Full Time Lash Artist Podcast with Cosmina Esanu

Cosmina Esanu

Ready to elevate your lash game and turn your passion into a thriving career? Or dreaming of a career that fits your lifestyle and fuels your passion?Tune into 'Full-Time Lash Artist Podcast with Cosmina Esanu' and uncover the secrets to becoming a successful lash artist. As an immigrant from Romania, a coffee lover, dog mom, and beach enthusiast, Cosmina has built a thriving lash business that allows her to live her dream life—and you can too! Whether you're 18 or 50 years old, looking to start fresh in the booming lash industry, or reshape your current career into something more exciting, this podcast is your go-to resource. Get ready for insider tips, expert techniques, and inspiring stories from industry pros who’ve mastered the art of lashes. Grab your tweezers and coffee, and join us on this empowering journey—each episode is a step closer to lash greatness and a lifestyle you love!Learn more at https://limitlashes.com/podcast/

  1. 1d ago

    🚀 5 Things I Would Do If I Started My Lash Career Today - 111

    What would I do differently if I had to start my lash career all over again? After approximately eight years in the lash and beauty industry, I’ve learned that becoming a successful lash artist requires much more than completing a certification and learning how to apply extensions. In this episode of the Full Time Lash Artist Podcast, I’m sharing the five most important things I would do if I were beginning my lash journey today. You’ll learn: ✨ Why I would start documenting my journey from day one  ✨ Why your content doesn’t have to be perfect when you’re a beginner  ✨ How early content can demonstrate your progress to future clients and students  ✨ Why comparing yourself to advanced lash artists can slow your growth  ✨ How to focus on the fundamentals instead of trying to master everything immediately  ✨ Why I would invest in one comprehensive training program  ✨ What to research before choosing a lash trainer  ✨ Why the cheapest lash class may cost you more in the long run  ✨ How technical training and business education work together  ✨ Why practicing on real models is essential for developing confidence  ✨ How working with different natural lashes and eye shapes improves your skills  ✨ When you may be ready to move from models to regular clients  ✨ Why being talented isn’t enough if potential clients can’t find you  ✨ How consistently creating content can help grow your lash business  ✨ How to batch and repurpose one video into a full week of posts  ✨ Which tools can make content creation and scheduling easier I also explain why beginner lash artists shouldn’t wait until their sets look perfect before showing their work. Your early content becomes proof of your development. One day, your future clients and students may look back at those first posts and see how much commitment, practice, and growth went into building your career. You don’t have to become an advanced artist overnight. Build your foundation, invest in the right education, practice consistently, stay visible, and give yourself permission to improve publicly. Because your lash career doesn’t begin when everything becomes perfect. It begins the moment you decide to start. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  2. Sep 7

    👁️ Wispy Classic Lashes: How to Create Texture Without Volume Fans - 110

    Can you create wispy, wet, and textured lash sets even if you’ve only learned classic lashes? Yes—and in this episode of the Full Time Lash Artist Podcast, I’m breaking down exactly how I use classic and double-classic application techniques to create some of my favorite lash styles. One of my favorite techniques is wispy classic. Instead of applying the same length throughout the set, I combine different lengths, diameters, and sometimes curls to create visible texture while still keeping the lashes natural. You’ll learn: ✨ How I create my wispy classic lash sets ✨ Why I prefer 0.15 for traditional classic lashes ✨ Why I avoid using thicker 0.18 and 0.20 lashes ✨ How to combine 0.15 and 0.10 lashes in one set ✨ How to create double classics using two 0.10 lashes ✨ How to use longer and shorter lengths to create wispy texture ✨ Why I like using approximately a 3 mm difference between lengths ✨ How to combine C, CC, and D curls without making the set too dramatic ✨ Which clients are good candidates for wispy classic lashes ✨ Why sparse, thin, or fragile natural lashes may require a different approach ✨ How to begin creating the wet lash effect without making traditional volume fans ✨ How many lashes you can pick up together depending on the look you’re creating I also explain why you can’t choose a lash style based only on what looks beautiful in a photo. You have to look at your client’s natural lashes, their density, layers, and strength before deciding which technique makes sense. If you’re a beginner lash artist who has learned classic application but wants to start creating more textured and modern sets, this episode will give you techniques you can start practicing right away. You don’t always need an advanced volume technique to create a different look. Sometimes changing your lengths, diameter, curl, and placement can completely change the finished set. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  3. Aug 31

    🔥 3 Modern Lash Sets You Can Create as a Beginner - 109

    Do you need to master volume lashes before you can start offering trendy lash sets? Not necessarily. In this episode of the Full Time Lash Artist Podcast, I’m showing you how you can take the classic lash application techniques you already know and use them to create some of today’s most requested lash looks. We’re talking about wispy lashes, wet effect lashes, and eyeliner effect lashes—and how small changes in thickness, curl, length, and the number of extensions you pick up can completely transform the final result. You’ll learn: ✨ How to create a wispy classic lash set using different lengths ✨ How to create a wet effect without making traditional volume fans ✨ How many extensions to pick up depending on the thickness you’re using ✨ When to use 0.10, 0.07, 0.05, or 0.03 lashes ✨ How I work with clients who have very fine, blonde natural lashes ✨ How to create a darker lash line without adding unnecessary weight ✨ My micro-swab technique for keeping wet effect lashes closed together ✨ How to create an eyeliner effect using classic or double-classic application ✨ Why M Curl is one of my favorites for a sharp eyeliner look ✨ How to transition from short inner corners into a dramatic outer corner ✨ How beginner lash artists can practice these techniques on a mannequin or cosmetic sponge ✨ Why understanding lash weight becomes more important as you pick up more extensions ✨ How to create more texture while still keeping the finished set natural One of the biggest changes I’m seeing in the lash industry is the move toward softer, classier, and more natural-looking sets. Clients still want their lashes to make a difference—but that doesn’t always mean creating an extremely dark or dramatic volume lash line. And if you’re a beginner who has already learned classic lashes, you don’t have to wait until you’ve mastered every volume technique to start experimenting with these looks. Practice the techniques, understand your diameters and lash weight, and start expanding what you can offer your clients. Because sometimes creating a completely different lash look doesn’t require learning an entirely new application method—it requires learning how to use the techniques you already know differently. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  4. Aug 24

    🔄 Lash Refills Explained: 2 Weeks, 3 Weeks, or Longer? - 108

    When is the best time to bring your lash clients back for a refill? Two weeks? Three weeks? Four weeks? Or can some clients go even longer? In this episode of the Full Time Lash Artist Podcast, I’m breaking down how I approach lash refills based on my experience working with regular clients at Limitlashes. One of the biggest mistakes we can make as lash artists is assuming every client should follow the same refill schedule. Every client’s natural lashes grow and shed differently, which means their ideal refill timing can be different too. In this episode, you’ll learn: ✨ What a lash refill actually is and when it should be booked ✨ Why most of my clients return every 2 to 3 weeks ✨ Why great retention doesn’t automatically mean a client should wait 4 or 5 weeks ✨ How the natural lash growth cycle affects extensions ✨ Why clients need to understand natural lash shedding ✨ How to explain normal shedding without making clients think something went wrong ✨ Why communication should start during the initial consultation ✨ What I explain before starting a new lash set ✨ What I cover during the aftercare consultation ✨ Why every client needs an individual approach to refill timing ✨ How understanding your client’s natural lash growth can help you recommend the right schedule I also explain why seeing a few extensions shed doesn’t automatically mean your client has poor retention. Natural lashes shed every day, but many clients don’t notice it until an extension is attached to that natural lash. For the majority of my clients, I recommend coming back every 2 to 3 weeks, but there isn’t one schedule that works for everybody. As lash artists, our job is to educate our clients, understand their natural lashes, set the right expectations, and recommend a refill schedule based on what we actually see. If you’ve ever wondered how often your lash clients should come back for refills, this episode will help you understand what to look for and what to explain to your clients. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  5. Aug 17

    👁️ Why Every Lash Client Needs a Customized Refill Schedule - 107

    Not every lash client should come back at the exact same time for a refill. Natural lash growth, medications, hormones, lifestyle, diet, exercise, and even how much someone sweats can all affect how quickly their lashes grow and how long their extensions stay in the right position. In this episode of the Full Time Lash Artist Podcast, I break down why the consultation before the appointment matters so much and how I decide if a client should return in 2 weeks, 3 weeks, or occasionally longer. You’ll learn: ✨ What questions to ask every new lash client before starting a set ✨ Why medications and hormonal changes can affect natural lash growth ✨ How lifestyle and exercise may influence retention and refill timing ✨ Why natural lash growth is different for every client ✨ What happens as the extension grows farther away from the lash line ✨ Why waiting too long between appointments can create problems for the natural lashes ✨ Why I usually bring new clients back after 2 weeks for their first refill ✨ How the first refill helps you understand that client’s individual growth cycle ✨ Why having 60–70% of the extensions left does not always mean the client should wait longer ✨ When an appointment is still considered a refill versus when a fresh set may be needed ✨ Why most of my clients return every 2 to 3 weeks ✨ How educating your client helps prevent confusion about retention ✨ How to book the next refill before your client leaves the appointment I also share my personal experience during IVF treatment and how hormonal medication dramatically changed the speed of my own natural lash growth. It was a reminder that retention is never one-size-fits-all. As lash artists, we cannot simply apply a beautiful set and send the client home. We need to understand the person behind the lashes, educate them on what is happening with their natural growth, and create a refill schedule that actually makes sense for them. Because better retention starts with better consultation, education, and communication. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  6. Aug 10

    💰 How Much Should a Beginner Lash Artist Charge? - 106

    One of the hardest questions for a new lash artist is knowing when practice should turn into paid work. There is no magic number of models, sets, or weeks that makes you officially “ready.” What matters is your confidence, your consistency, and your ability to deliver a professional experience from start to finish. In this episode of the Full Time Lash Artist Podcast, we break down how to know when it is time to start charging, how to price your first services, and what to do once you have your first few paying clients. You’ll learn: ✨ How to know when you’re ready to stop practicing for free ✨ Why every lash artist progresses at a different speed ✨ How practicing consistently can shorten your learning curve ✨ Why friends and family should still respect your business ✨ How to treat free models like real clients from day one ✨ Why pre-care and aftercare education matter ✨ How to choose your starting price based on local competitors ✨ Why you should avoid being the cheapest lash artist in your area ✨ When to raise your prices after getting booked ✨ Why your first 2–5 paying clients are an important milestone ✨ How to create your first promotional offer ✨ Why aggressive introductory offers can help you enter a new market ✨ How to upsell from classic lashes into volume or wispy sets ✨ How to target nearby cities when your local audience is too small ✨ Why Instagram and Facebook ads can work even with zero followers ✨ How much to start spending on your first promotion ✨ Why direct messages should be the goal of your first ads ✨ The difference between marketing and sales once a lead contacts you ✨ How to switch from lash artist mode into sales mode ✨ Why every client should leave with their next refill already booked I also explain why getting paid is not something you should keep delaying because you’re waiting to feel completely confident. You will keep improving after you start charging. The goal is to reach the point where you can confidently provide the service, create a professional experience, and start treating your time like it has value. Because eventually, practice has to become business. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  7. Aug 3

    🎩 The 3 Hats Every Lash Artist Must Wear to Build a Real Business - 105

    Being great at lashes is only one part of building a successful lash business. At the beginning, you also have to learn how to market your services, turn interested people into paying clients, protect your business, and make smart decisions about pricing and growth. In this episode of the Full Time Lash Artist Podcast, we break down the 3 different roles every new lash artist has to learn: the marketer, the salesperson, and the service provider. You’ll learn: ✨ Why marketing, sales, and lash application are 3 separate skills ✨ Why marketing stops once someone becomes a lead ✨ How to turn traffic into leads and leads into paying clients ✨ Why personal branding can create faster trust with potential clients ✨ The difference between building a personal brand and a salon brand ✨ Why lashes should be positioned as a premium recurring service ✨ How the lifetime value of one lash client changes your marketing decisions ✨ Why starting with prices that are too low can attract the wrong clientele ✨ When free models should become paying clients ✨ What to request in exchange for complimentary services ✨ Why Google reviews and video testimonials matter so much ✨ How two strong testimonials can support your marketing for years ✨ Why Google Business Profile should be set up as early as possible ✨ Why your business name should match across Google and social media ✨ How to choose between using your personal name or a separate business name ✨ Why your first business name does not have to be perfect ✨ The basic role of an EIN, LLC, and liability protection ✨ Why you should speak with qualified legal and tax professionals about your setup ✨ How your location can affect local Google visibility ✨ When raising your prices may make more sense than hiring another artist I also share the mistakes we made when setting up our first businesses, how Limitless Lashes changed over time, and why you should avoid waiting for every detail to feel perfect before getting started. You do not need to know everything on day one. But you do need to understand which hat you are wearing, what that role needs to accomplish, and when it is time to switch. Because a fully booked lash artist does not only know how to apply lashes. She knows how to attract, convert, serve, and retain the right clients. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

  8. Jul 27

    🛡️ LLC, Insurance, Hiring & Pricing: What Every Lash Artist Needs to Know - 104

    When should you form an LLC? Do you really need liability insurance? Should you work from home, rent a room, hire another lash artist, or simply raise your prices? In this episode of the Full Time Lash Artist Podcast, we break down the business decisions every lash artist eventually has to make as they move from taking their first clients to building a real, profitable company. You’ll learn: ✨ What an EIN is and why your lash business may need one ✨ How an LLC can help separate your business from your personal assets ✨ Why liability insurance is essential for lash artists ✨ What to tell an insurance agent when describing your services ✨ The difference between growing with employees and growing through education ✨ How to decide whether you want to scale horizontally or vertically ✨ Why your business can keep the same LLC even when you change locations ✨ How your address can affect your visibility on Google ✨ The pros and cons of working from home ✨ Why some clients may hesitate to visit a home-based or unclear location ✨ When it makes sense to rent a room, chair, or lash bed ✨ Why beginners should avoid signing a long-term commercial lease ✨ The right time to hire another lash artist ✨ Why hiring before your calendar is full can hurt your business ✨ When raising your prices may be smarter than adding an employee ✨ How to identify your ideal lash client ✨ Why your marketing should focus on where your clients spend their time ✨ How referral programs and paid ads can help you grow ✨ Why before-and-after photos remain one of the strongest lash ads We also discuss how to make calculated decisions instead of rushing into rent, payroll, or expansion before your business is ready. You do not need a large salon, a team of employees, or a complicated setup to build a successful lash business. You need legal protection, a clear understanding of your numbers, and a growth plan that matches the kind of business you actually want. Because the smartest move is not always getting bigger. Sometimes it is becoming more profitable with less stress. Connect with Cosmina on IG Sign Up For A Free Lash Training Text Me Here On My Podcast Contact Any Questions About My Lash Classes

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About

Ready to elevate your lash game and turn your passion into a thriving career? Or dreaming of a career that fits your lifestyle and fuels your passion?Tune into 'Full-Time Lash Artist Podcast with Cosmina Esanu' and uncover the secrets to becoming a successful lash artist. As an immigrant from Romania, a coffee lover, dog mom, and beach enthusiast, Cosmina has built a thriving lash business that allows her to live her dream life—and you can too! Whether you're 18 or 50 years old, looking to start fresh in the booming lash industry, or reshape your current career into something more exciting, this podcast is your go-to resource. Get ready for insider tips, expert techniques, and inspiring stories from industry pros who’ve mastered the art of lashes. Grab your tweezers and coffee, and join us on this empowering journey—each episode is a step closer to lash greatness and a lifestyle you love!Learn more at https://limitlashes.com/podcast/