People-First Builders Podcast

Fletcher Wimbush

At People-First Builders, we shine a spotlight on the leaders who shape the construction industry by building more than projects—they build teams, culture, and legacy. This podcast is your gateway to the stories of exceptional CEOs and visionaries who prioritize their people, achieve remarkable success, and redefine what it means to lead in construction. Discover how family-owned businesses, niche projects, and innovative leadership styles are driving progress in steel erection, bridge rebar, and infrastructure installation. Each episode celebrates leaders who have spent decades honing their craft, advancing their operations, and achieving results that inspire their teams and peers alike. Whether you're a construction professional, a leader looking for inspiration, or simply someone fascinated by people-centered success stories, People-First Builders offers valuable insights and actionable takeaways from industry's best. While People-First Builders is a new podcast, it's backed by years of experience. Host Fletcher Wimbush is a seasoned podcaster with over seven years behind the mic, having built a dedicated audience with The Hire Talent—a show focused on optimizing hiring and leadership in the industry. Now, he's bringing that expertise to People-First Builders, highlighting the construction leaders who are shaping the future through culture, innovation, and operational excellence.

  1. 4d ago

    How Great Operators Build Better Roofing Teams with Brad Strawbridge

    What does it really take to build a high-performing roofing company in today's construction landscape? In this episode of the People-First Builders Podcast, Fletcher Wimbush sits down with Brad Strawbridge — Founder & CEO of Capital City Roofing, Chief Strategy Officer at Builderlync, and founder of Feeding the Future Project — to discuss how operational systems, leadership development, and people-first values are transforming the roofing industry. Brad shares his journey from driving delivery trucks at Lowe's to leading multimillion-dollar operations, launching his own roofing company, and building technology solutions that help contractors scale smarter. Together, they explore the importance of SOPs, EOS implementation, hiring through relationships, overcoming fear-based leadership decisions, and why slowing down to build systems is often the fastest path to growth. This conversation is packed with practical insights for contractors, entrepreneurs, and construction leaders looking to scale sustainably while building strong teams and lasting culture. In this episode, you'll learn: How Brad transitioned from corporate leadership at Lowe's into entrepreneurship Why roofing and construction businesses need systems before scaling The role EOS and SOPs play in operational success How referrals and relationships drive high-quality hiring Why fear keeps many leaders stuck — and how to move forward anyway The biggest growth bottlenecks in commercial construction businesses How Builderlync is helping contractors streamline operations through technology

    37 min
  2. May 5

    Creating Career Paths That Keep Engineers Growing with Carrie Stokes

    In this episode of People-First Builders, Fletcher Wimbush sits down with Carrie Stokes, CEO and President of Barge Design Solutions, to explore what it truly means to build a people-first engineering firm. Carrie's journey—from student intern to becoming the first woman to lead a 70-year-old, employee-owned company—is a powerful example of long-term growth, intentional leadership, and investing in people. With nearly three decades in the architecture and engineering industry, she shares how Barge is redefining career paths, leadership development, and talent retention in a highly competitive market. They dive into how creating flexible career tracks—where engineers can grow without being forced into management—helps retain top talent and build stronger teams. Carrie also breaks down how employee ownership, internal mobility, and leadership transparency are shaping a culture where people stay, grow, and thrive. If you're a leader navigating the "war for talent" or looking to build a company where people actually want to stay, this conversation is packed with actionable insights. In this episode, you'll learn: Why forcing engineers into management is a mistake How to create multiple career paths that retain top talent The role of employee ownership in engagement and performance Why internal mobility ("climbing the rock wall") drives long-term growth How leadership transparency builds future executives

    31 min
  3. Apr 13

    Building Culture Fast in a Growing Trade Business with Uri Pearl

    In this episode of People-First Builders, host Fletcher Wimbush sits down with Uri Pearl, owner of Nealon Insulation, a fast-growing home services company in Connecticut built on a powerful people-first philosophy. Uri's journey into construction is anything but traditional. With a background in capital markets, startups, and even serving as a First Sergeant in the Israeli Defense Forces, Uri entered the trades through entrepreneurship via acquisition—taking over a 50-year-old insulation business and transforming it into a rapidly scaling, culture-driven company. Together, Fletcher and Uri dive deep into what it really takes to build culture fast in a growing trade business. Uri shares how focusing on intangibles like integrity, ambition, and attitude—rather than just experience—has helped him recruit, train, and retain top talent in a competitive labor market. They also explore: Why hiring for character beats hiring for experience How to create a high-performance culture in blue-collar industries The importance of investing in people—even when it impacts short-term margins Practical strategies for attracting, filtering, and retaining the right team members How growth creates opportunity—and why it's a responsibility of leadership Uri's perspective is a refreshing reminder that great businesses aren't built on systems alone—they're built on people who care, grow, and take pride in their work. If you're a leader in construction, home services, or any growing business, this episode is packed with actionable insights on building a team that drives long-term success.

    36 min
  4. Mar 10

    Hiring Quality Over Quantity in Hypergrowth with Angelica Connor

    What happens when a construction company grows from a small operation to a national firm in just a few years? In this episode of the People-First Builders Podcast, host Fletcher Wimbush sits down with Angelica Connor, CEO of Stansell Construction, to discuss the leadership lessons behind scaling a people-focused company across more than 20 states. Angelica shares how Stansell Construction evolved from a small Florida contractor with a single client into a nationally recognized, woman-owned general contracting firm serving major brands across the United States. Along the way, she learned firsthand that rapid growth can expose weaknesses in hiring, systems, and leadership—and that prioritizing quality people over sheer hiring volume is essential for sustainable success. In this conversation, Angelica and Fletcher explore the realities of hypergrowth, the emotional challenges of leadership decisions, and the systems required to build a strong culture in a distributed workforce. From improving recruiting and onboarding to leveraging technology and intentional communication, Angelica explains how her team transformed their people strategy to support long-term growth. In this episode, you'll learn: Why hiring for quality over quantity is critical during rapid growth How Stansell Construction scaled from a small team to 130+ employees across 20+ states The leadership challenges of letting go of the wrong hires How intentional recruiting, onboarding, and culture-building drive company performance Strategies for maintaining strong communication and culture in a remote workforce If you're a leader in construction, engineering, or any growing organization, this episode offers practical insights on building a company where people, culture, and performance grow together.

    38 min

Ratings & Reviews

4.6
out of 5
5 Ratings

About

At People-First Builders, we shine a spotlight on the leaders who shape the construction industry by building more than projects—they build teams, culture, and legacy. This podcast is your gateway to the stories of exceptional CEOs and visionaries who prioritize their people, achieve remarkable success, and redefine what it means to lead in construction. Discover how family-owned businesses, niche projects, and innovative leadership styles are driving progress in steel erection, bridge rebar, and infrastructure installation. Each episode celebrates leaders who have spent decades honing their craft, advancing their operations, and achieving results that inspire their teams and peers alike. Whether you're a construction professional, a leader looking for inspiration, or simply someone fascinated by people-centered success stories, People-First Builders offers valuable insights and actionable takeaways from industry's best. While People-First Builders is a new podcast, it's backed by years of experience. Host Fletcher Wimbush is a seasoned podcaster with over seven years behind the mic, having built a dedicated audience with The Hire Talent—a show focused on optimizing hiring and leadership in the industry. Now, he's bringing that expertise to People-First Builders, highlighting the construction leaders who are shaping the future through culture, innovation, and operational excellence.