Welcome to The Turf Zone podcast. This episode spotlights Jim McGlothlin’s The Olde Farm in Southwest Virginia. Written by Beck Stanley. When I enter Southwest Virginia, only one thing comes to mind: a deep wonder of when and if I will ever play Jim McGlothlin’s The Olde Farm. That prayer was finally answered this September when I visited with the club’s staff and membership to enjoy the legendary course staked out by architect Bobby Weed in two short days back in the late 1990’s. It only recently fell down a spot to #2 in the state according to Golf Digest but went up to #103 nationally, notable as the logjam of world class courses continues to grow. And frankly, it should grow. Golf enriches the world and benefits everyone involved, protects natural environments, provides recreational venues for all and attracts millions in tourist spending. More unsettling is how exactly North Carolina’s mountain region outcompetes Virginia’s in this era of destination golf. Even Tennessee is emerging with major new courses, led by Virginia Tech grad Andrew Green’s exciting new Firefly project. McGlothlin’s commitment to the idea of The Olde Farm, a flawless, focused, excellent experience by every measure, fuels it into the future. Gone a year or so, his presence is still felt in every corner of the sprawling property. The course, Clubhouse, grounds, on-site bee hives, produce gardens, orchards and infrastructure are all flawless, with staff going to great lengths to deliver a world class experience to anyone who bounces over the cattle guards, steel emblems of entrance and escape. What blew me away and cements this club as a national leader, is its insistence on continuing and expanding the philanthropic contributions of its founder. McGlothlin and his network sprang into action after Hurricane Helene ripped through Appalachia, raising hundreds of thousands of dollars for home rebuilds. The club has hosted high dollar fundraising campaigns for the Grundy school McGlothlin supported in his hometown, Mountain Mission School, where children from all over the world are given hope and healing. In just one event in 2010, the Big 3 for Mountain Mission School, over $15M was raised, shattering PGA Tour records for one-day fundraisers. In 2018, The Olde Farm hosted The American Legends Golf Tournament, raising almost $57 Million for Mountain Mission School. For his 85th birthday, just six weeks before his passing, more than $400,000 was raised for Mountain Mission. But there’s another local school, the Morrison School, where McGlothlin’s widow, Fran, is still hard at work securing a better future for children dealt a bad hand. Having seen its impacts and how it can grow in the coming years, the VTC will be making our Christmas contribution in Fran’s honor to the Morrison School, and a link can be found at the end of this article where you, too, can support both Mountain Mission and Morrison schools. The club’s General Manager and COO, Larry Klein, first came across McGlothlin in the mid 1990’s. “He was sharp as a tack and engaged in his business, family and community until the very end. There is no secret to his success. He simply worked hard and paid attention to the details,” Klein told me. “He was a great friend, and I strive to ensure his favorite place on earth, The Olde Farm, remains true to its traditions.” Every single person I spoke to about this story raved about Klein’s work, citing a lynchpin whose experience brings together hospitality, authenticity, and a deep understanding of what’s now at stake for the game of golf. Klein’s career brought him to some of the world’s most beautiful places, like the Grand Tetons and The Greenbrier, but he told me more than once during our visit how he wouldn’t trade his current role for anything. And who can blame him? Anyone who has combed through The Olde Farm’s substantial media coverage would hold high expectations for this place. It exceeded every single one of mine. First, the staff. Klein follows Bill Miller and Marc Eubanks as GM, leading a committed, overqualified team that includes Superintendent Corey Landon, a Penn State grad and turfgrass prodigy who clearly has no trouble maintaining this national treasure. Handpicked by McGlothlin himself, Klein and his team are now entrusted with caring for what will certainly rise into the top 100 courses in America. They handle the club seamlessly and carry with them a devout passion for their work. Much like Kinloch — the beloved Lester George/Vinny Giles collaboration — this club spent its first 25 years racking up accolades and universal praise while claiming a sturdy Clubhouse crowd; they’ve got both Bushes, the entire Manning Family, the late Arnold Palmer, 6-time PGA Tour winner Mike Hulbert, Darius Rucker, Jack Nicklaus, Gary Player, Mike Smith, Dan Marino, Tim Finchem, the Watkins brothers and Frank Beamer among its membership, which seems to be unofficially capped around 400. Shortly after covid lockdowns were lifted, the Manning Family happened to be the first to enjoy a meal in the reopened Clubhouse. Next, the course. Its long, wide open and flowing fairways connect holes under one giant carpet of L93 bentgrass, but every hole somehow still feels secluded. The many half par holes are delightful, and you’ll find plenty of backstops and opportunities for creative shotmaking. Large greens – rolling a 12.8 in mid-September – welcome long, dramatic runouts for older players while fending off the fragile, distance shy gamemakers with ample trees, 7100+ yard lengths, and treacherous competition pin placements. The club added a par-3 Orchard Course in 2014 to rave reviews, and the practice facilities have been updated since the course’s opening in 2000. Broomsedge speckles the landscape and bunker lines. Native grasses whisk between fairways and the “Long Barn,” an especially unique halfway house filled with regional memorabilia, fully restored to historic specifications. In the background of the opening three holes, bales of hay dot the field above where you can see almost the entire 1200-acre property. The drought plaguing most of Virginia this year never hit Bristol, and Superintendent Corey Landon is grateful. To be frank, it all feels a lot more like a top 30 or 40 to me, comparable to some of Bandon’s courses or nearby Old Town, with a membership on par with the greats. It was only recently knocked off its perch as best in Virginia by Kinloch, but even some members there openly wonder how long that will last. Perhaps one explanation for Kinloch’s staying power is its ability to attract elite amateur competition. After all, this is a game meant to be played, not just enjoyed. The Olde Farm is a natural fit for USGA championships with minimal alterations necessary to host the game’s top amateurs. Its membership should embrace it. Finally, the Clubhouse. It’s a brick replica of a Charlottesville estate known as Castle Hill. Out front, a reproduction Civil War cannon is used for shotgun starts, a hat tip to the property’s history as a thoroughfare for armies and calvary. The Golf Shop is especially thoughtful in its size and product offerings. There are a lot of things in Golf Shops these days that bring me pause. What kind of psychopath is buying hats with upside down words on them? Or easter bunny pastel gloves, in the men’s section? None of that garbage can be found at The Olde Farm. Upstairs to the locker rooms, the typical comforts are found and presented simply. The walls are covered in warm greetings from presidents, CEOs, and professional golfers who fell in love with the place. Weed’s original drawing of the topography and routing is framed at the top of the stairs, and commissioned paintings from McGlothlin’s epic art collection adorn the dining room. True to form, he donated most of his $60M+ collection to the Virginia Museum of Fine Arts for all to enjoy. Downstairs is a wine cellar with plenty of bottles you won’t find anymore, anywhere, for any price. I got a peek at a food menu, and it felt more like a James Beard award-winning restaurant than anything you will ever see in Bristol. The hardest part of the day was leaving. Hulbert, that six-time PGA Tour champ I mentioned earlier, happened to be in the parking lot praying over the Book of Rules. He travels the country with CBS’ golf crew, advising the network’s team on officiating calls. He also happens to be an East Tennessee State University alum, lives nearby in Erwin part-time and raises funds for the school’s golf program under AD Doc Sander, who is also a member. “Most mountain courses have to close in the fall, but we get to enjoy this place until December,” he tells me. “And so many of these great courses are covered in houses, it’s nice to get away from that. USGA events, yeah, there is an opportunity for it here. I think the membership could be persuaded. College events, too, maybe a three-day.” Golf is a series of risks. We can take plenty of ‘em now in Bristol at its new Hard Rock casino, and we shouldn’t be surprised to learn McGlothlin had a major hand in bringing that to town, too. We all get to hold those chances in our hands when we tee up a ball or miss a putt then, next thing we know, the clank of those cattleguards returns us to reality. For men like Jim McGlothlin, there was no such option, no such risk. He simply made the putts that mattered most. The difference is that after he made them, he helped others do the same, leaving behind a culture of excellence at The Olde Farm. To make a donation to the Morrison School, visit https://morrisonschool.org/giving To make a donation to Mountain Mission School in Grundy, Virginia, visit https://mountainmission.org You have been listening to The Turf Zone Podcast. Follow The Turf Zone on X, Facebook and LinkedIn for all things turfgrass, featuring podcast