Sports Cards Live

Cloud10

These are the audio tracks from Sports Cards Live (on YouTube). Host and lifelong collector Jeremy Lee is joined by passionate collectors, industry insiders, hobbypreneurs, content creators to educate, inform, entertain, and inspire hobbyists of all genres and experience. Sports Cards Live is an interactive livestream video podcast where you are part of the show as your comments and questions are in play. 

  1. 16h ago

    The Hobby’s New Trajectory + How Big Is This Market Really? + Are We Underestimating Its Size?

    Joe Poirot puts Jeremy on the spot. As a longtime hockey collector, how does he put the astonishing $1.281 million Macklin Celebrini 1/1 Young Guns sale into context? The answer has less to do with one hockey card and much more to do with what seems to be happening across the entire trading card world. Something feels different in 2026. The hobby has been growing for years, but Jeremy makes the case that we may have recently entered a new trajectory. Celebrities and athletes are increasingly involved. Fanatics continues pushing trading cards further into the mainstream. Card shows are booming. Enormous amounts of money are entering the space. And just hours before the show, Jeremy encounters two kids running a lemonade stand who already know exactly what they're going to do with the money: Buy a hobby box. So how big is this thing actually becoming? Chris McGill brings some real numbers into the conversation, while the panel debates whether Fanatics and the rest of the industry have actually "10X'd" the hobby, whether the old baseball "innings" analogy ever made sense in the first place, and why cycles may be a much better way of understanding where trading cards are headed. Then we start looking at the money. The publicly tracked secondary market represents hundreds of millions of dollars in transactions every month, but what happens when you add everything that isn't captured there? Local card shops. Card shows. Grading fees. Breaking. Live selling. Private transactions. Retail wax. Supplies. Other marketplaces and all of the businesses operating around the cards themselves. Could the true trading card economy be dramatically larger than most collectors realize? David Chase brings some caution to the optimism, Joshua Adams explains why he deliberately tunes much of the business side out and simply enjoys collecting, and Joe challenges Jeremy's idea of the hobby, industry and other segments all existing inside one larger trading card ecosystem. It's a wide-ranging conversation about where cards are right now, how we got here and whether this latest wave of growth really is different from the ones we've experienced before. Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. 1d ago

    Discovery, The Chase or Ownership? + What Makes Collecting Fulfilling + Why We Fall Out of Love With Cards

    Why do we actually collect cards? Chris McGill brings a deceptively simple question to the Sports Cards Live panel: At what point in the collecting process do you feel most fulfilled? Is it the research and discovery of something you never knew existed? Is it the chase and the hunt for a card that might take years to find? Is it finally owning the card? Is it curating, displaying and expressing your collection? Or is there actually something satisfying about selling a card and moving on? Jeremy, Joe Poirot, Joshua Adams and Chris all give very different answers, and the conversation turns into a fascinating look at the psychology behind why we collect. What is the difference between fulfillment and fun? Why can finally owning a long-sought-after card sometimes feel less exciting than pursuing it? Why can simply knowing that a card belongs to you provide a sense of satisfaction even when you rarely physically look at it? And how much of our collection is really an expression of our own hobby identity? Then David Chase joins the panel and adds another dimension to the conversation: sometimes you finally acquire the card, set or collecting lane you have been pursuing and realize you don't actually love it anymore. That leads us into curation, changing our minds as collectors, falling out of love with cards, the occasional relief of selling, sharing collections on social media and the community that develops when collectors discover and chase cards together. There may not be one correct answer, but there is a good chance you'll find yourself answering the question while listening. Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. 2d ago

    “This Is So Stupid” + The $1.28 Million Celebrini Debate + Does Player Greatness Even Matter Anymore?

    A hockey card just sold for $1.281 million, and the Sports Cards Live panel has some very different opinions about it. Chris McGill and Joshua Adams join Jeremy and Clark Kim just after the Macklin Celebrini Gold Outburst 1/1 Young Guns becomes one of the most expensive hockey cards ever sold. Chris sees a potentially defining trophy card of a young superstar whose collector now gets to follow his career while owning one of his very best cards. Josh has a slightly different reaction: “This is so stupid.” And that is where the fun begins. We compare Celebrini’s sale with the biggest cards of Wayne Gretzky, Connor McDavid, Sidney Crosby, Alexander Ovechkin and other established hockey legends. Then we pose a fascinating question: for roughly the same $1.3 million, would you rather own the Celebrini 1/1 or the heavily restored T206 Honus Wagner that recently sold for almost exactly the same amount? But the conversation quickly becomes about something much larger than one hockey card. There appears to be a different level of wealth entering the hobby. Whatnot has raised hundreds of millions of dollars at a massive valuation. CardVault by Tom Brady is planning major expansion with a high-profile group of investors. And individual collectors with extraordinary financial resources can potentially pay prices that would have seemed impossible only a few years ago. So does Macklin Celebrini actually need to become Sidney Crosby for today's price to make sense? Does Cooper Flagg need to become LeBron James? Does Victor Wembanyama need to become one of the greatest players ever? Or has the hobby grown enough, and attracted enough new money, that the old rules for valuing cards and players are beginning to change? We get into speculation versus proven greatness, the experience of owning the ultimate card of a young superstar, generational prospects, cultural relevance, Wemby and Cooper Flagg, and whether today's collectors will ultimately care as much about the legends of previous generations as they do about the athletes they actually grew up watching. Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. 3d ago

    The $1.28 Million Celebrini Sale + Can PSA Fix the Grading Crisis? + What Happens to 11 Million Cards?

    Macklin Celebrini just made hockey card history. We watch the final moments of the Gold Outburst 1/1 Young Guns auction live as the card sells for an astonishing $1.281 million with buyer’s premium, immediately putting it among the most expensive hockey cards ever sold. But the heart of this episode is grading. Clark Kim of the Cards To The Moon podcast joins Jeremy for a deep conversation about the current state of the grading industry and a basic question that is becoming increasingly difficult to ignore: is the way we grade millions upon millions of cards actually sustainable? PSA has an enormous backlog, lower-priced submission tiers have been restricted, grading costs have risen, and millions of cards continue to flow through the system. So what happens when PSA eventually catches up? Could that supply affect the market? And with PSA dramatically increasing its grading capacity, what happens after the backlog is gone and all of that capacity needs to be filled? Clark also proposes a completely different approach involving technology and pre-grading, leading to a broader discussion about whether there is a better way to determine which cards are actually worth submitting. Then there is the strange economics of modern grading itself. Why can a raw card sometimes sell for more than a PSA 9? Why are collectors willing to pay enormous premiums for a PSA 10 when the physical difference between a 9 and a 10 can be virtually impossible to see? And are collectors simply grading far too many cards? We also get into undergraded vintage cards, buying the card instead of the number on the holder, the opportunities created by inconsistent grading, and why Jeremy would much rather find a gorgeous card trapped inside a low-grade slab than gamble on submitting it himself. Plus, what exactly does “vintage” mean anymore, and where should the vintage era actually end? Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. 4d ago

    A Hockey Card Crosses $1 Million + Did Alt Cross the Line? + Why Modern Collectors Are Going Vintage

    The hobby doesn’t stand still for long, and in this episode we watch one of the biggest hockey card auctions ever unfold live as the Macklin Celebrini Gold Outburst 1/1 Young Guns pushes past $1 million with buyer’s premium. What does a sale like this mean for modern hockey cards? How does a 20-year-old superstar-in-the-making command this kind of money before his career has really even begun? And does the history and brand equity behind Young Guns make this one of the true defining cards of the ultra-modern hockey era? Jeremy and Joe also discuss some other hobby stories making noise, including the unusual situation involving Alt and the Cooper Flagg 1/1, raising an interesting question: how would you feel if an auction platform started taking bids on a card you owned without actually having the card? Then Clark Kim of the Cards To The Moon podcast joins the show. Clark shares his hobby and content-creation origin story, how Cards To The Moon grew into a six-year podcast, and why a longtime modern collector suddenly found himself falling down the vintage rabbit hole. His first major vintage pickup? A beautifully centered 1949 Bowman Jackie Robinson from The National. That leads to a much bigger conversation about modern versus vintage, organic versus manufactured scarcity, the history embedded in old cardboard, and why collectors who once walked straight past vintage tables can suddenly find themselves unable to leave them. Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. 5d ago

    The National Changed Joe’s Eye + Is Babe Ruth Actually Undervalued? + Lightning Knocks Jeremy Offline

    Joe Poirot is back from his very first National, and after a couple of weeks to process the experience, he joins Jeremy Lee to break down what surprised him, what overwhelmed him, how the show changed his collecting eye and, of course, what he brought home. We take a look at Joe’s National pickups, including everything from modern game-used pieces to beautiful pre-war cardboard, culminating in a pair of major vintage additions that might officially put the old “Beater Joe” nickname to rest. That leads us into a bigger conversation about vintage, eye appeal, buying the card instead of the grade, and an interesting question: with so much money pouring into other areas of the hobby, have collectors actually lost sight of just how important Babe Ruth is? And then Mother Nature decides to become part of Sports Cards Live. A massive Calgary thunderstorm knocks Jeremy completely offline in the middle of the livestream, leaving Joe unexpectedly in charge of the show while Jeremy tries to get his internet, modem and computer back from the dead. Another night of cards, collecting and completely unscripted Sports Cards Live. Check out The Hobby Spectrum at thehobbyspectrum.com and take the assessment to discover where you fit in the hobby. Try AuctionWire at auctionwire.ai and use promo code SCL to receive two free months. Check out Card Ladder and use promo code SCL. Buy Pops and Comps: Truths, Insights, and Psychology Behind the Numbers That Drive the Sports Card Market, available now on Amazon. And, as always, subscribe to Sports Cards Live on YouTube, turn on notifications, and if you enjoy the podcast, follow, rate and review Sports Cards Live on Apple Podcasts, Spotify or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. Aug 14

    Is This Mickey Mantle Autograph Real? + PSA & Steve Grad Disagree + The Problem With Authentication

    How do you REALLY know an autograph is authentic? In the sixth and final part of our marathon Sports Cards Live conversation, we tackle one of the most uncomfortable questions in collecting: How much faith should we place in autograph authentication? The discussion centers around the 1952 Bowman Mickey Mantle owned by "Uncle Barry," a card he has owned for roughly 70 years and believes was personally signed by Mantle. PSA authenticated the autograph and has stood behind that opinion, but longtime autograph expert and former PSA authenticator Steve Grad recently presented a detailed case questioning whether the signature is actually Mantle's. So who's right? We discuss why autograph authentication may ultimately always be an opinion, how much confidence collectors should place in third-party authentication, and whether a signature can ever truly be considered 100% authentic unless somebody actually witnessed it being signed. David Chase then proposes a fascinating alternative: What if AI could analyze enormous databases of known exemplars and assign an autograph a confidence rating instead of simply declaring it authentic or not authentic? Would you rather know that an autograph has an 87% probability of being authentic than receive a binary opinion from a human authenticator? We also discuss witnessed autographs, the possibility of sophisticated forgeries already existing in slabs, altered and counterfeit cards, and a larger reality collectors may need to accept: no system involving human judgment is going to have a zero percent error rate. Earlier, we continue our spirited discussion about market manipulation, personal responsibility and buyer beware. If an influencer talks about a card and you rush out to buy it, how much responsibility belongs to the influencer and how much belongs to you? We also revisit manufactured rarity, the difference between total population and the actual "float" available to collectors, whether the word "grail" has lost its original meaning, and why greater affordability might actually be healthier for the hobby over the long term. Finally, we close our post-National marathon by looking ahead to what Jeff Hart calls the beginning of a new hobby year and reflecting on why, regardless of prices, markets, grading companies or slabs, we're still collectors first. As one viewer perfectly put it: "Collect because you love the cards. Let the value be the consequence, not the purpose." Featuring Jeremy Lee, Joe Poirot, David Chase, Jeff Hart, Chris McGill and Joshua Adams. 👍 Like the episode and subscribe to Sports Cards Live for more hobby discussion, interviews, analysis and live shows. 💬 Let us know in the comments: How much confidence do YOU have in autograph authentication? Would you trust an AI-generated confidence score more than a simple authentic/not authentic opinion? 📊 Take the Hobby Spectrum assessment and discover where you fit within the hobby. 📖 Check out Pops and Comps: Truths, Insights, and Psychology Behind the Numbers that Drive the Sports Card Market. 🔎 Check out Auction Wire using the Sports Cards Live referral link in the description and receive 63 days instead of the standard 30-day trial. 📈 Research card values, historical sales and market trends with Card Ladder. Check out our link in the description. 🔗 You'll also find links for Fanatics Collect and more ways to connect with Sports Cards Live in the episode description. 🎙️ Listen to Sports Cards Live on Apple Podcasts, Spotify and wherever you get your podcasts. Thanks for watching, listening and being part of the Sports Cards Live community. Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. Aug 13

    Is Gary Vee Moving Markets or Finding Value? + Hobby Prices Keep Surging + What Happens Next?

    How long can the current sports card market keep going up, and what could finally bring it back down? In Part 5 of our Sports Cards Live conversation, we look ahead at the next six months and ask whether the hobby's current momentum is sustainable, whether a correction is inevitable, and what could potentially trigger it. Could an MLB work stoppage ripple through the hobby? Could a broader recession force collectors to sell? What happens when the biggest buyers finally reach the limits of their budgets? And could a major grading scandal create an entirely different kind of disruption? Chris McGill breaks down the hobby's "capital ecosystem" and explains why he's watching where new money is coming from, who's spending it, and what happens when that capital stops expanding and begins rotating instead. Then, during the show, breaking news: the controversial restored and reconstructed T206 Honus Wagner closes at Love of the Game for approximately $1.336 million including buyer's premium. Was that a strong result for a dramatically restored Wagner, or an underwhelming one given the attention surrounding the card? From there, the conversation gets heated. Gary Vaynerchuk's recent comments about vintage fictional and non-sports cards bring us into a much larger debate about influence, pumping and market manipulation. If someone with a massive audience talks publicly about a card they believe is undervalued and demand suddenly explodes, is that unhealthy? Josh Adams argues that artificially accelerated price increases can eventually hurt the collectors buying at the top and drive people out of the hobby when prices inevitably fall. Jeremy pushes back. What if the card really WAS overlooked? What if increased exposure simply introduces thousands of collectors to something they didn't previously know existed? And what if those new collectors genuinely fall in love with it? Is that pumping, or is it price discovery? We also discuss collectors owning dozens of copies of the same card, when collecting becomes investing, why some collectors actually WANT prices to come down, and whether there's such a thing as a "natural" increase in a card's value anymore. Featuring Jeremy Lee, Joe Poirot, David Chase, Jeff Hart, Chris McGill and Joshua Adams. 👍 Like the episode and subscribe to Sports Cards Live for more hobby discussion, interviews, analysis and live shows. 💬 Let us know in the comments: When an influential collector talks about an overlooked card and its price suddenly rises, is that pumping, price discovery, or simply the market doing what markets do? 📊 Take the Hobby Spectrum assessment and discover where you fit within the hobby. 📖 Check out Pops and Comps: Truths, Insights, and Psychology Behind the Numbers that Drive the Sports Card Market. 🔎 Check out Auction Wire using the Sports Cards Live referral link in the description and receive 63 days instead of the standard 30-day trial. 📈 Research card values, historical sales and market trends with Card Ladder. Check out our link in the description. 🔗 You'll also find links for Fanatics Collect and more ways to connect with Sports Cards Live in the episode description. 🎙️ Listen to Sports Cards Live on Apple Podcasts, Spotify and wherever you get your podcasts. Thanks for watching, listening and being part of the Sports Cards Live community. Learn more about your ad choices. Visit megaphone.fm/adchoices

4.4
out of 5
50 Ratings

About

These are the audio tracks from Sports Cards Live (on YouTube). Host and lifelong collector Jeremy Lee is joined by passionate collectors, industry insiders, hobbypreneurs, content creators to educate, inform, entertain, and inspire hobbyists of all genres and experience. Sports Cards Live is an interactive livestream video podcast where you are part of the show as your comments and questions are in play. 

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