The Socially Savvy Agent

Carrie Jo Little, Digital Marketing Strategist
  • 5.0 (5)
  • Business
  • Updated Biweekly

Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls. When you learn how to list, you own the inventory. Carrie also, comes from a technology background, television and residential, commercial and new construction.

  1. Sep 23

    The One-Lead-a-Week Plan

    Does the market feel different? It doesn't. We've been here before. Carrie takes you back to the basics of lead generation, starting with one new lead every week. She opens her MLS and RPR live and shows where the leads are right now: Expireds and cancels: 12 expireds and 78 cancels in the last 24 hours in a single MLS searchSphere of influence: the past clients, friends, and neighbors you already knowPreforeclosures: 36 in one Illinois city, plus what to tell a seller before they call the bankRenters to buyers: 30 recently leased properties in four neighboring cities, ready for a homebuyer workshop inviteBottom-of-the-market owners: 111 potential sellers in one search, plus the Wheaton price history that makes your listing pitchWhether you're full time or dual career, you don't need AI or a viral video. You need to pick up the phone, work your database, and do the work. Ready to set your goals for next year? September and October are goal setting season. Join Carrie's goal setting class for just $27:https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now Follow Carrie: Instagram: https://www.instagram.com/smartgirl.media/YouTube: https://www.youtube.com/@CarrieJLittle/TikTok: https://www.tiktok.com/@carriejolittleFacebook: https://www.facebook.com/SmartGirlMediaMarketingSubstack: https://substack.com/@carriejolittleShare this episode with an agent who needs to get back to the basics.

    The One-Lead-a-Week Plan

  2. Sep 19

    If Your Broker Paid You a Salary, Would You Still Have a Job?

    Goals don't generate leads. Your actions do. If your broker paid you a salary or an hourly wage, how many hours of your week would actually hold up? In this episode, Carrie J. Little asks the question that made a room full of managing brokers stop and think, and it's one every real estate agent should answer honestly. You set the goals. But did you do the work? Carrie breaks down why so many agents are busy without being productive, and how doom scrolling other people's success can quietly cost you your own. In this episode, you'll learn: Why knowing your why and your purpose makes it easier to work your business on the days you don't feel like itThe 30-minute exercise to review 2026 and map out 2027, working backward from your income goal to the number of transactions you needHow to set a clear income goal and calculate the closings it takes to reach it, based on your median sales priceHow to identify your lead sources: sphere of influence, neighborhood farming, referrals, expireds, direct mail, and pre-foreclosuresHow to use AI to think, research, and challenge your plan (not just copy and paste what it says)Why follow-up is the most requested thing agents want to automate, and why it's where most deals are won or lostSeven days a week, you have the opportunity to get someone working, under contract, or listed. The question is what you'll do with them. Ready to turn your goals into action?Get the Goal Setting Course for just $27 and walk away with a plan you'll actually work: https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now Want to know what your home is worth?Request a free market analysis: bit.ly/listwithcarrietheagent Connect with Carrie: Instagram: https://www.instagram.com/smartgirl.media/YouTube: https://www.youtube.com/@CarrieJLittle/TikTok: https://www.tiktok.com/@carriejolittleFacebook: https://www.facebook.com/SmartGirlMediaMarketingSubstack: https://substack.com/@carriejolittle

    If Your Broker Paid You a Salary, Would You Still Have a Job?

  3. Sep 5

    7 Reasons Why You Don’t Reach Your Real Estate Goals and How to Fix it!

    In this episode, 7 Reasons Why You Don’t Reach Your Real Estate Goals and How to Fix It, I break down why real estate agents struggle to reach their goals, including inconsistent lead generation, poor time management, lack of follow-up and working without a clear business plan. If you’re ready to build a stronger foundation and start doing the work, this episode is for you. Build your 2027 business plan in my goal-setting course:https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now Follow me: TikTok: https://www.tiktok.com/@carriejolittleInstagram: https://www.instagram.com/carriejolittle/YouTube: https://www.youtube.com/@CarrieJLittle

    7 Reasons Why You Don’t Reach Your Real Estate Goals and How to Fix it!

  4. Aug 30

    The Scariest Place to Be Is the Same Place as Last Year: 10 Moves to Make Before 2027

    In this episode, The Scariest Place to Be Is the Same Place as Last Year: 10 Moves to Make Before 2027, I am sharing the steps real estate professionals should take now to prepare for the year ahead. We will talk about reconnecting with your why, reviewing your 2026 results, cleaning up your database, learning how to use AI, examining your finances and creating an income plan you can actually follow. I also explain why accountability, health, industry involvement and creating more than you consume must be part of your business strategy. Being busy does not always mean you are building a profitable business. It is time to determine what is working, let go of what is not and focus on the activities that will move you forward. Follow Carrie Little: TikTok: https://www.tiktok.com/@carriejolittle Instagram: https://www.instagram.com/carriejolittle/ YouTube: https://www.youtube.com/@CarrieJLittle Carrie LittleBroker Owner of CARMARC Realty Group Register for my goal setting course September 14th at 9am central https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now

    The Scariest Place to Be Is the Same Place as Last Year: 10 Moves to Make Before 2027

  5. Aug 8

    Expired, Canceled or Pre-Foreclosure: Find Your Next Listing

    In this episode, Expired, Canceled or Pre-Foreclosure: Find Your Next Listing, I share how real estate agents can use MLS data and tools like Realist, Remine and RPR to uncover potential listing opportunities. We will talk about expired and canceled listings, pre-foreclosures, homeowners with equity and other lead sources you may be overlooking. Your next listing may already be hiding in the data. The question is, are you willing to do the work? Ready to plan for a stronger year? Register for my upcoming class, From Goals to a Game Plan: Build Your 2027 Real Estate Business: https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now Follow me: TikTok: https://www.tiktok.com/@carriejolittle Instagram: https://www.instagram.com/carriejolittle/ YouTube: https://www.youtube.com/@CarrieJLittle

    Expired, Canceled or Pre-Foreclosure: Find Your Next Listing

  6. Aug 1

    AI-Powered Listing Leads

    In this episode, I share how Generating listing leads does not have to be complicated. In this episode, I share how real estate professionals can combine AI, MLS data, RPR, Realist, Remine, and their existing databases to uncover seller opportunities and create effective marketing faster. From canceled and expired listings to market updates, postcards, and personalized follow-up, you already have the tools. Now it is time to use them. Follow me for more real estate, AI, marketing, and lead generation strategies: TikTok: https://www.tiktok.com/@carriejolittle Instagram: https://www.instagram.com/carriejolittle/ YouTube: https://www.youtube.com/@CarrieJLittle Goal Setting Course - September 14th at 9am central https://stan.store/CarrieJoLittle/p/sign-up-for-my-goal-setting-course-now

    AI-Powered Listing Leads

  7. Jul 29

    How to Turn Market Data Into Business

    Market data alone will not win the listing. People do. But when you know how to explain the numbers, you can create stronger opportunities, set realistic seller expectations, and convert more conversations into clients. In this episode of The Socially Savvy Agent, Carrie J. Little explains how real estate professionals can use the tools they already have to generate seller leads and confidently discuss today’s market. You’ll learn: Where to find potential listing opportunitiesHow to use RPR and MLS tools for lead generationThe difference between a buyer’s, seller’s, and stable marketWhich data points belong in every listing conversationWhy community knowledge matters when marketing a homeHow to turn complicated market statistics into information sellers understandStop collecting data just to make pretty reports. Learn how to use it to start conversations, build trust, and win business. Instagram: @carriejolittleTikTok: @carriejolittleFacebook: @carriejolittleYouTube: @carriejolittleSmart Girl Media: @smartgirl.media Connect With Carrie J. Little

    How to Turn Market Data Into Business

  8. Jul 20

    From One Video to $1.9 Million in Closed Volume

    Can social media actually generate real estate business? Absolutely. Carrie J. Little shares how one two-minute video led to $1.9 million in closed real estate volume and why consistency matters more than having thousands of followers. In this episode of Coffee with Carrie, you’ll learn how to evaluate your social media presence, improve your content, understand your analytics, create stronger video hooks, stay compliant, and turn your audience into actual business. Carrie also shares a practical 12-step social media checklist for real estate professionals who are ready to stop overthinking and start posting. Connect with Carrie: Instagram: https://www.instagram.com/carriejolittleTikTok: https://www.tiktok.com/@carriejolittleFacebook: https://www.facebook.com/carriejolittleYouTube: https://www.youtube.com/@carriejlittle Carrie J. Little, BS, MSDesignated Managing BrokerCARMARC Realty GroupLicensed in Illinois and Florida

    From One Video to $1.9 Million in Closed Volume
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Ratings & Reviews

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About

Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls. When you learn how to list, you own the inventory. Carrie also, comes from a technology background, television and residential, commercial and new construction.

Information

  • Creator
    Carrie Jo Little, Digital Marketing Strategist
  • Years Active
    2020 - 2026
  • Episodes
    202
  • Rating
    Clean
  • Copyright
    © Carrie Jo Little, Digital Marketing Strategist
  • Show Website
    The Socially Savvy Agent