The Profit Talk: Entrepreneurship With A Profit First Spin

Susanne Mariga
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The Profit Talk: Entrepreneurship With A Profit First Spin

The Profit Talk is for entrepreneurs who want to maximize profits in their business no matter what shifts happen in the economy. I’m Susanne Mariga, a Certified Public Accountant and Fractional CFO specializing in high net worth tax strategies for 7 and 8 figure entrepreneurs using the Profit First System. I have helped hundreds of small business owners for almost two decades create the cashflow in their business that allows their business work for them and not the other way around. Guest experts will be featured regularly to cover anything from life and mindset to growth and scaling.

  1. Balancing Impact and Profitability

    3 DAYS AGO

    Balancing Impact and Profitability

    In this conversation, Gordon Brewer, a therapist and podcast host, discusses the challenges therapists face in optimizing profitability. He shares his personal experience of struggling with financial management in his therapy practice and how implementing the profit first system transformed his business. Brewer emphasizes the importance of understanding insurance contracts, setting realistic goals, and diversifying income streams. He also addresses the balance between doing good in the world and achieving profitability, highlighting the need to change money mindsets. Overall, this conversation provides valuable insights for therapists and entrepreneurs in the healthcare industry.  Takeaways  Implementing the profit first system can transform the financial management of therapy practices. Understanding insurance contracts and negotiating rates are crucial for optimizing profitability. Setting realistic goals and diversifying income streams are key to long-term success. Changing money mindsets is essential for balancing the desire to do good in the world with achieving profitability.  Visit Gordon's website at https://practiceoftherapy.com/ to connect with him and learn more. Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    35 min
  2. In GOD We Trust

    JAN 9

    In GOD We Trust

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode of The Profit Talk, I’m exposing a truth so earth-shattering, it could completely change the way you see the world. It’s a secret so deeply hidden that most will never discover it—because if they did, entire economies could collapse. Have you ever stopped to question why the dollar bill boldly states “In God We Trust”? What if I told you this isn’t just a phrase, but a calculated message—a key to understanding the systems designed to control your life? This episode is more than just a conversation—it’s your wake-up call. A moment to break free from the matrix and uncover the truth they don’t want you to know.   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    13 min
  3. Tailored Content Strategies for Maximum Visibility

    JAN 2

    Tailored Content Strategies for Maximum Visibility

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, we interview Abby Herman. Abby is a content strategist and coach for service-based business owners who want to gain visibility for their businesses with personalized content strategies and implementation. She is also the voice behind The Content Experiment Podcast, where she features guests and solo episodes to talk about business growth and mindset, content strategy, and visibility. To learn more about Abby and the right content marketing strategy, visit https://thecontentexperiment.com/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    19 min
  4. Profit and Growth in Commercial Real Estate with Kirsten Flory

    12/26/2024

    Profit and Growth in Commercial Real Estate with Kirsten Flory

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode of The Profit Talk, I interview Kirsten Flory, a motivational speaker, business coach, and CEO with over 25 years of experience in commercial real estate, business development, and marketing. Kirsten shares her incredible journey of building a successful commercial real estate company in a male-dominated industry and the lessons she’s learned along the way. Connect with Kirsten Flory: https://foundationscommercial.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    46 min
  5. Reduce Your Lifestyle - One Of The Best Gifts You Can Give Your Business

    12/19/2024

    Reduce Your Lifestyle - One Of The Best Gifts You Can Give Your Business

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast episode, I share essential financial strategies for entrepreneurs, focusing on aligning personal lifestyle expenses with business cash flow to avoid financial stress. Topics include disciplined budgeting, responsible spending, and key concepts like target allocation percentages to ensure profits and owner's pay are distributed effectively. This episode is designed to help entrepreneurs maximize profits and build a sustainable lifestyle through proactive financial planning. Get a copy of your Target Allocation Percentages here https://www.profitmap.co/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    10 min
  6. Aligning Employee Performance with Company Goals

    12/12/2024

    Aligning Employee Performance with Company Goals

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast episode, LeiLani E. Quiray, Founder and CEO of Be the Change HR, Inc., certified Minority and Woman owned, discusses aligning employee performance with company goals. LeiLani shares her HR journey and emphasizes the importance of clear communication and transparency in financial matters to foster accountability. She advocates for performance-based compensation structures, such as profit-sharing plans, and highlights the need for setting clear performance goals. Leilani also addresses strategies for managing underperformance and the significance of core values in building a positive company culture. The episode offers practical insights into motivating employees and enhancing organizational success through effective HR practices.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    37 min
  7. Dr. Dawn Baker’s Approach to Cultivating Personal and Professional Balance

    12/05/2024

    Dr. Dawn Baker’s Approach to Cultivating Personal and Professional Balance

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Dr. Dawn Baker is the physician, writer, speaker, and lifestyle design coach behind Practice Balance. She helps physicians and other professionals step off the treadmill of achievement, rediscover their true selves, and cultivate a practice of balance that’s right for them. She is the author of Lean Out: A Professional Woman’s Guide to Finding Authentic Work-Life Balance. Dawn is also a certified yoga and meditation instructor who is passionate about off-grid living, homeschooling, fitness, and travel. www.practicebalance.com  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    28 min
  8. Managing Brand Transgressions

    11/28/2024

    Managing Brand Transgressions

    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I’m a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, we explore the intersection of consumer psychology, brand management, and Diversity, Equity, and Inclusion with Dr. Shailendra Pratap Jain and Dr. Shalini Sarin Jain. Shailendra, an award-winning professor at the Foster School of Business, shares insights from his groundbreaking work in marketing and brand transformation. Shalini, a leader in DEI and a management professor at the Milgard School of Business, discusses her impactful research on gender representation, corporate ethics, and social responsibility. Together, they reveal principles for navigating brand crises and creating socially responsible strategies that drive impact and innovation. Key Topics Covered: Shailendra and Shalini's co-authored book, Managing Brand Transgressions: 8 Principles to Transform Your Brand. Real-world examples of rebuilding trust in brands after crises. The evolving landscape of Diversity, Equity, and Inclusion in business. How ethical leadership influences corporate strategy and culture. This conversation is a must-listen for business leaders, marketers, and anyone passionate about meaningful change in the business world. Connect with them at https://brandtransgressions.com/   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    43 min
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About

The Profit Talk is for entrepreneurs who want to maximize profits in their business no matter what shifts happen in the economy. I’m Susanne Mariga, a Certified Public Accountant and Fractional CFO specializing in high net worth tax strategies for 7 and 8 figure entrepreneurs using the Profit First System. I have helped hundreds of small business owners for almost two decades create the cashflow in their business that allows their business work for them and not the other way around. Guest experts will be featured regularly to cover anything from life and mindset to growth and scaling.

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