The PR Podcast

Jody Fisher
  • 5.0 (20)
  • Business
  • Updated Weekly

The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

  1. 254. Jennifer Moss, JAR Podcast Solutions, on Building a Better Podcast

    Jun 1

    254. Jennifer Moss, JAR Podcast Solutions, on Building a Better Podcast

    What makes a podcast feel authentic? In this episode, we sit down with Jennifer Moss, Co-Founder and Chief Creative Officer of JAR Podcast Solutions, one of the world’s leading branded podcast agencies. Jennifer has helped organizations ranging from Amazon and Cirque du Soleil to Wharton create podcasts that do more than promote a brand—they tell stories that audiences genuinely want to hear. The conversation explores why so many brand podcasts fail to connect, what separates great storytelling from corporate messaging, and how brands can create audio content that builds trust, engagement, and long-term audience relationships. Jennifer also shares her perspective on the growing role of AI in content creation, why human-centered storytelling matters more than ever, and what she has learned leading creative teams at the forefront of the podcast industry. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. JAR Podcast Solutions website: https://jarpodcastsolutions.com The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    36 min
  2. 253. Jody Fisher on Jody Fisher on Summer Get Ready Season

    May 25

    253. Jody Fisher on Jody Fisher on Summer Get Ready Season

    Summer is not downtime for PR professionals — it’s opportunity season.In this Memorial Day special episode of The PR Podcast, host Jody Fisher talks about why the summer months are one of the most overlooked opportunities in public relations and marketing. While many organizations slow down between Memorial Day and Labor Day, smart brands use the season to build momentum, create content, strengthen media relationships, and prepare for the crowded fall news cycle.In this episode:• Why summer is a great time to create news• How to strengthen media and business relationships• The importance of stockpiling content before fall• Why smart PR teams prepare for September during the summer• How staying visible all summer helps your brand long-termWhether you work in PR, marketing, media relations, nonprofit communications, or business leadership, this episode offers practical strategies to help you make the most of the summer season.Subscribe to The PR Podcast for conversations about media, storytelling, branding, and how the news gets made.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    25 min
  3. 252. Kaitlyn Kenaan, Haley Reid, Gabby Davis of Flyer PR, a student-run PR firm getting real results

    May 11

    252. Kaitlyn Kenaan, Haley Reid, Gabby Davis of Flyer PR, a student-run PR firm getting real results

    Flyer PR is proving that the future of public relations isn’t waiting until graduation. Based at the University of Dayton, this student-run agency gives aspiring communications professionals real-world experience managing campaigns, navigating crisis simulations, working with clients and building brands before they ever enter the workforce full-time.    On this episode of The PR Podcast, we’re joined by three of the student leaders behind Flyer Public Relations at the University of Dayton — Haley Reid, Kaitlyn Kenaan and Gabby Davis and their faculty advisor Natasha Baker. As part of one of the country’s most hands-on student-run PR agencies, they’re already managing real clients, building campaigns, navigating crisis simulations and learning what it truly takes to succeed in modern communications. We talk about the future of public relations, how AI and social media are changing the industry, and why experiential learning may be the best preparation for a career in PR today.   The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals.    Flyer PR Website: https://www.udflyerpr.com Instagram: https://www.instagram.com/flyerpr/ LinkedIn: https://www.linkedin.com/company/flyerpr/   Kaitlyn Kenaan Instagram: https://www.instagram.com/kate.kenaan_/ LinkedIn: https://www.linkedin.com/in/kaitlyn-kenaan/   Haley Reid Instagram: https://www.instagram.com/haleynreid/ LinkedIn: https://www.linkedin.com/in/haleynreid/   Gabby Davis Instagram: https://www.instagram.com/_gabbyd_/ Music Instagram: https://www.instagram.com/gabbydavisofficial/ LinkedIn:⁠ https://www.linkedin.com/in/gabrielle-m-davis/   Natasha Baker  Instagram: https://www.instagram.com/natashab40/   The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/ Twitter: https://x.com/ThePRPodcast1 Instagram: https://www.instagram.com/theprpodcast_/ TikTok: https://www.tiktok.com/@theprpodcast

    32 min
  4. 251. Dorie Klissas, Dorie Klissas Media, on Pitching Network TV

    Apr 27

    251. Dorie Klissas, Dorie Klissas Media, on Pitching Network TV

    Dorie Klissas is the founder and president of Dorie Klissas Media and an Emmy Award-winning television producer. She spent 15 years at NBC’s Today Show and is an Edward R. Murrow Award contributor for her work on The CBS Evening News with Katie Couric. She has served in leadership positions at major health systems, including the Mount Sinai Health System, Hackensack Meridian Health, and NYU Langone, where she oversaw an increase in media coverage by as much as 1000 percent in her first year of tenure, securing placements in high-profile outlets such as CBS’s “60 Minutes” and “Face the Nation.” She is currently the Chief Marketing and Communications Officer with LiveOnNY, the organ donor procurement organization for the New York metropolitan area. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Dorie Klissas Facebook: https://www.facebook.com/dorie.klissas/ Twitter: https://x.com/DorieKlissas Instagram: https://www.instagram.com/klissasdorie/ LinkedIn: https://www.linkedin.com/in/dorie-klissas-8806706/ Dorie Klissas Media Wesbite: https://dorieklissas.com/site/ The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    28 min
  5. 250. Jennifer Acree, JSA+Partners, on startups, measurement and using PR for good

    Apr 20

    250. Jennifer Acree, JSA+Partners, on startups, measurement and using PR for good

    Jennifer Acree is the founder and CEO of JSA+Partners, a strategic communications agency she has led for more than 17 years, working with major consumer tech brands including Yahoo, Sphere, Electronic Arts, Exploding Kittens and Character.AI. She’s known for blending strong storytelling with data-driven strategy, most recently through launching Fogline, a proprietary measurement platform focused on meaningful insights over outdated metrics. In 2025, after losing her childhood home in the Palisades fire, Jennifer mobilized her network to launch the L.A. Strong Comms Coalition, delivering more than $150,000 in pro bono PR support to small businesses and securing national and local media coverage to aid recovery efforts—demonstrating the real-world impact of public relations.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on ⁠⁠Facebook⁠⁠, ⁠⁠Twitter⁠⁠, ⁠⁠Instagram⁠⁠, and ⁠⁠TikTok⁠⁠ at @ThePRPodcast.Jennifer AcreeLinkedIn: https://www.linkedin.com/in/jenniferstephensacree/JSA PartnersWebsite: https://jsapartners.coSubstack: https://talkingpointsbyjsa.substack.comLinkedIn: https://www.linkedin.com/company/jsa-partners/The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    28 min
  6. 249. Mark Mallchok, Brella Productions, on Elevating Events with Storytelling

    Apr 13

    249. Mark Mallchok, Brella Productions, on Elevating Events with Storytelling

    Mark Mallchok, Chief Event Strategist and co-founder of Brella Productions, joins the show to break down what it really takes to create corporate events that deliver results—not just applause. With a background in theater and film, Mark brings a storytelling-first approach to designing experiences that engage audiences across in-person, virtual, and hybrid environments. He shares how companies can eliminate inefficiencies, control costs, and still produce high-impact events that support real business and learning goals. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on ⁠⁠Facebook⁠⁠, ⁠⁠Twitter⁠⁠, ⁠⁠Instagram⁠⁠, and ⁠⁠TikTok⁠⁠ at @ThePRPodcast.Mark Mallchok LinkedIn: https://www.linkedin.com/in/brellamm/Brella Productionswebsite: https://brella.comLinkedIn: https://www.linkedin.com/company/brella-productions/Facebook: https://www.facebook.com/BrellaProductionsInstagram: https://www.instagram.com/brellaprod/The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    28 min
  7. 248. Alison Seibert, The James Collective, on Lifestyle PR and Supporting Female Entrepreneurs

    Mar 30

    248. Alison Seibert, The James Collective, on Lifestyle PR and Supporting Female Entrepreneurs

    Alison Seibert is the founder and principal of The James Collective, a boutique PR and integrated communications agency that captures the power of attention for leading lifestyle brands. TJC partners with high caliber CPG food and beverage, wine & spirts and travel companies who are dedicated to creating a more delicious and connected world. Founded in 2015, The James Collective has grown to a bicoastal business with a portfolio of luxury, DTC and legacy brands that have included Jacobsen Salt Company, the 1 Hotel, Food52, Joseph Phelps Vineyards (owned by LVMH), Kermit Lynch, Hungryroot, Flowers Winery, Maille Mustard (a Unilever brand), Oishii, and more. Alison holds an MBA in International Business and both invests in and advises growing businesses in the CPG food, beverage, and travel industries, and is especially passionate about ventures led by the next generation of women entrepreneurs. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on ⁠⁠Facebook⁠⁠, ⁠⁠Twitter⁠⁠, ⁠⁠Instagram⁠⁠, and ⁠⁠TikTok⁠⁠ at @ThePRPodcast. The James Collective Website: https://thejamescollective.co Instagram: https://www.instagram.com/thejamescollective/ LinkedIn: https://www.linkedin.com/company/the-james-collective/ Alison Seibert Instagram: https://www.instagram.com/alisonseibert/ LinkedIn: https://www.linkedin.com/in/alisonseibert/ The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/ Twitter: https://x.com/ThePRPodcast1 Instagram: https://www.instagram.com/theprpodcast_/ TikTok: https://www.tiktok.com/@theprpodcast?

    28 min
  8. 247. Caroline Sánchez-Avakian, Ballot Initiative Strategy Center, on Elections and Storytelling

    Mar 23

    247. Caroline Sánchez-Avakian, Ballot Initiative Strategy Center, on Elections and Storytelling

    What happens when you combine storytelling, strategy, and high-stakes advocacy? You get a communicator who understands not just how to craft a message—but how to make it matter. This week on The PR Podcast, we sit down with Caroline Sánchez-Avakian, Strategic Communications Director at the Ballot Initiative Strategy Center, to talk about the intersection of policy, narrative, and real-world impact. From leading national advocacy campaigns to her work as a playwright and Emmy-nominated host, Caroline brings a unique perspective on how stories shape public opinion and influence outcomes. We get into what PR professionals can learn from advocacy communications, how to sharpen messaging in high-pressure environments, and why the most effective communicators understand both the facts and the human story behind them.If you want to think differently about influence, messaging, and the role of PR in shaping the world around us—this episode is for you. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Ballot Initiative Strategy Center Website: www.ballot.org Socials: @ballotstrategy Podcast page: https://ballot.org/podcast Caroline Sánchez-Avakian website: www.carolineavakian.com LinkedIn: www.linkedin.com/in/carolineavakian The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

    30 min
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5
out of 5
20 Ratings

About

The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Information

  • Creator
    Jody Fisher
  • Years Active
    2020 - 2026
  • Episodes
    254
  • Rating
    Clean
  • Copyright
    © Jody Fisher
  • Show Website
    The PR Podcast

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