FEARLESS MEDIA: The Future Of Entertainment, Media & Tech

Peter Csathy

Peter Csathy's podcast explores the future of entertainment, media and tech and features the entrepreneurs, executives, and creators leading the way - all with a healthy mix of mind, body and soul. Diverse stories, from diverse voices via Peter's expert analyses and exclusive interviews. Peter is an internationally recognized media, entertainment and tech expert and Chairman of Creative Media, a leading legal services and business advisory firm (creativemedia.biz). He is the author of several critically-acclaimed industry books and regular contributor to Forbes, Variety, TheWrap, Billboard, Consequence, TechCrunch and USA Today. Follow Peter on Twitter @pcsathy, reach out to him at bizdev@creativemedia.biz, and sign up to his "Fearless Media" newsletter (fearlessmedia.substack.com) and separate "AI & NFT Legal Update" newsletter (ainftlegalupdate.substack.com) - both on Substack.

  1. 6D AGO

    AI Revenue Sharing for Content: It Works (& ProRata.ai Shows the Way)

    In this episode, I revisit my conversation with Josh Freeman, VP of Business Development of "must watch" company ProRata.ai, which sits at the center of the generative AI/content divide. The company recently raised an additional $40 million (bringing its total haul to over $70 million). Its vision is to solve one of the most challenging issues at the center of generative AI — i.e., the use of IP/content without consent, compensation and attribution.  Josh tells me that the company's proprietary tech can do three critical things: (1) identify “proportionate attribution” to content sources used for generative AI training purposes, based on each source’s relative contribution to the ultimate GenAI output/display; (2) enable reporting of that attribution/contribution; and (3) enable ongoing payments to the relevant rights-holders. Since this episode first posted one year ago, ProRata also launched its own AI search chatbot, Gist Answers, to compete directly with Perplexity, Gemini, ChatGPT and others in AI search. But unlike those AI chatbots, ProRata.ai says it does it “ethically” — training its AI models on — and then outputting/displaying — only licensed content sources.  The company counts 1,500+ media partners, including The Atlantic, The Guardian, Sky News and Vox. And here’s the fascinating part. The company gives its partners an ongoing 50/50 revenue split on any revenues generated by Gist Answers (not just a single up-front licensing payment). Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.

    43 min
  2. FEB 7

    Beyond The Swipe: Your New 24/7 AI Dating Coach (Just In Time for Valentine's Day)

    What happens when an entrepreneur looking for love finds dating perils instead? She builds a new AI dating App to spot those relationship red flags and deliver real-time coaching and safety. My interview today is with Blair Golden, Founder & CEO of Pair — your always-on personal AI dating coach that just launched in the App Store last week.  Blair & I Discuss: The “Dating Jungle” Inspiration. Blair’s motivation came from her personal return to dating after her divorce, an experience she describes as an “unsupervised and unsafe circus.”Bridging the Gap Between Therapy and Dating. She realized that professional dating advice is too expensive or unavailable when dating “disasters” actually occur. “As we all know, dating disasters don’t wait for Tuesday at 3 PM!”The Need for a Real-Time Confidant. “What if I had a wise, calm, judgment-free coach and confidant in my pocket? Someone I could ask, in real time, ‘Is this a red flag, or am I overthinking?’”Safety and Empowerment. “Desiring to help empower women and provide a new level of safety to all daters.”Trusting Your Intuition. “Pair is built to help singles trust their gut when spotting red flags and cut ties with toxic people faster.”30 minutes. Zero fluff. Total insight. Just in time for Valentine’s Day. Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.

    29 min
  3. FEB 3

    Advertising's Top AI Disruptor PJ Ace: Rewriting The Rules (& Turning Down Super Bowl Ads)

    What happens when the top AI disruptor in the world of advertising, PJ Accetturo (aka PJ Ace, the “Viral AI Ad Madman”) — founder and CEO of leading AI creative studio and agency Genre AI — sits down to talk shop? You get a fascinating, blunt discussion of how AI is fundamentally transforming the world of big brand and Hollywood studio advertising and production. PJ and I discuss: How Genre AI broke out with its AI-hyper fueled ad for prediction market, Kalshi – an ad that was viewed tens of millions of times. Since then, Oracle, Popeyes, Qatar Airlines have chosen Genre – and now, so do major Hollywood studios. You’ll learn why (hint: it’s a race to quality; not to the bottom).Why PJ turned down the opportunity to produce a massive Super Bowl ad.AI’s power to slash production costs & time-frames, without sacrificing quality. PJ walks us through the overall production process. Where AI shines. And where AI has limitations.The unchallenged power of human creativity for high quality ideation, pre and post-production. PJ’s team includes top directors and talent from film & television — critical differentiators from other AI studios. And he doesn’t expect that to change.45 minutes. Zero fluff. Total insight. Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.

    44 min
  4. JAN 27

    Google's Head of Content: On AI, Hollywood & AI's 4th Dimension of Storytelling

    What happens when Google’s head of entertainment content & platforms, Jon Zepp, sits down to talk shop? You get one of Big Tech’s leading AI “insiders” whose focus is to work with the creative community — and to overcome friction, and focus instead on unlocking new creative possibilities. I interview Jon about it all in this episode. He deeply respects Artists — is one of the sharpest minds I know — and is a true lover of the world of entertainment and content. Jon and I discuss: Google’s Creative Partnership with Filmmakers Darren Aronofsky and Doug Liman: Why those Auteurs behind classic films like “Black Swan” and “Swingers” chose to work with the biggest AI/Tech company on the planet — and how they overcame understandable Artist trepidation.Google’s New 100 ZEROS Project: It’s an eye-opening new creative direction for Google. And just in time for the Academy Awards, 100 ZEROS has a small co-production role in 9-time Oscar nominated film “Sentimental Value” — a relationship that, interestingly, has nothing to do with AI.AI’s Unlock of a New 4th Dimension of Storytelling: Jon lays out an “a-ha” moment for me, in terms of understanding new creative possibilities unlocked with AI (which still keeps human artists/creatives firmly in control).45 minutes. Zero fluff. Total insight.  Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.

    44 min
5
out of 5
9 Ratings

About

Peter Csathy's podcast explores the future of entertainment, media and tech and features the entrepreneurs, executives, and creators leading the way - all with a healthy mix of mind, body and soul. Diverse stories, from diverse voices via Peter's expert analyses and exclusive interviews. Peter is an internationally recognized media, entertainment and tech expert and Chairman of Creative Media, a leading legal services and business advisory firm (creativemedia.biz). He is the author of several critically-acclaimed industry books and regular contributor to Forbes, Variety, TheWrap, Billboard, Consequence, TechCrunch and USA Today. Follow Peter on Twitter @pcsathy, reach out to him at bizdev@creativemedia.biz, and sign up to his "Fearless Media" newsletter (fearlessmedia.substack.com) and separate "AI & NFT Legal Update" newsletter (ainftlegalupdate.substack.com) - both on Substack.

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