Who Ya Know Show

The Who Ya Know Show is a refreshing reminder that great opportunities often start with great conversations. Trevor Houston brings genuine curiosity, warmth, and insight to every interview, creating space for guests to share meaningful stories and practical wisdom. It’s a show that celebrates connection, community, and the power of people helping people succeed. If you’re interested in leadership, networking, and real human conversations, this podcast is well worth a listen.

For the most part, almost every industry is filled with people who give lip service to being a relationship-based business, not a transactional one. Every salesperson in the world talks about that but far too few people walk that talk. It's very clear that Trevor and Mark are. authentically interested in people, in their well-being, in their success, and in their winning. It's really a delight to know there's people out there that really do care

The only currency that we don’t value enough is that of relationship value. This incredible podcast digs directly into that, and it has been spot on since they started with the important of relationship building.

As someone who spent nearly a decade in the front office of an NFL franchise and has spent the last several years building a brand consultancy, I can tell you: Trevor Houston gets it. The Who Ya Know Show isn’t just a catchy name — it’s the thesis that most career and business advice completely ignores. Every episode reinforces what I’ve seen to be true in every room I’ve ever been in: your network, your relationships, and your reputation are the real differentiators. Trevor and his guests don’t just talk about this in the abstract — they show up with specific stories, mindset shifts, and frameworks that actually move the needle. The conversations on showing up consistently, navigating career transitions with resilience, and treating people as the currency that drives everything — that’s content that leaders at every level need to hear. It’s rare to find a show that manages to be both deeply human and tactically useful, but the WYK Show threads that needle. If you’re building something, leading a team, or trying to figure out your next move — this is required listening.