Fitness Business Authority Podcast

Liam Thompson
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Fitness Business Authority Podcast is an opportunity for business owners whether as a personal fitness trainer or gym owners to get insights, ask questions about social media and marketing and find out what makes Fitness Business Influencers successful. Fitness Business Authority Podcast will give you access to leading fitness industry experts, helping you reach and influence people.

  1. 12/01/2020

    Trevor ToeCracker Crook - Customer Services as The Ultimate Marketing Tool

    On this episode of the 'Fitness Business Authority Podcast', Trevor ToeCracker Crook, mentor and copywriter, discusses the importance of customer service, how it can help you gain clients, and how it can turn exciting clients into loyal lifelong members for your fitness business. What You Will Learn In This Episode:   Should you increase your prices as a fitness business owner The simple and effective way to make people remember your fitness business  What it means to position yourself in the industry  How to increase your prices without losing existing clients The simple yet commonly overlooked marketing strategy used to boost leads and increase retention The importance of customer service and how it can increase client retention for your fitness business The power of direct mail when marketing your fitness business Social proof and how it can be used to boost leads for your fitness business The "little things" you could be doing in your fitness business to give you big results How Trevor is helping business owners boost their income How to Contact Trevor: Beer Bourbon & Business Facebook Group Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    45 min

  2. 11/19/2020

    Justin Devonshire - Gym Lockdown Strategy and Predictions for 2021

    On this episode of the 'Fitness Business Authority Podcast', Justin Devonshire, fitness business owner, mentor and investor, reveals his unique perspective on the fitness industry and his predictions for 2021 and beyond for fitness. He also reveals his plans, goals, and the strategies he has used to overcome the lockdowns and any future restrictions.  What You Will Learn In This Episode:   How to survive the lockdown as a fitness business owner Predictions of the fitness industry for 2021 and beyond Justin's main objective during the lockdown for his fitness business Understanding your objective as a fitness business owner during the lockdown Simple ways Justin is maximising client retention while gyms are closed The simple client retention strategy fitness owners often overlook How to create plans and systems to overcome an income drop Justin's plans for 2021 and his goals for the future How you can use the current pandemic to your advantage to grow as a fitness business Why now may be the best time to open a fitness studio The positives that have come out of the pandemic and how you can use them to your advantage Justin's plan and goals to expand and franchise his fitness business over the upcoming years How to Contact Justin: Justin's Facebook JustinDevonshire.com Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    33 min

  3. 10/09/2020

    Nicky Sehgal and James Bramwell on Building a Fitness Business That Serves You

    On this episode of the 'Fitness Business Authority Podcast', Nicky Sehgal and James Bramwell, creators of 'Fitness Business Development Academy', reveals the importance of building strong foundations for your fitness business and the truth about the fitness industry. They also share advice to personal trainers transitioning to fitness business owners.  What You Will Learn In This Episode:   The unspoken truths about the fitness industry What it means to be successful in the fitness industry The 'dark side' of the fitness industry The difference between being a personal trainer to being a fitness business owner How to build strong foundations needed to create a sustainable fitness business What it means to create structure and systems throughout your business to create sustainability The power of financial management in your fitness business Revealed: What you don't learn as a personal trainer Understanding your goals and building your business around them The importance of enjoying the journey   Finding your work-life balance as a fitness business owner Why you should focus on the long game instead of quick results The 'must-read book' for personal trainers transitioning to fitness business owner How to Contact Nicky & James: Fitness Business Development Academy Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    31 min

  4. 09/24/2020

    AJ Morton from Fitness Mentor Review on Finding A Fitness Business Mentor You Can Trust

    On this episode of the 'Fitness Business Authority Podcast', A.J Morton, creator of 'Fitpro Mentorship Review', reveals the importance of business mentors for growing your fitness business faster. He also talks about how he is helping fitness professionals to grow and scale their fitness businesses. What You Will Learn In This Episode:   How A.J scaled his business allowing him to spend more time with his family The importance of investing in people and how it can help you grow your fitness business The simple process to convert a potential client into a loyal, life-long customer Why you should give potential clients time and space to sign up with you Revealed: How A.J improved his life by scaling his business The real reason pressure can turn away potential clients Bad reviews: How you can use them to your advantage Why mentors should be a priority for business owners How living outside of your comfort zone can help you grow as a business and as a person How to Contact A.J: Facebook Group: Fitpro Mentorship Review Facebook Profile Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    33 min

  5. 09/17/2020

    Pat Rigsby on Growing a Hybrid Fitness Business in the New Normal

    On this episode of the 'Fitness Business Authority Podcast', Pat Rigsby, once college baseball coach, now fitness business owner and fitness business coach and consultant, reveals how he found success in the fitness industry by growing his hybrid fitness business. He also discusses the biggest problems fitness business owners are facing, and how to overcome them. What You Will Learn In This Episode:   Hybrid Gyms: What are they? How a hybrid gym can thrive after COVID-19 Why hybrid gyms are the future of the fitness industry The biggest problems fitness business owners face, and how to overcome them The importance of technology and how it can be used to improve your services and improve client experience to increase retention The importance of culture and building a loyal community for your fitness business How building a community in your fitness business can convert clients into loyal, lifelong members How to Contact Pat: Patrigsby.com Facebook Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    31 min

  6. 09/10/2020

    Alwyn Cosgrove from Results Fitness on The Evolution of The Fitness Industry

    On this episode of the 'Fitness Business Authority Podcast', Alwyn Cosgrove, owner of Results Fitness, reveals the simple but effective ways of evolving your fitness business to boost sales and grow. He also discusses the importance of understanding your business vision and core values to get clarity of your direction. What You Will Learn In This Episode:   The common mistake fitness businesses are making and how to ensure you don't do the same The benefits and disadvantages of 1-on-1 and semi-private training The benefits and disadvantages of group training How gyms and fitness studios are transitioning from offline to online The evolution of technology and the effects it has had on gyms Results university, what it is and how it can help you grow your fitness business The simple but effective way to develop and grow your business Why listening to your clients could be the most important thing you could do for your business today How to become unstoppable in the fitness industry The importance of understanding your business vision and core values to help grow and evolve How to Contact Alwyn: Results Fitness University Alwyn on Facebook Alwyn on Instagram Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    33 min

  7. 09/03/2020

    Greg Mikolap on Challenges and Opportunities for Gym Owners During the Lockdown

    On this episode of the 'Fitness Business Authority Podcast', Greg Mikolap, owner of ICON gym in Maidenhead, reveals the effects COVID has had on his fitness business, and how he has adapted and overcome the challenges to grow. Greg also reveals what fitness business owners should be focusing on to retain clients and boost sales. What You Will Learn In This Episode:   How Icon gym successfully transitioned from offline to online  The systems icon gym created to become successful during the lockdown How to create a personalised fitness product online to boost sales The devastating effects COVID had on gym and studio owners, and how Greg overcame the challenges to grow his business How Greg built his business back up after losing a third of his members Simple ways Greg brought members back to his gym after lockdown How COVID has helped improve Icon gym, and how it can help improve your fitness business The real reason Greg is calm and relaxed about the future of his fitness business How to create loyal clients for your fitness business What it means to go above and beyond for your clients, and how it can grow your fitness business Creating scarcity: How it can boost sales for your fitness business How Icon gym continued to profit every month during lockdown The lessons COVID has taught small fitness business, and how to use them to get more clients and grow How to increase client retention by understanding what your fitness clients really need Gym equipment: is it really that important for attracting and retaining clients? How to Contact Greg: ICON Gym Instagram: ICON Gym Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    33 min

  8. 08/27/2020

    Ben Davis From Fitness Marketing Agency on Marketing Strategies for Boutique Gyms

    On this episode of the 'Fitness Business Authority Podcast', Ben Davis, owner of 'Fitness Marketing Agency' reveals the systems he is using to acquire new clients, build relationships, and retain existing clients. He also reveals the simple changes fitness professionals can make to boost sales and grow their business. What You Will Learn In This Episode:   How Ben and his team help fitness professionals grow their business and increase their income The common barriers preventing people from joining your gym, and how you can knock down those barriers to get more clients The power of print and how it can grow your business and maximise lead generation Should fitness business still be sending brochures, or are they old fashioned? How sending letters to past fitness clients could boost your business The power of physical marketing, and how to ask for a client's address How to create a simple system to convert leads into life long clients What not to do when transitioning your business online Why Joe Wicks was so successful before COVID-19, and how he continues to grow The difference between benefits and feature. Which is more important? The common reasons why many fitness professionals fail, and how to ensure your business is sustainable How to Contact Ben: Fitness Marketing Agency Magazine Fitness Marketing Agency Website Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

    26 min
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About

Fitness Business Authority Podcast is an opportunity for business owners whether as a personal fitness trainer or gym owners to get insights, ask questions about social media and marketing and find out what makes Fitness Business Influencers successful. Fitness Business Authority Podcast will give you access to leading fitness industry experts, helping you reach and influence people.

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