IEDA Podcast

Kim Phelan

Welcome to the IEDA Podcast, we support a network of independent dealers in the used equipment industry who pride themselves on being reputable, highly qualified professionals buying and selling heavy equipment worldwide. Our Members are all approved by our Board of Directors and offer their products and services to the core group. Each episode will highlight a valued member of our network and is designed to add value and insight that you can apply to your own business. It's also a great way for our listeners to get to know who the reputable dealers of the IEDA network are - not only on a professional level, but on a personal level as well. Leading the way is our Host, IEDA Marketing Director, Kim Phelan.

  1. 2d ago

    Luke Powers: Closing the Contractor's Coordination Gap

    A machine goes down on the jobsite, setting in motion a series of calls, forms, and protocols taking place internally at your customer's company. Undoubtedly, internal and external problems will pop up — problems that our guest, Luke Powers, calls the coordination gap. These include information issues are tied to communication, capacity, and visibility, and it's just a matter of time before the dealer will enter the fray. During the 2026 Midyear Meeting near Chicago, Powers, who is CEO and co-founder of Gearflow, brought dealers into the world upstream where parts and service needs originate. In this Midyear "flashback" episode, he takes the problem apart and shows how AI is finally closing it. For contractors, the gap shows up in three costly ways, Powers says. Communication breaks down between the field and the office. Mechanics lose hours waiting on parts with no idea when they'll arrive. And managers can't see what's happening until it's already too late to fix. And the last thing any one wants is to fill out more paperwork. Powers explains why the industry may be drowning in data while still flying blind, and why the next wave of AI is about helping people make the right decision in the moment, not handing them another report to read next month.  His solution is a new AI-enabled, natural language technology that dealers can white label that can revolutionize the customer experience with your dealership. If you've ever wished your customers, your counter, and your shop could all be on the same page, this is the conversation you won't want to miss.   Connect with Luke: Website Email: luke@gearflow.com   Connect with IEDA: Visit IEDA Group Website IEDA Events   Produced By: Social Chameleon

  2. Aug 21

    Martin Roth: Participate in Every Deal

    There's an "air gap" in the equipment channel, and it's causing your dealership to miss out on buying events. So says this month's podcast guest, Martin Roth, who is co-founder of a new equipment dealer-specific tech company, Filmore. "The air gap is the space between what's happening in the field and what's sitting in your system," he says.  Data is publicly available that shows when a contractor in your region has won a big contract, signaling that an equipment investment is about to happen. Your salesperson might never see it, and neither will your competitor's — but whoever figures out how to see it first has the best chance to win the deal for the next machine they buy. "It's not that the information doesn't exist," says Roth. "It's that there's no plumbing between the information and the person who could do something about it." Enter Filmore. It finds the contractors in your market who are about to buy, rent, or need service on equipment, and puts them in front of your salespeople in the tools they already use. If your sales team learns about buying activity in the past tense, listen in how one AI-driven technology puts dealers ahead of the curve and provides real-time, actionable information – including the human contact – into the hands of your salespeople.  With roots in the heavy equipment business, Roth says he and his partner created Filmore "because I kept meeting dealers who were buying data and not using it." Join us for some insights that will expand your scope of what's out there…and what competitors are starting to use.   Connect with Martin: LinkedIn   Connect with IEDA: Visit IEDA Group Website IEDA Events   Produced By: Social Chameleon

  3. Jul 24

    Justin Leslie & Jamie Luminais: Make It Easy for Customers to Rent from You

    Over 75% of rental customers fail to meet insurance requirements at the time of rental. It's a stunning statistic. Verifying certificates of insurance (COIs) is not just a box to check – it serves as the goalkeeper for your rental operation in terms of transferring risk away from the equipment business – risk that could quickly turn into hundreds of thousands of dollars in real cost on any rental transaction. That much you already know, but what about the risk of losing a good customer because the process at your rental counter is slow and cumbersome? They want speed, but you need assurance that your iron is protected.  In this episode, we're exploring the headaches involved with the manual verification process, the dangers of cutting corners in that process, and how technology can solve both problems.  Two experts break down the solutions created by an AI-powered software product from Evident. They explain why COI verification is an ideal manual process to be replaced with technology — a technology that removes a logjam from the rental checkout, lets your rental personnel do their jobs efficiently, and can also turn an insurance shortfall into a revenue opportunity for your dealership.  Protecting rental assets and unclogging bottlenecks isn't just for the big dogs. It's for all independent equipment dealers with a rental operation, and here's how you can harness a simple technology to do it.   Connect with Justin: LinkedIn   Connect with Jamie: LinkedIn   Connect with IEDA: Visit IEDA Group Website IEDA Events   Produced By: Social Chameleon

    Justin Leslie & Jamie Luminais: Make It Easy for Customers to Rent from You

Ratings & Reviews

5
out of 5
6 Ratings

About

Welcome to the IEDA Podcast, we support a network of independent dealers in the used equipment industry who pride themselves on being reputable, highly qualified professionals buying and selling heavy equipment worldwide. Our Members are all approved by our Board of Directors and offer their products and services to the core group. Each episode will highlight a valued member of our network and is designed to add value and insight that you can apply to your own business. It's also a great way for our listeners to get to know who the reputable dealers of the IEDA network are - not only on a professional level, but on a personal level as well. Leading the way is our Host, IEDA Marketing Director, Kim Phelan.