Business Beyond The Boardroom with Mark Steckman

Mark Steckman

Business inspiration, education, motivational content for leaders, entrepreneurs and anyone who aspires to be. Mark invites amazing guests to talk about entrepreneurship, leadership, marketing, social media, sales and everything in business that goes on outside the boardroom!

  1. 02/22/2023

    #283: CEO SPOTLIGHT: Jeff Smulyan, Founder & CEO of Emmis Communications

    CEO SPOTLIGHT: Mark chats with Jeff Smulyan, Founder & CEO of Emmis Communications about the ups and downs of his legendary career building a media empire over 5 decades. Jeff recounts managing David Letterman & Don Imus, making the decision to launch the nations first All-Sports radio station in New York City, his purchase of the Seattle Mariners MLB team along with missed opportunities to purchase the Houston Rockets NBA team & the Minnesota Vikings NFL team. Jeff also dives into practical tips for leaders and balancing work with family life as he highlights sections from his newly published book, “Never Ride a Roller Coaster Upside Down”. . . 📖 Get a copy of Jeff’s book “Never Ride a Roller Coaster Upside Down” at Barnes & Noble, Amazon, or wherever you buy books. . . . . Do you want better marketing results? Business Beyond The Boardroom host Mark Steckman has built a career out of helping businesses achieve better results from their marketing investment using: ✔️ Website development ✔️ SEO ✔️ SEM/PPC ✔️ Pre-roll videos ads ✔️ Paid social video ads ✔️ Digital Tv 📺 ads ✔️ Geo-fencing ✔️ Re-targeting ✔️ Radio, streaming audio & podcasts ✔️ Graphic design ✔️ Video & audio production ✔️ Out of home advertising (Billboard, doctors offices, gas stations, etc) ✔️ Event marketing Schedule a no-arm-twisting consult with Mark to see how much better your marketing can be! http://www.MarkSteckman.com

    25 min
  2. 01/31/2023

    #281: How to win with event marketing

    Event marketing should be a tactic included in most businesses overall marketing strategy, however, sadly most businesses do it wrong. 🎈 Whether as a vendor at a little league ⚾️ opening day with hundreds of families or at a major expo with thousands of patrons, event marketing done correctly can help build immediate know/like & trust and real sales revenue. In this episode, Mark covers several key points: 🔑 schedule your best staff for the event 🔑 create a vendor space that will get you noticed 🔑 engage attendees / get registrations 🔑 follow up! Mark has been personally involved in, organized and consulted businesses thru hundreds of expos, trade shows, concerts and other events with CBS Radio & Beasley Media Group in addition to owning a successful national consumer expo. . . . . Do you want better marketing results? Business Beyond The Boardroom host Mark Steckman has built a career out of helping businesses achieve better results from their marketing investment using: ✔️ Website development ✔️ SEO ✔️ SEM/PPC ✔️ Pre-roll videos ads ✔️ Paid social video ads ✔️ Digital Tv 📺 ads ✔️ Geo-fencing ✔️ Re-targeting ✔️ Radio, streaming audio & podcasts ✔️ Graphic design ✔️ Video & audio production ✔️ Out of home advertising (Billboard, doctors offices, gas stations, etc) ✔️ Event marketing Schedule a no-arm-twisting consult with Mark to see how much better your marketing can be! http://www.MarkSteckman.com

    18 min
4.5
out of 5
12 Ratings

About

Business inspiration, education, motivational content for leaders, entrepreneurs and anyone who aspires to be. Mark invites amazing guests to talk about entrepreneurship, leadership, marketing, social media, sales and everything in business that goes on outside the boardroom!