Business Growth Podcast

Madison Paige

If you are building a brand with the potential to lead a category, this is your new favorite place. The Business Growth Podcast is where consumer brands scale toward household name status with growth frameworks, expert insight, and powerful founder stories. Hosted by Madison Paige, TEDx speaker and strategic advisor to 500+ product based companies across industries. Conversational, actionable, and rooted in experience. Together we turn your potential into strategy, clarity, and scale.

  1. 1D AGO

    447: The Business Lesson That Took Me Years to Learn

    LISTEN TO THIS EPISODE IF YOU FEEL STUCK AT YOUR CURRENT LEVEL, EVEN THOUGH YOU REALLY WANT MORE What if the thing holding your business back isn’t your marketing, your offers, or your strategy… but you? This episode is for the founder who feels like they’ve been operating at the same level for too long. You’re putting in effort, you know what to do, but something just isn’t clicking. We’re flipping the script from strategy to self, and breaking down how your mindset, fears, and internal patterns might be the very thing keeping you from your next level. If you’ve been chasing growth but feel stuck in the same range, this will give you the clarity (and the call-out) you need to finally move forward. In this episode: •Why being stuck isn’t always a strategy problem • The hidden ways founders hold themselves back without realizing it • What it actually means to “become the person” your next level requires • How your brain interprets growth as risk (and how that impacts your actions) • Why discomfort is actually a signal that you’re growing • The difference between having the playbook vs becoming the player • How fear, overthinking, and hesitation kill momentum • How to shorten the gap between decision and action • The role of personal growth in scaling your business • How your past experiences and core fears shape your current ceiling • How to identify what you’re avoiding (and why that’s the key) 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    27 min
  2. 4D AGO

    446: BEEKMAN 1802: Building a $100M+ Mission Driven Skincare Brand

    In this episode of The Business Growth Podcast, we’re diving into a real life case study of what it actually looks like to build a brand from the ground up and scale it into a nine figure business. I’m joined by Dr. Brent Ridge, co-founder of Beekman 1802. A brand that has sold over 60 million bars of soap and built its success on something most businesses overlook: community and kindness. We break down what it really takes to grow through different stages of business. From early scrappy days to mass market scale and how to think about building a value driven brand in today’s attention economy. This conversation is part strategy, part philosophy, and part masterclass on how to stand out in even the most saturated industries. If you’re building a product based business, this episode will completely shift how you think about growth, differentiation, and long term brand loyalty. In this episode: •What it actually looked like to scale Beekman 1802 into a nine figure brand • How to build a brand rooted in community, not just transactions • Why “kindness” became their most powerful marketing strategy • How to stand out in a saturated market • The importance of storytelling and brand positioning in early growth • How to capture attention in today’s 3-second attention economy • What founders should focus on at different revenue stages (from $500K → $50M+) • The reality of scaling through retail, distribution, and DTC • Why TikTok Shop and live selling are massive opportunities right now • The biggest bottlenecks founders hit as they scale • How to build emotional connection that drives repeat customers • The small brand details that create massive impact over time • How to build a community that markets your business for you Connect with Brent and shop Beekman 1802: Instagram: @beekman1802 @joshandbrentWebsite: beekman1802.com 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    45 min
  3. MAR 27

    445: The Key Reason Successful Founders Feel Uninspired

    LISTEN TO THIS EPISODE IF BUSINESS DOESN’T FEEL AS FUN AS WHEN YOU STARTED In this episode of The Business Growth Podcast, we’re talking about a phase of business that no one really prepares you for: When your business is growing, but it stops feeling exciting. So many founders hit a point where things are finally working… but instead of feeling better, it feels heavier. More responsibility, more pressure, more things on your plate and less excitement. Behind the scenes, you feel disconnected, uninspired, or like you accidentally created a job for yourself instead of the freedom you wanted. In this episode, I’m breaking down why this happens, what’s actually causing it, and how to restructure your role so your business feels energizing again. Not draining. In this episode: The real reason founders start feeling uninspiredThe mistake most people make when delegatingThe difference between draining tasks vs energizing workHow to identify your true “zone of genius”Why hiring for your strengths can backfireWhat to delegate vs what to protect at all costsHow to redesign your role as a founderThe simple audit to figure out what’s draining youHow to bring creativity and spark back into your businessThe importance of building a role you actually enjoyWhy feeling uninspired doesn’t mean you built the wrong businessHow to rebuild your business in a way that feels aligned again 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    24 min
  4. MAR 24

    444: Turning Emails into Profit with Kieryn Wang

    In this episode of The Business Growth Podcast, we’re diving into how to turn your emails from just “good” into actually driving conversions and profit. I’m joined by Kieryn Wang, email marketing specialist for product-based brands, and this conversation is a full breakdown of what’s actually working in email right now. From subject lines to funnels to unsubscribes, this episode will completely shift how you think about email marketing. Not as a checkbox, but as one of your highest converting channels. If you’ve been sending emails but not seeing real results… or avoiding email altogether, this is your masterclass. In this episode: How to sell through email without sounding “salesy”Why most brands get email marketing completely wrongThe psychology behind high converting subject linesThe difference between nurture emails vs sales emailsThe ideal ratio of value vs promotionThe 4 essential email funnels every brand needsWhat actually makes a welcome sequence convertHow to structure abandoned cart emails that actually recover salesThe role of personality, storytelling, and brand voice in emailHow often you should really be sending emailsThe difference between funnels vs broadcast emailsWhat metrics actually matter (and what to ignore)How to turn your email strategy from “checking the box” into a revenue driver Connect with Kieryn: Website: www.itsallmost.com Instagram: @itsallmost Inbox to Revenue Toolkit: CLICK HERE 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    36 min
  5. MAR 20

    443: “How Do I Know If I’ve Found Proof of Concept?” // COACHING SESSION

    LISTEN TO THIS EPISODE IF YOU’VE EVER WONDERED HOW YOU KNOW WHEN A BUSINESS WILL WORK In this episode of The Business Growth Podcast, we’re answering one of the most important questions founders ask: How do you actually know if your business has proof of concept? This question came from one of you inside The Founder Cafe free community, and it’s one that determines whether you keep going, pivot, or go all in. Because at some point, the excitement fades… and you’re left asking if this is something worth truly scaling. In this episode, I break down how to identify real proof of concept. Not based on hype, revenue spikes, or gut feelings, but on clear, repeatable signals from your market. If you’re in that in-between stage and want clarity on whether your business is actually built to scale, this episode will give you the answer. In this episode: What proof of concept actually means (and what it doesn’t)Why revenue milestones don’t automatically validate your businessThe difference between hype driven sales vs real demandThe 3 key signals that show your business has proof of conceptHow to evaluate organic demand for your productWhy community engagement reveals deeper market interestThe role of emotional connection in scalable brandsHow to assess your competitors and market saturationWhy trends and timing impact your ability to scaleThe biggest mistake founders make when scaling too earlyHow to know if you’re still in the testing phaseWhy proof of concept is about patterns, not one time wins 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    27 min
  6. MAR 17

    442: The Hidden Metric That Predicts If Your Brand Will Scale Profitably

    LISTEN TO THIS IF YOU FEEL LIKE YOU ARE CONSTANTLY CHASING NEW CUSTOMERS In this episode of The Business Growth Podcast, we’re diving into one of the most overlooked metrics that determines whether a product-based business will actually scale profitably: customer retention. We talk about how retention changes the entire economics of your business, why it’s the key signal that your brand actually has demand, and how to start building a system that turns one time buyers into loyal, repeat customers. If you want your brand to grow in a way that feels predictable, profitable, and compounding instead of exhausting, this episode is a must listen. In this episode: The hidden metric that predicts whether your brand can scale profitablyWhy many founders feel stuck on a “growth treadmill”The biggest mistake brands make when trying to scaleHow retention transforms revenue from transactional to compoundingThe key drivers behind strong customer retentionWhy product satisfaction is the foundation of repeat purchasesWhy community driven brands grow fasterThe most important purchase a customer will ever makeWhat healthy retention rates actually look likeThe simple way to audit your retention rate today 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    31 min
  7. MAR 13

    441: How to Stand Out on Amazon As a Consumer Product with Nik Hall

    In this episode of The Business Growth Podcast, we’re diving into one of the most debated questions in product-based businesses: Should your brand be on Amazon? I’m joined by Nik Hall, founder of Revive Amazon Partners and a former CPG operator who built and exited an eight-figure gummy vitamin brand. Nik has spent years helping brands scale on Amazon, and in this conversation we break down the good, the bad, and the ugly of selling on the platform. We talk about when Amazon actually makes sense for your brand, how to stand out in saturated categories, and what most founders get wrong when they launch on the platform. From listing optimization and product differentiation to ad strategy and channel selection, this episode is packed with practical insights for brands that want to use Amazon as a real growth channel. In this episode: Should your brand actually be selling on Amazon or avoiding it?The types of products that struggle to succeed on the platformHow to identify product gaps using competitor reviews and dataThe real reason Amazon shoppers convert at much higher ratesThe biggest listing mistakes that cause brands to get buried in searchHow to structure your images and listings to win the clickWhen Amazon should be your first sales channel vs an expansion strategyThe price points that tend to perform best on AmazonWhy many brands are actually more profitable on Amazon than DTCThe ad structure mistake that keeps most brands stuck and plateauedHow AI is already changing how consumers shop on Amazon Connect with Nik: Website: https://revivemarketingpartners.com/LinkedIn: @NikHall 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    34 min
  8. MAR 10

    440: High Achievers & Dysregulated Nervous Systems

    LISTEN TO THIS EPISODE IF YOU WOULD SAY YOU’RE BUZZING ALL THE TIME WITH 10 THOUGHTS AT ONCE In this episode of The Business Growth Podcast, we’re having a very real conversation about something many entrepreneurs quietly experience but rarely talk about: nervous system dysregulation. I’m sharing a personal case study from my own life and business. For years I believed that feeling wired, overstimulated, and mentally “on” all the time was simply part of being an entrepreneur. But what I eventually realized was that my nervous system had been stuck in fight-or-flight mode and it was impacting how I worked, how I rested, and how I lived. In this episode, I walk through the exact changes I made over the past six months to regulate my nervous system, reduce the constant mental noise, and create a version of entrepreneurship that actually feels sustainable. In this episode: What nervous system dysregulation actually isThe subtle signs your nervous system may be overwhelmedWhy feeling “busy” or constantly buzzing isn’t actually normalThe surprising ways overstimulation shows up in daily habitsThe connection between blood sugar, hormones, and nervous system healthWhy social media consumption can spike cortisol and stressThe device I use to block social media and reduce digital overloadHow practicing stillness retrains your brain to tolerate calmThe unexpected change that had the biggest impact on my nervous systemWhy weekends of true rejuvenation improve productivity and creativityHow nervous system regulation can help you build a sustainable business 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    40 min
4.8
out of 5
60 Ratings

About

If you are building a brand with the potential to lead a category, this is your new favorite place. The Business Growth Podcast is where consumer brands scale toward household name status with growth frameworks, expert insight, and powerful founder stories. Hosted by Madison Paige, TEDx speaker and strategic advisor to 500+ product based companies across industries. Conversational, actionable, and rooted in experience. Together we turn your potential into strategy, clarity, and scale.

You Might Also Like