Presentation Thinking

GhostRanch Communications

Mikey and Molly have been beckoned by the gods to become legendary storytellers — a call impossible to refuse. Join our heroes as they dive deep down the rabbit hole, documenting their findings as they scour all industries and disciplines in search of outside insights, inside outlooks, and, well, anything and everything there is to know about the making (and delivery) of better presentations. This is Presentation Thinking™ Brought to you by www.GhostRanch.com — b2b marketers' partners in Presentation Excellence AND www.StoryCamp.com — A soft skills symposium in Park City, July 23-24, 2025

  1. 4d ago

    #220. World-building on a walking tour

    We might say that Kara Zeiberg is a tour de force…of giving historical walking tours on Boston’s Freedom Trail!  Have you ever considered how much world-building goes into a walking tour? Facilitating a group of wayward tourists through bustling Boston streets already presents tricky logistics. Presenting along the way, telling true and engaging stories—all while IN CHARACTER dang near deserves a presentation award! Seasoned tour guide Kara Zeiberg joins the pod to discuss how she fell into such a niche career and how it’s sharpened her storytelling and presentation skills in ways most B2B folks never have to consider.  From underdog anecdotes from our country’s unsung heroes to iconic stops along Boston’s Freedom Trail, Kara has a story for everything—and some fabulous world-building advice as her colonial character, “Thankful Rice.”  This is an episode for: the theater kids, people building immersive experiences, and anyone that has to practice presenting in tricky situations.  What's in the Spice Cabinet? Where to find Kara (and book a tour!) The Freedom Trail Boston reccos?  Beantown Pub - bite downtown The Green Dragon - drinks! Cheers (formerly Bull and Finch) - the Cheers bar A few of Kara’s fave historical icons… Phillis Wheatley Elizabeth Arden Walkout song?  Ragdoll - Aerosmith Why does Kara think people remember information so much better through story? People are always looking for what brings you from point A to point B, you know, something that drives that line through…Absolutely everything should have a narrative so that people can follow it through because that's what people are looking for.

    #220. World-building on a walking tour
  2. Sep 21

    #219. Nolan Haims wants your presentation to pack a punch

    As a co-host of The Presentation Podcast, one of the original inspirations for starting our own pod, Nolan Haims is like a “Founding Father” to us.  The Microsoft PowerPoint expert, data storyteller, and seasoned coach joins Mikey for a conversation around how to communicate as much as possible within short time windows and shrinking attention spans.  With 10+ years’ coaching experience (and a former career as a magician!!), Nolan employs fantastic exercises to teach memorable data visualization lessons. From his “one second chart” to studying the original Casa Blanca movie poster to simply emphasizing that people don’t take away enough in their slides (get friendly with that delete button!).  Whether you’re struggling to edit a deck or a graphic designer trying to maintain their edge, Nolan wants to help you guide your audience. This is an episode for: graphic designers, anyone working through a deck, and the data viz nerds. What's in the Spice Cabinet? Where to find more of Nolan: Nolan Haims Creative The Presentation Podcast PowerPoint Pet Peeve? “Too much content. Slides that aren’t glance-able. And slides that draw your audience’s attention away from you.” Favorite speaker? Steve Jobs - “My favorite of his was the Macbook Air launch where he pulled the computer out of an envelope.” Book reccos? Good Charts - Scott Berinato What’s Nolan’s walkout song? You Make My Dreams - Hall & Oates

    #219. Nolan Haims wants your presentation to pack a punch
  3. Sep 11

    #218. What’s the shape of “The Odyssey”?

    When Christopher Nolan released his latest film, “The Odyssey”, this summer, there was much discourse (too much?) about its historical accuracy, its casting, and how it held up against Homer’s beloved 3000 year-old epic. For us here at Presentation Thinking AKA the “Storyteller’s Study Club,” we were thinking about another book—Christopher Booker’s The Seven Basic Plots—wherein Booker lays out 7 “shapes” for all stories. In one shape he dubs “The Quest,” Booker heavily relies on Homer’s The Odyssey as a reference point.  Mikey and Molly get into how Nolan’s film rendition of “The Odyssey” follows (and doesn’t) the shape of “The Quest” that Booker so thoroughly laid out in his study of storytelling.—and how it can make for one of the most memorable stories ever told. We also apply what we know about film and visual storytelling to discuss Nolan’s mise-en-scene, dialogue choices, and terrible sound-mixing. This is an episode for: story nerds, students of the Greek epics, and Nolan fans and foes alike. What’s in the Spice Cabinet? The trailer, because we can’t link it in IMAX: via YouTube Christopher Booker’s book we reference heavily: The Seven Basic Plots We discuss this story shape in further detail in Episode #33 Emily Wilson’s translation: Here  Her scathing review of Nolan’s film, “An Uncomplicated Man” For further reading (Substack recommendations vetted by Molly) A great epics reading list  The different elements of horror in The Odyssey “Christopher Nolan ruined Circe” “How should an Odysseus be?”

    #218. What’s the shape of “The Odyssey”?

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About

Mikey and Molly have been beckoned by the gods to become legendary storytellers — a call impossible to refuse. Join our heroes as they dive deep down the rabbit hole, documenting their findings as they scour all industries and disciplines in search of outside insights, inside outlooks, and, well, anything and everything there is to know about the making (and delivery) of better presentations. This is Presentation Thinking™ Brought to you by www.GhostRanch.com — b2b marketers' partners in Presentation Excellence AND www.StoryCamp.com — A soft skills symposium in Park City, July 23-24, 2025