The Profitable Accountant Podcast

Reza Hooda
  • 5.0 (1)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

This podcast is for accountants and CPA firm owners who want to learn how to transform the profits of their accounting firm.Fed up of working too many hours for too little reward, for not getting out of your practice what you dreamed you would ... well you're not alone. In this podcast we share common challenges and frustrations accounting owners face and give tips on how you can overcome them and make your practice something that gives you the return and life you always dreamed about.

  1. FEB 10

    #241 I Lost A Long Standing Team Member

    In this episode, I talk through exactly what happened when one of my longest-serving team members moved on and why it was the right move for everyone involved. You’ll hear: → Why culture, not contracts, is what keeps great people around → How our business model shift changed the roles we could offer → What to focus on post-7 figures when you’re no longer the accountant → My approach to attracting A-players without using job boards I also share: → The two levers to grow your firm and why people is the harder one → A behind-the-scenes look at the frameworks I use to build culture → How to align your team’s goals with your firm’s purpose This episode is all about people — leading them, losing them, and creating a place where they can thrive. If you're serious about building a firm that makes you proud (and runs without you), this one's for you. Tune in, take notes, and let me know your biggest takeaway on LinkedIn. ---- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    26 min

  2. FEB 3

    #240 The Do These 2 Things -> Make Real Progress

    In this episode, I break down the two biggest levers that have helped me unlock growth in my firm – and they’re simpler than you think. You’ll discover: → Why carving out thinking time will change everything → How to find the real bottleneck holding your firm back → What to work on first if you’re drowning in admin, delivery or pricing → Why it’s not about doing more, but doing what actually matters If you want to make serious moves this year without burning out or staying stuck in busy work, this episode is for you. ---- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    20 min

  3. JAN 27

    #239 Marketing Tactics That Actually Work

    In this episode, I break down exactly why most firm owners struggle with marketing — not because the tactics don’t work, but because the strategy is off. You’ll discover: → Why cold outreach, SEO, paid ads, and social media can all work (and why they often don’t). → The one thing you must get right before any marketing tactic will deliver ROI. → The most important ratio in your business: LTV to CAC – and how to use it to grow with confidence. → The AI-powered systems I’ve built to create content at scale and dominate one platform at a time. I also share what’s working right now in my firms – from YouTube to in-person events – and how we’re using AI meeting transcripts to turn sales calls into magnetic content. If you're serious about building a firm that grows on autopilot, without you chasing leads, this one’s for you. ----- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    28 min

  4. JAN 19

    #238 My New 2026 Getting New Clients Programme

    In this episode, I walk you through the exact system I’ve used to build a marketing engine that now brings in £25K to £30K per month in recurring fees. All without me. You’ll discover: → Why fixing client acquisition is the one domino that knocks everything else down → How to finally price live on sales calls with confidence → The real reason you’re not converting high-value clients → The Power Positioning framework behind my 8-week accelerator I also share what’s working right now inside my own firm. What’s generating leads on autopilot. And the exact system we built that lets the firm grow without me. If you want your time, freedom, and profits back, this one’s for you. 🎯 Want my help to build your marketing and sales system once and for all? DM me the word Accelerator and I’ll send you the full details. ------ If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    27 min

  5. JAN 12

    #237 Do This To Grow Your Firm In 2026

    In this episode, I share the biggest lessons from attending the Billion Followers Summit in Dubai, including why this event was a game-changer for our strategy in 2026. You’ll hear: → Why I flew out to meet content creators and what I learned from them → How to position yourself as the expert in your niche → Why most accountants are hanging out in the wrong rooms → The surprising power of WhatsApp for client communication and referrals Plus: → The new referral system we launched (that actually works) → How to build meaningful relationships faster, online and offline → Why getting clear on your WHO is still the #1 thing to fix this year I also talk through a brand new offer: my Accelerator Program for firm owners who want to finally build the 3 core systems that bring in high-quality leads and clients on autopilot. If you’re tired of chasing work and ready to grow with clarity, confidence and speed, this one’s for you. ------ If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    21 min

  6. 12/27/2025

    #236 6 Lessons I Learned In 2025

    As we wrap up the year, I’m sharing the six biggest lessons I’ve learned in 2025 – each one shaped by real challenges, growth moments and practical wins inside the firm. This episode is for you if: → You want to scale your firm without burning out. → You’re tired of shiny tactics and want strategies that compound over time. → You’re serious about building a business that can run without you. You’ll hear: → Why “boring stuff done consistently” beats every shiny object. → How to invest in yourself and take action that actually moves the needle. → The power of repeating your message even when you’re tired of it. → Why targeting people with money is just better business. → How hiring A-players (and keeping them) is your biggest growth lever. → And my favourite one… the “hat, haircut, or tattoo” decision-making framework that’ll help you stop overthinking and start doing. Plus – I share what’s coming in January and how I plan to help a small group of firm owners implement the Power Positioning System at speed. If you’re ready to make 2026 your most profitable and purposeful year yet, start here. Take a listen, then message me your favourite takeaway on LinkedIn. ------- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    36 min

  7. 12/15/2025

    #235 A Reminder To Myself (Don’t Get Distracted)

    In this episode, I talk about a challenge we all face staying focused. I share what’s been going on in my world lately, from life in Doha to tempting new business opportunities... and why I’m choosing to say no to them. You’ll discover: → The entrepreneur’s curse: why good ideas can be dangerous → How I deal with distraction (and remind myself of the bigger picture) → A practical analogy to help you niche down and build a freedom firm → Why you don’t need thousands of clients to hit your dream number I also talk about the real reason your marketing might not be working, and what to do about it. If you’ve been feeling pulled in a million directions, this episode will help you refocus and double down on what really matters. Let me know your biggest takeaway on LinkedIn, I’d love to hear it. ------- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    23 min

  8. 12/07/2025

    #234 My 2 Areas Of Focus This Month

    Let's be honest. Most firm owners are so busy firefighting that they never make time for the stuff that actually grows the business. I've been there too. In this episode, I share what's really been happening behind the scenes. The wins, the struggles, and the lessons I'm learning in real time. You'll discover: → Why I protect at least 2 weeks of white space in my diary every month (and what I use it for) → The real math behind paid ads, and why I've spent £10k+ without a return yet → A simple framework for diagnosing underperformance: What, How, When, Motivation → Why your best hires won't come from job boards, and what to do instead → The only two activities that actually move the needle in your firm I also get candid about some tough team conversations we've had recently. When your managers are too busy to let go of underperformers, you've got a deeper problem to solve. I share how I'm tackling it. If you ever feel like you're second-guessing yourself, tolerating average performance, or struggling to find time for the important stuff. This one will resonate. Take a listen and drop me a message on LinkedIn with your biggest takeaway. Always love hearing from you. ------- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

    26 min
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About

This podcast is for accountants and CPA firm owners who want to learn how to transform the profits of their accounting firm.Fed up of working too many hours for too little reward, for not getting out of your practice what you dreamed you would ... well you're not alone. In this podcast we share common challenges and frustrations accounting owners face and give tips on how you can overcome them and make your practice something that gives you the return and life you always dreamed about.

Information

  • Creator
    Reza Hooda
  • Years Active
    2020 - 2026
  • Episodes
    240
  • Rating
    Clean
  • Copyright
    © 2022 Transform your Profits: the podcast for accountants who want to build a more profitable, successful and impactful accounting firm.
  • Show Website
    The Profitable Accountant Podcast

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