The Business Presenting Podcast

Tim Calkins and Abe Lubetkin

Learn how to create and deliver compelling business presentations with Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation." Over the course of nine episodes, Tim explains how to create a compelling story and deliver it with confidence, based on his years of research and experience. Tim's other books include "Defending Your Brand" and "Breakthrough Marketing Plans" (both Palgrave Macmillan). Interviewed by Abe Lubetkin.

Episodes

  1. 06/15/2019

    Ep. 9: Handling questions with ease

    Audience questions give presenters a prime way to showcase their expertise, but can have the opposite effect, says Tim Calkins, a professor at Northwestern University's Kellogg School of Management, and author of the book How to Wash a Chicken: Mastering the Business Presentation. In this final episode of the series, Tim shares tips for anticipating, preparing for, and responding to questions, in addition to discussing some of the most effective follow-up steps to take after a meeting. Interviewed by Abe Lubetkin.

  2. 05/23/2019

    Ep. 8: Presenting with confidence

    Harnessing that nervous feeling you get before a presentation can actually help you land your message, says Northwestern University Kellogg School of Management professor Tim Calkins, author of How To Wash a Chicken: Mastering the Business Presentation. In this episode, Tim explains how presenters can turn their nerves into energy and find confidence from knowing their subject matter inside and out. Tim also answers questions that presenters often wonder but seldom have the forum to discuss, like whether you should present sitting down or standing up when your audience is gathered around a table. Interviewed by Abe Lubetkin.

  3. 05/02/2019

    Ep. 7: Set the tone by setting the room

    Where in your presenting room should you try to position the key decision-maker? What’s a common but costly mistake presenters make when setting up their computers? In this episode, Northwestern University’s Kellogg School of Management professor Tim Calkins explores seldom discussed but often noticed conventions of presenting that significantly impact a presentation’s success. Tim also recounts some stories from his recent speaking engagements about his new book on business presenting, How to Wash a Chicken: Mastering the Business Presentation. Interviewed by Abe Lubetkin.

  4. 04/21/2019

    Ep. 6: Preselling for success

    You've built your slides. You've checked your storyline. But that doesn't mean you're ready for the big meeting. As award-winning Kellogg School of Management marketing professor Tim Calkins describes in this episode, it means you're ready to start "preselling" your presentation. Listen to Tim break down the science of soliciting feedback ahead of a big presentation, including the strategy behind whom you meet with, what you show them, and what you do with their input. Tim recently wrote the popular business presenting book How to Wash A Chicken: Mastering the Business Presentation. Interviewed by Abe Lubetkin.

  5. 04/12/2019

    Ep. 5: Using compelling data to tell stories

    The data you choose to include in a presentation can make or break that presentation's success, says Tim Calkins, award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How To Wash a Chicken: Mastering the Business Presentation." In this episode, Tim explains why some data types are dangerous, how to avoid common data presenting traps, and how to unlock the power of numbers to tell memorable, compelling stories in the context of business presentations. Interviewed by Abe Lubetkin.

  6. 03/25/2019

    Ep. 4: Turning story into slides

    Once you've mapped out the story you want a presentation to tell, how do you turn that narrative into clear and compelling slides? Award-winning marketing professor Tim Calkins of Northwestern University's Kellogg School of Management, and author of the recently published book "How To Wash A Chicken: Mastering The Business Presentation", talks through research-informed tips for creating strong slide headlines, determining how much content to place on a slide, and turning group presentations into opportunities to divide and conquer (not just to divide).  Interviewed by Abe Lubetkin.  For more on Tim's book, visit: https://howtowashachicken.com/

  7. 03/13/2019

    Ep. 3: Finding the story

    Many presenters unknowingly skip the most important step when planning out what they’re going to say, argues Tim Calkins, an award-winning marketing professor at Northwestern’s Kellogg School of Management. In this episode, Tim shares frameworks presenters can use for finding and building the core story they want to tell, before making the first slide. Tim is the author of the recently published book, "How To Wash a Chicken: Mastering The Business Presentation." Interviewed by Abe Lubetkin.

  8. 02/24/2019

    Ep. 2: Maybe you shouldn't present

    Sometimes the best presentation decision is choosing not to present. Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation", unpacks how to think through the audience and business objective of a presentation, when presenting poses greater risks than rewards, and where a framework borrowed from the advertising world fits neatly into the presentation planning process.

  9. 02/21/2019

    Ep. 1: Why presentations impact careers

    Award-winning marketing professor Tim Calkins of Northwestern's Kellogg School of Management discusses why well-structured, well-delivered presentations can make or break business careers, why he chose to focus his new book on business presenting, and how washing a chicken helped him learn the art and science of building a compelling story. Interviewed by Abe Lubetkin.

  • 9 Episodes

Ratings & Reviews

5
out of 5
3 Ratings

About

Learn how to create and deliver compelling business presentations with Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation." Over the course of nine episodes, Tim explains how to create a compelling story and deliver it with confidence, based on his years of research and experience. Tim's other books include "Defending Your Brand" and "Breakthrough Marketing Plans" (both Palgrave Macmillan). Interviewed by Abe Lubetkin.

Information

  • Creator
    Tim Calkins and Abe Lubetkin
  • Years Active
    2019
  • Episodes
    9
  • Rating
    Clean
  • Copyright
    © Tim Calkins and Abe Lubetkin
  • Show Website
    The Business Presenting Podcast