The Platform Podcast

Jordan Kunde-Wright

I'm Coach Jordan founder and head coach of the Twin Cities Kettlebell Club (@twincitieskettlebellclub) and my mission is to improve the lives of others by helping build sustainable, healthy lifestyles. On this podcast I talk nutrition, training, supplementation, kettlebell sport, program design, mindset, impact, and really all things fitness with coaches, athletes, experts and regular people trying to live their best lives.

  1. MAR 19

    128. David Keohan, St. Paddy's Day 2025 | Twin Cities Kettlebell Club

    In this annual St. Patrick’s Day special, host Jordan Kunde-Wright of the Twin Cities Kettlebell Club once again reunites with David Keohan—affectionately known as “Indian Stones.” This yearly tradition marks a time to toast the holiday together while catching up on David’s newest achievements. From launching his craft beer, Mullán, to filming a funded one-hour documentary for RTÉ, David continues to champion Ireland’s rich heritage of stone lifting. Listeners will hear how David’s passion for preserving Celtic culture has led him to discover more than 48 historic stones throughout the Irish countryside—some weighing upwards of 200 kilos. He shares humorous anecdotes about powerlifters struggling with the awkward heft of these behemoths, proving that raw barbell strength doesn’t always translate to practical lifting. Meanwhile, Jordan swaps stories about hauling logs in his backyard, underscoring the primal satisfaction of moving “real world” weight. Amid all the laughter and celebration, David reveals his forthcoming trip to Boston, where he’ll inaugurate a brand-new lifting stone at a cultural center and offer stone lifting workshops. He also discusses The Wind Under It, his upcoming book set to be published worldwide by Bloomsbury, and hints at a possible PhD focusing on these ancient stones. Whether you love strongman feats, enjoy a good pint, or simply want to revel in genuine Irish spirit, this annual conversation offers a fascinating glimpse into the ever-expanding world of Celtic stone lifting. Sláinte! Timestamps [00:00:21 – 00:01:04] – St. Patrick’s Day Kickoff[00:01:04 – 00:01:44] – Introducing “Mullán” Beer[00:01:44 – 00:02:30] – Tradition & Pride[00:02:30 – 00:03:30] – Documentary Projects[00:03:30 – 00:05:00] – Stone-Lifting vs. Powerlifting[00:05:00 – 00:07:00] – Musical Sessions & Irish Pubs[00:07:00 – 00:13:00] – Spreading the Lifting Bug[00:13:00 – 00:19:10] – Daily Training & Bulgarian Split Squats[00:19:10 – 00:30:00+] – Future Ventures & Moby Dick Stone[00:30:00 – 00:59:56] – Books, Tours & Next Steps

    1h 2m
  2. 125. Maude Gorman, Kettlebell Sport Athlete and Endurance Adventurer | Twin Cities Kettlebell Club

    09/09/2024

    125. Maude Gorman, Kettlebell Sport Athlete and Endurance Adventurer | Twin Cities Kettlebell Club

    ⁠Register today⁠ for the 2024 WKSF North American Championship!!! Join us for an inspiring conversation with Maude Gorman, a passionate Kettlebell sport lifter and endurance athlete. Maude shares her unique journey from dropping out of high school to becoming a kettlebell sport competitor and tackling incredible endurance challenges, including running across Iceland in the Viking Run. In this episode, Maude discusses the highs and lows of her adventure across Iceland, running 8 marathons in 9 days through freezing conditions, river crossings, and harsh weather. She talks about the mental and physical fortitude required to keep going when faced with self-doubt, discomfort, and physical exhaustion. Maude also opens up about her personal history, sharing how surviving trauma and overcoming challenges has shaped her determination to push her limits. Her reflections on resilience, authenticity, and the power of community will leave you motivated to embrace discomfort and chase your own goals. Whether you’re an endurance athlete, kettlebell enthusiast, or simply someone looking for inspiration, Maude’s story of perseverance and self-belief is one you won’t want to miss. 🔗 Follow Maude Gorman on Instagram at @maudernliving for more on her adventures! 📅 Timestamps: [05:00] - Introduction and Greetings [05:20] - Maud’s journey in Kettlebell sport and her recent Viking Run adventure across Iceland [11:00] - Competing internationally in Kettlebell sport and the humbling experience of the IKMF World Championships [23:00] - Embracing discomfort and finding personal growth in endurance challenges [38:00] - The transformative power of community in endurance events [53:00] - "Descend into Discomfort" and learning from adversity [59:00] - What’s next for Maud: Tour de Mont Blanc and the All American Kettlebell Open Hit the like button, subscribe, and ring the bell for more inspiring content! #strengthandconditioning #kettlebell #endurance #fitness #tckbclub #platformpodcast #adventure #vikingrun #mindset #kettlebellcoach #kettlebell #kettlebells #girevoysport #girevik #girevoy #tckbclub #twincitieskettlebellclub #kettlebellcoach #kettlebell #kettlebells #kettlebelltraining #kettlebellsport #girevoysport #workout  #platformpodcast  And if you want help reaching your goals please ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for Coaching If you enjoy the content please leave a 5 star rating & review, subscribe, share on social media, and support my work by supporting my affiliates: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pro Kettlebell⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, use code TCKB10 to get 10% off to get your MADE IN THE USA Kettlebells ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kettlebell Kings⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, use code TCKB to get 10% off ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Bearfoot Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, use code TCKB10 to get 10% off ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Driven Nutrition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, use code TCKB to get 15% off ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Revive Supplements⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, use code TCKB for 10% off

    1h 9m
  3. 124. Melanie Lin, CEO - Virus Intl | Twin Cities Kettlebell Club

    08/16/2024

    124. Melanie Lin, CEO - Virus Intl | Twin Cities Kettlebell Club

    Join us for a compelling conversation with Melanie Lin, CEO of Virus International, a leading sports apparel brand catering to high-performance athletes. In this episode, Melanie delves into her unique journey from a non-athletic childhood to leading an innovative company in the fitness industry. She shares insights into the challenges Virus faced during the COVID-19 pandemic, the company's values, and how they are adapting and evolving in today's market. Melanie discusses the importance of aligning personal values with business goals, her passion for innovation, and the significant role of technology in Virus's products. She also opens up about the difficulties of working with family, the emotional toll of leading a company through bankruptcy, and the resilience required to make a comeback. Whether you're an athlete, an entrepreneur, or someone interested in the intersection of technology and fitness, this episode is packed with valuable insights and inspiration. 🔗 **Follow Virus International** on social media for more updates and check out their latest collection! 📅 **Timestamps:** 1. **00:21** - Introduction and Greetings 2. **00:45** - Melanie's Background and Early Influences 3. **05:00** - The Origin Story of Virus International 4. **15:00** - Navigating the Challenges of COVID-19 and Bankruptcy 5. **25:00** - Innovation in Fabric Technology and Product Development 6. **35:00** - The Importance of Diversity and Inclusion in Leadership 7. **45:00** - Building a Strong Brand Culture and Customer Loyalty 8. **55:00** - The Road Ahead: Virus International’s Vision for the Future 9. **01:05:00** - Final Reflections and Gratitude for the Community Hit the like button, subscribe, and ring the bell for more inspiring content! #strengthandconditioning #kettlebell #GPP #fitness #tckbclub #twincitieskettlebellclub #platformpodcast #workout

    1h 11m
  4. 123. GPP w/ Mike Silverman | Twin Cities Kettlebell Club

    08/10/2024

    123. GPP w/ Mike Silverman | Twin Cities Kettlebell Club

    Join us for an in-depth conversation with Mike Silverman, a highly respected strength and conditioning coach, and master kettlebell instructor. In this episode, Mike & Jordan share their expertise on General Physical Preparedness (GPP), offering insights into building a solid foundation of fitness that supports all aspects of athletic performance and daily life. We discuss the importance of consistency in training, the nuances of balancing strength and conditioning, and how to tailor programs to meet individual needs. He also shares advanced techniques for progressing in GPP, integrating complex movements, and overcoming mental barriers in training. Throughout the episode, Mike provides practical tips and real-world examples from his coaching experience, making this conversation invaluable for anyone looking to elevate their fitness game. Whether you’re a seasoned athlete or new to fitness, this episode is packed with actionable insights and inspiration to help you achieve your goals. 🔗 Follow Mike Silverman on social media for more training tips and updates! 📅 Timestamps: 03:21 - Introduction and Greetings 05:00 - Personal Updates and Birthday Surprise Story 08:00 - Recent Kettlebell Competitions and Standout Performances 13:00 - Philosophy on General Physical Preparedness (GPP) 18:00 - The Role of Consistency in Training 23:00 - Tailoring Training Programs for Individual Needs 28:00 - Balancing Strength and Conditioning in GPP 31:00 - Listener Q&A: Starting a GPP Program 38:00 - Advanced Techniques in GPP 43:00 - The Mental Side of Training 53:00 - Evolution of Kettlebell Training 01:03:00 - Stories from the Field: Real-World Coaching Examples 01:13:00 - Integrating GPP into Everyday Life 01:23:00 - Final Reflections and Future Topics 01:33:00 - Closing Remarks and Takeaways Hit the like button, subscribe, and ring the bell for more inspiring content!#strengthandconditioning #kettlebell #GPP #fitness #tckbclub #twincitieskettlebellclub #platformpodcast #workout Apply for Coaching! - https://www.twincitieskettlebellclub.com/interestform This video is NOT sponsored. Some product links are affiliate links which mean if you buy something we'll receive a small commission, but you won't pay more. In fact, if you use my discount codes you'll SAVE $$$ 1.  10% off Pro Kettlebells- MADE IN THE USA!- use code TCKB https://prokettlebell.com/online-store?aff=8 2. 10% off at Kettlebell Kings- use code TCKB https://kettlebellkings.com?afmc=1d  3. 10% off at Bearfoot Athletics- use code TCKB10 https://www.bearfootathletics.com/?ref=RiA5-64mRDq3 4. 15% off at Driven Nutrition- use code TCKB https://www.drivennutrition.net/pages/_go_?ref=11454:308873&discount=TCKB

    1h 36m
  5. 122. USA National Team members | Twin Cities Kettlebell Club

    07/16/2024

    122. USA National Team members | Twin Cities Kettlebell Club

    Join us as we dive into the international world of kettlebell sport competition with elite athletes from the USA National Kettlebell Sport team: Gianna Kreider, Ayden Jones, and Paul Klein. Our speakers share their experiences at WKSF World Championships as well as personal stories of overcoming challenges on and off the platform, tips for beginners, and the vital role of coaches in their success. Whether you're a seasoned athlete or new to kettlebell sport, this episode is packed with inspiration and motivation. Join us and be part of the dynamic and rewarding world of kettlebell sport! Sign up for the American Kettlebell Lifters Union: https://www.aklu.net/membership Register today for the 2024 WKSF North American Championship!!! www.twincitieskettlebellclub.com/tckbopen2024 And if you want help reaching your goals please ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for Coaching: https://www.twincitieskettlebellclub.com/interestform This video is NOT sponsored unless explicitly disclosed as such, any product reviews or endorsements are given without compensation. Some product links are affiliate links which mean if you buy something we'll receive a small commission, but you won't pay more. In fact, if you use my discount codes you'll SAVE $$$ 1. 10% off Pro Kettlebells- MADE IN THE USA!- use code TCKB10 https://prokettlebell.com/online-store?aff=8 2. 10% off at Kettlebell Kings- use code TCKB https://kettlebellkings.com?afmc=1d 3. 10% off at Bearfoot Athletics- use code TCKB10 https://www.bearfootathletics.com/?ref=RiA5-64mRDq3 4. 15% off at Driven Nutrition- use code TCKB https://www.drivennutrition.net/pages/_go_?ref=11454:308873&discount=TCKB

    1h 9m
  6. 121. Matt Borris, Phoenix Wellness Nutrition Coaching | Twin Cities Kettlebell Club

    07/03/2024

    121. Matt Borris, Phoenix Wellness Nutrition Coaching | Twin Cities Kettlebell Club

    In this episode of the Platform Podcast, we welcome back our good friend, Matt Borris. Matt is a Canadian Kettlebell sport lifter, a CrossFit instructor, and a recently certified nutrition coach. He shares insights into his journey in kettlebell sport, the effectiveness of CrossFit, tall man struggles, and his frameworks for nutrition coaching. Join us as we dive into Matt's experiences, discuss training techniques, and explore how his approach to fitness and nutrition can help you achieve your goals. Whether you're a seasoned athlete or just starting out, there's something in this episode for everyone. Get in touch with Matt! 🔗 **Follow @phoenix_wellness_ca ** on Instagram for more tips and updates! Email phoenixwellnessca@gmail.com Website www.phoenixwellnessca.com 📅 **Timestamps:** 0:00 - Intro 3:47 - Welcome back, Matt Borris 8:00 - Matt’s journey in Kettlebell sport 15:20 - CrossFit principles 22:35 - The role of nutrition in performance 30:10 - Training techniques and tips 40:00 - Overcoming challenges in fitness 50:25 - Matt’s advice for beginners 1:00:10 - Future plans and goals 1:10:20 - Closing thoughts and wrap-up Hit the like button, subscribe, and ring the bell for more inspiring content! #kettlebellcoach #kettlebell #kettlebells #girevoysport #girevik #girevoy #tckbclub #twincitieskettlebellclub #kettlebellcoach #kettlebell #kettlebells #kettlebelltraining #kettlebellsport #girevoysport #workout  #platformpodcast  Register today for the 2024 WKSF North American Championship!!! https://www.twincitieskettlebellclub.com/tckbopen2024 And if you want help reaching your goals please ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for Coaching: https://www.twincitieskettlebellclub.com/interestform This video is NOT sponsored unless explicitly disclosed as such, any product reviews or endorsements are given without compensation. Some product links are affiliate links which mean if you buy something we'll receive a small commission, but you won't pay more. In fact, if you use my discount codes you'll SAVE $$$ 1. 10% off Pro Kettlebells- MADE IN THE USA!- use code TCKB10 https://prokettlebell.com/online-store?aff=8 2. 10% off at Kettlebell Kings- use code TCKB https://kettlebellkings.com?afmc=1d 3. 10% off at Bearfoot Athletics- use code TCKB10 https://www.bearfootathletics.com/?ref=RiA5-64mRDq3 4. 15% off at Driven Nutrition- use code TCKB https://www.drivennutrition.net/pages/_go_?ref=11454:308873&discount=TCKB

    1h 3m
    5
    out of 5
    22 Ratings

    About

    I'm Coach Jordan founder and head coach of the Twin Cities Kettlebell Club (@twincitieskettlebellclub) and my mission is to improve the lives of others by helping build sustainable, healthy lifestyles. On this podcast I talk nutrition, training, supplementation, kettlebell sport, program design, mindset, impact, and really all things fitness with coaches, athletes, experts and regular people trying to live their best lives.

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