Instant X-Pertise: Marketing + AI

XPROMOS

AI-enabled marketing and business insights from a pair of 35-year marketing experts who founded an agency together in their 20’s. Find a key learning in every episode.

  1. Jun 23

    EP 131: What Changes When the AI Pressure Lifts

    What if AI fluency doesn't feel like knowing more? What if it feels like carrying less? In this episode, Yvette and Shari explore the pressure people are carry around AI, and what begins to change when that pressure starts to lift.

    13 min

  2. Jun 19

    EP 130: The AI Memo Nobody Got

    Many professionals quietly carry the same thought: "I feel like everyone else got a memo I didn't get." In this episode, Yvette and Shari explore why that feeling is so common, how confidence and certainty are often performed in public, and what begins to change when people stop waiting for someone else to tell them what matters. Because AI fluency isn't about having all the answers. It's about learning how to evaluate what you're seeing when nobody does.

    17 min

  3. Jun 4

    EP 129: The AI Noise isn’t Random

    The AI conversation feels noisy for a reason. When powerful technology collides with an environment optimized for attention, urgency often spreads faster than clarity. In this episode of Instant Expertise Marketing + AI, Yvette and Shari unpack the forces shaping today's AI conversation, why so much information feels emotionally overwhelming, and how stronger filters can help people evaluate signal more clearly. Because the real challenge may no longer be access to information. It may be learning how to think clearly inside an environment designed to compete for your attention.

    14 min

  4. May 28

    EP 128: The Unnamed Gap in AI Adoption

    Organizations can measure AI access. That doesn’t mean they can measure fluency. In this episode, Yvette and Shari explore the growing gap between visible AI adoption and actual clarity, judgment, and confidence inside organizations. Because many teams are not struggling with access. They’re struggling with evaluation. And that changes everything.

    14 min

  5. May 11

    EP 127: Keep Guessing. Or Learn to See AI Clearly.

    You’ve seen the gap. You’ve seen the map. Now comes the real question: How are you going to operate from here? In this episode 127, Yvette and Shari bring the Human AI Value Map series to its final turning point: moving from uncertainty and reaction into clarity and intentional decision-making.

    15 min

  6. May 6

    EP 126; Where Does Your Judgment Actually Create Value?

    AI is exposing something most people have never defined: Where their judgment actually creates value. In this episode, Yvette and Shari explore the difference between output and decision-making—and why judgment may be your most valuable asset in the age of AI. If AI has made you question where you fit… this conversation will shift how you see yourself. Ready to see the full picture: enrollment is open for The Human AI Value Map on Maven

    15 min

  7. Apr 28

    EP 125: AI Looks Infinite—Until You See the Only Three Ways It Creates Value

    AI feels noisy because most people are looking at fragments. In this episode, Yvette and Shari simplify everything: There are only three ways AI creates value: Work Smarter.Learn Faster.See Ahead.Once you see that framework, AI gets clearer fast. Enrollment open for The Human AI Value Map on Maven.

    15 min

  8. Apr 20

    EP 124: AI Tools Are a Distraction from the Real Question

    Most people think they need better AI tools. What they actually need is a better way to evaluate what matters. In Episode 124 of Instant Expertise: Marketing + AI, Yvette Brown and Shari Nomady unpack why tool-switching feels like progress—but often creates more confusion, more outputs, and less confidence. They explore the real shift AI creates: Not just doing more work… but making better decisions. If you’ve been trying tools, prompts, and workflows but something still hasn’t clicked, this episode explains why. Enrollment is now open for The Human AI Value Map cohort on Maven.

    14 min
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AI-enabled marketing and business insights from a pair of 35-year marketing experts who founded an agency together in their 20’s. Find a key learning in every episode.

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