Focus on WHY

Amy Rowlinson

Seeking fulfilment and purpose in your life? The intention of this podcast is to encourage you to focus on your WHY which will enable and empower you to achieve your desires. Creating positive, global ripple effects, guests from all walks of life and at differing stages in their business, career and life speak with podcast host, Amy Rowlinson, sharing their unique perspectives on purpose in relatable, uplifting and inspiring conversations. Have a Purpose. Have a Plan. Focus on WHY.

  1. 6d ago

    Revolutionary for Love with Clare Norman

    Do you lead with love in your daily life and work? Clare Norman is on a mission to reclaim love—specifically agape—in the world of coaching. From overcoming professional masks to understanding her own constellation of inner voices, Clare shares transformative insights on vulnerability, authenticity and the healing power of unconditional esteem. Whether you're curious about bringing more heart into your relationships or eager to explore the intersection of inner work, coaching and spirituality, you'll find inspiration and practical wisdom in becoming a revolutionary for love.   KEY TAKEAWAY "Love can't be structured. It can't be put in a box. It needs much more room to breathe."   BOOK RECOMMENDATIONS* Reclaiming Love in Coaching: The revolutionary antidote to fear, division and indifference by Clare Norman - https://amzn.eu/d/0h3t2scj Design Love In by Marcus Buckingham - https://amzn.eu/d/03imAE4M   ABOUT THE GUEST – CLARE NORMAN, MCC With over 25 years of coaching experience, Clare Norman is a Master Coach, mentor coach, supervisor and coach educator whose work sits at the intersection of professional rigour and human tenderness. She is sought after by expert coaches and coach training organisations across the world, and is known for her precision, honesty and willingness to say what others in the profession have left unsaid. Clare's purpose is to help people feel seen for who they really are, so they can find their voice and express their needs in service of a more caring world.   CONNECT WITH CLARE https://www.clarenormancoachingassociates.com https://www.linkedin.com/in/clare-norman-mcc   ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu      HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    Revolutionary for Love with Clare Norman
  2. Sep 22

    The Beauty of Life with Irene Tananyan

    What if transformation begins when the pain of staying the same becomes greater than the fear of change? Irene Tananyan shares how a personal crisis shifted her from a world rooted in maths and economics to one embracing energy, spirituality and the unseen dimensions of life. She explores readiness, collaboration, synchronicity, soul purpose and the energetic imprint we carry from birth. Irene sees life as an expanding field of infinite possibilities, shaped by conscious choice, gratitude, love and contribution. In this thought-provoking conversation, discover how resistance can become readiness and open the door to receiving transformation, fulfilment, purpose and the beauty of life.   KEY TAKEAWAY "People are ready to receive when their resistance to achieve their goal becomes bigger than the fear of going through transformation." ABOUT THE GUEST – IRENE TANANYAN Irene Tananyan is a credentialed Professional Certified Coach, Transformational Life Coach, and Alternative Healing Practitioner with over a decade of experience. She began her career in Mathematics and Economics — and along the way, life led her to discover her true calling: helping people reduce stress and navigate overwhelming life situations with clarity, resilience, and inner peace. Today she works with clients from all walks of life and also shares her passion for personal development and spiritual growth through community presentations and humanitarian outreach."   CONNECT WITH IRENE https://www.arinahealing.com    ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu      HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    The Beauty of Life with Irene Tananyan
  3. Sep 15

    Reflections with Actions with Amy Rowlinson

    Have you ever wondered how to turn life's toughest moments into your greatest strengths? In this solo Reflections with Actions episode, Amy Rowlinson combines wisdom from five diverse guests—covering transformation after major change, responding to adversity, clearing life's mental clutter, claiming radical self-responsibility and fostering genuine connection across generations. Amy guides you through powerful questions on pausing for self-discovery, acting on life lessons, letting go of 'shoulds', and embracing curiosity for richer relationships. Tune in to uncover how reflection plus action can set your purpose in motion.   Featured Episodes: 527 From Warships to Wellbeing with Chris Dodd 528 Become Part of the Solution with Dunia Shafik 529 Why Creating Space Matters with Ingrid Pope 530 Radical Self-Responsibility with Lara Waldman 531 Intergenerational Harmony with Alastair Greener   KEY TAKEAWAY "Purpose isn't just something you discover. It becomes something you express through what you choose to do with what you know, what you've experienced, and what matters to you."   ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Shortlisted in the 2025 Business Book Awards) Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu    HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  As an Amazon Associate, Amy earns from qualifying purchases.

    Reflections with Actions with Amy Rowlinson
  4. Sep 8

    Intergenerational Harmony with Alastair Greener

    Curious about how generational differences shape the way we work, communicate and connect? Generational communication expert and PSA President Alastair Greener steps out from behind the mic to share his journey from hospitality, entertainment and television into generational thinking and workplace cohesion. Drawing on original research and UK-centric data, Alastair challenges generational stereotypes and explores how life stage, social evolution and generational framing influence engagement, communication and connection. Advocating curiosity, authentic listening and acceptance of difference, he shares insights into purpose, legacy and the importance of bridging generations at work and at home. Tune in to understand the value behind embracing his five steps towards greater understanding and Intergenerational Harmony. KEY TAKEAWAY "Engagement comes from a multitude of things but one of them is cohesion."   BOOK RECOMMENDATIONS* Mind the Gap by Graeme Codrington - https://amzn.eu/d/0biYLtQV  Generationally Speaking by Alastair Greener - https://amzn.eu/d/0hkUQqQQ    ABOUT THE GUEST – Alastair Greener Alastair Greener is a Generational Communication expert helping organisations understand generational differences in the workplace. He shows businesses how to create a more cohesive and productive work environment while building stronger business relationships with effective generational communication. Alastair hosts the Alastair Greener Generationally Speaking Podcast and is the author of "Generationally Speaking - How to Bridge the Generation Gap and Communicate with Confidence"  With a background in TV Presenting and performance, he's been in the communications business for over 30 years and is currently the president of the Professional Speaking Association.   CONNECT WITH ALASTAIR https://www.linkedin.com/in/alastairgreener  https://www.instagram.com/ag.generationallyspeaking  https://generationallyspeaking.co.uk    ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu    HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    Intergenerational Harmony with Alastair Greener
  5. Sep 1

    Radical Self-Responsibility with Lara Waldman

    Are you ready to rethink wealth, purpose and the power within? Returning to the show, wealth manifestation mentor Lara Waldman speaks about her work with entrepreneurs and leaders to consciously create both financial and inner wealth. Lara shares how balancing feminine flow with masculine action can unlock an inner wealth system and create results that go beyond logic. With raw honesty, she reflects on the pain, responsibility and purpose behind her 30-year journey, the importance of self-responsibility and how aligned support can help us overcome inner blocks and step into our fullest potential. If you want to master the art of conscious wealth and human potential and uncover your unique wealth frequency, discover what it means to embrace Radical Self-Responsibility. KEY TAKEAWAY "We do a lot of meaning-making and storytelling about why things are happening in our life, and what I like to tell people to do is take radical self-responsibility for their results."   BOOK RECOMMENDATION* Money Manifestation Mastery by Lara Waldman - https://amzn.eu/d/0a8Jy6j3     ABOUT THE GUEST – LARA WALDMAN Lara Waldman, The Wealth Activator, is a manifestation expert, healer, podcast host, and author of Money Manifestation Mastery. She helps purpose-driven entrepreneurs and leaders release money blocks, own their value, and manifest true wealth in finances and life.   CONNECT WITH LARA https://larawaldman.com https://larawaldman.com/podcast https://www.instagram.com/larawaldmanofficial https://www.youtube.com/@LaraWaldmanabundanceactivator https://www.facebook.com/abundanceactivator https://www.linkedin.com/in/larawaldman     ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Shortlisted in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu    HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    Radical Self-Responsibility with Lara Waldman
  6. Aug 25

    Why Creating Space Matters with Ingrid Pope

    How much clutter is holding you back? Ingrid Pope takes decluttering far beyond the messy spare room—into our overloaded minds, tangled emotions and the choices that shape our lives. Reflecting on her journey from corporate life and approaching burnout to coaching and writing, Ingrid shares how questioning the 'ant hill' of busy work led her to create more space, intention and choice. Through personal stories and client experiences, she explores how awareness, emotional insight and deliberate decisions can transform how we think, work and live. Tune in to discover why creating space matters.  KEY TAKEAWAY "Be choiceful. Whatever it is that you choose, choose it. Go through life with intention."   BOOK RECOMMENDATION* Uncluttered: How to create space to think, work and live by Ingrid Pope - https://amzn.eu/d/09Y0rxwm   ABOUT THE GUEST – INGRID POPE  Ingrid Pope is the decluttering expert. In her 16-year corporate IT career, she experienced firsthand how too much clutter can affect focus, effectiveness and decision-making. Coupling this experience with a lifelong interest in organizing spaces, she now runs her own coaching practice, Creating Space, which focuses on decluttering all aspects of her clients' lives for effectiveness and agency.    Alongside coaching, she runs courses, talks and workshops on reducing the clutter, the busy-ness and the noise, bringing to her audiences fun and novel ways of regaining their attention and focus. She has also just published her first book Uncluttered: How to create space to think, work and live.    CONNECT WITH INGRID https://creating-space.co/  https://www.linkedin.com/in/ingridpope/  https://www.instagram.com/ingrid_creates_space/  https://www.facebook.com/ingrid.pope.10/  https://www.youtube.com/@creatingspace7607      ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu     HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    Why Creating Space Matters with Ingrid Pope
  7. Aug 18

    Become Part of the Solution with Dunia Shafik

    What does it mean to be part of the solution when life turns upside down? Dunia Shafik shares the heart-wrenching story of her son's journey from victim to perpetrator of knife crime and the hidden sentence carried by families left behind. Reflecting on cultural grooming, systemic failures, belonging and rehabilitation, Dunia reveals the profound moral decision to turn her son in, choosing prison over the grave.   Transforming trauma into purpose, she now works with young men, prisoners and mothers to challenge narratives of punishment and blame, championing empathy, courage and love-based solutions. This episode demonstrates how love over fear breaks cycles of trauma to transform lives and by doing so you choose to become part of the solution.   KEY TAKEAWAY "Love wins. So instead of being stuck in fear, let's choose to be in love."   ABOUT THE GUEST – DUNIA SHAFIK Dunia Shafik is a community leader, coach and trainer specialising in supporting families impacted by the criminal justice system, with a focus on mothers and young men affected by youth violence and incarceration. She is the founder of Manhood from Within™, a Community Interest Company (CIC) delivering a CPD-accredited programme supporting young men and emerging men to develop mature masculinity, and A Life of Choices, a CIC empowering mothers of incarcerated children to reclaim their voices and strengthen their wellbeing.   Drawing on both professional expertise and lived experience as a mother of a son serving a life sentence, Dunia brings a trauma-informed, compassionate approach to her work. She holds a master's degree in Youth and Community Work, is a qualified life coach and NLP Master Practitioner, and is committed to driving healing, rehabilitation, and social change.   CONNECT WITH DUNIA  https://www.instagram.com/a_life_of_choices/ https://www.linkedin.com/in/dunia-shafik-627a4811b https://www.alifeofchoices.com   https://www.manhoodfromwithin.co.uk     ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu    HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    Become Part of the Solution with Dunia Shafik
  8. Aug 11

    From Warships to Wellbeing with Chris Dodd

    What happens when the structure and identity you've known for nearly two decades suddenly disappears? After almost 19 years in the Royal Navy and a life-changing cancer diagnosis, Chris Dodd shares his honest journey through military transition, cancer recovery and rebuilding his identity beyond the uniform. Exploring leadership, resilience, mental health and purpose, Chris reflects on the challenges of uncertainty and the importance of authenticity, vulnerability and connection. Through his work as an author and leadership consultant, he now helps others navigate change and lead with confidence. Discover how adversity transformed his focus from warships to wellbeing. KEY TAKEAWAY "You can't steer a ship looking at the wakes. Keep looking forward to keep moving forward."   BOOK RECOMMENDATION* Navigating Leadership: Essential lessons from a life at sea by Chris Dodd - https://amzn.eu/d/08s7GBHm   ABOUT THE GUEST – CHRIS DODD Chris Dodd is a former Royal Navy Chief Petty Officer Marine Engineer with almost 20 years' leadership experience gained in demanding operational environments. After leaving the military, he founded R2AI, helping organisations prepare for leadership in an AI-driven world. Chris is the author of Navigating Leadership: Essential Lessons from Life at Sea, a practical guide for new and aspiring leaders based on real experiences rather than theory. Having faced cancer, mental health challenges, and the transition from military to civilian life, he is passionate about helping others build confidence, resilience, and the leadership skills needed to look after people while delivering results.   CONNECT WITH CHRIS DODD https://www.linkedin.com/in/chris-dodd12/      ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way.   WORK WITH AMY If you're interested in how purpose can help you and/or your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call    KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter    CONNECT WITH AMY https://linktr.ee/AmyRowlinson    BUY AMY'S BOOK (Finalist in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu    HOSTED BY AMY ROWLINSON   DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.  *As an Amazon Associate, Amy earns from qualifying purchases.

    From Warships to Wellbeing with Chris Dodd

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Seeking fulfilment and purpose in your life? The intention of this podcast is to encourage you to focus on your WHY which will enable and empower you to achieve your desires. Creating positive, global ripple effects, guests from all walks of life and at differing stages in their business, career and life speak with podcast host, Amy Rowlinson, sharing their unique perspectives on purpose in relatable, uplifting and inspiring conversations. Have a Purpose. Have a Plan. Focus on WHY.

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