Crina and Kirsten Get to Work

Crina Hoyer and Kirsten Barron

We have one single mission: Help women find ease, meaning and joy at work and in life. We use our experiences as business owners, entrepreneurs, mentors and inspirational leaders to explore topics that all working women care about: s****y bosses; smashing the patriarchy; balancing work and life; navigating change and getting what you want! We guarantee that you will be entertained and inspired... promise!

  1. 4d ago

    Your Birth Year Shouldn't Matter--Ageism at Every Age

    Age bias affects people across the entire career span. For women, this bias is compounded by gender, creating what researchers call “gendered ageism,” a double bind where there is effectively no “right” age to be a professional woman. Drawing on survey data from 913 women leaders across industries including law, healthcare, higher education, and nonprofits, Harvard Business Review research reveals a consistent pattern: women face age-based bias at every stage of their careers. Definitions of “young,” “middle-aged,” and “older” vary by context, but the experiences of discrimination are strikingly similar. Older women often encounter “oldism,” where they are viewed as less relevant or valuable, in contrast to men who are seen as gaining wisdom with age. Participants reported being overlooked for advancement and having their voices dismissed. Younger women face “youngism,” including being patronized, mistaken for junior staff, or not taken seriously in leadership roles. Many experience “credibility deficits,” where their expertise is questioned, forcing them to continually prove themselves. Appearance-based scrutiny is also common, with professional accomplishments overshadowed by comments on looks. Women in midlife—traditionally thought to be in a career “sweet spot”—fare no better. They are often judged based on assumptions about family responsibilities, menopause, or perceived lack of vitality. Hiring and promotion decisions frequently favor similarly aged men, reinforcing the idea that women are either “too young” or “too old,” but rarely seen as just right. Despite these challenges, research shows that age and gender diversity benefit organizations. Diverse teams perform better, especially in complex or crisis situations, while age discrimination reduces job satisfaction and engagement. The path forward does not rely solely on institutional change but also on individual action. Key strategies include examining personal assumptions about age, building intentional intergenerational relationships, advocating for age inclusion in diversity frameworks and actively supporting other women through mentorship, sponsorship, and amplification. Ultimately, the research highlights a systemic issue: age is often used as a convenient justification to undervalue women at any stage. Recognizing and challenging these patterns is essential to creating workplaces where women are seen as credible, capable, and worthy—at every age. Good Reads: Older women ‘disappear’ from BBC presenting roles, review finds | BBC | The Guardian Age, Women, and Hiring: An Experimental Study | Gender Action Portal Women in Leadership Face Ageism at Every Age The Trap Working Women Can’t Escape, No Matter Their Age

    37 min
  2. May 15

    Finding Your Thing (When Nothing Feels Clear)

    Congratulations, job seekers, new workers and soon-to-be-graduates—and also, buckle up - it is a bumpy ride.  That’s the vibe of early career life right now: a job market that’s technically fine (about 4% unemployment), but feels… not fine. Entry-level hiring is down, applications disappear into AI black holes, and even strong candidates are ghosted by bots. It’s less “climb the ladder” and more “wander the maze and hope someone opens a door.” Against that backdrop, two big ideas emerge—from Jodi Kantor’s framework and a companion piece on women reshaping work rules: craft and need. First, craft. Not your job title—your thing. The skill you build so well that people can’t easily replace you. You don’t start with it; you notice your way into it. Pay attention to what energizes you at 11:30 a.m. on a random Thursday. Track what you’re good at, what you enjoy, and what others naturally come to you for. Careers aren’t built in sweeping five-year plans—they’re built in small, repeated moments of doing something well. Second, need. The world’s problems are the map. The people who thrive aren’t just polishing skills in isolation; they’re aiming those skills at something that actually matters to others. It’s where usefulness meets opportunity. (And yes, that may require some risk—despite every instinct to choose the safest possible path.) So what now? Be practical and intentional. Apply broadly, because the system is weird. But also build relationships, find adjacent opportunities, and keep developing your craft in real time. The market may feel impersonal, but careers are still deeply human. Bottom line: you are not unnedded. The system is just… glitchy. Stay curious, stay persistent, and keep showing up. Good Reads: This Is a Hard Time to Start a Career. These Two Words Can Help. Why women leaders are ditching the old workplace rulebook – and winning because of it - Fast Company

    39 min
  3. May 1

    Small Conversations, Big Impact: Check-ins Matter

    Check-ins are where management actually happens—and in this episode checkins are given the status they deserve - at the center of performance, trust, and retention.  Drawing on research, including insights from Harvard Business Review, our Crina and Kirsten unpack a core truth: employees expect a lot from their managers—and rightly so. In a hybrid world, managers are responsible for clarity, feedback, support, and connection, often without much face-to-face time. And the single best tool to meet that moment is a regular check-in. But not all check-ins work. The good ones are not status updates in disguise. They are focused on the employee—their priorities, their obstacles, and what they need today to move forward. Done right, the employee leads. They come prepared with what’s working, what’s not, and the one or two things that actually matter next. This is real-time career development, not a box-checking exercise. We also talk about structure: agreeing on expectations, who owns the meeting, what gets discussed, and how often it happens. And yes—frequency matters. Cancelling sends a message, and it’s not a good one. Then there’s feedback. Clear, direct, and specific—the “rifle, not shotgun” approach. Avoiding honesty doesn’t build kindness; it builds confusion. Paired with active listening, though, feedback becomes a trust accelerator. When employees feel heard and supported, they’re more engaged, less stressed, and far more likely to stay. The takeaway is simple but not easy: check-ins don’t need to be perfect. But they do need to happen—and they need to mean something.

    38 min
  4. Apr 17

    The Ambition Gap is B******t--And We're Not Buying It

    In this episode, Crina and Kirsten take on the so-called “ambition gap”—and promptly flip it on its head. Spoiler: women aren’t less ambitious. The system just hasn’t been built to recognize, support, or reward their ambition in the same way. Drawing on research from McKinsey & Company and Boston Consulting Group, the episode starts with a myth-busting reality check: early in their careers, women’s ambition tracks almost identically to men’s -  but by the manager level, that gap widens significantly not because women lose drive, but because workplaces systematically drain it. So what’s actually happening? Crina and Kirsten unpack the structural issues behind the idea that there is an ambition gap between men and women: women are less likely to have sponsors, less likely to have career advancement conversations with managers, and more likely to carry the invisible “people management tax”—the mentoring, emotional labor, and team support work that keeps organizations running but rarely leads to promotion. Add in a lack of visible role models in leadership, and the message becomes clear: “this path might not be for you.” Over time, ambition to achieve the next level on the ladder doesn't disappear—it gets recalibrated. And here’s the twist: what looks like an “ambition gap” may be a rational decision. Before anyone starts wringing their hands about women “leaning out,” the episode pivots to something far more interesting: ambition isn’t shrinking—it’s evolving. New data shows that 86% of senior women leaders feel more ambitious than they did five years ago, and 92% are energized about what’s ahead. The difference? Women are redefining what ambition actually means. It’s less about titles and linear ladders, and more about autonomy, flexibility, impact, and multi-dimensional careers. Today’s leaders are executives and advisors, founders and board members—crafting portfolios that reflect their values and lives, not corporate scripts.   Crina and Kirsten land on a powerful reframe: the issue isn’t that women lack ambition—it’s that traditional workplaces lack imagination. When ambition is supported, visible, and aligned with real human priorities, it doesn’t fade. It expands - and that, listeners is what is happening for women who work.  Women aren’t opting out. They’re rewriting the rules.

    30 min
  5. Apr 3

    Strategic Defiance at Work: It's Not About Being Difficult —It’s About Being Aligned

    What if the most powerful leadership move isn't agreement—it's a principled "no"? Sunita Sah redefines defiance as quiet integrity: acting on your values when pressure pulls you off course. Join us as  we unpack to spot ethical tension early, navigate it with clarity, and build the courage to push back without drama. It's about alignment over rebellion—and why silence often costs more than speaking up. SHOW NOTES Tension starts it—a nagging sense something's wrong. Acknowledgment names the violated value. Escalation shares the concern calmly. Threat of Noncompliance draws your line. The Act seals it with clear action. These aren't always linear, but spotting your stage turns anxiety into strategy. Using the Defiance Compass: Ask three questions under pressure: Who am I? Anchor in your core values and legacy. What’s this situation? Weigh stakes, impact, and power plays. What would I do here? Match action to identity. This cycle keeps you intentional, dodging rash moves or spineless compliance. Build Your Defiance Muscle: Anticipate: Replay past silences—what would you change? Visualize: Rehearse the moment in your mind. Practice: Role-play phrasing with a trusted ally. Repeat: Small challenges compound into real strength. Picture greenlighting shaky marketing copy. Instead of nodding, you ask clarifying questions, flag the risk, then hold firm: "I can't sign off yet." Result? Better decisions, not chaos.

    32 min
  6. Mar 20

    The Broken Rung Strikes Again (and Women Are Done)

    This week on “Crina and Kirsten Get to Work”, we dig into the 2025 *Women in the Workplace* report—the largest study of women in corporate America, spanning 280+ companies and over 1 million employees—and ask a hard question: what happens when women stop wanting the next rung?  SHOW NOTES For over a decade, this report has tracked slow, incremental progress. Women now make up nearly 30% of the C-suite, up from 17%. But the underlying systems? Largely unchanged.   And now, a new shift: women’s ambition is declining.   What We’re Seeing (Again) Some findings won’t surprise you—but they should still frustrate you:   The “broken rung” persists: for every 100 men promoted to manager, only 93 women are—dropping to 82 for Asian women and Latinas, and just 60 for Black women.   Representation shrinks at every level: from ~48% at entry level to ~28% in the C-suite.   Microaggressions remain common: 30–40% of women report daily bias.   The double burden is real: women continue to carry more unpaid labor at home.   Flexibility helps—but comes with penalties: remote women are less likely to be promoted.   Performance systems still favor men: women are less likely to be rated “excellent.”   Most companies still aren’t doing the full set of things that actually work.   What’s New (and Concerning) This year’s report introduces a real shift:   The ambition gap is growing: women are now less likely than men to want promotions (80% vs. 86%), with sharper gaps at entry and senior levels.   Corporate commitment is slipping: only 50% of companies prioritize women’s advancement—and many are rolling back programs.   Burnout is peaking for senior women: 60% report burnout, higher than men at the same level.   Flexibility stigma is measurable: remote women are advancing less, while companies reduce hybrid options.   So… What Gives? If the system hasn’t meaningfully changed—and in some cases is backsliding—opting out starts to look less like a personal choice and more like a rational response.   What Needs to Happen   For companies and managers: Fix promotion pipelines with real data and accountability.   Invest in sponsorship (not just mentorship).   Address microaggressions in real time, not just in training decks.   Support managers so they can actually develop people.   Normalize flexibility without career penalties.   Stop quietly backing away from diversity commitments.   For individual women: Track your impact and advocate clearly for advancement.   Build networks and sponsorship relationships.   Make bold career moves—even before you feel “100% ready.”   Push for equity at home as well as at work.   The Bottom Line The issue isn’t that women lack ambition—it’s that the cost of ambition remains too high.

    48 min
  7. Mar 6

    Performance Improvement Plans: Path to Progress or Paper Trail of Pain? (Part Two)

    In this episode of Crina and Kirsten Get to Work, our hosts tackle part two of Performance Improvement Plans (“PIPs”) from the employees perspective. A PIP, to remind listeners, is still the same document—written performance gaps, expectations, timeline, support, consequences—but from the receiver’s side it lands less like a development tool and more like the death knell. There’s that heart-pounding meeting, the polite tone, the printed packet, and suddenly our brains are cycling through shock, shame, anger, and a quick mental calculation of our mortgages. The stories rush in: “This is a setup.” “I had no idea.” “My boss never liked me.” “I’m doomed.” So first: regulate. When cortisol is driving the bus, our executive function is in the back seat. Breathe. Take notes. Ask for 72 hours to review. We don’t have to debate our entire careers in a single meeting. And don’t sign blindly if you disagree—request time, add written comments, clarify whether you’re signing as “received” rather than “agreed.” At the same time, don’t give anyone ammunition; professionalism is our shield. Get clarity for what is missing in writing: ask for specific examples, request measurable targets, and what “success” looks like at the end of the period. If something feels legally risky—protected leave, discrimination—loop in HR or an employment attorney early. Calm is strategic. Then comes the paradox: work the plan, even if you’re skeptical. We can translate the PIP into our own micro-goals. Treat it like a project with deliverables, evidence, and weekly metrics. Use check-ins wisely—bring receipts, ask what an “A” looks like, request training or resources, and get specific about the skills you’re expected to build. Meanwhile, manage the nervous system somewhere other than the manager’s office. And we need to consider whether we have the skills, experience and mindset to achieve the goals the employer set for us - and whether we have a chance at convincing our employer that his the case. And yes, consider a parallel path. Update the résumé. Polish LinkedIn. Network quietly. Doing our best and planning our exit are not mutually exclusive; they’re smart risk management.  A PIP requires action, whether that be bringing our A game or finding something new - in the end, the choice is ours.

    30 min
  8. Feb 20

    Performance Improvement Plans: Path to Progress or Paper Trail of Pain? (Part One)

    In this episode of Crina and Kirsten Get to Work, our hosts consider the Performance Improvement Plans (“PIPs”) from the management perspective.  This is the first of two episodes on PIPs.  The second part will cover PIPs from the employee’s perspective.   Our hosts unpack how and when PIPs are effective and conversely, what is just a waste of time and a cause for unnecessary tension and conflict.  Employers must trade vague critiques (“needs to be more proactive”) for measurable targets (“submit weekly reports by Friday at 3 p.m. with zero data errors”). A well-crafted PIP defines specific goals, timelines, support resources, and consequences—because fairness lives in clarity. It’s not about catching someone failing; it’s about giving them a fair shot at succeeding. We also explored the delicate balance between empathy and accountability. Employers walk a tightrope: offering coaching, training, and regular check-ins while holding firm on standards. A PIP isn’t just a document; it’s an ongoing conversation. Done right, it becomes a roadmap for growth. Done poorly, it becomes a paper trail for regret. And yes, documentation matters. Not because employers enjoy paperwork (they don’t), but because consistency protects everyone. A transparent process reduces bias, reinforces culture, and ensures that performance management isn’t arbitrary. It signals to the broader team that standards are real—and that support is, too. Ultimately, PIPs can be good leadership in action. They require courage to address issues directly, discipline to measure progress objectively, the generosity to offer reasonable support and humanity to recognize that behind every metric is a person. Sometimes a PIP ends in renewed performance and restored confidence. Sometimes it ends in parting ways. Either way, when approached thoughtfully, it reflects an employer’s commitment to clarity, fairness, and the long-term health of the organization.

    34 min
5
out of 5
69 Ratings

About

We have one single mission: Help women find ease, meaning and joy at work and in life. We use our experiences as business owners, entrepreneurs, mentors and inspirational leaders to explore topics that all working women care about: s****y bosses; smashing the patriarchy; balancing work and life; navigating change and getting what you want! We guarantee that you will be entertained and inspired... promise!

You Might Also Like