Modern Lending Podcast

Alec Hanson

The Modern Lending Podcast is designed to equip the local Mortgage Professional with the tools to evolve their businesses into the digital lending era.

  1. S7E15 | Let’s Build Your Content Strategy (Step-by-Step!)

    09/05/2025

    S7E15 | Let’s Build Your Content Strategy (Step-by-Step!)

    If you’re stuck in the cycle of posting randomly or not at all, this is your moment to change that. In this episode of Modern Lending Lab, Alec Hanson leads a tactical, no-fluff breakdown of how to approach content strategy. Whether you’re building a personal brand or leading a team this episode is for you. From identifying your pillars to picking your platforms, Alec gives you a clear and confidence-building roadmap for getting visible, adding value, and staying consistent. 🎯What You’ll Learn: • Why most content strategies fail (and how to fix yours) • The core elements of Alec’s content framework • How to build a repeatable system that supports growth • Tips for staying aligned to your mission and audience • A mindset shift for sustainable content creation ⏱️ Chapters:  00:00 – Intro: What Is a Content Strategy, Really? 02:10 – The 3 Things You Must Know First 04:45 – Content Pillars vs. Random Posting 07:15 – Choosing Your Platforms with Purpose 10:30 – Alec’s Weekly Planning Method 13:50 – Automation vs. Intention 16:20 – Building a Strategy You’ll Actually Use 19:00 – Don’t Overthink It—Start Simple 21:30 – Final Push: Show Up With Purpose Modern Lending Lab LIVE | Hosted by Alec Hanson 👉 Subscribe for weekly insights on sales, leadership, and modern mortgage marketing.   🎥 Watch the full video episodes on YouTube: Modern Lending Lab LIVE   📲 Follow Alec on Social Media: YouTube: @alechanson Instagram: @alecthehanson TikTok: @alecthehanson LinkedIn: Alec Hanson Twitter/X: @alechanson  💬 Got feedback or a topic you want Alec to cover? DM Alec at any of the social profiles above!    ⚠️ DisclaimerThe opinions shared in this podcast are Alec’s personal views and do not represent the views of any affiliated companies or sponsors.

    23 min
  2. S7E11 | Avoiding a Toxic Personal Brand: What You’re Doing Wrong

    08/22/2025

    S7E11 | Avoiding a Toxic Personal Brand: What You’re Doing Wrong

    ⚠️ You might be repelling clients without realizing it. In this episode of Modern Lending Lab LIVE, Alec Hanson gets real about the dark side of personal branding. Yes, building your brand is powerful—but done wrong, it can push people away instead of attracting them. If you’re posting just to stir the pot… if your content feels disconnected from who you really are… or if you’re building visibility but not trust—this one’s for you. This is your blueprint for building a personal brand that earns respect, not reactions. 🎯 What You’ll Learn: • The warning signs of a toxic personal brand • Why “loud” doesn’t always mean “trusted” • How to align your message with your values • The power of emotional intelligence in branding • How Alec course-corrects when content doesn’t feel aligned ⏱️ Chapters: 00:00 – Intro: When Personal Brands Go Wrong 01:45 – What Makes a Brand “Toxic”? 04:00 – The Danger of Performing vs. Being 06:30 – How to Spot Disconnected Messaging 08:45 – Rebuilding Trust with Your Audience 12:00 – Authenticity > Controversy 14:30 – Final Message: Keep it Real or Risk it All Modern Lending Lab LIVE | Hosted by Alec Hanson 👉 Subscribe for weekly insights on sales, leadership, and modern mortgage marketing.   🎥 Watch the full video episodes on YouTube: Modern Lending Lab LIVE   📲 Follow Alec on Social Media: YouTube: @alechanson Instagram: @alecthehanson TikTok: @alecthehanson LinkedIn: Alec Hanson Twitter/X: @alechanson  💬 Got feedback or a topic you want Alec to cover? DM Alec at any of the social profiles above!    ⚠️ DisclaimerThe opinions shared in this podcast are Alec’s personal views and do not represent the views of any affiliated companies or sponsors.

    16 min
  3. S7E10 | Adapting to Change: Why Sales & Business Success Demands Courage

    08/19/2025

    S7E10 | Adapting to Change: Why Sales & Business Success Demands Courage

    New ideas make people uncomfortable. That’s why most avoid them. But in a world where consumer behavior is constantly evolving, growth requires courage—especially for sales pros, entrepreneurs, and leaders in real estate or finance. In this video, we’ll explore: • Why so many resist new sales strategies • How to embrace change before it’s forced on you • What it really takes to lead in an industry that’s shifting fast If you’ve felt that pull between what’s worked before and what’s coming next—this is the perspective shift you’ve been waiting for. 🎯 What You’ll Learn: • Why adaptability is your unfair advantage • How fear of change blocks progress • The connection between confidence and action • A mindset shift for embracing uncertainty • One key question to ask when you feel stuck ⏱️ Chapters:  00:00 – Intro: Change Is Constant 00:45 – Why Resistance Is Natural (But Dangerous) 02:00 – Sales Is a Courage Game 03:20 – Action > Anxiety 04:45 – What’s the One Thing You Need to Do? 05:50 – Final Word: Own the Change Modern Lending Lab LIVE | Hosted by Alec Hanson 👉 Subscribe for weekly insights on sales, leadership, and modern mortgage marketing.   🎥 Watch the full video episodes on YouTube: Modern Lending Lab LIVE   📲 Follow Alec on Social Media: YouTube: @alechanson Instagram: @alecthehanson TikTok: @alecthehanson LinkedIn: Alec Hanson Twitter/X: @alechanson  💬 Got feedback or a topic you want Alec to cover? DM Alec at any of the social profiles above!    ⚠️ DisclaimerThe opinions shared in this podcast are Alec’s personal views and do not represent the views of any affiliated companies or sponsors.

    6 min
  4. S7E9 | Has Sales Really Changed? Old School vs New School Connection

    08/12/2025

    S7E9 | Has Sales Really Changed? Old School vs New School Connection

    Sales used to be about knocking on doors. Now it’s about showing up in feeds. But has the game of sales really changed… or just the tools? In this video, I share a story about my dad’s old-school hustle and building relationships face-to-face. Now? It’s a digital world. Cold calls have turned into DMs. Drop-ins into Zooms. But at the core, it’s still about one thing: building trust. 🎯 What You’ll Learn: • The truth about “what’s changed” in sales • Why human connection is still the foundation • How technology amplifies—but doesn’t replace—relationships • What “showing up” looks like in 2025 • How to bring authenticity into the digital sales world ⏱️ Chapters: 00:00 – Intro: Old School vs. New School 01:30 – What Really Changed in Sales (and What Didn’t) 03:15 – Human Connection: The One Constant 05:30 – Digital Tools: A Means, Not the Message 08:00 – Where Salespeople Get Stuck in 2025 11:00 – Alec’s Hybrid Strategy: Calls, Content & Consistency 13:45 – Final Word: Upgrade the Method, Keep the Heart Modern Lending Lab LIVE | Hosted by Alec Hanson 👉 Subscribe for weekly insights on sales, leadership, and modern mortgage marketing.   🎥 Watch the full video episodes on YouTube: Modern Lending Lab LIVE   📲 Follow Alec on Social Media: YouTube: @alechanson Instagram: @alecthehanson TikTok: @alecthehanson LinkedIn: Alec Hanson Twitter/X: @alechanson  💬 Got feedback or a topic you want Alec to cover? DM Alec at any of the social profiles above!    ⚠️ DisclaimerThe opinions shared in this podcast are Alec’s personal views and do not represent the views of any affiliated companies or sponsors.

    15 min
  5. S7E8 | Stop Making Excuses: The Truth About What’s Really Holding You Back

    08/05/2025

    S7E8 | Stop Making Excuses: The Truth About What’s Really Holding You Back

    We all make excuses but are they real, or just comfortable lies we tell ourselves? In this video, we’re digging into the truth behind excuses: 🔹 Why we make them 🔹 How they sabotage progress 🔹 And how to break free from the mindset that’s holding you back If you’re serious about growth in business, relationships, or life this is the wake-up call you need. No fluff. Just real talk. Because you can either make excuses or make progress… You can’t do both.   Chapters: 00:00 – Intro: Let’s Get Honest About Excuses 01:40 – Why We Avoid What We Know We Need to Do 03:10 – “I Don’t Have Time” = False Narrative 05:30 – Courage Starts With Clarity 07:45 – Excuses Are Justified Inaction 10:00 – Alec’s Own Struggles With Consistency 13:00 – How to Rebuild with Small Actions 15:30 – Final Push: No One’s Coming—Do the Work Modern Lending Lab LIVE | Hosted by Alec Hanson 👉 Subscribe for weekly insights on sales, leadership, and modern mortgage marketing.   🎥 Watch the full video episodes on YouTube: Modern Lending Lab LIVE   📲 Follow Alec on Social Media: YouTube: @alechanson Instagram: @alecthehanson TikTok: @alecthehanson LinkedIn: Alec Hanson Twitter/X: @alechanson  💬 Got feedback or a topic you want Alec to cover? DM Alec at any of the social profiles above!    ⚠️ DisclaimerThe opinions shared in this podcast are Alec’s personal views and do not represent the views of any affiliated companies or sponsors.

    17 min
4.8
out of 5
57 Ratings

About

The Modern Lending Podcast is designed to equip the local Mortgage Professional with the tools to evolve their businesses into the digital lending era.