The Podcast Department

Anisha and Sunjay
  • 5.0 (4)
  • Education
  • Updated Biweekly

The Podcast Department is a show for podcasters, by a podcaster. The hosts, Anisha and Sunjay, interview creators across every niche to uncover the real story behind their shows — why they started, how they produce each episode, the tools and AI workflows they swear by, and how they turn their podcast into a genuine business asset. No fluff. No gatekeeping. Just honest conversations designed to inspire you to start, improve, or scale your own podcast — and show you there's a smarter, more efficient way to do it.

  1. Aug 11

    Solo vs. Guest Episodes — Which one actually grows your business

    This week I'm settling a debate I hear constantly from healthcare professionals planning their podcast — should you do solo episodes or guest interviews? I recorded 200 interview-only episodes of Pharmacist Diaries before I figured out the answer, and it's not as simple as picking one. In my experience working with healthcare professionals who are building businesses, the format that grows your audience and the format that grows your business are not always the same thing. In this episode I make the honest case for both, share what I learned from building Pharmacist Diaries on guest interviews, and give you a clear, practical recommendation for how to structure your own show. Key takeaways: The real strengths of guest episodes — and why most people overestimate themWhy solo episodes convert better than almost any other formatThe sequence and ratio that works for healthcare business podcastsWhat a guest series on entrepreneurship taught me about what my audience actually needed Newsletter: 📩 Join our weekly ⁠newsletter⁠ — podcast strategy for health & wellness experts straight to your inbox every Friday. Who is The Podcast Department for? Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients. We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else.  Work with us  1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month.  2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month.  We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.com Connect with us: Linkedin: ⁠Anisha Patel⁠ Linkedin: ⁠Sunjay Vyas⁠ The Podcast Department ⁠YouTube Channel⁠ 🚀 Check out our ⁠Amazon storefront⁠ dedicated to podcasting gear! We will keep adding/reviewing the list but there's a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.

  2. Aug 4

    The biggest mistake I made in my first two years of podcasting

    This one's a personal episode. I share the biggest mistake I made building the Pharmacist Diaries Podcast — growing an audience of thousands of engaged listeners across social media and podcast apps, with zero way to reach any of them directly, because I never built an email list. I walk through what that actually cost me, why "borrowed" audiences on social media and streaming platforms are more fragile than they feel, and the four simple steps I'd tell any new podcaster to follow from episode one. Key takeaways: Why I believe growing followers and downloads without an email list is building on rented landWhy I think an email list is the only part of your audience you actually ownThe difference I've found between an audience you can see and an audience you've actually earnedThe four steps I'd use to start building an email list from day one — platform, lead magnet, call to action, consistencyWhy I believe a short, personal weekly email outperforms a polished monthly newsletterWhy I think every episode needs a newsletter call to action, said without apology, every single time Newsletter: 📩 Join our weekly ⁠newsletter⁠ — podcast strategy for health & wellness experts straight to your inbox every Friday. Who is The Podcast Department for? Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients. We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else.  Work with us  1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month.  2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month.  We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.com Connect with us: Linkedin: ⁠Anisha Patel⁠ Linkedin: ⁠Sunjay Vyas⁠ The Podcast Department ⁠YouTube Channel⁠ 🚀 Check out our ⁠Amazon storefront⁠ dedicated to podcasting gear! We will keep adding/reviewing the list but there's a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.

  3. Jul 28

    The podcast metrics that actually matter (and why downloads aren't one of them)

    This week I audited a podcast belonging to a really well-known healthcare professional — brilliant content, consistent episodes, an audience who clearly loves her — and it still wasn't growing her business. So I break down exactly what I found in that audit, why downloads, followers, and viral moments are the wrong things to chase, and the five simple fixes I believe make the biggest difference to turning listeners into actual clients. Key takeaways: Why I think downloads, follower counts, and viral episodes are the wrong metrics for a service-based businessThe three metrics I believe actually matter — email sign-ups, warm leads, and clients who mention the podcastWhy I think every episode needs one clear call to action, and why healthcare professionals in particular tend to avoid thisWhy I believe show notes should work like a sales page, not an afterthoughtWhy I think your podcast needs to live on your website homepage, not just on podcast appsHow I turn one recording into a content ecosystem — blog posts, newsletters, and social content from a single transcriptWhy I believe team or colleague interviews build trust faster than almost any other content Newsletter: 📩 Join our weekly ⁠newsletter⁠ — podcast strategy for health & wellness experts straight to your inbox every Friday. Who is The Podcast Department for? Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients. We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else.  Work with us  1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month.  2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month.  We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.com Connect with us: Linkedin: ⁠Anisha Patel⁠ Linkedin: ⁠Sunjay Vyas⁠ The Podcast Department ⁠YouTube Channel⁠ 🚀 Check out our ⁠Amazon storefront⁠ dedicated to podcasting gear! We will keep adding/reviewing the list but there's a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.

  4. Jul 21

    The real reasons you haven't started your podcast yet

    In this episode I get into something a little more uncomfortable than episode one. I've been watching healthcare professionals sit on their podcast idea for months, sometimes years, and I've come to realise it's never really about the tech, the time, or even fear — not on the surface, anyway. I break down the three real blockers I see over and over again in my conversations with clinicians building a business, including a story about my very first client and the six years she sat on her podcast idea before we started working together. Key takeaways: Why I believe the overwhelm around starting a podcast isn't really about the tools — it's about facing too many decisions alone Why I think time was never really the constraint for me, and why production, not time, is usually the real problem How I built a workflow where recording is the only time commitment, and why that changes everything for busy healthcare professionals Why I believe perfectionism and imposter syndrome are the quietest and most powerful blockers, and how I worked through my own Why I don't think your podcast needs to be perfect to start, and how I think about progress over perfection Why I believe the colleagues who might judge you for starting a podcast are the ones who matter the least Newsletter: 📩 Join our weekly ⁠newsletter⁠ — podcast strategy for health & wellness experts straight to your inbox every Friday. Who is The Podcast Department for? Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients. We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else.  Work with us  1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month.  2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month.  We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.com Connect with us: Linkedin: ⁠Anisha Patel⁠ Linkedin: ⁠Sunjay Vyas⁠ The Podcast Department ⁠YouTube Channel⁠ 🚀 Check out our ⁠Amazon storefront⁠ dedicated to podcasting gear! We will keep adding/reviewing the list but there's a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.

  5. Jul 14

    Why healthcare professionals are the perfect podcast hosts — and most of them don't know it yet.

    I recorded this episode because it's the conversation I have on repeat with pharmacists, GPs, nurses, physios, and wellness experts building a business. In this episode, I break down four communication skills I believe clinicians already use every single day that translate directly into great podcasting, why I think your clinical background is actually a competitive advantage in content creation, and why consistency — not talent, tech, or time — is the thing that separates podcasts that grow a business from podcasts that fizzle out. Key takeaways: How I simplify complex information for my audience the same way I used to simplify it for patientsWhy I believe healthcare professionals build listener trust faster than almost any other type of podcast hostHow my own clinical communication skills (verbal, written, educational) already mapped onto podcast content, show notes, and social media before I even startedWhy I think consistency is the single biggest predictor of podcast success for health and wellness expertsHow I overcame my own microphone anxiety using the same mindset I built confidence with under pressure at workWhy I don't think starting a podcast as a healthcare entrepreneur requires podcasting experience — only the communication skills I already had Newsletter: 📩 Join our weekly newsletter — podcast strategy for health & wellness experts straight to your inbox every Friday. Who is The Podcast Department for?Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients.We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else. Work with us 1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month. 2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month. We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.com Connect with us: Linkedin: Anisha Patel Linkedin: Sunjay Vyas The Podcast Department YouTube Channel 🚀 Check out our Amazon storefront dedicated to podcasting gear! We will keep adding/reviewing the list but there's a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.

  6. Jun 9

    We quit our jobs to build this. Here's what The Podcast Department actually is.

    Something shifted this month. Sunjay handed in his resignation. I lost my locum pharmacist role unexpectedly. And instead of panic — we both felt the same thing: relief. Because we already knew what we were supposed to be doing.In this video, we're sitting down together for the first time to talk honestly about what The Podcast Department is, why we built it, and what we're building next — including our own podcast, this YouTube channel, and a very clear vision for the kind of clients we want to work with.📩 Join our newsletter — weekly podcast strategy for healthcare professionals building a business.We talk about: ✅ Why Sunjay left his job — and what 'freedom' looks like on day one✅ The identity crisis we both went through trying to build separate brands and separate audiences✅ Why Pharmacist Diaries became too broad to monetise — and what that taught us✅ The one thing principle — why doing fewer things better changes everything✅ What The Podcast Department actually is (and why the name says it all)✅ Who we want to work with — and why we'll never work with more than a small number of clients at once✅ What's coming on this channel and why we're building in publicWho is The Podcast Department for? Healthcare professionals, clinicians, and health and wellness experts who are building a service-based business — coaching, courses, clinics, bootcamps — and want to use a podcast to grow their authority, build trust with their audience, and convert listeners into paying clients.We help you launch it, grow it, and make it do what it's supposed to do for your business. You show up and record. We handle everything else.Work with usWe offer two ways to work together:1️⃣ Full service — strategy, editing, repurposing, publishing, social content. Everything handled. From £1,500/month.2️⃣ Mentoring — strategy and guidance for healthcare experts who want to build it themselves with expert support. From £500/month.We work with a maximum of five clients at a time. If you'd like to explore working together, book a free discovery call by emailing anisha@thepodcastdepartment.comStay connected: 📩 Join our newsletter — weekly podcast strategy for healthcare professionals building a businessSunjay Vyas on LinkedInAnisha Patel on LinkedInSunjay on InstagramDiscounts and affiliate links: Music by Audiio. Get 70% off! (affiliate link)Try Descript for all your video editing needs (affiliate link)Try Auphonic your AI audio engineer (affiliate link)Get £20 off quality used video and audio gear from MPB (affiliate link)

  7. 11/17/2025

    Forget Views — This Is the REAL Reason to Start a Podcast

    In this episode of Podcaster Diaries, Sunjay sits down with Gemma Downing-Mapp and Christopher Mapp, founders of Mixxos, to dive deep into the real behind-the-scenes of building a successful business podcast from scratch. From converting an empty office into a working studio 48 hours before launch, to juggling careers, parenthood, guest logistics, brand identity and consistency — this conversation reveals everything most podcasters never share. This episode explores the real reasons Chris and Gemma started their HR and Talent–focused podcast “In The Mix,” examining why perfectionism holds most people back and how consistency matters far more than polished production. They talk about banking ten episodes in advance to avoid burnout and pod fade, navigating co-hosting dynamics as two very different personalities, and why video-based content builds trust faster than anything else. Connect with Mixxos: Gemma Downing-Mapp https://www.linkedin.com/in/gemmadowning4/ Christopher Mapp https://www.linkedin.com/in/chrismappsomnium/ YouTube: https://www.youtube.com/@inthemixxpodcast

    Forget Views — This Is the REAL Reason to Start a Podcast

  8. 11/07/2025

    Why Most Podcasters Fail (and How to Avoid It)

    In this episode of Podcaster Diaries, Sunjay Vyas sits down with Todd Eury, founder of the Pharmacy Podcast Network, to unpack the real reasons most podcasts fail. From humble beginnings on BlogTalkRadio in 2009 to building one of the largest niche podcast networks in healthcare, Todd shares his lessons on consistency, passion, business development through podcasting, and why giving value always comes before ROI. Whether you’re a new podcaster, a business owner, or a creator looking to grow your audience — this episode will inspire you to stay the course, niche down, and build a podcast that truly lasts. ⏱️ Chapter Markers 00:00 – Introduction Sunjay welcomes podcasting legend Todd Urie, the “Podfather” of the Pharmacy Podcast Network. 02:00 – How It All Started Todd shares how he began podcasting in 2009 — before most people even knew what a podcast was. 05:30 – The Power of Consistency Why showing up every week (even when no one’s listening) is the #1 trait of successful podcasters. 09:15 – Podcasting: The Ultimate Cheat Code How podcasting became Todd’s secret weapon for business development, networking, and learning from industry leaders. 13:20 – Give Before You Get The mindset shift that transformed Todd’s career — and why podcasting is really about generosity, not downloads. 17:50 – Turning Passion into Business How the Pharmacy Podcast Network grew from a passion project into a thriving business model. 23:00 – Building in a Niche Why niching down attracts loyal audiences and bigger sponsorships — and why “the riches are in the niches.” 30:40 – Chasing Impact, Not Metrics Sunjay and Todd discuss why podcasters should focus on engagement and value over vanity metrics. 44:00 – Monetisation & Sponsorships Todd breaks down how niche audiences can attract sponsors even with modest download numbers. 50:00 – Tech Talk: From 800 Numbers to Rodecasters How podcast tech evolved from phone calls to pro gear, and Todd’s current setup. 56:00 – Audio vs Video Podcasts Do you really need video? Todd explains why the answer in 2025 is yes. 1:03:00 – Advice for New Podcasters Todd’s biggest tip: before starting your own show, guest on other podcasts to find your voice and grow your network. 1:06:00 – Final Thoughts & Where to Find Todd Todd shares how to connect with the Pharmacy Podcast Network and his community of pharmacy changemakers. Todd Eury on LinkedIn:https://www.linkedin.com/in/toddeury/ Pharmacy Podcast Networkhttps://linktr.ee/PharmacyPodcast

    Why Most Podcasters Fail (and How to Avoid It)
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About

The Podcast Department is a show for podcasters, by a podcaster. The hosts, Anisha and Sunjay, interview creators across every niche to uncover the real story behind their shows — why they started, how they produce each episode, the tools and AI workflows they swear by, and how they turn their podcast into a genuine business asset. No fluff. No gatekeeping. Just honest conversations designed to inspire you to start, improve, or scale your own podcast — and show you there's a smarter, more efficient way to do it.

Information

  • Creator
    Anisha and Sunjay
  • Years Active
    2020 - 2026
  • Episodes
    25
  • Rating
    Explicit
  • Copyright
    © Anisha and Sunjay
  • Show Website
    The Podcast Department