The Kind Business podcast

Yarrow Magdalena
  • 5.0 (40)
  • Entrepreneurship
  • Updated Weekly

A cozy, thoughtful podcast for sensitive, intuitive creatives, neurodivergent business owners, and anyone building a values-led business outside of hustle culture. Each episode offers honest, heart-centered conversations about slow marketing, ethical strategy, money, creativity, and the everyday realities of doing business with care and integrity. Join us at https://pinkwellstudio.com/

  1. 2d ago

    #183 Is passive income a myth?

    In this episode, I dig into whether passive income is really a myth, drawing on my own experience running two businesses since 2015. I talk honestly about how the online course world in the 2010s oversold the idea of easy passive income, often without acknowledging the privilege and structural advantages that made it easier for some people, and I share a personal experience of being pressured into a course that didn't feel worth the investment. From there I unpack what passive income actually means, including affiliate income, pre-recorded courses, and book royalties, and I explain why I only ever turn practical, learnable skills into pre-recorded courses, while anything more transformative and long term stays as live group work with real community and accountability. I also get into what actually goes into building something that looks passive from the outside, from expertise and the right tech setup to the long, unglamorous work of building an audience before a course can even be worthwhile. I share some honest numbers around conversion rates and newsletter growth, and I talk about how affiliate income and royalties from my book Rituals have added up over time even though neither replaced my main income. My hope is that this episode leaves you feeling less pressured by the passive income hype and more grounded in figuring out what mix of income streams actually fits your business and your life. You can learn more about the Kind Business Community over here: https://pinkwellstudio.com/community/ Thanks for listening! Love, Yarrow

  2. Aug 12

    Announcing the Kind Business Community

    The Kind Business Community is opening its doors soon and in this episode I'm telling you what it is, who it's for, and why I built it this way. This community is an evolution of everything I've learned running Pink Well Studio since 2015 including my program Rooted, my Patreon, and the Livelihood Community before that. It's a year-round home for creative, values-led business owners who want steady support, honest strategy, and people in their corner who won't push them toward hustle. In this episode, I talk about: Why I wanted a year-round space rather than a fixed-length programme What the three parts of the community actually look like: coworking, themed workshops, and the course library Who this is for, and why business stage matters less than shared values The kind marketing focus we'll be exploring together this autumn The details: Enrollment opens 31st August The community officially opens on 10th September, with our first live workshop that day £25/month for anyone who enrolls before 10th September, grandfathered in at that rate for as long as you stay a member Join the waitlist to be the first to know when doors open: pinkwellstudio.com/community

  3. Aug 10

    #182 How to reduce overhead and save on software subscriptions

    In this episode, I get into the nerdy but genuinely satisfying topic of lowering overhead and finding the best software deals for your business. I share how I keep my baseline overhead around £150 a month, plus variable costs for things like education and materials, and I walk through how tracking where your time actually goes each week can point you toward the parts of your business worth automating. I talk about the tools I rely on day to day, including 17hats for client bookings, agreements, invoicing and podcast guest scheduling, and Podia for hosting my courses and groups, and I explain how mapping your software needs against your customer's journey, from first contact through to booking and delivery, can help you figure out where automation actually serves you. I also share some practical tips for getting better deals, like making the most of free trials, keeping an eye out for Black Friday offers even if I have mixed feelings about the day itself, asking around for affiliate links, and negotiating with providers when an introductory discount is about to end. My hope is that this episode gives you a useful starting point for thinking through your own systems with a bit more ease. And if you want to go deeper with me, my new Kind Business Community and Kind Marketing course launch in September, so get on my newsletter to hear when enrolment opens. You can learn more about the Kind Business Community over here: https://pinkwellstudio.com/community/ and this is my recommendations page: https://pinkwellstudio.com/stuff-i-use-in-my-business/ Thanks for listening! Love, Yarrow

  4. Aug 3

    #181 Financial planning for creative business owners

    In this episode, I dig into financial planning for creative business owners, a topic I'm genuinely passionate about even though I'm not a financial planner. I talk about releasing shame around money and understanding the stories we inherited, whether that's scarcity, guilt, or the belief that there's never enough. I share my own journey from paycheck to paycheck living in my twenties to feeling steady and grounded now, and I walk through the practice of mapping personal risk factors, from illness to living alone to not having children, as a way to turn vague anxiety into something workable. I also get into the systemic side of things, naming how much easier this could be if we met more of these risks collectively rather than individually. From there I move into practical systems: how I handle my own bookkeeping and tax planning, why I keep a simple monthly tracking sheet for income and expenses, and how that habit has helped me notice which parts of my business actually feel good and profitable versus which ones just drain me. I also open up about insurance, pensions, and planning for aging, including the accident that shaped how seriously I take this now. My hope is that this episode offers a gentle, honest starting point if you've ever felt overwhelmed by your numbers. And if you want to keep exploring this with me, my new course and community launches in September, so get on my newsletter for details. You can learn more about the Kind Business Community over here: https://pinkwellstudio.com/community/ Love, Yarrow

  5. Jul 27

    #180 It's Safe to Be Generous: Keri Jarvis on Building an Anti-Capitalist Business

    In this episode I'm joined by Keri Jarvis, a really wonderful coach, thought partner, and community activist based in Essex, UK. Keri describes her work as helping people navigate relational complexity, from building businesses fit for this moment to staying connected to each other and refusing the ways dominant systems push us toward isolation. We talk about her business model, built around a platform called the Portal, including her free live conversation series Spiral and her community space Composting. Keri shares why she left Instagram, what changed for her once she did, and how a culture of ongoing conversation and shared context makes it harder to be quick to judge one another. We also get into aligning our values with our work and her creative process and her weekly newsletter, written more as a devotional practice than a content strategy. Towards the end we talk about AI as an attachment technology rather than an attention technology and why choosing to be available and generous with each other is so important. Keri Jarvis is a Leftist Developmental Coach, Thought Partner & Community Activist. She believes that you deserve a meaningful, dignified, satisfying life, and so does everybody else. Her work supports people to expand their capacities for complexity and reclaim their relational skills so that we can meet this moment of polycrisis together.  www.kerijarvis.com Thank you for listening and supporting Keri’s work! Love, Yarrow

  6. Jul 20

    #179 How to Use Slow Summer Months to Strengthen Your Business

    In this episode, I’m talking about how we can use the slower summer months to tend to the foundations of our businesses with more care, creativity, and intention. If summer feels quieter financially or professionally, I know how stressful that can be. I remember those years very clearly, but I also want to explore how slower seasons can become an opportunity to strengthen your systems, refresh your creative work, and build foundations that support you when busier seasons return. This episode is full of gentle, practical ideas for creative business owners, freelancers, and service providers who want to work more sustainably and make the most of spacious time without falling into panic or hustle. You are welcome to join my newsletter to hear about upcoming courses, join my free monthly spark sessions and receive the business guidance workbook over here: ⁠⁠⁠⁠⁠https://pinkwellstudio.com/free/⁠⁠⁠⁠⁠ and you can book a feeler call over here: ⁠⁠⁠https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb⁠⁠⁠ Thanks for listening! Love, Yarrow

  7. Jul 13

    #178 Writing an About Page That Builds Trust and Connection

    In this episode, I’m continuing the web design series by talking all about one of the most personal and often most difficult pages to write on a website: the about page. Whether you’re DIY-ing your website or preparing to work with a web designer or copywriter, this episode will help you think more clearly about what an about page is actually for, what people are looking for when they visit one, and how to create a page that feels authentic, spacious, and trust-building. I talk about storytelling, user experience, values-led branding, and the balance between sharing openly while still protecting your privacy. I also share practical web design tips for structuring your about page so it works well for both people who skim and people who read every word. I also mention the wonderful work of Sophy Dale, whose approach to storytelling and messaging has deeply influenced my own websites and business. You are welcome to join my newsletter to hear about upcoming courses, join my free monthly spark sessions and receive the business guidance workbook over here: ⁠⁠⁠⁠⁠https://pinkwellstudio.com/free/⁠⁠⁠⁠⁠ and you can book a feeler call over here: ⁠⁠⁠https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb⁠⁠⁠ Thanks for listening! Love, Yarrow

  8. Jul 6

    #177 DIY Brand Refresh Ideas for Creative Entrepreneurs

    In this solo episode, I’m talking about brand refreshes, visual storytelling, and simple ways to make your business feel more aligned and alive again. Summer can sometimes feel slower and more spacious, which makes it a beautiful time to revisit your website, social media, or visual identity and gently update what no longer feels like you. In this episode, I explore branding beyond corporate marketing language and talk about it instead as a form of storytelling, trust building, and creative expression. I cover: what branding actually iswhy visual consistency helps build trusthow to refresh your brand without starting from scratchseasonal shifts in branding and creative identityDIY brand refresh ideas for small businessesboundaries, privacy, and showing up online sustainablyI also share practical resources I personally use, including: PexelsCreative MarketCanvaThis episode is especially for creative business owners who want branding to feel more human, playful, and authentic rather than polished or performative. You are welcome to join my newsletter to hear about upcoming courses, join my free monthly spark sessions and receive the business guidance workbook over here: ⁠⁠⁠⁠https://pinkwellstudio.com/free/⁠⁠⁠⁠ and you can book a feeler call over here: ⁠⁠https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb⁠⁠ Thanks for listening! Love, Yarrow

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5
out of 5
40 Ratings

About

A cozy, thoughtful podcast for sensitive, intuitive creatives, neurodivergent business owners, and anyone building a values-led business outside of hustle culture. Each episode offers honest, heart-centered conversations about slow marketing, ethical strategy, money, creativity, and the everyday realities of doing business with care and integrity. Join us at https://pinkwellstudio.com/

Information

  • Creator
    Yarrow Magdalena
  • Years Active
    2018 - 2026
  • Episodes
    188
  • Rating
    Explicit
  • Copyright
    © Yarrow Magdalena
  • Show Website
    The Kind Business podcast

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