Uncommon Real Estate

Chris Craddock
  • 5.0 (45)
  • MARKETING
  • UPDATED WEEKLY

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

  1. 6D AGO

    How Elite Producers Win Before They Ever Meet a Client

    Success isn't a skill; it's an identity. Chris breaks down the "Uncommon" traits that separate the best from the rest. He dives into the Entrepreneurial Operating System (EOS) and the specific core values he looks for when hiring "machines" for his own team.  Inside this episode, you’ll discover: Why "Harvard smart" doesn't matter in real estate, but pattern recognition does.Why you must expect the win BEFORE you walk into the listing appointment (and the "paperwork test" that proves if you actually do).Why Chris prefers hiring former athletes with a chip on their shoulder over "freaks of nature."How to master the mundane and why Bruce Lee’s philosophy is the key to a 6-figure career.Why you will never outperform the way you see yourself, and how to build an "unrealistic" view of your own potential.The "Uncommon" Reading List Traction by Gino Wickman (The EOS System)The Art of Learning by Josh WaitzkinPsycho-Cybernetics by Maxwell MaltzThe Psychology of Winning by Denis WaitleyAtomic Habits by James ClearConnect with Chris: 📲 Instagram: @craddrock 🌐 Facebook: Chris Craddock Business RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    25 min

  2. FEB 16

    The (Unsexy) Secret to $34M in Volume as a Newbie w/ Jon Smith [REPLAY]

    Are you a new agent tired of the "hamster wheel" and ready to actually hit those six-figure goals?  In this power-packed replay, Chris sits down with top-producer Jon Smith to dissect exactly how he closed a staggering $34 Million in volume during his first two years in the business.  Jon doesn't have a secret database or a magic wand-he had a system. He explains why your background (whether it's ministry, sports, or corporate) is your greatest asset and how to translate your past experiences into massive real estate momentum.  What You'll Learn:  Why outworking your doubts is more effective than waiting for "motivation."Jon breaks down the exact 5-point system he used to gamify his productivity and ensure he only focused on income-producing activities.How to identify whether your current bottleneck is a Belief, a Skillset, or a Character Trait.Shift your mindset from "closing a prospect" to "leading a client" to win in a post-trust era.Why you need a "NASCAR team" of mentors and how to find them to compress your learning curve from years to months.Connect with Jon: ▶ Twitter: @iamjonathansm Connect with Chris: 📲 Instagram: @craddrock 🌐 Facebook: Chris Craddock Business RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    27 min

  3. FEB 9

    Turn Trash into Cash: The Wealth Game Every Investor Needs to Play [COVID REPLAY]

    In this throwback solo episode from the COVID days, Chris breaks down how smart investors are using tax law, retirement rollouts, and creative strategies to build massive wealth even without a pile of cash. You'll learn how to tap into your retirement accounts penalty-free, how to compare stock market vs. real estate returns the right way, and how to use depreciation and principal paydown to legally reduce your tax bill while stacking cashflow. Chris also shares his personal playbook for deciding whether to flip or hold, his favorite types of properties to invest in, and how to get started with no money and no experience using a simple strategy anyone can do from their car. Hit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/ RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    19 min

  4. FEB 2

    71% of Agents did ZERO deals in 2025 (aka They Broke!)

    In this banger episode, Chris breaks down the jaw-dropping new NAR data: 71% of real estate agents did zero transactions in 2025. If that doesn’t light a fire under you, nothing will. Chris calls out the excuses, dismantles the lies agents tell themselves, and delivers a no-BS roadmap to rising above the 71% and finally building a business that prints both cash and long-term wealth. Whether you're new to the game or 10 years in, this episode will challenge you, inspire you, and give you the real blueprint to stop sucking — respectfully. What You’ll Learn in This Episode: Why thinking you’re working hard doesn’t countThe difference between the “cash machine” and the “wealth machine” — and how to build bothThe only activity that matters if you’re doing fewer than 2 deals/monthWhy branding, websites, and social media won’t save youWhat Chris did when he had no listings, no leads, and no teamHow to prospect like a pro (even if you suck at it right now)Hit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/ RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    23 min

  5. JAN 26

    Hey Realtor, No Clients? You're Unemployed (Until You Do This)

    Most agents want to "act" like entrepreneurs when they're actually unemployed. If you don't have a client, you don't have a business. In this throwback episode, host Chris goes into the essential strategies for scaling a real estate business from goose eggs to 24 deals per year. He offers actionable insights to help real estate professionals navigate common pitfalls and achieve sustained success. Takeaways: - Focus on the right activities. - Master the basics before getting fancy. - Turning your "shoulds" into "musts." - Lean on your network to find deals now and in the future. Action steps: - Compile a list of contacts and reach out consistently. - Concentrate on lead-generating activities. - Practice scripts to build confidence. - Transform "shoulds" into "musts" and maintain high motivation. - Provide value to contacts to leverage reciprocity. In-episode mentions: Influence: The Psychology of Persuasion by Robert Cialdini How to Win Friends and Influence People by Dale Carnegie Hit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/ RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    27 min

  6. JAN 19

    Zillow Leads Don't Suck with Mercy Lugo-Struthers [REPLAY]

    In this throwback episode, Chris sits down with Mercy Lugo-Struthers, a top real estate professional and team leader, to break down the secrets to closing online leads and building a thriving real estate business.  Mercy shares how her team has mastered online lead conversion, particularly through platforms like Zillow Flex, and the mindset and strategies agents need to succeed in today’s market. Whether you're struggling to turn online leads into sales or looking for ways to improve your real estate business, this episode is packed with actionable advice to help you build a cash machine that fuels long-term wealth. What You’ll Learn in This Episode: The mindset shift needed to convert online leads effectivelyHow to differentiate yourself and add value to potential clientsStrategies for building trust quickly with online buyersThe importance of follow-up and consistency in lead conversionHow Mercy trains her team to stay disciplined and accountableCommon mistakes real estate agents make with online leads – and how to avoid themResources Mentioned: The 5 AM Club by Robin Sharma Think and Grow Rich by Napoleon Hill The Pumpkin Plan by Mike Michalowicz Connect with Mercy: Phone: 703-861-6510Email: mercy@casalsrealtors.comCompany Website: Casals RealtorsHit Chris up: Facebook - Chris Craddock Business Instagram - @craddrockRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    32 min

  7. JAN 12

    Burn the Boats: Ditch Excuses, Lock In, and Get PAID in 2026

    No coddling in 2026! If you're tired of excuses, sugar-coated advice, and waiting around for the market to improve, this episode is your wake-up call. From tracking every number, to talking to more people than ever before, to cutting out distractions and dead weight, Chris reveals the mindset, metrics, and methods that will set you apart in 2026.  What You’ll Learn Why “unreasonable goals” are the only kind worth setting in 2026The real minimum standard for daily conversations with clientsWhat fitness taught Chris about tracking, accountability, and resultsHow to handle friends who ghost you when you start pushing harderThe secret to offering value instead of begging for business2026 market projections: interest rates, shadow demand, and how to prepareThe reason most agents stay broke — and how to break the cycleWhy your success comes down to ONE thing: talking to more people“If you’re not talking to at least 10 people a day, you don’t have a full-time job —you have a hobby.” Hit Chris Up: Facebook: https://www.facebook.com/ChrisCraddockBusiness/Instagram: https://www.instagram.com/craddrock/RESOURCES: 🏠 The Redux Group: Hire or refer Chris’s Real Estate Team serving Northern VA, Richmond VA, Washington DC, and Maryland. ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group. 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group. 💰 BEST Text Marketing Automation Software: Let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓 AGENTS: Get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25—but only if you go through the link here.

    25 min

  8. JAN 5

    How Talking to 10 People a Day Leads to 40 Deals a Year [REPLAY]

    In this solo throwback episode, Chris Craddock breaks down the exact strategy that helped him close over 40 transactions in his first year as a full-time real estate agent. And it all started with one simple, non-negotiable rule: talk to at least 10 people a day about real estate.  Chris unpacks the mindset, discipline, and math behind daily prospecting, the danger of stopping once you get busy, and how hiring support helped him scale without sacrificing future business.  What You'll Learn: Why treating prospecting like brushing your teeth can change your businessHow one simple daily rule can generate enough income to feed your family and build wealthThe danger of stopping your pipeline when you're busy — and how it cost Chris $60K in a single morningThe difference between being good at real estate and talking to enough peopleWhy even a bad agent can succeed if they follow this strategy (but great ones can dominate)RESOURCES: 🏠 The Redux Group: Hire or refer Chris’s Real Estate Team serving Northern VA, Richmond VA, Washington DC, and Maryland. ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group. 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group. 💰 BEST Text Marketing Automation Software: Let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓 AGENTS: Get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25—but only if you go through the link here. Hit Chris Up: Facebook: https://www.facebook.com/ChrisCraddockBusiness/Instagram: https://www.instagram.com/craddrock/

    22 min
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5
out of 5
45 Ratings

About

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

Information

  • Creator
    Chris Craddock
  • Years Active
    2020 - 2026
  • Episodes
    306
  • Rating
    Explicit
  • Copyright
    © 2026 Uncommon Real Estate
  • Show Website
    Uncommon Real Estate

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