ListenUP - by United Partners

United Partners
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United Partners was born in the early digital year of 1997. Since then we have continuously adapted to the changing environment, striving to deliver successful strategies and campaigns for our clients. Our team consists of Inspiring Innovators, Ingenuous Insights, Creative Cooks, Wonder-making Wizards, and Lasting Linkers. We are united to make success stories. For you!

  1. 04/07/2025

    Listen UP - Adelina Pasat (Buzzstore RO & BG)

    This week, we're joined by Adelina Pasat, co-founder of BuzzStore. We talk about how micro influencers drive real impact, what makes word-of-mouth marketing work, and where brands go wrong when working with small creator communities. Adelina also shares standout campaigns from BuzzStore Romania - and what’s coming next.

  2. 10/29/2024

    Cross-county Communications: Inside Ukraine’s PR World

    In this weeks's episode, we sit down with Viktoriia Chernova, Chief Growth Officer of NF Communications, our Ukrainian partner, to explore the unique dynamics of the PR and marketing landscape in Ukraine. We dive into the specifics of this resilient market, discussing how local culture, business practices, and trends shape communication strategies. Whether you’re curious about international PR or interested in the Ukrainian approach to branding and marketing, this episode offers valuable insights into building effective cross-border partnerships and navigating the Eastern European business scene. Tune in to learn more about what makes Ukraine stand out in the global PR industry!

  3. 10/04/2024

    Cross-country Communications: Insights from our Maltese Partners

    In this episode, we sit down with Jes Saliba, Founder of Corporate ID Group, our Maltese partner, to explore the unique dynamics of the PR and marketing landscape in Malta. We dive into the specifics of this vibrant market, discussing how local culture, business practices, and trends shape communication strategies. Whether you’re curious about international PR or interested in the Maltese approach to branding and marketing, this episode offers valuable insights into building effective cross-border partnerships and navigating the Mediterranean business scene. Tune in to learn more about what makes Malta stand out in the global PR industry!

  4. 09/02/2024

    The Value of Community: Connecting Clients, Agencies, and Partners Worldwide with Maria Gergova-Bengtsson

    Welcome to another episode of ListenUP, the podcast by United Partners. Today, we are excited to have a special guest – our very own CEO, Maria, making her first appearance on the show. Maria will share insights on how we help our clients navigate business in diverse markets like Colombia and Japan, and how UPN ensures a fast and flexible approach. Discover more about UPN, our independent agency network, the vital role of community, and how everything comes together in the vibrant city of Barcelona during our unforgettable Retreat. Website: https://united-partners.com/ Instagram: https://www.instagram.com/unitedpartnerspr/ LinkedIn: https://www.linkedin.com/company/united-partners/ Facebook: https://www.facebook.com/united.partners.pr/_ YouTube: www.youtube.com/@UnitedPartnersPR

  5. 12/11/2023

    Episode 12 - The importance of mental health at the workplace - with Anna Joukivskaya

    🎧 Tune in for another episode of ListenUP, the podcast by United Partners! Join Dessy, our Account manager, and Anna, a distinguished family systems therapist with over 15 years of experience, who also provides mental health support for a number of companies. In this episode, they discuss the complexities of mental health in the workplace and the essence of work-life balance. Uncover the impact of behaviours and beliefs on professional life and gain insights into the phenomenon ✨Gen Z at the office✨. Find out more about Anna - https://www.creativepsychologist.org/ #ListenUP #WorkplaceWellness #Balance #GenZ #UP #UnitedPartenrs

    Episode 12 - The importance of mental health at the workplace - with Anna Joukivskaya

  6. 06/30/2023

    What You Need to Know About the Swedish Consumer - with Madeline from Cloudberry Communications

    Catch Maria, founder and CEO of United Partners, Madeline, owner of Cloudberry Communications, and Svetlana, a PR strategist and analyst take a deep look into the Swedish market and its unique traits. From the love for coffee and affinity for all things digital to the high social awareness and strive for equality, the Swedish society is an exciting and welcoming gateway to the Nordic market. Tune in to learn how to successfully venture into the Swedish market! Website https://united-partners.com/ Instagram https://www.instagram.com/unitedpartnerspr/ LinkedIn https://www.linkedin.com/company/united-partners/ Facebook https://www.facebook.com/united.partners.pr/_ListenUP podcast https://open.spotify.com/show/3j29Yf2Pl1OHu3GM9N2Kjs

    What You Need to Know About the Swedish Consumer - with Madeline from Cloudberry Communications

  7. 04/21/2023

    Episode #12 - AI: Copywriter's Friend or Foe? - with Svetozara Saykova

    Welcome to another episode of ListenUP, the podcast where we explore the latest developments in the PR and Communications world. Today our host Alex /Account Manager at UP/ is joined by Zara /Junior Copywriter at UP/, to discuss the exciting advancements in AI and its impact on the world of copywriting. Learn about the benefits and limitations of AI technology, how it's changing the way we create content, and what the future holds for AI in the world of copywriting. Tune in to ListenUP and discover how AI is transforming the world of copywriting. ListenUP presented by United Partners Website https://united-partners.com/ YouTube https://www.youtube.com/user/UnitedPartnersPR/featured Instagram https://www.instagram.com/unitedpartnerspr/ LinkedIn https://www.linkedin.com/company/united-partners/ Facebook https://www.facebook.com/united.partners.pr/_

    Episode #12 - AI: Copywriter's Friend or Foe? - with Svetozara Saykova

  8. 03/24/2023

    Episode #11 - The adventure called "Data-driven strategy" - with Evgenia Vasileva

    Welcome to another episode of ListenUP, the podcast where we explore the ins and outs of the PR and Communications world. Today our host Bogomil Atanasov /Creative producer at UP/ is joined by Evgenia Vasileva /Insights Manager at UP/ to discuss the power of data-driven PR strategies. Embark on a journey that will take you through the world of data and find out how to take advantage of its benefits for your PR and Communications campaigns. Evgenia will share insights on how to identify your target audience, refine your messaging, successfully present your data and creative ideas to your clients, and in the end measure the impact of your strategies.Tune in to ListenUP and discover the power of data-driven PR strategies with Evgenia Vasileva. ListenUP presented by United Partners Website https://united-partners.com/ YouTube https://www.youtube.com/user/UnitedPartnersPR/featured Instagram https://www.instagram.com/unitedpartnerspr/ LinkedIn https://www.linkedin.com/company/united-partners/ Facebook https://www.facebook.com/united.partners.pr/_

    Episode #11 - The adventure called "Data-driven strategy" - with Evgenia Vasileva
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About

United Partners was born in the early digital year of 1997. Since then we have continuously adapted to the changing environment, striving to deliver successful strategies and campaigns for our clients. Our team consists of Inspiring Innovators, Ingenuous Insights, Creative Cooks, Wonder-making Wizards, and Lasting Linkers. We are united to make success stories. For you!

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