How To Build A Team Podcast

Pam Pormentilla-Monteith
How To Build A Team Podcast

Pam Monteith is the Owner and CEO of Great Work Online. She has 15 years of experience in the digital marketing landscape and in the last 8 years as a Fractional COO. Through hard work, passion & eagerness to learn the newest trends in the industry, plus the gained credible experiences Pam has helped her better understand the demands & goals of Great Work Online's clients. This expertise allows her to understand their needs and provide them with the high-quality service they expect. More so, take their businesses to the next level. Pam co-founded her digital marketing firm with her husband, David Monteith as the CFO of Great Work Online and Owner of Accountific (a bookkeeping service for Canadian business owners in the food & beverage industry), His strong 40 years of background in accounting and finance, a Master in the Art of Public Relations help their client relationships that truly contributed to their success. Pam and David's skills and experiences combined, they started Great Work Online to fulfill one great vision and mission - to help bring guidance & clarity to busy business owners, so they too, can build a thriving business.

  1. 11/19/2024

    Top 3 Reasons Why Your Business Needs a Functional Website | EP 75

    Is your website working for your business—or against it? In today’s digital age, having a functional website is no longer optional. It’s a powerful tool that builds credibility, saves time, and gives you a competitive edge.   In this episode of How To Build A Team, I’m breaking down the top three reasons why every business needs a functional website and sharing actionable tips you can implement to improve yours. Whether you're in the F&B industry or offer professional services, this episode is packed with insights that can help your business grow.     What you’ll learn in this episode:   1. Why a functional website is essential for building trust and credibility.   2. How your website can work as a 24/7 salesperson, saving you time and effort.   3. The role of a website in helping you stand out in a competitive digital landscape.     Key takeaway : A well-designed, optimized website isn’t just a nice-to-have—it’s a must-have for sustainable growth in today’s competitive market.     Are you ready to level up your business with a functional website?   Let’s hop on a free assessment call! I’ll take a look at your website—or help you build one if you don’t have it yet. We’ll discuss what’s working, what’s not, and create a plan to turn your website into a growth engine for your business.     ➡️ Click here to book your free call today.    Resources mentioned in this episode:   Great Work Online     Don’t forget to share this episode with fellow business owners who might need help with their website. If you enjoyed this episode, please leave a review and subscribe to How To Build A Team for more actionable tips on growing your business!     Episode Links: Episode 74: Essential Tips for Maximizing Your Google My Business Profile Episode 73: How CPAs Can Manage Compliance and Deadlines Without Sacrificing Growth   Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth.   Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    9 min
  2. 11/13/2024

    3 Essential Tips for Maximizing Your Google My Business Profile | EP 74

    In today’s episode, we're diving into why Google My Business (GMB) is a powerful yet underutilized tool for local visibility, especially for CPAs, professional service providers, and food and beverage businesses. If you’re looking to reach more clients or customers locally, a well-optimized GMB profile can help you stand out in search results and attract the right people. Join me as I share three practical tips for making your GMB profile work for you. Whether you're new to GMB or want to boost your profile’s impact, these actionable insights can help you strengthen your online presence and get noticed by potential clients. Don’t miss this episode packed with useful advice to drive local traffic and grow your business! What You’ll Learn: The Importance of Completing Your GMB Profile – Why a detailed profile makes all the difference in search visibility. Keeping Your Profile Updated Regularly – How ongoing updates like promotions and hours can keep your profile relevant and improve search rankings. Leveraging Customer Reviews – How positive reviews build trust and why responding to reviews, even the tough ones, matters. Why This Episode Is Important: An optimized GMB profile is a powerful, free tool that can enhance your business's online presence, build credibility, and help you reach the right customers or clients. For service providers like CPAs, consultants, and restaurant owners, GMB allows you to show up where people are actively searching. Learning how to use this tool can increase visibility and make a significant difference in your local marketing efforts. About the Host: Pam Monteith is the owner and co-founder of Great Work Online, a digital marketing firm dedicated to helping business owners improve their digital strategies. Now offering services as a Fractional COO, Pam supports professional service providers and food & beverage business owners in their digital growth, bringing valuable expertise to drive businesses forward. Want to Take Your GMB to the Next Level? If you need help setting up or optimizing your Google My Business profile, reach out for a free assessment call to explore how we can enhance your online presence.    Get in Touch: Overwhelmed with digital marketing? I can help! Book a free marketing assessment and let’s discuss how Pam Monteith and her team can help. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox.   Episode Links: Episode 73: How CPAs Can Manage Compliance and Deadlines Without Sacrificing Growth Episode 72: When Fear of Losing Your Business Take Over: Is It Time To Get Help?   Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    11 min
  3. 10/22/2024

    How CPAs Can Manage Compliance and Deadlines Without Sacrificing Growth | EP73

    In today’s episode, we’re diving into a topic that’s all too familiar for CPAs and professional service providers: balancing compliance deadlines with the need to grow your firm. If you’ve ever felt overwhelmed by regulations and time-sensitive tasks, this episode is for you. I’ll be sharing my top 3 strategies to help you stop stressing over compliance so you can get back to focusing on what matters most—serving your clients and growing your business. Plus, I’ll explain how bringing on the right team, including a Fractional COO, can help you streamline your operations and reclaim your time. Here are the key takeaways from this episode: Key Takeaways: Prioritize and Delegate Effectively: Learn how to identify the compliance tasks that need your attention and which ones can be handled by your team. Delegation is key to freeing up your time for business growth. Implement a Workflow System for Deadlines: Discover how to set up automated workflows that help you stay ahead of compliance tasks and ensure nothing slips through the cracks. Focus on Client Service and Business Growth: Don’t let compliance consume all your energy. Shift your focus back to growing your CPA firm and serving your clients by leveraging team support, including the role of a Fractional COO. Get in Touch: If you’re overwhelmed with compliance and deadlines, I can help! Book a free marketing assessment and let’s discuss how an administrative Fractional COO can help prioritize and organize your tasks. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox.   Episode Links: Episode 72: When Fear of Losing Your Business Take Over: Is It Time To Get Help? Episode 71: How Do You Know If Your Marketing Is Actually Working Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    8 min
  4. 10/16/2024

    When Fear of Losing Your Business Takes Over: Is It Time to Get Help? | EP72

    In this episode of How to Build a Team, I dive into a challenge many business owners face: the fear of losing your business because you’re stretched too thin and feel like you can’t afford help. It’s an overwhelming feeling, but the truth is, you don’t need a huge budget to get the support you need. Whether you're struggling to keep up with the day-to-day, unsure where to focus your energy, or worried about burning out, there are solutions that won’t break the bank. Tune in as I share: Why working smarter with the resources you have is more powerful than throwing money at problems. How a Fractional COO can offer strategic support to keep your business running smoothly, even when budgets are tight. Three practical steps you can take right now to regain control of your business without overspending. If you’ve been feeling like your business is slipping through your fingers and you’re cash-strapped, this episode will give you actionable insights on how to get back on track. Key Takeaways: You don’t need a massive budget to get the help that makes a real difference in your business. A Fractional COO can streamline your operations and help you prioritize what matters most, without the cost of a full-time hire. Small, strategic changes can lead to big improvements in how your business runs, even when resources are tight.   Get in Touch: If you’re not sure whether your marketing is truly effective, I can help! Book a free marketing assessment and let’s discuss how a Fractional COO can help into what’s working and where you can improve. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox.   Episode Links: Episode 71: How Do You Know If Your Marketing Is Actually Working Episode 70: Stop Doing It All – Unlock Growth by Delegating Effectively in Your Business Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    7 min
  5. 10/07/2024

    How Do You Know If Your Marketing Is Actually Working? | EP71

    Marketing can feel like a black hole sometimes — you’re doing all the things, but how do you know if it’s truly moving the needle? In this episode, we dive into the question that every business owner asks at some point: Is my marketing actually working? If you’ve ever felt lost or unsure about whether your marketing efforts are delivering real results, this episode is for you. I’ll walk you through 3 actionable tips that will help you evaluate your marketing and give you clarity on what’s working and what’s not. These are simple but powerful changes you can implement right away to start seeing measurable results. In this episode, we’ll cover: Why conversions matter more than likes and shares – Understanding the importance of focusing on actions like sign-ups, purchases, or booked calls. The power of a clear Call to Action (CTA) – How to guide your audience to take the next step and why every piece of content should have a specific goal. The importance of testing and tweaking your marketing strategy – Marketing isn’t a one-size-fits-all approach. Learn why it’s crucial to review, refine, and optimize your efforts based on data. Top 3 Key Takeaways: Track meaningful metrics: Likes and shares are nice, but you need to pay attention to conversions and real engagement. How many people are taking the next step, such as booking a call or making a purchase? Use clear CTAs: If your audience doesn’t know what to do next, they won’t take action. Always make sure you’re guiding them to the next step with strong, clear calls to action in your content. Test and tweak your strategy: Marketing is all about trial and error. Don’t be afraid to adjust your approach. Review the data regularly, test different ideas, and optimize what works best for your business. Get in Touch: If you’re not sure whether your marketing is truly effective, I can help! Book a free marketing assessment and let’s discuss how a Fractional COO can help into what’s working and where you can improve. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox.   Episode Links: Episode 70: Stop Doing It All – Unlock Growth by Delegating Effectively in Your Business Episode 69: Conquer Overwhelm with Smart Delegation: 3 Essential Tips for Gaining Time Freedom in Your Business Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    6 min
  6. 09/30/2024

    Stop Doing It All – Unlock Growth by Delegating Effectively in Your Business | EP70

    As a business owner, it’s easy to feel like you need to manage every single task yourself. From answering emails to overseeing social media posts, it can seem like doing everything is the only way to keep things running smoothly. But the reality is that trying to handle it all alone leads to burnout, inefficiency, and slows down your business growth. In today’s episode, we’re diving deep into how you can stop doing it all and start delegating smarter to unlock real growth in your business. You’ll learn why delegation isn’t about losing control, but about freeing yourself to focus on what truly matters. Plus, I’ll share key strategies to help you build a reliable team and delegate effectively, so you can grow your business without feeling overwhelmed. Key Takeaways: Why managing every detail is holding your business back. When you’re handling every task, you’re missing opportunities to focus on strategy, growth, and higher-level decisions. We’ll talk about how micromanaging keeps you in the weeds and limits your potential. The benefits of delegating and letting go. From boosting efficiency to improving work-life balance, we’ll cover the major advantages of handing off tasks that don’t need your direct involvement. 3 steps to start delegating effectively: Identifying repetitive tasks that can be handed off. Documenting your processes clearly to ensure smooth transitions. Using accountability tools like ClickUp or Asana to track progress and ensure nothing slips through the cracks. How delegation can unlock growth for your business. Delegation isn’t just about clearing your plate. It’s about giving you the freedom to focus on long-term goals, new services, and scaling your business. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox. Get in Touch: Are you ready to shift your focus from daily tasks to strategic growth? Book a free assessment call with me here and let’s discuss how a Fractional COO can help you take your business to the next level. Episode Links: Episode 69: Conquer Overwhelm with Smart Delegation: 3 Essential Tips for Gaining Time Freedom in Your Business Episode 68: Hiring the Best Person vs. Hiring the Right Person: 3 Key Tips for Business Owners Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    6 min
  7. 09/24/2024

    Conquer Overwhelm with Smart Delegation: 3 Essential Tips for Gaining Time Freedom in Your Business | EP69

    In this episode of How to Build a Team, Pam Monteith dives into a topic that every business owner can relate to: overwhelm. Whether you’re feeling like you're drowning in tasks or struggling to let go of control, this episode is for you! Pam shares three actionable strategies to help you overcome overwhelm through the power of delegation and smart time management.  Learn how accepting you can’t do everything, delegating effectively, and prioritizing time freedom can transform both your business and your life. Plus, discover how a Fractional COO can help you streamline your operations, boost growth, and give you back the time to focus on what matters most. Top 3 Key Takeaways: You Can’t Do It All – As a business owner, it’s important to recognize that trying to handle every task yourself leads to burnout and lost opportunities for growth. Identifying non-core tasks you can delegate is the first step toward reclaiming your time. Delegate Effectively Without Micromanaging – Proper delegation is about trusting your team and being clear about expectations. Learn how to delegate in a way that empowers your team to grow while freeing yourself to focus on strategy and big-picture goals. Time Freedom Is Your Most Valuable Asset – Time freedom doesn’t just happen; it needs to be protected. By setting boundaries and creating systems, you can ensure that your business runs smoothly even when you're not involved in every detail. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox. Get in Touch: Are you ready to shift your focus from daily tasks to strategic growth? Book a free assessment call with me here and let’s discuss how a Fractional COO can help you take your business to the next level. Episode Links: Episode 68: Hiring the Best Person vs. Hiring the Right Person: 3 Key Tips for Business Owners Episode 67: Top 3 Tasks Business Owners Should Never Outsource   Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    13 min
  8. 09/17/2024

    Hiring the Best Person vs. Hiring the Right Person: 3 Key Tips for Business Owners | EP68

    In today’s episode, we’re talking about a critical decision every business owner has to make: hiring the best person for the job vs. hiring the right person for the job. While many business owners get caught up in credentials and experience, the truth is, the best person on paper isn’t always the right fit for your business. I’ll be sharing my top 3 pieces of advice to help you identify the right candidate for your team, so you can build a stronger, more cohesive workplace that drives growth: Prioritize cultural fit over credentials: Why values and work ethic matter more than experience. Focus on soft skills and growth potential: The importance of adaptability, communication, and learning potential. Hire for where your business is going, not where it is today: How to future-proof your team for long-term success. I also talk about the role a Fractional COO can play in streamlining this process and helping you make strategic decisions that align with your business goals. As a Fractional COO, I guide business owners in building teams that support sustainable growth. If you’re struggling to hire the right people or unsure about your hiring process, I’m here to help! You can book a free assessment call with me, where we’ll take a look at your business and how I can support you. Listen and Subscribe: Don’t miss out on future episodes! Subscribe to the podcast to get valuable insights and actionable tips delivered straight to your inbox. Get in Touch: Are you ready to shift your focus from daily tasks to strategic growth? Book a free assessment call with me here and let’s discuss how a Fractional COO can help you take your business to the next level. Episode Links: Episode 67: Top 3 Tasks Business Owners Should Never Outsource Episode 66: Are You Working In or On Your Business? What’s the Difference? Subscribe, Rate & Review:  If you enjoyed this episode of How to Build a Team, please subscribe to the podcast so you don’t miss any future episodes! Also, take a minute to rate and review the podcast. Your feedback helps us deliver more content that’s relevant to your business growth. Connect with Pam:  If you need guidance with your marketing, operations, or team building, Pam is here to help! As a Fractional COO, Pam provides the strategic support busy business owners need to scale effectively. Reach out today to schedule a conversation.   Subscribe on Apple Podcast   Connect with Pam Monteith on:  LinkedIn https://www.linkedin.com/in/pammonteith/  Instagram https://www.instagram.com/pam_monteith/  Visit our https://www.greatworkonline.com for more insights and resources.   Need help with your business? Reach out to us for guidance and support! Email: Info@GreatWorkOnline.com

    8 min

About

Pam Monteith is the Owner and CEO of Great Work Online. She has 15 years of experience in the digital marketing landscape and in the last 8 years as a Fractional COO. Through hard work, passion & eagerness to learn the newest trends in the industry, plus the gained credible experiences Pam has helped her better understand the demands & goals of Great Work Online's clients. This expertise allows her to understand their needs and provide them with the high-quality service they expect. More so, take their businesses to the next level. Pam co-founded her digital marketing firm with her husband, David Monteith as the CFO of Great Work Online and Owner of Accountific (a bookkeeping service for Canadian business owners in the food & beverage industry), His strong 40 years of background in accounting and finance, a Master in the Art of Public Relations help their client relationships that truly contributed to their success. Pam and David's skills and experiences combined, they started Great Work Online to fulfill one great vision and mission - to help bring guidance & clarity to busy business owners, so they too, can build a thriving business.

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