The Sound of Accra Podcast

Adrian Daniels
  • 5.0 (4)
  • Entrepreneurship
  • Weekly

In 2019, Adrian Daniels had a brainwave to launch a podcast platform to showcase Ghanaian excellence to the world. The internet is already crowded with content from Ghana: YouTube, Social Media pages, etc. However, after hosting 2x Networking Events during Christmas 2018 & 2019 in Accra for the Global African Diaspora, Adrian noticed a lack and desire for networking, whilst meeting many creatives and entrepreneurs from around the globe. In January 2020, The Sound of Accra Podcast was born. Powerful interviews with Top Founders, Entrepreneurs and Creatives from Ghanaian heritage or interest, leaving listeners with meaningful takeaways for life, business and career. New episodes weekly. YT: https://www.youtube.com/thesoundofaccrapodcast IG: https://instagram.com/thesoundofaccra LT: https://linktr.ee/thesoundofaccrapod

  1. 3d ago

    Marketing vs Sales: Who Really Drives Growth?

    Why do marketing and sales keep pointing fingers? Mike Adonteng explains the "push and pull" model of inbound marketing and outbound sales and how to get both teams working together. Marketing is the "pull": it builds awareness of the brand, product and organisation, which brings in inbound enquiries.Sales is the "push": outbound work such as research and heavy lifting. SDRs often pick up inbound leads and pass them on to salespeople.The blame game: each side says "we're doing our job" while pointing at the other.The takeaway: the best formula an organisation can build is a model where marketing appreciates the work of sales, and sales appreciates marketing.Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Want to create and edit your own your podcast? We recommend Descript: https://descript.cello.so/Q8VoDhgOhCG Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Mike 👥 Linkedin: https://www.linkedin.com/in/michaeladonteng/ Africa Sales Academy: https://africasalesacademy.com/ Ovule Consulting: https://www.ovuleconsulting.com/ Talvara: talvara.io Tech in Ghana: https://techinghanaconference.com/ 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/

  2. Oct 18

    Sales Is Ghana’s Most Overlooked High-Income Career

    Most African businesses have a great product and almost no sales system. Mike Adonteng of Africa Sales Academy shows how to fix that. In this episode of The Sound of Accra, Adrian sits down with Mike Adonteng, founder and CEO of Africa Sales Academy and Ovule Consulting. Mike has worked in B2B tech sales since 2006, from SDR to account executive to sales leadership. Today he trains sales teams and leaders across Africa, the UK and Europe. What you will learn: -Why one salesperson in a 100-person company is a red flag -The difference between qualified and unqualified pipeline -What a sales playbook is and why leaders should build it top down -Why sales is about listening, trust and a servant mindset -How a strong sales culture could grow Ghana’s economy Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Want to create and edit your own your podcast? We recommend Descript: https://descript.cello.so/Q8VoDhgOhCG Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Mike 👥 Linkedin: https://www.linkedin.com/in/michaeladonteng/ Africa Sales Academy: https://africasalesacademy.com/ Ovule Consulting: https://www.ovuleconsulting.com/ Talvara: talvara.io Tech in Ghana: https://techinghanaconference.com/ 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/

  3. Sep 13 ·  Bonus

    Why Hitting One Financial Milestone Can Leave You Completely Stuck

    Full episode: https://youtu.be/Sl92NYMeS00?si=eALQf9kFCdw3VaPc In this short snippet, most tech professionals are not failing because they make bad money moves, they’re failing because they never define the next goal. Once the house is bought, the salary climbs and the first milestone is achieved, many are left asking what now? In this episode, Adrian breaks down the hidden financial mistake that keeps high earners stuck in reaction mode instead of building toward something intentional. The real issue is not just income, savings, or investments, it’s structure, priorities, and the lack of a clear financial plan after one major milestone is reached. You’ll learn why financial success can become a trap when your plan ends at the last goal, how to identify your next meaningful financial objective and how to stop chasing targets that no longer reflect your priorities. This conversation is especially relevant for tech professionals, high-income earners, homeowners and anyone who has achieved a major financial goal but feels uncertain about the next step. If you want to move beyond simply earning more, buying a home and checking financial boxes, this episode offers a practical framework for creating greater clarity, purpose and momentum with your money. Topics covered: Financial planning for tech professionalsWhat to do after buying a houseWhy high earners feel financially stuckSetting financial goals after a major milestoneBuilding long-term wealth with purposeCreating a clear next step in your money strategyMoving from financial success to intentional wealth building Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

  4. Aug 31 ·  Bonus

    The Simple Shift That Turns Financial Advice Into Real Direction

    Full episode: https://youtu.be/Sl92NYMeS00?si=eALQf9kFCdw3VaPc In this short snippet, Michael G Donkor breaks down to Adrian a simple but powerful case. That the plan comes first, the investment comes second. If you are trying to build real financial security, but have not clearly defined the destination, you can end up on the wrong road entirely. He uses a clear driving analogy to show why so many people get stuck in reactive money decisions, then explains how financial advice changes when you start with the end goal instead of the product. The result is a more grounded way to think about wealth, planning and what actually moves you toward the life you want. You’ll hear why so many people never think far enough ahead, why that is more common than you might expect and how a better planning mindset can change every financial decision that follows. Adrian also breaks down the difference between chasing an investment and building a route that gets you somewhere on purpose. Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

  5. Aug 23 ·  Bonus

    Why Your Budget Is Probably a Fantasy, Not a Financial Plan

    Full episode: https://youtu.be/Sl92NYMeS00?si=eALQf9kFCdw3VaPc In this short snippet, Michael G Donkor breaks down to Adrian why most people do not have a budget, but rather that tthey have a wish list. He breaks down the mistake that makes money disappear even when your spreadsheet looks “good" and why the real fix starts with understanding your numbers right now. If you have ever wondered why you keep overspending despite setting clear categories for travel, drinks and everyday expenses, this short snippet will hit home. This is especially valuable if you have been trying to save more, get disciplined with spending or finally build a budget that reflects reality instead of optimism. Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

  6. Aug 16 ·  Bonus

    Understanding your Investor profile

    Full episode: https://open.spotify.com/episode/3nuNpJrUeiXkRIuaG1Ckwr?si=QgC2RpNxRby5oUjqZlD4gA In this snippet, Adrian and Michael G Donkor, British-Ghanaian Financial Advisor to Net-worth Tech Employees, explore the importance of understanding your investor profile, as it can make or break your investments. Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Supercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

  7. Aug 2 ·  Bonus

    How Warren Buffett Builds Wealth Without Selling a Single Share

    Full episode: https://open.spotify.com/episode/3nuNpJrUeiXkRIuaG1Ckwr?si=QgC2RpNxRby5oUjqZlD4gA Old money built wealth through property and pensions. New money built it through technology, equities and crypto. So which one actually works now? In this snippet of The Sound of Accra Podcast, Adrian sits down with Michael to unpack where wealth genuinely sits in the UK, why roughly 42% of it is locked in property and what the younger generation is getting right about liquidity. We cover: The difference between owning an asset and being able to access itWhy "asset rich, cash poor" is the trap nobody talks aboutWhat the farmers' inheritance tax debate reveals about real wealth How dividend investing lets you build income without ever selling your position. Michael also shares: Where he sees financial planning heading nextWhy niching down mattersThe idea of finding your tribe from his LinkedIn newsletter, Mikes Moments. Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22hSupercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

  8. Jul 19 ·  Bonus

    Why Passing Down Assets Isn't Enough: The Real Generational Wealth Every Ghanaian Family Needs

    Watch the full episode here: https://youtu.be/Sl92NYMeS00?si=jcSpj_cEqjC_5M1c Most people think generational wealth means handing over money, property or a business to the next generation. But that is only half the picture. In this snippet featuring Michael G Donkor, we break down why the real inheritance is not the asset itself, but the skillset and knowledge that let the next generation actually use it. We get into why generational wealth is built slowly, not overnight and why patience and compounding matter more than the rush to "make it now." We also talk through what actually counts as generational wealth, from stocks and property to a family business or even crypto and why none of it lasts without the know-how to manage it. The heart of the conversation lands on a simple idea: It is one thing to own the farm, it is another thing to be a farmer. Pass down the asset without the skill and it gets lost. Pass down the knowledge, and each generation can build on what came before. If you care about building real, lasting wealth for your family and your community, this one is for you. What we cover: Why generational wealth is built over time, not created overnightThe role of patience and compounding in long term wealthHow generational wealth can be built and lost across generationsWhether any asset class (property, stocks, business, crypto) can carry wealth forwardWhy knowledge and skillset matter more than the asset itselfPassing down information the next generation can actually leverage Special thanks to our Partners Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22hSupercharge your media with AI thanks to Castmagic: https://www.castmagic.io/?via=adrian-daniels Want to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388 Connect with Us Website: https://thesoundofaccra.com YouTube: https://www.youtube.com/@thesoundofaccrapodcast Social Media: https://linktr.ee/thesoundofaccrapod 📧 Contact Email: info[at]thesoundofaccra.com 🔗 Connect with Adrian 👥 Linkedin: https://www.linkedin.com/in/danielsadrian/ 🎙 About the Podcast The Sound of Accra Podcast was established six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra & launching a failed online platform for Ghanaian tourists, visitors and business people. The mission is to showcase Global Ghanaian Excellence by spotlighting top Ghanaian leaders.

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5
out of 5
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About

In 2019, Adrian Daniels had a brainwave to launch a podcast platform to showcase Ghanaian excellence to the world. The internet is already crowded with content from Ghana: YouTube, Social Media pages, etc. However, after hosting 2x Networking Events during Christmas 2018 & 2019 in Accra for the Global African Diaspora, Adrian noticed a lack and desire for networking, whilst meeting many creatives and entrepreneurs from around the globe. In January 2020, The Sound of Accra Podcast was born. Powerful interviews with Top Founders, Entrepreneurs and Creatives from Ghanaian heritage or interest, leaving listeners with meaningful takeaways for life, business and career. New episodes weekly. YT: https://www.youtube.com/thesoundofaccrapodcast IG: https://instagram.com/thesoundofaccra LT: https://linktr.ee/thesoundofaccrapod

Information

  • Creator
    Adrian Daniels
  • Years Active
    2020 - 2026
  • Episodes
    296
  • Rating
    Clean
  • Copyright
    © 2026 Adrian Daniels
  • Show Website
    The Sound of Accra Podcast