The Digital Slice

Brad Friedman
  • 5.0 (16)
  • Management
  • Updated Weekly

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

  1. 2d ago

    Your Business Isn't Worth What You Think

    Your business probably isn't worth what you think it is. Most business owners focus on growing revenue without stopping to ask whether their decisions are generating enough return or increasing the actual value of the business. Join Brad Friedman and Saul Cohen as they discuss ROI, business valuation, acquisitions, exit planning, culture, and gross profit so you can make smarter financial decisions and build a more valuable business. Saul is an experienced accountant and acquisitions advisor, passionate about helping entrepreneurs achieve financial growth through strategic acquisitions and insightful financial planning. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Your Business Isn't Worth What You Think

  2. Aug 11

    Why Everyday Investors Are Buying Websites

    What if the next valuable asset isn't a house or stock, but a neglected website hiding in plain sight? AI has created an internet-scale opening for people who learn to treat websites and online businesses like digital property instead of simply technology. Join Brad Friedman and Matt Raad as they explore why AI and the borderless internet could create the next major online wealth opportunity, and how everyday professionals can start small, build practical digital skills, and pursue cash flow and equity without massive capital or technical expertise. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Why Everyday Investors Are Buying Websites

  3. Jul 23

    Why Most Branded Podcasts Fail To Earn Trust And Results

    Has your podcast become a long-form ad instead of audience-first content, making it harder to earn attention, trust, and measurable business results? Join Brad Friedman and Roger Nairn as they explore how brands can build audience-first podcasts, measure ROI, choose the right audio/video strategy, repurpose episodes across the funnel, and grow loyal audiences so you can turn your podcast into strategic content that drives thought leadership, loyalty, and results. Roger Nairn is the Co-Founder and CEO of JAR Podcast Solutions, a global branded podcast agency that helps brands create high-performing shows built for real audience engagement. Roger and his team have built podcasts for organizations including Amazon, lululemon, RBC, Cirque du Soleil, Deloitte, and The Wharton School, along with many other brands looking to make podcasting a meaningful part of their content strategy. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Why Most Branded Podcasts Fail To Earn Trust And Results

  4. Jul 14

    Why Your AI-Written Content Is Killing Your Brand

    If your emails, ads, and landing pages sound generic—and your audience notices—your clicks, conversions, and brand trust can take a hit. Join Brad Friedman and Evelina Kaganovitch as they discuss the importance of good copywriting in email and marketing campaigns, why AI can't replace real brand voice, and how better messaging can improve trust, conversions, and results. Evelina Kaganovitch is a messaging strategist and copywriter who helps creative founders turn their content, especially email lists, into revenue engines. In this episode, Evelina shares practical guidance on using AI without sounding generic, writing stronger ad hooks, improving trust through human-centered messaging, and creating copy that better matches your audience's needs and level of awareness. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Why Your AI-Written Content Is Killing Your Brand

  5. Jul 7

    Podcasting And PR Can Work Together To Grow Your Brand

    Podcasts build depth; PR builds reach. Here's how smart brands use both to compound authority. If your message is unclear or your show selection is off, even strong brands can miss the trust, authority, and ROI that the right podcast appearances can create. Join Brad Friedman and Liz Brooks as they explore how podcast interview marketing and PR work together, how to choose the right shows, and how strategic storytelling helps small and medium-sized enterprises and brands connect with their audiences so you can build authority, visibility, and measurable results. Liz Brooks is a Client Account Manager at Interview Valet with a focus on podcast interview marketing and PR. With experience at top media outlets and PR agencies, Liz helps small and medium-sized enterprises and brands connect with their audiences through strategic storytelling and smarter podcast outreach. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Podcasting And PR Can Work Together To Grow Your Brand

  6. Jun 30

    The One Growth Lever Service Businesses Ignore

    Most service-based businesses use the same software and the same playbook, hoping efficiency alone will create a competitive edge. Join Brad Friedman and Ghazenfer Mansoor as they break down how AI automation, process mapping, and proprietary technology can help service-based businesses improve efficiency, increase valuation, and prepare for a stronger exit so you can build a more scalable, defensible company. Ghazenfer Mansoor is a founder, author, and tech strategist who helps businesses unlock significant growth through AI and custom software. He is the CEO of Technology Rivers, a software development firm that builds HIPAA-compliant healthcare platforms, SaaS products, and internal tools that automate operations and increase valuation, especially for service-based and regulated industries. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    The One Growth Lever Service Businesses Ignore

  7. Jun 9

    80% Of Healthcare Marketing Budgets Get Wasted: What Smart Practices Do

    80% of healthcare marketing budgets are burning money. Here's what actually works — and it's not billboards. Join Brad Friedman and Rob Odell as they discuss why so many healthcare marketing dollars get wasted, how educational videos build trust, and what better lead follow-up looks like so you can create a more effective patient acquisition system for your practice. Rob Odell is the owner of wpDuo and a revenue infrastructure specialist who helps medical practices, particularly in ophthalmology and dental, transform their marketing into scalable patient acquisition engines. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    80% Of Healthcare Marketing Budgets Get Wasted: What Smart Practices Do

  8. May 19

    Small Businesses Must Start Using AI Today

    As AI moves faster than most businesses can adapt, the real challenge is using it to gain an edge without losing the human thinking and judgment that make us valuable. To do this, we've got to start using AI today. Join Brad Friedman and Bruce Randall as they explore how businesses can start using AI, what AI is already changing in the workplace, and why human awareness, ethics, and critical thinking matter more than ever, so you can adopt AI strategically without losing your competitive edge or your humanity. Bruce Randall bridges advanced technology and human awareness. With 25+ years in leadership roles at startups, Oracle Cloud, and AT&T, he has guided organizations through AI-driven transformation, cloud strategy, and large-scale innovation. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Small Businesses Must Start Using AI Today
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5
out of 5
16 Ratings

About

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

Information

  • Creator
    Brad Friedman
  • Years Active
    2018 - 2026
  • Episodes
    243
  • Rating
    Clean
  • Copyright
    © The Friedman Group, LLC
  • Show Website
    The Digital Slice