179 episodes

With so many new business books and titles published each year, where do C-Suite business leaders begin to find which ones are worth the read? Best Seller Podcast sits down with the authors of the world's leading business books to get it straight from the source as to what makes their books stand out from the crowd. Learn how the business books featured here can help business owners and executives and why you should go out to buy them today.

Best Seller Podcast C-Suite Radio™

    • Business
    • 5.0 • 2 Ratings

With so many new business books and titles published each year, where do C-Suite business leaders begin to find which ones are worth the read? Best Seller Podcast sits down with the authors of the world's leading business books to get it straight from the source as to what makes their books stand out from the crowd. Learn how the business books featured here can help business owners and executives and why you should go out to buy them today.

    The Attitude Equation by Mark Schulman

    The Attitude Equation by Mark Schulman

    On this episode of Best Seller TV, Mark Schulman co-author of The Attitude Equation: The Definitive Formula For Exceptional Life Outcomes sits down host Taryn Winter Brill to discuss the rockstar attitude and how shifting your attitude can lead to positive changes in your life. Schulman who is best known for his drumming talents and has toured for 32 years with acts such as PINK, Cher, Beyonce, and Billy Idol has now quit touring and turned his focus to speaking. He realized his stories were resonating with people more than his drum playing so he found his passion to share the philosophies he created and co-created to turn them into a speaking and writing career. The Attitude Equation is a compilation of stories from top performers in their industries and is based on the concept that Dr. Jim Samuels, co-author and mentor of Schulman’s, created and that Mark has been the “conduit” to share it with others. The book focuses on the equation of A x B = C or “Attitude times Behavior equals Consequence”. 
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    • 25 min
    The Ultimate Sales Machine by Amanda Holmes

    The Ultimate Sales Machine by Amanda Holmes

    On this episode of Best Seller TV, Amanda Holmes co-author of the revised and updated version of The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies sits down with host Taryn Winter Brill to discuss the latest version of the book. The original book was published 15 years ago by her father Chet Holmes. As Amanda details, Chet Holmes was a self-made man who had a system for how businesses can double their sales which became the book The Ultimate Sales Machine and explains how his methodology contains timeless and proven strategies that just needed a little updating and refreshing for the changing business environment. After her father passed away Amanda inherited his company at the age of 24 and at this time, she had no formal training and had to dive into study and learn her dad’s book and methodology. Within the first year she stepped in as CEO the company increased their marketing reach by 1146% and doubled their clients in different divisions multiple years in a row. 
     
    The revised and updated version of The Ultimate Sales Machine took four years to complete. Amanda talks about her why for updating and revising the book now which is in Chapter 13 and came out of the last few months of being in the hospital room with her dad and wanting to give him “the encore he could never give” focusing on how to live a rich and full life. She discusses how she found a letter from her dad where he talked about how he generated more wealth in six months than in the last eight years combined, Amanda calls this strategy “something very special” and says, “you will have to read the book to find out”. The strategies in the book that may seem outdated but as Amanda explains can really be applied to today’s world and just needed some updating to make them relatable. She kept what was most important but some of the other things needed some refreshing and her words are sprinkled throughout the book. She is coming from a belief that “we can double our sales while also cutting our stress in half if we just get focused, if we get clear, and if our intention is right”. Amanda also talks about what her father would be most surprised about in the book, how Chapter 7 needed to be completely rewritten, and the emotional digital foreword she recorded for her dad.
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    • 19 min
    The Toxic Overload by Dr. Kourosh Maddahi

    The Toxic Overload by Dr. Kourosh Maddahi

    On this episode of Best Seller TV, author Dr. Kourosh Maddahi, sits down with host Taryn Winter Brill to discuss his book The Toxic Overload: The Truth About Your Body’s Natural Defenses and How to Experience Whole Body Health. Dr. Maddahi had the impetus of writing this, his third book, when COVID began. He had amassed considerable research and decided to put pen to paper. The genesis of the book goes back to his keen interest on how the body responds to diseases and infections, to answer the question of how has humanity survived for thousands of years without modern medicine.

    As a practicing dentist for over three decades, he said that dental research has focused heavily on killing bacteria, but there’s a flaw with that theory. He claims that seventy years of research is wrong and, “What we need to do is we need to not kill bacteria but rather neutralize the toxins of bad bacteria.”

    The book focuses on rethinking what we know about inflammation, disease, and bacteria. Dr. Maddahi argues that there is no “safe and effective” product in the market right now that prevents the killing of good bacteria. Dr. Maddahi cites thirty years of research that shows a correlation between heart disease, diabetes, kidney problems, and other health problems, and gum health. Whatever happens in your mouth affects the rest of your body, he reasons.
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    • 29 min
    Dominant Thoughts by Chris Heller

    Dominant Thoughts by Chris Heller

    On this episode of Best Seller TV, author Chris Heller sits down with host Taryn Winter Brill to discuss his book “Dominant Thoughts: Things Grow Where Our Minds Go.” Heller wrote this book with Greg S. Reid after both of them were guests on a podcast. Soon after the interview, they decided to collaborate on this book – which took about a year to complete. Heller describes the book as a “business parable” inspired by books that left an indelible mark on him throughout life. The book features two main characters, Nick and John – one is a successful business owner who sold his business and the second character is a younger person he decides to mentor.
    Each book chapter has a theme woven into the story – each with a dominant thought. That same thought is what Heller wanted readers to come away with after each chapter. He adds that while the stories and ideas in the book are very personal, the story itself is fictional. Heller wrote the book geared towards the up-and-coming entrepreneurs. Those in the 22-31 age group and for anyone starting out. However, it is also relatable to anyone currently in business, sales, or is an entrepreneur. Everyone, regardless of career status, will get value out of the book.
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    • 26 min
    Actions Speak Louder by Deanna Singh

    Actions Speak Louder by Deanna Singh

    On this episode of Best Seller TV, author Deanna Singh sits down with host Taryn Winter Brill to discuss her book “Actions Speak Louder: A Step-by-Step Guide to Becoming an Inclusive Workplace.” Singh is known as a Chief Change Agent which reflects her belief that everyone has the ability to – not just make change, but create positive change. Singh believes that her “purpose is to shift power to marginalized communities” and her books are a reflection of the work she does and the different ways in which she’s accomplished that. She adds, that the idea that if we’re doing things that allow for more people to show up, and do so fully, we can all create and build things to make the world a better place. 
     
    Singh also recalls that she wrote the book due in part to the massive response she received about wanting to build an inclusive workplace but did not feel like they knew how to accomplish that. The book is more than a roadmap, it’s a step-by-step guide to create and make a more inclusive workplace where everyone can show up as their whole, and true, selves. There was an old adage that when people came to work, they left their families, communities, and other components of their social identity behind. However, Singh argues, the shift that has taken place in today’s work environment is not brand new. She says that people should be able to show up for work as their true selves not having to wear a mask in order to conform to preconceived norms to be successful.
     
    To write this book, Singh brought together history, sociology, and theoretical parts – all blended into practical and actionable steps, ready to be immediately implemented to today’s changing landscape. There are also plenty of personal anecdotes that proved crucial to weaving the narrative and making it all come together. Singh also cautions that there has to be a genuine approach to becoming more inclusive, otherwise, no progress will be made. She adds, “DEI in the charity bucket is not sustainable.”
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    • 27 min
    Rethinking Information Technology Asset Management by Jeremy L. Boerger

    Rethinking Information Technology Asset Management by Jeremy L. Boerger

    On this episode of Best Seller TV, author Jeremy Boerger sits down with host Taryn Winter Brill to discuss his book “Rethinking Information Technology Asset Management”. Boerger begins by identifying, in layman’s terms, what information technology asset management – or ITAM, is. He said ITAM is “a segment inside service management that deals with getting the most value out of your hardware, software, server, systems necessary for modern businesses to function.”   
     
    Asset management at its core is trying to fight a two-front fight – spending money on IT vs lowering costs. Nowadays, it’s hard to imagine any business existing without an IT infrastructure in place; however, that doesn’t mean businesses should spend money frivolously. Boerger argues that we spend money on cybersecurity tools, photo production tools and even telecommunications, but do we stop to ask what is our ROI? Is there a better way to spend our dollars? Perhaps on employees, salaries and stock returns?  
     
    This is where the ‘rethinking’ part comes into play. Boerger explains that according to a 2016 Gartner article, medium-to-large organizations can lower their software spending by about one-third. That can be accomplished with three things: 
     

    Recycling already purchased licenses instead of buying more

    Ensuring the software features being bought line up with the work that’s being done

    Having a system in place that measures how the work is being done so you don’t get penalized by software publishers conducting software audits

     
    However, there are other ‘flaws’ that plague the industry, such as having two main operating methodologies: transactional and accountancy. Boerger describes the first as “nothing happens without a receipt” and the latter as “comparing what’s on the left hand side of the ledger with what’s on the right side of the ledger.” In the book, he describes a third methodology to be used – epistemology. Boerger argues that asset management is an exercise in epistemology, which he defines as the study of learning. 
     
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    • 16 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

MrEddieTurnerJr ,

Best Seller TV-->Best Seller Podcasts

I love Best Seller TV! That was true long before I filmed an episode myself in Season 8. The ability to hear directly from leading authors explain their published work is a wonderful opportunity. Now many more people will have the opportunity to hear from great authors as they will have access to the great content from Best Seller TV as a podcast. What a wonderul idea and a great option!

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