnected adWhy your episode topics need to map to your offer, not just your nicheThe three things to stop doing immediately if you want your podcast to start convertingHere's the truth no one talks about when they teach you how to launch a podcast: launching a show and building a podcast that works for your business are two completely different things. If you've been podcasting for a while and the revenue isn't matching the effort, this episode is your next step. Resources mentioned: Podcast Audit: podcastingformoms.co/audit Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  5. Jul 2

    73. What Actually Matters in the First 30 Days of a Podcast | Podcast Launch Tips

    Send us a text letting us know your thoughts on today's episode Everyone wants to talk about microphones. You want to talk about what actually works. If you're in your first 30 days of podcasting (or about to launch), this episode is going to save you from the biggest mistake new podcasters make: obsessing over the wrong things. The truth? Your download numbers in month one tell you almost nothing. And your microphone? It’s not the thing that's going to grow your show. In this episode, I break down the three things that actually matter in your first 30 days of podcasting, plus the three things you can officially stop stressing about. You'll walk away knowing exactly where to put your energy so your podcast builds momentum from the start and doesn't just become another abandoned show in your feed. You'll learn: Why download numbers in month one are the wrong metric to focus onThe 3 things that actually matter (and it's not what most people tell you)What a "listener journey" is and why skipping it is the #1 reason podcasts don't lead to business resultsThe mic I still use today (and yes, it's under $100)If you want a podcast that actually connects to your business goals from day one, this one's for you. Links mentioned:  Podcast Launch Bootcamp: https://www.podcastingformoms.co/bootcamp  Samson Q2U mic: https://amzn.to/4gF0Zn6  Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  6. Jun 25

    72. How to Streamline Your Podcast Workflows & Systems for More Time Freedom

    Send us a text letting us know your thoughts on today's episode Your podcast doesn't have a consistency problem — it has a workflow problem. If you're recording, editing, creating graphics, and uploading all in the same week on repeat, you're not just tired. You're working against yourself. And as a mom trying to run a business in stolen hours, that cycle is unsustainable by design. In this episode, I'm pulling back the curtain on exactly how I manage my podcast workflow — the mistakes I made early on that wasted so much time, and the batching and systems approach that changed everything for me. We're talking about why podcasting in real time is burning you out, how to reduce friction so you can stay visible without the scramble, and what sustainable visibility actually looks like for moms in business. You'll walk away with a clear picture of how to simplify your podcast workflow so that your show fits into your life instead of consuming it. In this episode: Why most podcaster burnout is a systems problem, not a time problemHow I batch record and edit to maximize momentumThe things I stopped doing that were wasting my timeWhat a streamlined quarterly workflow actually looks likeHow to create consistency without needing a perfect scheduleWant to know exactly where your workflow is breaking down? Snag a Podcast Audit. Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  7. Jun 18

    71. 3 Small Fixes That Can Instantly Improve Your Podcast | Podcast Growth Tips

    Send us a text letting us know your thoughts on today's episode Your podcast probably doesn't need a rebrand. It needs a strategy fix. If your show feels stuck, inconsistent, or like it's just not reaching the right people — chances are it's not a content problem. It's a strategy problem. And the good news? A few small shifts can create serious momentum without starting over from scratch. In this episode, I'm breaking down three fixes that make a massive difference: The discoverability fixThe listener journey fixThe call to action fixGrab the Podcast Growth Scorecard to identify exactly what's holding your show back. Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

  8. Jun 11

    70. The Podcast Funnel Most Podcasters Are Missing

    Send us a text letting us know your thoughts on today's episode If your podcast is getting downloads but those listeners aren't turning into leads, inquiries, clients, or sales, there's a good chance your podcast doesn't actually have a funnel. In this episode, I'm breaking down one of the biggest mistakes I see podcasters make: assuming that mentioning an offer at the end of an episode is enough to drive conversions. The truth? Most podcasts are missing a strategic listener journey entirely. We're talking about what a podcast funnel actually looks like, why random calls to action and disconnected freebies are hurting your results, and how to create a simple, intentional pathway that moves listeners from discovering your show to becoming buyers. If you've ever wondered why your podcast isn't generating the leads or sales you hoped for, this episode will help you identify what's missing and show you how to create a podcast that works as a true business asset—not just another piece of content. In This Episode, We Cover: Why mentioning your offer isn't the same as having a podcast funnelThe simple podcast funnel framework I recommendHow strategic calls to action create momentum and conversionsWhy random freebies confuse listeners and stall resultsThe difference between a hobby podcast and a strategic podcastHow podcast SEO and discoverability fit into your funnelThe one question every podcaster should ask before publishing an episodeResources Mentioned: The Podcast Profit Blueprint Private PodcastReady to stop creating content for content's sake and start building a podcast that nurtures listeners into buyers? Press play. Need support with your podcast? Book your free Podcast Profit Plan call today!  Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories. Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here. Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

See All (85)

Trailer

4.9
out of 5
19 Ratings

About

Welcome to Podcasting for Moms, the go-to podcast for busy mom entrepreneurs who want to start, grow, and scale a podcast while building a thriving online business. Each week, we dive into actionable strategies to help you create a podcast that connects with your audience, amplifies your visibility, and drives sales—all while balancing the demands of motherhood. I’m your host, Jenny Suneson, a Podcast Strategist dedicated to helping mom entrepreneurs like you turn your podcast into a tool for growth and impact. This podcast will answer questions such as: How do I launch a podcast as a busy mom?How can I grow my downloads without burning out?How can I turn my listeners into paying clients?How do I use my podcast to grow my business while staying present with my kids?How can I grow my show without relying on social media?And so much more! Whether you’re launching your very first podcast or refining an existing show, you’ll learn insider tips on podcast SEO, podcast marketing, monetizing your podcast, launching your podcast, content creation, and time-saving strategies to streamline your podcasting journey. If you’re a mom ready to build a podcast that works for your business and your family—you’re in the right place. Tune in, and let’s make podcasting fit your life, not the other way around! ______________________________________________________________________________________________Check out our podcast launch and management services: https://podcastingformoms.co/services/Not sure what you need? Book your Podcast Profit Plan Call: https://tidycal.com/jennysuneson/podcast-profit-plan

Information