The Virtual Publicist Podcast

Candice Nicole
  • 4.8 (8)
  • Entrepreneurship

This Podcast is designed for Entrepreneurs, Small Biz Owners, and Publicists. As each episode will be under 30 min and will have a specific topic, each listener will walk away with new knowledge, advice and more confidence in how to maneuver within the PR world.

  1. 07/03/2025

    PR Isn't Just Press—Let's Talk Visibility

    On Episode 16 of The Virtual Publicist Podcast, Candice Nicole is back with a message that every business owner needs to hear—PR isn't just about press. It's about visibility. In this powerful follow-up to the relaunch episode, Candice breaks down what PR really is, why the old way of thinking about it is outdated, and how visibility plays a much bigger role in your success than you may realize. She shares the signs your brand may not be visible, what most people are doing wrong when it comes to pitching, and the small shifts you can start making today to change how you show up. If you've ever wondered why no one's reaching out, why you're not landing opportunities, or how to actually be seen in your industry—this episode is for you. Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and the CNPR page @candicenicolepr. In addition, please feel free to visit the CNPR Digital Store here:  https://stan.store/candicenicolepr  Oh, and if you ever want to drop us a note via email, please reach out via hello@thevirtualpublicist.com and it would be greatly appreciated if you could rate our podcast as well!

    21 min

  2. 07/02/2025

    The Pivot: Why I'm Choosing Alignment Over Applause

    On Episode 15, Candice Nicole returns to the mic for the long-awaited relaunch of The Virtual Publicist Podcast with a personal and powerful episode titled "The Pivot: Why I'm Choosing Alignment Over Applause." After taking a break since March 2023, Candice opens up about what's changed, what led to the shift in her business, and why now is the time to evolve. With 18 years in the PR game, she's pulling back the curtain to share why choosing purpose over pressure and alignment over applause has reshaped everything. In this episode, you'll hear the behind-the-scenes of CNPR's pivot into a PR & Visibility Digital Education Agency, what alignment truly looks like in business, and what you can expect from this new season of the podcast. If you've ever felt the tug to pivot, start over, or shift how you show up in your brand, this episode is for you. Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and the CNPR page @candicenicolepr. In addition, please feel free to visit the CNPR Digital Store here:  https://stan.store/candicenicolepr  Oh, and if you ever want to drop us a note via email, please reach out via hello@thevirtualpublicist.com.

    22 min

  3. 03/14/2023

    It's More Than a Media Interview

    On episode 14, Candice Nicole discussed how "It's More Than a Media Interview" and folks, don't let anyone ever tell you differently! When you first hear that term we are sure your eyebrows rise as you may be saying "Then why am I investing or wanting PR?" We get it and that is the very reason why this show was created. In this episode, Candice provides you 5 reasons PLUS a bonus on why it's more than an interview and encourages you to think about PR with a new mindset. Yes, being featured in the news is great, but do you understand the strategy? This episode is for you! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well.  This episode was edited by @vaderthevlln and original music by @anikanandvader. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist, and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    18 min

  4. 02/23/2023

    New Tool on the Scene: OnePitch

    On episode 13, Candice Nicole speaks with the C0-Founder/COO of OnePitch, Jered Martin, and  OnePitch Marketing Manager Kendall Aldridge! The mission of OnePitch is to change the way journalists and publicists connect meaningfully and relevantly with one another! Ultimately, they want to be able to assist journalists with the right media pitches! For those that are in the space of PR or even learning this space because you may need to learn some DIY ways as you're building your PR budget, it can get very tedious reaching out to journalists, let alone trying to make sure your pitch is going to the correct person. With their platform not only can you create your media pitch, but also curate media lists, send follow-ups directly in your portal, keep up with your outreach history to the media + more! Oh, and of course, she will be asking what is next for OnePitch in 2023! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well.  To stay connected with OnePitch, please follow them @onepitchsaas!  This episode was edited by @vaderthevlln and original music by @anikanandvader. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    43 min

  5. 11/10/2022

    The Challenges of Building a Boutique PR Agency

    On episode 12, Candice Nicole speaks with Regan Farley, Co-CEO of Intel Media Group. They are discussing the challenges of building a boutique PR agency! Yes, there are some beautiful moments when you find yourself building out a dream, but there are also incredible challenges when building and then having the nerve to try and sustain the growth!? This conversation is REAL  and we hope you enjoy our transparency. As we discuss the challenges, we also provide solutions and share some insight/advice to those who are interested in building an agency or even freelancing with one. Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well.  To stay connected with Regan, please follow her @raethepublicist!  This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    1h 1m

  6. 10/27/2022

    A Conversation with Black PR Wire CEO

    On this episode, Candice Nicole speaks with Bernadette Morris, CEO of Sonshine Communications + Black PR Wire. They discuss the importance of Black Media, the purpose of Black PR Wire, Bernadette's 30 year career in PR/Comms, being able to thrive as a small business + much more! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. To stay connected with Bernadette, please follow @sonshinepr and @blackprwire!  This episode was edited by @vaderthevlln and the original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    37 min

  7. 10/07/2022

    Introducing, PROCON!

    On this episode, Candice Nicole speaks with Keisha Brewer, CEO & Lead Strategist of The PR Alliance and also the Founder of PROCON! They discuss why this conference was created, the mission, the speakers, and who needs to be there. In addition, the two actually drop some great PR gems along the way as well! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    45 min

  8. 10/05/2022

    PR Tips That Make You Go "Ahhhh"

    On this episode, Candice Nicole will share her 5 PR Tips and these are tips that will make you go "ahhhhh"- well, she sure hopes it does!  As you will notice, Candice likes to give a certain amount of information as she never wants to overwhelm you as there is A LOT that can be covered when speaking about PR. However, these will be practical, great starting points for you to know, and also just keep in mind on your journey to learning more about PR or even how to handle your own! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via hello@thevirtualpublicist.com.

    19 min
See All (16)

4.8
out of 5
8 Ratings

About

This Podcast is designed for Entrepreneurs, Small Biz Owners, and Publicists. As each episode will be under 30 min and will have a specific topic, each listener will walk away with new knowledge, advice and more confidence in how to maneuver within the PR world.

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