I Love Marketing

The Marketing Professor
  • 5.0 (8)
  • MARKETING

Topical podcast about all things marketing, with an academic bent.

  1. 07/25/2023

    Intro to Marketing Analytics

    This episode is a brief introduction into the world of Marketing Analytics.

    27 min

  2. 04/05/2022

    New Products

    Short episode on developing new product offerings.

    19 min

  3. 01/13/2022

    Consumer Behavior

    Understanding consumers is key to being able to provide them something of value. This brief episode is an introduction to the concept of consumer behavior.

    10 min
  4. The Marketing Plan

    01/13/2022

    The Marketing Plan

    A brief introduction of the marketing plan.

    12 min

  5. 01/13/2022

    Digital Marketing

    An introduction into digital marketing.

    17 min
  6. Segmentation and Targeting

    01/13/2022

    Segmentation and Targeting

    An introduction into segmentation and targeting as tools to help create strategic focus.

    9 min

  7. 01/13/2022

    Brand Positioning

    An introduction into brand positioning as a marketing strategy.

    12 min
  8. Business Buying Behavior

    01/13/2022

    Business Buying Behavior

    An introduction in B2B behavior.

    11 min
See All (14)

Ratings & Reviews

5
out of 5
8 Ratings

About

Topical podcast about all things marketing, with an academic bent.

Information

  • Creator
    The Marketing Professor
  • Years Active
    2020 - 2023
  • Episodes
    14
  • Rating
    Clean
  • Copyright
    © The Marketing Professor
  • Show Website
    I Love Marketing