The Human Design for Marketing podcast™, with Yvette Mayer

Yvette Mayer
  • 5.0 (8)
  • MARKETING
  • UPDATED WEEKLY

Welcome to "The Human Design for Marketing Podcast," your ultimate guide to elevating your marketing game through the power of human design. Hosted by Yvette Mayer, this podcast is your gateway to unlocking your true potential as a marketer and activating your most magnetic personal brand. Discover how human design can help you elevate your frequency and express your true self, creating more influence, impact, and income. Each episode is filled with practical insights, expert interviews, and actionable strategies to align your marketing efforts with your unique energetic blueprint. Join us as we explore the fascinating world of human design and its transformative impact on marketing. Learn how to leverage your authentic self, tap into your innate talents, and attract your ideal clients effortlessly. Get ready to unleash your marketing superpowers and discover the strategies that will set you apart in a crowded marketplace. Whether you're a solopreneur, small business owner, or multi passionate entrepreneur, this podcast offers the guidance and inspiration you need to make a lasting impact. Join our vibrant community of like-minded individuals as we journey together towards a brand new paradigm! Subscribe now and be part of the Human Design for Marketing insider club. It's time to express your true self, create more influence, impact, and income, and build a magnetic personal brand that resonates with your audience. Get ready to step into your most easeful and effective marketing, with the power of human design.

  1. 4D AGO

    Open Centres, Self-Protection & Becoming the Obvious Choice, episode #207

    If you're feeling drowned out by lookalike messaging and cookie-cutter funnels you're not alone. In this episode, Yvette  unpacks how “protection patterns” in your open Human Design centers secretly dull magnetism, blur positioning, and stall sales and how to shift into clean authority that converts. She walks through each of the nine centers and ties them directly to real marketing friction: the head’s niche-hopping loops, the ajna’s wait-for-certainty silence, the throat’s forced visibility, the G center’s identity shape-shifting, the ego’s proving energy, the solar plexus’ discomfort avoidance, the spleen’s clinging to familiar offers, the sacral’s productivity myths, and the root’s urgency spirals. You’ll learn why visibility alone doesn’t sell, why repetition builds recognition and trust, and how to anchor your brand around a specific outcome your clients truly desire. She gets practical about regulating patterns without spiritual bypassing: commit to one clear idea long enough to be felt, speak at 70% comfort instead of chasing perfection, delay action when urgency is driving, and design offers and launch rhythms around energy you can sustain.  She shares how dropping proving and urgency created daily demand in her own business, and why authority grows when your message is honest, timely, and consistent across channels. As promised, if you're feeling called to better define what you're here to be known for...so you can become the obvious choice and succeed in 2026, make sure you jump on "Famous For by Design" while it's just $27. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    39 min

  2. JAN 22

    How An Open Heart Center Can Hijack Your Marketing #206

    If you’ve ever tried to take a real break and found your body wouldn’t let you, this story will feel uncomfortably familiar. I planned a long van trip from Sydney to Tasmania, tied up loose ends, and promised myself lighter work days. Then the ground shifted: my senior VA stepped away, $30k vanished in a crypto hit, and my once-reliable ads softened. What followed wasn’t just logistical chaos; it was a front-row seat to my open heart center’s favorite role The Prover driving me to validate my worth through output, numbers, and grit. I walk you through the messy middle: guilt for stepping back when business was strong, the awkward blend of bad weather and spotty reception, and the tension of onboarding new help from a campground. When loneliness spiked, I chose regulation over endurance and flew home early. Within 48 hours, hugs and real conversation did what dashboards couldn’t. Returning to Tasmania with a friend, we went fully offline-hiking, kayaking, no signal and I watched the proving impulse surface on mountain trails instead of sales pages. It was humbling, clarifying, and oddly freeing. We dig into Human Design as a practical lens, not a label. An open heart (will) center often seeks safety by proving value, and awareness alone doesn’t resolve it. I share simple ways to build a marketing rhythm that respects your nervous system: pre-scheduling core content, setting guardrails for ad tinkering, standardizing team onboarding, and using prompts that separate service from validation. The goal isn’t constant alignment; it’s enough regulation to choose visibility without self-betrayal. If sales feel scary or showing up feels like a threat response, you’re not broken...you’re protective. Press play to hear how I’m redesigning support, reframing worth, and laying the groundwork for a new series on the “safety roles” of each open center and how they block sales. If this resonates, subscribe, share it with a friend who needs it, and leave a quick revie, tell me where you feel the urge to prove and what helps you soften. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    32 min

  3. 10/31/2025

    Sacred Visibility by Design I Episode #205

    If hitting “post” makes your chest tighten, you’re not alone.  In this episode I get honest about the fear of being seen and map a path from stuck to magnetic, using Human Design as a clear lens for what’s actually happening in your head, heart, and nervous system. Instead of forcing confidence, I'll help you reframe visibility as sacred service, then walk through practical steps to dissolve loops of overthinking and low self-worth so you can share your work with steadier energy. We will explore how open centers can amplify doubt, why your incarnation cross and Mercury gates quietly shape your voice, and how lived experiences layer conditioning on top of your chart. You’ll hear real examples of challenging stale systems, building purpose into content, and choosing alignment over algorithms. I've also offereed journal prompts to flip fearful stories into opposite truths with evidence, plus body-based tools like breath work and energy support to make your system feel safe before and after you show up. From there, I share a six-stage arc: remember who you are, reveal your blocks, regulate safety, radiate your truth, practice offline, and rebirth into a visible identity. The goal isn’t perfection; it’s consistency anchored in purpose. When you speak to one person who needs your message now, engagement becomes impact, not a scoreboard. If you’re ready to turn visibility into the frequency you live rather than a task you dread, this conversation gives you the mindset shifts, energetic hygiene, and practical actions to start today. If this helped, subscribe, share it with a friend who needs the nudge, and leave a quick review to help more purpose-led creators find the show. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    20 min

  4. 10/17/2025

    BTS of my Human Design Marketing GPT ecosystem (and why it’s changing everything) | Episode #204

    You know those ideas that drop in like lightning… and change everything?  That’s exactly what happened when I realised I could merge Human Design with AI. Hey beautiful, it’s Yvette here, your Human Design for Marketing guide. After a few months of freedom, travel, and even a little laryngitis (yep, lost my voice for a few days), I’m finally back behind the mic and today I’m taking you inside my world of GPTs. In this episode, I share how I went from total AI resistance to building my own suite of custom GPTs.. including my first creation, the Cosmic Content Creator Kit, and my latest muses, Frieda and Sellina. You’ll hear the full behind-the-scenes of how I build them, what they actually do, and how they’re helping thousands of soul-led entrepreneurs like you create content that feels aligned and actually works. ✨ Inside you’ll learn:  • How Human Design and AI can coexist beautifully in your business  • Why your energy (not the algorithm) is still your biggest edge  • What makes a GPT truly valuable and how to use them wisely If you’re ready to blend intuition with innovation, this episode will light you up. Listen, subscribe, and leave a review, it helps more women discover how to market in alignment with who they really are. Most products are below, here are the others: Audience Clarity Activation ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    40 min

  5. 06/18/2025

    What are you designed to be famous for? Episode #203

    What's the single most powerful lever for business growth in today's cluttered online landscape? It's becoming known for something specific - what I call being "famous for" your unique contribution.  When I started my coaching journey, being a generalist was enough to pay the bills. As the digital space became increasingly crowded, I pivoted from health coaching to business coaching, then to digital products, each time finding temporary success until the market saturated. By 2022, I hit what human design calls a "generator plateau" my business revenue declined, and I felt deeply disconnected from my work. The breakthrough came when I strategically positioned myself at the intersection of human design and marketing. This wasn't just another niche; it was a perfect alignment of my three decades of marketing expertise, my passion for human design, and what I'm actually designed to embody as a 5/1 profile. The result? My business exploded, and I've never felt more authentic or lit up by my work. Your "famous for" statement isn't about limiting yourself to a narrow box. Instead, it's about finding the beautiful fusion of how you're designed, what you've lived and learned, where you're most confident, and—crucially—what people actually want from you and will pay you for. This clarity becomes the foundation from which everything else in your business hangs. Are you clear on what you're designed to be famous for? This question could be the key to taking your business to the next level. Subscribe and leave a review if this episode sparked something in you—I'd love to hear your thoughts! PS you can join Souled Out Offers by Design HERE ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    20 min

  6. 05/29/2025

    I changed my IG bio and you need to know why #202

    Spoiler alert!! Head to my bio now for the upgrade. FACT is I massively changed my relationship with AI from resistance to revolution.... This episode takes you behind the scenes of my unexpected journey into becoming an AI-empowered marketing strategist. When I first encountered AI for content creation, I resisted. It felt inauthentic, impersonal. Yet something shifted when I realised AI could become the ultimate support system for feminine business leaders. Rather than replacing our unique genius, AI can hold the masculine structure in our businesses—the systems, processes, and technical aspects—freeing us to operate more fully from our creative, intuitive feminine energy. This revelation led me to create the Ultimate Audience Clarity Activation, transforming a popular podcast episode into an AI mega prompt that's generated nearly $100,000 in revenue at just $27 per sale. But I didn't stop there. I've now developed custom GPTs (AI assistants) infused with my entire Human Design for Marketing methodology, including the Cosmic Creator Kit that helps users generate content aligned with both their unique design and current cosmic transits. The results have been nothing short of transformative. Clients using these tools are creating marketing that resonates at an entirely new level-one had a professional copywriter friend describe her AI-assisted bio as "mic drop" material. My newest creation, "Sellina," helps clients articulate what they're designed to be famous for, finding words that move them to tears by capturing their essence perfectly. This evolution has been so profound that AI-empowered marketing now appears in my Instagram bio, representing a core aspect of my work. If you're curious about how AI might transform your business while keeping you firmly in your zone of genius, this episode offers both inspiration and practical insights into the future of aligned marketing. Listen to me on the June 2025 Transits episode of the Human Design Podcast here. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    27 min

  7. 05/09/2025

    How to Align Your Offers by Design episode #201

    After a little podcast break (and a lot of creative fire), I’m back with some serious upgrades. Here’s what’s inside this episode:  🧿  The moment I crossed the million-dollar mark and why it shifted everything ✨ What really happened behind the scenes of my conference keynote  🧬 Finding your messaging and audience in your Human Design bodygraph. (PS, here's the Audience Clarity Activation (for just $27 USD):     🧬 How to create offers that actually align to your energy and sell with ease - aligned with your own design. This one’s for you if you're done guessing what to launch and ready to tap into the Human Design codes that unlock your most magnetic offers. And that leads me to... Your invitation to be part of something brand new, the first and only time $ouled Out Offers by Design will be run live. This isn’t just another course, this is me, in my frequency, walking alongside you, live for six weeks, helping you birth offers that are dripping in alignment and designed around your Human Design blueprint.   💥 6 weeks. 20 spots max (a few already gone). Me in your business, live. This is where your offers go from “nice” to no-brainer, fully aligned with your Human Design. Here's the link again ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    28 min

  8. 04/11/2025

    The Reality of Building to a 7 Figure Human Design Business #200 🎉

    What does it really take to build a million-dollar business?  Spoiler alert: it's rarely the overnight success story we see plastered across social media. In this milestone 200th episode, I'm pulling back the curtain on my nearly six-year entrepreneurial journey that's brought me to the precipice of crossing that coveted seven-figure threshold. After walking away from a $400,000 corporate career following a breast cancer diagnosis, I began with $70,000 in savings and a simple dream of doing meaningful work. Despite my three decades of marketing experience, building my own business proved far more challenging than anticipated. From generating $70,000 in my first year as a health coach to tripling my revenue to $216,000 during the COVID boom of year two, my path seemed promising. Then came the unexpected downturn – revenue sliding to $180,000 in year three before plummeting to just $100,000 in year four while battling COVID myself. That rock-bottom moment became my turning point. I realised I'd inextricably linked my worth to my income, creating a toxic relationship with money that was suffocating my business. The solution wasn't working harder or launching more frequently – it was rebuilding, with human design as my compass rather than using revenue as validation. By identifying what truly energised me and structuring my business to match my natural energy patterns, I discovered my calling in human design for marketing. Today, my business generates $50,000 monthly without the feast-and-famine cycle of traditional launches. Through low-ticket offers within strategic funnels, I welcome aligned clients who genuinely resonate with my work. This sustainable approach has accelerated my growth while honouring my energetic boundaries, proving that success comes not from the hustle but from alignment. Whatever stage you're at in your business journey, remember that setbacks aren't failures – they're redirections toward your most aligned path. Your frequency truly is everything, and the inner work you do on your beliefs, behaviours, and identity directly impacts your power of attraction.  Subscribe for more insights on building a business that honours who you truly are. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Book a Human Design for Marketing reading with Yvette Get the Cosmic Creator Kit Join the Frequency Project Join Souled Out Offers by Design

    37 min
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5
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About

Welcome to "The Human Design for Marketing Podcast," your ultimate guide to elevating your marketing game through the power of human design. Hosted by Yvette Mayer, this podcast is your gateway to unlocking your true potential as a marketer and activating your most magnetic personal brand. Discover how human design can help you elevate your frequency and express your true self, creating more influence, impact, and income. Each episode is filled with practical insights, expert interviews, and actionable strategies to align your marketing efforts with your unique energetic blueprint. Join us as we explore the fascinating world of human design and its transformative impact on marketing. Learn how to leverage your authentic self, tap into your innate talents, and attract your ideal clients effortlessly. Get ready to unleash your marketing superpowers and discover the strategies that will set you apart in a crowded marketplace. Whether you're a solopreneur, small business owner, or multi passionate entrepreneur, this podcast offers the guidance and inspiration you need to make a lasting impact. Join our vibrant community of like-minded individuals as we journey together towards a brand new paradigm! Subscribe now and be part of the Human Design for Marketing insider club. It's time to express your true self, create more influence, impact, and income, and build a magnetic personal brand that resonates with your audience. Get ready to step into your most easeful and effective marketing, with the power of human design.

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