The Y Not You Podcast

Y Not You
  • 5.0 (59)
  • Entrepreneurship
  • Updated Weekly

The Y Not You Podcast is built for business owners and C-suite executives who are serious about scaling. Real frameworks behind marketing, operations, AI, and automation that are actually moving businesses forward right now. Hosted by Francis Volpe and Michael Capozzi, two of the three Managing Partners of Y Not You, a Forbes Business Council member since 2019 and a New York-based growth advisory firm that has helped 1,000+ businesses generate $75M+ in revenue. Your hosts: Francis Volpe, Fractional CMO. Built Snack Time TV to 500M+ views and 800K+ followers. Named a Top 20 Wunderkind Under 35 in Westchester County. Featured on Fox 5 NY. Michael Capozzi, Fractional COO. Former Apple Leadership Team. Leads AI, automation, and operations advisory at Y Not You. Named a Top 20 Wunderkind Under 35 in Westchester County. Appearing regularly: Tony Pec, Managing Partner. Known as the Godfather of Instagram. Published in Forbes, Entrepreneur, and USA Today. Host of the largest charity golf outing in the tri-state area, 288 golfers and 2,000+ professionals at the evening networking event. Named a Top 20 Wunderkind Under 35 in Westchester County. Every episode runs through the four pillars that every growth-stage business needs to get right: → CMO: brand positioning, content systems, and demand generation → COO: operational efficiency, team structure, and scalable workflows → AI: practical adoption strategies that give your business a real edge → Automations: cutting the manual work that is slowing you down Featured in Forbes, Fox News, NBC, USA Today, MarketWatch, and Entrepreneur. Ready to work with us? Reach out at info@ynotyoumedia.com or visit ynotyoumedia.com.

Episodes

  1. 3d ago

    Blitz Campaigns: The Six-Month Grand Opening Playbook

    A bagel shop with 22 years and five stores behind it opened its sixth. The campaign started six months before the building was finished, and the owner had never once been on camera. Francis Volpe and Michael Capozzi break down the blitz campaign behind the largest grand opening in the client's 22-year history. What a blitz campaign is, why organic content and paid advertising only work when they run together, and the objection the client raised first: if organic is already working, what is paid going to do for me. They walk the whole build, from filming pre-construction and interviewing the owner, to an every-other-day Instagram Stories cadence, to repurposing the best content from three years earlier across a 15 to 20 mile radius. They also cover the part nobody plans for. He ran out of product twice on opening weekend, drove deliveries himself, and had bagels made in the city and shipped up because nobody knew what to expect. The store now ranks near the top of all six, competing against New York City. THE BUSINESS COLLECTIVE Most owners make every call alone. There is nobody to bounce the idea off, nobody who has already made the mistake, and no honest second opinion before the money goes out. The Business Collective is where that stops. It is group-scale access to all three Y Not You partners: a daily knowledge tip, a weekly mastermind and open forum call, a monthly member networking call, and a quarterly guest speaker. Marketing, operations, AI and automation, sales, packaging, and growth, from three operators who do this every day. Join The Business Collective. ABOUT Y NOT YOU Y Not You is a New York based growth advisory firm and a Forbes Business Council member since 2019. The firm has helped 1,000+ businesses generate $75M+ in revenue across four lanes: Fractional CMO, Fractional COO, Business Growth, and AI & Automation. Featured in Forbes, Fox News, NBC, USA Today, MarketWatch, and Entrepreneur. Work with us. CONNECT Follow on Instagram, LinkedIn, and YouTube

  • 1 Episode

5
out of 5
59 Ratings

About

The Y Not You Podcast is built for business owners and C-suite executives who are serious about scaling. Real frameworks behind marketing, operations, AI, and automation that are actually moving businesses forward right now. Hosted by Francis Volpe and Michael Capozzi, two of the three Managing Partners of Y Not You, a Forbes Business Council member since 2019 and a New York-based growth advisory firm that has helped 1,000+ businesses generate $75M+ in revenue. Your hosts: Francis Volpe, Fractional CMO. Built Snack Time TV to 500M+ views and 800K+ followers. Named a Top 20 Wunderkind Under 35 in Westchester County. Featured on Fox 5 NY. Michael Capozzi, Fractional COO. Former Apple Leadership Team. Leads AI, automation, and operations advisory at Y Not You. Named a Top 20 Wunderkind Under 35 in Westchester County. Appearing regularly: Tony Pec, Managing Partner. Known as the Godfather of Instagram. Published in Forbes, Entrepreneur, and USA Today. Host of the largest charity golf outing in the tri-state area, 288 golfers and 2,000+ professionals at the evening networking event. Named a Top 20 Wunderkind Under 35 in Westchester County. Every episode runs through the four pillars that every growth-stage business needs to get right: → CMO: brand positioning, content systems, and demand generation → COO: operational efficiency, team structure, and scalable workflows → AI: practical adoption strategies that give your business a real edge → Automations: cutting the manual work that is slowing you down Featured in Forbes, Fox News, NBC, USA Today, MarketWatch, and Entrepreneur. Ready to work with us? Reach out at info@ynotyoumedia.com or visit ynotyoumedia.com.

Information

  • Creator
    Y Not You
  • Years Active
    2020 - 2026
  • Episodes
    1
  • Rating
    Clean
  • Copyright
    © 2026 Y Not You Media, LLC
  • Show Website
    The Y Not You Podcast