The Brand Manual

Fidelis Creative Agency
  • 5.0 (7)
  • ENTREPRENEURSHIP

On The Brand Manual, two creative agency owners sit down with people who make brand-identity and marketing decisions for companies every day. They pop the hood to find out how these successful businesses are getting the most horsepower for their message and vision for where they’re heading. For fans of “How I Built This”

  1. Udayan Bose – NetElixir

    04/11/2022

    Udayan Bose – NetElixir

    Udayan Bose founded NetElixir almost 20 years ago. They're an integrated digital marketing agency that focuses on client empathy and doing as much good in the world as possible. Give it a listen, and then check out these resources to find out more about the work he's doing for others- Udaan Social Empowerment Trust (udaan-trust.org) Meet Swathi | UDAAN Flight Foundation Testimonial - YouTube Blogs - NetElixir More Episodes: https://fideliscreativeagency.com/the-brand-manual/

    29 min
  2. Jackson Rollo – Rollo Insurance

    03/25/2022

    Jackson Rollo – Rollo Insurance

    Jackson Rollo is the newest generation at the helm of Rollo Insurance. As president of the agency, he’s constantly looking at the future- figuring out how to build relationships and how to integrate tech to accentuate and not replace quality interactions. He also hosts a podcast that helps young professionals and students find the best white-collar industries that match their interests and abilities. He’s also a new dad, as well as today’s guest on The Brand Manual. More Episodes: https://fideliscreativeagency.com/the-brand-manual/

    24 min
  3. Drew Lewis – projekt202

    03/07/2022

    Drew Lewis – projekt202

    Drew Lewis works at projekt202 in Louisville, KY. They’re on a mission to make better experiences for people everywhere. And, of course, they do that through experience-driven software design. You know, apps- stuff like that. They work with the entire spectrum of businesses, from funded startups to very big enterprises. Drew is an old college friend and rock climbing buddy who knows how brand parameters impact great tech design. Better yet, he’s today’s guest on The Brand Manual.

    30 min
  4. Diane Schwartz – Ragan Communications

    01/17/2022

    Diane Schwartz – Ragan Communications

    On this episode of the Brand Manual, we got to hear from CEO Diane Schwartz of Ragan Communications. She is more than qualified to give her great insights on internal and external communications. She even offers thoughts on brand integrity and how you develop that integrity via messaging. She highlights the challenges of the last few years and explains why our words matter now more than ever. More Episodes: https://fideliscreativeagency.com/the-brand-manual/

    16 min
  5. Peter Maiden & Ali Cornford - Convicts

    11/16/2021

    Peter Maiden & Ali Cornford - Convicts

    Pete and Ali are convicts. They also run a team of convicts in LA, New York, and Australia. Their agency name is a nod to the Aussie history, but it primarily speaks to their convictions. They've built a brand that helps other brands stir up the good kind of trouble to make the world a better place. These were the two most charming and thoughtful convicts we've ever run across. They give an insider's view into agency life, brand alignment, and what it takes to bring value to their clients.

    40 min
  6. Jeff Schiefelbein - 5

    11/02/2021

    Jeff Schiefelbein - 5

    Jeff is the Chief Culture Officer at 5. That’s it, the numerical symbol 5. It’s proprietary. The kind of brain that would come up with “5” for a company that buys and sells energy contracts makes for a very fun interview. Jeff is an idea power plant, and he knows the secret to building a great company is by starting with the right people who have the right mindset. So culture, above all. This page from the brand manual is chock-full of insights, inspiration, energy, and some levity. We're glad you're here.

    35 min
  7. Brett McCoy – Huck Cycles

    10/19/2021

    Brett McCoy – Huck Cycles

    Today’s episode features Brett McCoy from Huck Cycles. He builds e-bikes for people who don’t suck. This episode was a truly great conversation with a jovial guy, building a great product, employing good folks, and doing it all right here in the USA. We’re glad that we have guys like Brett out in the world building good stuff the right way and powering us into the electric future!

    22 min
  8. Electa Bartels – Profit in your Pocket

    09/20/2021

    Electa Bartels – Profit in your Pocket

    We got to speak with Electa Bartels- owner of Profit in Your Pocket Bookkeeping. Her clients have a growth mindset and professionalism in their DNA, and she doesn't ever request a shoebox of your receipts! Give it a listen. More Episodes: https://fideliscreativeagency.com/the-brand-manual/

    15 min
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Ratings & Reviews

5
out of 5
7 Ratings

About

On The Brand Manual, two creative agency owners sit down with people who make brand-identity and marketing decisions for companies every day. They pop the hood to find out how these successful businesses are getting the most horsepower for their message and vision for where they’re heading. For fans of “How I Built This”

Information

  • Creator
    Fidelis Creative Agency
  • Years Active
    2019 - 2022
  • Episodes
    58
  • Rating
    Explicit
  • Copyright
    © 2023 The Brand Manual
  • Show Website
    The Brand Manual