THIRST For More Podcast

Brandon Smitley | Terre Haute Intensity Resistance and Sports Training

The THIRST For More Podcast is designed to help provide insight and knowledge for the strength and conditioning, sports performance, personal training, online training, gym ownership, and health and fitness professionals. Host, Brandon Smitley, reaches out to various professionals in the industry and sits down with them to chat about becoming a better coach, how to improve athletic performance, improving communication, ideas for marketing and brand recognition, and general information on just accelerating your career and life. Brandon is the co-owner of Terre Haute Intensity Resistance and Sports Training (THIRST), a locally owned gym in Terre Haute, Indiana. He trains and works with youth athletes, personal training clients, and strength sport athletes. Brandon's goal is to "Build Better People Through Strength". Connect with Brandon and the THIRST For More Podcast below. Instagram: @team.thirst Instagram: @bsmitley Website: http://thirstgym.com

  1. Sep 1

    E 87 | How to Build Long-Term Client Relationships

    Episode SummaryEveryone teaches you how to GET clients. Almost no one teaches you how to KEEP them, and keeping them is where the whole business lives. In this solo episode, Brandon makes the case that most coaches don't have a lead problem, they have a retention problem, and that retention isn't a marketing tactic -- it's the coaching relationship itself. Drawing on the working alliance, the coach-athlete relationship model, and self-determination theory (and staying honest about what the research does and doesn't prove), you'll get a practical framework for keeping clients for years instead of weeks. WHAT YOU'LL LEARN Why a small lift in retention swamps almost anything you do on acquisitionThe three legs of the coaching alliance -- and the one clients break without telling youWhy the first 90 days decide the relationship (and why the 21-day habit rule is a myth)The listen-first communication shift that builds buy-in instead of resistanceWhy difficult clients are diagnostic data, not verdictsCheck-in, memory, and community systems that scale personal attentionHow to handle ruptures and exits so clients boomerang and refer DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  2. Aug 25

    E 86 | The Psychology of Peak Athletic Performance

    Episode Summary"Mental toughness" gets treated like a trait you are born with. It is not - it is a set of trainable attention skills, and a lot of what coaches do to toughen athletes up is exactly what makes them choke. This episode breaks down the psychology of peak performance for coaches: why an external focus of attention beats an internal one on skills your athletes already own, the two mechanisms behind choking, and the four mental skills with real evidence behind them - self-talk, imagery, pre-performance routines, and mindfulness - including the dosing that makes them work. WHAT YOU'LL LEARN Why "mental toughness as a trait" is the wrong model - and what replaces itInternal vs external focus of attention, and the constrained action hypothesisThe two mechanisms of choking: distraction and explicit monitoringHow common coaching cues can cause the choke they are meant to preventThe four tools that move performance, with best-use case and dose for eachA minimum-effective mental-skills system you can install this week DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  3. Aug 17

    E 85 | Mobility vs. Flexibility: What's the Difference and Which One Matters?

    Episode SummaryThe bendiest person in your gym is not automatically the most resilient or the most athletic. That should tell you something. In this episode we separate two words the fitness industry treats as the same: mobility and flexibility. Flexibility is passive range - the ability of tissue to lengthen. Mobility is usable range - what you can actively control under load and speed. One is an ingredient. The other is the outcome that actually matters for performance and staying healthy. We cover what the research really says about stretching and injury prevention, why the fear that stretching before training ruins your workout is mostly overblown, why passive range you cannot control is a liability rather than a superpower, and the plot twist most coaches miss: full-range strength training builds flexibility about as well as stretching does, and gives you control on top. Then we hand you a five-step playbook to diagnose and fix mobility complaints with real clients. This is evidence-based strength and conditioning for coaches, personal trainers, and gym owners. WHAT YOU'LL LEARN The real difference between mobility and flexibilityWhat the research actually says about stretching and injury riskStatic stretching before training: why the dose matters more than the ruleWhy range you cannot control is a liability, not an assetHow full-range strength training doubles as mobility workA five-step playbook to program it DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  4. Aug 11

    E 84 | Burnout in Fitness: Recognition, Prevention, and Recovery for Coaches

    Episode SummaryYou are not lazy and you are not weak. You might be burned out - and in the fitness industry, burnout is far more predictable than anyone admits. In this episode of THIRST For More, we break down what burnout actually is (beyond just feeling tired), how to recognize it in yourself and in your athletes, how it differs from overtraining, and what the research really says about preventing it - including the parts the gurus oversell. This is an evidence-based, practitioner-first breakdown for strength coaches, personal trainers, and gym owners. WHAT YOU'LL LEARN The 3 dimensions of burnout (Maslach) and why tired is not the same thingThe data on burnout in strength coaches and personal trainersHow to spot burnout in your athletes (Raedeke and Smith model)Burnout vs overtraining, and why there is no reliable biomarker for itThe 6 workplace mismatches that quietly break good coachesWhat the intervention research actually supports, and what it does notA recognition checklist plus a 5-step prevention system KEY STUDIES REFERENCED Maslach and Jackson (1981), Maslach Burnout InventorySnarr and Beasley (2022), J Strength Cond Res 36(2): e31-e40Raedeke and Smith (2001), J Sport and Exercise Psychology (ABQ)Meeusen et al. (2013), ECSS/ACSM overtraining consensus statement DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  5. Aug 3

    E 83 | Which Personal Training and Strength & Conditioning Certification Should You Get?

    Episode SummaryCertifications: Which Ones Actually Matter? There are dozens of certifications you can buy in this industry, and almost nobody explains which ones actually matter. In this episode we cut through the alphabet soup of personal training and strength and conditioning credentials and give you a framework for deciding where to spend your money and your time. We cover the one filter that matters more than any brand name (accreditation), the difference between being certified and being accredited, why the NCCA is the real quality control, and how the major certs actually compare. WHAT YOU'LL LEARN The false binary that keeps coaches arguing in circlesCertified vs accredited, and why NCCA accreditation is the filter to use firstHow the major personal training certs (NASM, ACE, ISSA, NSCA, ACSM) really differThe CSCS, and the major 2030 eligibility change most coaches do not know aboutThe SCCC and its 640 hour mentored practicum, the closest thing to an apprenticeship in our fieldWhy NCAA and many schools require an accredited certificationSpecializations: useful skill or just letters on a bioWhat actually separates good coaches, honestly, and where certs fitA practical, goal-based framework for trainers, performance coaches, and gym owners DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  6. Jul 27

    E 82 | Early Specialization Is Ruining Young Athletes

    Episode SummaryWe were sold a story about youth sports: focus early, grind one sport year-round, and your kid gets ahead. The research says the opposite. Early specialization is linked to more overuse injuries and burnout -- and it does not reliably produce better athletes. In this solo episode, Brandon breaks down what the science actually says about youth athlete development vs. early specialization, and gives you an age-by-age playbook you can use with athletes and families right away. Built for strength coaches, personal trainers, gym owners, and parents. Every claim is sourced. WHAT YOU'LL LEARN Why development vs. specialization is a false binaryWhat the injury research shows (and what it does not)Whether early specialization even produces elite athletesThe truth about youth strength training and growth platesLoad management, rest, and maturation vs. birthdayHow to have the parent conversation without losing the clientAn age-by-age youth development playbook RESEARCH REFERENCED Jayanthi et al. Sports-specialized intensive training and injury risk in young athletes. Am J Sports Med 2015;43(4):794-801.Myer, Jayanthi, DiFiori et al. Sport Specialization, Part I. Sports Health 2015;7(5):437-442.Lloyd, Faigenbaum et al. Position statement on youth resistance training: the 2014 International Consensus. Br J Sports Med 2014;48(7):498-505.Lloyd, Cronin, Faigenbaum et al. NSCA Position Statement on Long-Term Athletic Development. J Strength Cond Res 2016;30(6).Lloyd & Oliver. The Youth Physical Development model. Strength Cond J 2012;34:37-43.Cote. Developmental Model of Sport Participation (DMSP).Gullich et al. World-class vs national-class training histories.McLellan et al. systematic review; Carder et al. meta-analysis (samplers vs specializers).AAP: Overuse Injuries, Overtraining, and Burnout in Young Athletes (rest and time-off guidance). DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  7. Jul 20

    E 81 | Hydration: The Most Overlooked Performance Factor

    Episode SummaryWe measure bar velocity to two decimal places. Most of us have no idea whether an athlete finished practice down one pound or five. This episode is not a reminder to drink water. It is a breakdown of what the peer reviewed research actually shows about hydration and performance, including the places where the research openly contradicts itself, followed by a system you can run on Monday morning with a bathroom scale and a whiteboard. We cover why the hydration conversation got distorted first by industry funded research and then by the overcorrection against it, and why the popular drink to thirst message came out of a self paced endurance world that looks nothing like a prescribed weight room session. Then we get into the mechanisms. Reduced plasma volume and what it does to stroke volume and heart rate. Impaired heat dissipation and why hydration policy and heat acclimatization policy are the same policy. The central nervous system effects on effort perception, and why that quietly breaks any RPE or RIR based autoregulation you are running. And the recovery tax, where I separate what is mechanistically plausible from what is actually supported by trials. On the evidence: the meta analytic findings on muscle endurance, strength and anaerobic power, the three qualifiers that most coaches leave out when they quote those numbers, and why vertical jump is structurally blind to hydration status. On the myths: why the dehydration and electrolyte model of muscle cramping is far weaker than most of us were taught, what the altered neuromuscular control model explains better, and why passive stretching working within seconds tells you almost everything you need to know. And on safety: exercise associated hyponatremia, why sports drinks do not prevent it, why the early symptoms mimic heat illness, and the simple weigh in weigh out heuristic that helps you tell them apart on the field. Finally, the system. The sweat rate test step by step with a worked example. The weight, urine and thirst monitoring method and how to act on the flags. Before, during and after protocols. And how to actually run all of it with a team of forty athletes and eleven minutes. RESEARCH REFERENCED Savoie et al. 2015, Sports Medicine, hypohydration and muscle performance meta analysisGoulet 2011 and 2013, British Journal of Sports Medicine, ecological validity of dehydration protocolsSawka et al. 2007, ACSM Position Stand on Exercise and Fluid ReplacementSchwellnus et al. 2009, British Journal of Sports Medicine, cause of exercise associated muscle crampsMiller et al. 2016, Muscle and Nerve, EAMC and neuromuscular fatigueHew Butler et al. 2015, Third International Exercise Associated Hyponatremia Consensus Statement DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) THIRST Coaching Lab - get help not only writing, but improving your program design with biweekly calls with other coaches and trainers Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

  8. Jul 13

    E 80 | Virtual Coaching: How to Build Real Connection Through a Screen

    Episode SummaryYour online clients are not quitting because of the screen. They are quitting because somewhere in the move to virtual, you stopped coaching them and started sending them files. In this episode of THIRST For More, we take apart the most comfortable excuse in the fitness industry: "online coaching just is not the same." A 2025 randomized controlled trial in the Journal of Strength and Conditioning Research finally ran the comparison our industry has been arguing about for five years. Same ten week program. Three delivery models. In-person supervision. Remote app-guided coaching. And a self-guided PDF. Session adherence came in at roughly 88 percent, 81 percent, and 52 percent. Now look at where the cliff actually is. The gap between having a coach in the room and having a coach on a screen is about seven points. The gap between having a coach on a screen and having no coach at all is nearly thirty. We have spent five years fighting over the wrong gap. This episode is not a pitch for online coaching. It is an honest look at what you genuinely lose when you go remote, what you do not lose, and what you were never actually doing on purpose in the first place. WHAT WE YOU WILL LEARN What the supervision literature actually says, and why the mechanism behind it is almost entirely transmissible over a screenWhy Mazzetti 2000 is the most misread study in this entire debateThe meta-analytic effect size for supervision, and why it is smaller than you thinkThe 52 percent cliff, and why your real competition is not the trainer down the streetWhat the telehealth therapeutic alliance research proves about human connection at a distanceWhy self-determination theory suggests your in-person client may actually be the weaker coaching outcomeThe five pillar Virtual Connection System, built to install this weekThe business math nobody runs, and two pricing rules worth dying onAn honest segment on where this argument could be wrong RESEARCH REFERENCED Gavanda S, Held S, Schrey S, et al. Optimizing Resistance Training Outcomes: Comparing In-Person Supervision, Online Coaching, and Self-Guided Approaches: A Randomized Controlled Trial. Journal of Strength and Conditioning Research. 2025; 39(11): 1129-1137.Mazzetti SA, Kraemer WJ, Volek JS, et al. The Influence of Direct Supervision of Resistance Training on Strength Performance. Medicine and Science in Sports and Exercise. 2000; 32(6): 1175-1184.Gentil P, Bottaro M. Influence of Supervision Ratio on Muscle Adaptations to Resistance Training in Nontrained Subjects. Journal of Strength and Conditioning Research. 2010; 24(3): 639-643.Lacroix A, Hortobagyi T, Beurskens R, et al. Effects of Supervised vs. Unsupervised Training Programs on Balance and Muscle Strength in Older Adults: A Systematic Review and Meta-Analysis. Sports Medicine. 2017; 47(11): 2341-2361.Fisher JP, et al. Supervised versus unsupervised resistance training: a systematic review and meta-analysis. DISCLAIMERThis podcast is for educational and informational purposes only and should not be considered medical, fitness, or professional advice. Always consult with qualified healthcare and fitness professionals before making changes to your training, supplementation, nutrition, or health practices. Individual results may vary. The host and producers are not responsible for any adverse effects or consequences resulting from the use of any information, suggestions, or procedures discussed in this podcast. Subscribe & Review: If this episode added value to your training knowledge, please subscribe and leave a 5-star review! Your feedback helps us reach more fitness enthusiasts, coaches, lifters, athletes or anyone who can benefit from quality training information. About Brandon Smitley Instagram: @bsmitley @team.thirst Subscribe On YouTube! Website: THIRSTgym.com My FREE Newsletter — training insights, programming education & no-fluff content delivered straight to your inbox Free 3-Minute Performance Audit — find out what's actually limiting your results (and what to do about it) Brandon Smitley is a world renowned strength coach and athlete for over a decade. He and his wife, Adrian, own Terre Haute Intensity Resistance and Sports Training (THIRST) where they work with youth athletes and personal training clients of all ages. He earned his Bachelor’s degree from Purdue University in Health and Fitness, and his Master’s degree from Indiana State University in Physical Education and Coaching. Brandon has been awarded Personal Trainer of the Year Awards from Purdue University and Indiana State University as well is the 2020 Reader's Choice for Best Personal Trainer in Terre Haute, IN and the Wabash Valley. Brandon is a sponsored athlete with Elitefts and NutraBio where as a competitive powerlifter he currently holds the all-time world record squat in the 132 pound weight class, with a 567 pound squat. He also holds a 330 pound bench press, and 510 pound deadlift in that weight class, totaling 1377 pounds, ranking 4th all-time. He provides online coaching and programming around the world, and has personally worked with over 200 athletes in the US, UK, France, Italy, Mexico, Canada, and other countries. Brandon’s been published at Elitefts, Muscle and Performance, and Muscle and Fitness magazine. He holds his Certified Strength and Conditioning Specialist (CSCS), Level One Sports Performance (USAW), Certified Personal Trainer (CPT) certifications, and is educated in PRI for Fitness and Performance.

Ratings & Reviews

5
out of 5
10 Ratings

About

The THIRST For More Podcast is designed to help provide insight and knowledge for the strength and conditioning, sports performance, personal training, online training, gym ownership, and health and fitness professionals. Host, Brandon Smitley, reaches out to various professionals in the industry and sits down with them to chat about becoming a better coach, how to improve athletic performance, improving communication, ideas for marketing and brand recognition, and general information on just accelerating your career and life. Brandon is the co-owner of Terre Haute Intensity Resistance and Sports Training (THIRST), a locally owned gym in Terre Haute, Indiana. He trains and works with youth athletes, personal training clients, and strength sport athletes. Brandon's goal is to "Build Better People Through Strength". Connect with Brandon and the THIRST For More Podcast below. Instagram: @team.thirst Instagram: @bsmitley Website: http://thirstgym.com